Direct Marketing Executive Jobs
At Sightsavers, we start with sight, but we don’t stop there. We work closely with communities and local volunteers to help us carry out our work. We also partner with regional, national and international organisations, governments and non-governmental organisations in over 30 countries in Africa and South Asia, working to eliminate avoidable blindness and promote the rights of women, girls and people with disabilities, and help to improve local health services so they are sustainable. We have more than 70 years of experience, and we’re proud to be a leader in our field.
Salary: £30,000 - £35,000 per annum
Location: UK remote - with monthly travel to Haywards Heath, West Sussex
Contract: Permanent
Hours: This is a full-time or part-time role with some flexibility around hours worked.
As Digital Fundraising Executive, you will manage specific digital campaigns to drive supporter acquisition, engagement, retention, and income. You will play an important role in ensuring we provide the best possible experiences for supporters online, and that the online content and journeys are as good as they can be.
Managing specific digital fundraising projects, working with internal stakeholders and suppliers to ensure requirements are met, projects are delivered on time and on budget, and targets are achieved.
- Project Management: Oversee digital fundraising projects, ensuring they meet requirements, stay within budget, and hit targets.
- Digital Integration: Enhance offline campaigns with digital content and messaging in collaboration with fundraising teams.
- Email Campaigns: Manage the full cycle of email campaigns, from planning to analysis and feedback.
- Supporter Onboarding: Create welcoming experiences for new sign-ups to foster loyalty.
- Strategic Development: Work with the Digital Manager to grow international fundraising through various digital channels.
- Performance Monitoring: Keep track of fundraising activities, update plans, and implement optimisations as needed.
- Testing and Optimisation: Assist in A/B and multivariate testing to improve digital fundraising efforts.
- Global Efficiency: Ensure campaign activities are efficient and optimised internationally.
- Collaborative Projects: Support the Digital Managers and Head of Digital Fundraising with additional projects.
As the Digital Fundraising Executive, you will be responsible for managing projects to maximise income, plus supporter recruitment, engagement, and retention, through digital channels. Their work will include email, search, display and paid social campaigns across one or more countries where Sightsavers fundraises. Working with colleagues across fundraising and beyond to ensure digital support for the relevant campaigns is effective and optimised.
Required Skills
Essential:
• Proven experience in managing digital fundraising projects with timely delivery, adherence to briefs and budgets, and effective results reporting.
• Knowledge and experience in key digital marketing or fundraising disciplines, including CMS, email platforms, social media, search and display advertising, and GA4.
• Excellent writing skills with a background in fundraising copywriting.
• Competence in data analysis, reporting setup, and tracking progress against KPIs.
• Strong communication and interpersonal skills, capable of engaging both technical and non-technical audiences.
• Project management skills involving coordination with multiple teams and external agencies to achieve organisational goals.
Desirable:
• Experience in international fundraising.
• Understanding of various individual-giving fundraising disciplines, such as mailings, inserts, and TV advertising.
• Experience in orchestrating virtual mass participation events.
• Strong editing and proofreading abilities.
• Research skills to identify new digital and fundraising opportunities.
To apply for this exciting opportunity, please complete an application via our recruitment portal. We are particularly interested in learning of your motivations for applying.
As an equal opportunity employer, we actively encourage applications from all sections of the community. Sightsavers is a Disability Confident Leader and qualified people with a disability are particularly encouraged to apply.
Sightsavers is an employer that does not tolerate any form of harassment and has zero tolerance for sexual exploitation and abuse. All potential candidates will be subjected to rigorous background checks and controls.
In line with its commitment to safe programming and recruitment, Sightsavers participates in the inter-agency Misconduct Disclosure Scheme (MDS) administered by the Steering Committee for Humanitarian Response. Through collaboration with other MDS members, Sightsavers aims to ensure that there are no sexual exploitation, abuse or harassment issues relating to potential new hires and that we can respond systematically to checks from fellow MDS members. This ensures our work is accountable, delivered to a high standard and supports safeguarding across the development and humanitarian fields.
The client requests no contact from agencies or media sales.
We're looking for a marketing & communications professional passionate about mobilising Christians and Churches to join with Tearfund in standing with and speaking up for those who live in extreme poverty in order that they may fulfil their God-given potential. Is that you?
Our vision is to grow a global community of people who want to enter into a whole-life response to poverty with help from Tearfund. They will be invited to give, pray, campaign, volunteer and make lifestyle changes, according to how they feel challenged to respond. We have a ministry to inspire and help people to live generously – in every sense of the word.
The purpose of this role is to develop and manage Tearfund's advocacy product portfolio in a way that engages supporters (individuals and churches) in meaningful advocacy activities aligned to Tearfund's work as part of their whole life response to poverty, delivering against Tearfund's advocacy targets and strategies.
The postholder will work alongside a fundraising marketing team working on our four key fundraising domains (acquisition marketing, retention marketing, church & community engagement, legacy & in memory fundraising) and will lead on developing new and existing campaigning initiatives, appeals and projects that will both integrate and fit alongside our other marketing activities.
Key areas of focus for the postholder would be:
- Generating and leading on the exploration of ideas for various advocacy marketing / movement-building activities
- Leading on new and existing advocacy marketing appeals and projects
- Lead on the monitoring of campaign and project performance including Key Performance Indicators (KPIs).
- Liaising with internal and external suppliers and stakeholders
Do you have the following experience?
- An experienced marketing professional with an understanding of the charity sector
- A passion for, and experience in, recruiting, inspiring, resourcing and mobilising activists
- Multi-channel marketing experience across a variety of media channels including direct mail, press and digital channels
- Experience of working with creative agencies and external suppliers
Do you have the following skills?
- Strategic thinking, and desire to drive forward new ways of doing things.
- Ability to influence and work alongside senior stakeholders
- Excellent oral and written communication skills with ability to write reports and creative briefs
- Ability to collaborate effectively with a variety of stakeholders
If that's you, then we would love to hear from you! All applicants must be committed to Tearfund's Christian beliefs.
Please note: This is a full time permanent role at 35 hours per week. Flexible working patterns can be considered.
We particularly welcome applications from people with disabilities and those from Black, Asian or Minority Ethnic (BAME) backgrounds (in our UK workforce) as these groups are currently under-represented at Tearfund.
Hybrid Working: This role is eligible for hybrid working and you will be required to work from a designated Tearfund office and from your home by agreement with the line manager.
The recruitment process will include specific checks related to safeguarding. In addition, personal identification information will be submitted against a Watchlist database to check against criminal convictions as a counter-terror measure.
The client requests no contact from agencies or media sales.
Poverty is not part of God's plan. You are.
We're looking for a marketing professional passionate about inspiring new donors to join with Tearfund to help people living in extreme poverty fulfil their God-given potential. Is that you?
Our vision is to grow a global community of people who want to enter into a whole-life response to poverty with help from Tearfund. They will be invited to give, pray, campaign, volunteer and make lifestyle changes, according to how they feel challenged to respond. We have a ministry to inspire and help people to live generously – in every sense of the word.
This role will focus the majority of their time on the acquisition of new donors. The team works on an agile basis and there is an expectation that the postholder will develop skills in our four key fundraising domains (acquisition marketing, retention marketing, church & community engagement, legacy & in memory fundraising) and support the execution of marketing campaigns and activities in each of these areas as required.
Key areas of focus in the Acquisition Marketing domain are:
- recruiting new individuals with optimal lifetime value to Tearfund through integrated campaigns using a range of above the line, direct marketing and digital marketing channels
- helping to achieve challenging annual targets for new supporters in line with UK fundraising strategy
- Project managing the implementation of campaigns and messaging to achieve donor recruitment targets
Do you have the following experience?
- An experienced marketing professional with an understanding of the charity sector
- Strong understanding of the UK Christian marketplace from a church and individual perspective
- Multi-channel marketing experience across a variety of media channels including direct mail, press and digital channels
- Experience of working with creative agencies and external suppliers
Do you have the following skills?
- Strategic thinking, and desire to drive forward new ways of doing things.
- Ability to influence and work alongside senior stakeholders
- Management and coaching ability, and a desire to help your direct reports to develop to their full potential
- Excellent oral and written communication skills with ability to write reports and creative briefs
- Ability to collaborate effectively with a variety of stakeholders
If that's you, then we would love to hear from you!
This is a fixed-term 12 month maternity cover role. This is a full time role 35 hours per week. Flexible working patterns can be considered.
We particularly welcome applications from people with disabilities and those from Black, Asian or Minority Ethnic (BAME) backgrounds (in our UK workforce) as these groups are currently under-represented at Tearfund.
This role is eligible for hybrid working and you will be required to work from a designated Tearfund office and from your home by agreement with the line manager
All applicants must be committed to Tearfund's Christian beliefs
The recruitment process will include specific checks related to safeguarding. In addition, personal identification information will be submitted against a Watchlist database to check against criminal convictions as a counter-terror measure.