Direct marketing fundraising coordinator jobs

Job Profile

Reporting to the Managing Director, you will lead on the recruitment, retention, and value growth of Afghanaid’s supporter base by directing and implementing communications, fundraising and engagement strategies, aligned with broader organisation goals. Designing and managing a tight budget, you will direct the Communication and Giving unit to maximise their success.

You will provide strategic and supervisory oversight of fundraising income from individual giving, regular giving, major donors, trusts and foundations, corporates, community and student fundraising and events, managing annual fundraising appeals and driving organisational unrestricted income growth. 

You will lead on communications for Afghanaid, overseeing print, digital, and paid marketing activities and the growth of communications channels. You will execute Afghanaid’s organisational brand strategy which ensures the integrity of the brand and maximises awareness. You will manage all public relations including crisis communications, as well as the growth of strategic media placements and high profile relationships. You will drive the success of organisational impact storytelling and communications for both internal and external stakeholders. As a member of the executive department, you will collaborate and synergise with other departments to promote organisational success.

Key Responsibilities:

• Drive organisational strategy, culture and cross-department collaboration to advance Afghanaid’s mission and objectives.

• Lead development and delivery of Communications, Engagement and Fundraising strategies and work plans.

• Line manage and develop a high-performing team, including staff, volunteers and interns.

• Build and maintain relationships with consultants, agencies and pro bono partners.

• Oversee budgets, reporting and data-driven performance management to ensure efficiency and impact.

• Promote a positive and cohesive London team environment, coordinating hybrid working, inductions and HR support.

• Oversee public fundraising strategy across multiple income streams.

• Lead design and delivery of internal and external appeals, campaigns and donor stewardship.

• Identify new funding opportunities, partnerships and innovation in engagement.

• Oversee the full range of Afghanaid’s event portfolio, and attend relevant events to represent Afghanaid;

• Ensure effective CRM management, data integrity and financial reconciliation.

• Serve as brand guardian, ensuring consistency and evolution of Afghanaid’s identity.

• Oversee creation and execution of integrated communications and marketing plans.

• Direct production of engaging digital and print content, including newsletters, social media, and fundraising collateral.

• Manage website optimisation, SEO and analytics to drive engagement and conversions.

• Lead innovation in digital marketing, email campaigns and supporter journeys.

• Advise leadership on reputation management and crisis communications.

• Develop media policies and act as spokesperson when required.

• Manage proactive and reactive media relations, building relationships with journalists, influencers and advocates.

• Promote Afghanaid’s thought leadership through strategic storytelling and public commentary.

• Commission and direct multimedia content to strengthen organisational storytelling.

• Lead content planning, production and performance analysis.

• Champion participatory storytelling approaches and creative innovation.

Undertake any other duties as and when required by the line director.

PERSON SPECIFICATION

You will be an experienced and dynamic communicator with significant demonstrable experience in fundraising and/or communications at a senior level, coupled with an awareness and up to date knowledge and experience of the tools that would maximise the success of our communications and fundraising activities. In addition, you will have excellent interpersonal skills with the ability to confidently build and maintain strong relationships with a diverse group of stakeholders. Possessing strong management skills, you will have experience of managing small multi-disciplinary teams, providing direction and leadership to enable development and high performance, and the ability to role-model a culture of equality, diversity and inclusion.

Education/ Training

Master’s Degree in communications, marketing, public fundraising or another relevant field (or at least 5-years’ experience).

Work Experience

• At least 5 years of progressively responsible experience in fundraising, supporter engagement or communications, with at least 2 years’ experience directly managing staff.

• Experience developing and leading integrated multi-channel and multi-stakeholder communications, engagement and/or fundraising strategies.

• Experience in growing audiences, engagement and/or income streams.

• Experience communicating about and/or fundraising for and/or maintaining engagement with Afghanistan or a similar context.

• Experience using KPIs and data to make data-driven decisions to improve efficacy and efficiency.

• Experience managing and monitoring a tight budget.

• Experience conceptualising, producing and commissioning multimedia content, from marketing and fundraising collateral to audiovisual content.

• Experience running full-funnel, multi-channel marketing strategies including paid advertising.

• Understanding of risks associated with communications, public fundraising, and NGO operating contexts, and experience in mitigating those risks.

• Experience supervising, organising, motivating and developing staff.

• In depth knowledge of trends in storytelling, brand, PR, marketing and fundraising.

Professional Skills, Competencies, Values and Attitudes

Afghanaid’s core values are creativity, fairness and honesty. Our staff is passionate about and proud of Afghanaid. Teamwork is fundamental to our standards and demonstrated by taking initiative, assisting others and taking on additional responsibilities and tasks if necessary. We are results driven, committed and motivated to achieve targets and take accountability for our own actions.

Specifically, the holder of this position should also demonstrate the following:

Essential

• Fluent in spoken and written English. 

• Track record of increasing audiences, fundraising totals and engagement metrics from multiple different sources, with a strong business development mindset.

• Experience securing five or six figure gifts from funders;

• Solutions and results orientated; energised by thinking outside the box, and by finding and pursuing novel or innovative approaches and solutions.

• Experience using Salesforce CRM and Marketing Cloud

• Skilled at spotting and prioritising opportunities and synergies, and effective in securing wide-ranging forms of engagement and partnership.

• Excellent listening, speaking and writing skills; strong capabilities of persuasion and a proven track record of uniting people around a common goal.

• Multimedia skills, with knowledge, experience and enthusiasm in driving digital innovation.

• Highly organised with strong leadership and project management skills, able to collaboratively manage competing priorities with senior and junior colleagues.

• Demonstrably skilled brand custodian, able to mitigate risks, anticipate and capitalise upon opportunities, and strengthen reputation.

• Capable of working independently as well as collaboratively, both in leading a team and as part of the team.

• Passionate about driving change, and inspiring individuals and groups to support a cause to deliver that change.

Desirable

• Experience working within an international development or humanitarian context, particularly with causes related to Afghanistan

• Strategic understanding of UK and global fundraising landscapes and emerging giving trends.

• Proven ability to represent an organisation publicly with confidence, professionalism and credibility.

• Experience guiding senior leaders or trustees on media, communications and reputational matters.

• Skilled in crisis communications and reputation management.

• Understanding of inclusive and ethical storytelling practices, with sensitivity to safeguarding considerations.

• Experience developing high-value corporate or media partnerships.

• Comfortable working in a fast-moving, resource-limited environment and adapting to changing external circumstances.

The Organisation

Afghanaid is a British humanitarian and development organisation. For over forty years, our dedicated personnel have worked with millions of families in some of the poorest and most remote communities in Afghanistan. We build basic services, improve livelihoods, strengthen the rights of women and children, help communities protect against natural disasters and adapt to climate change, and respond to humanitarian emergencies. We are headquartered in Kabul, and operate provincial and district offices across Afghanistan, as well as a Marketing and Fundraising office in London. We employ around 500 personnel, 97% of whom are Afghans.

Other Information

Afghanaid’s core values are creativity, fairness and honesty. Our staff are passionate about and proud to work at Afghanaid. Teamwork is fundamental to our standards and demonstrated by taking initiative, assisting others and taking on additional responsibilities and tasks if necessary. We are results driven, committed and motivated to achieve targets and take accountability for our own actions.

Our remuneration and benefits package is competitive with other similar organisations. 

This position presents an excellent opportunity for someone who has the ambition and determination to move up in their career.

�� Help give animals in Sussex a good life — and shape the future of one of the most-loved local charities ��

Raystede is one of Sussex’s most loved animal charities, caring for over 400 animals every day. We're investing in our future — and fundraising is at the heart of that journey.

We’re looking for an experienced Individual and Community Giving Manager to lead and grow our public fundraising programme across Regular Giving, Community Fundraising, Events, Appeals, Legacies, Lottery, Sponsorship and Digital.

You’ll manage a talented team, develop supporter journeys, embed data-led decision making and drive income growth to help secure Raystede’s long-term future.

We’re looking for someone with:

· A strong track record in public fundraising

· Experience managing multiple fundraising streams

· Leadership and team development skills

· Excellent storytelling, relationship-building and data literacy

· A passion for ethical fundraising and animal welfare

Some evening/weekend work required (TOIL provided). Full driving licence is essential.

Home-Merton is seeking an inspiring and strategic Director to lead our trusted local charity through its next stage of growth and innovation. 

This is a rare opportunity to make a tangible difference for children and families — by strengthening our community presence, driving income generation, and ensuring every child gets the best possible start in life. 

 About Home-Start Merton – Making a difference to young families

We believe strong families make strong communities. 
Our trained volunteers provide emotional and practical support to parents of young children, helping them navigate the challenges of early childhood and family life. 

Operating across London borough of Merton, we are a small but vibrant, values-driven charity and part of the wider Home-Start network — one of the UK’s leading family support movements. 

Our Charity Director Role

As Director, you’ll be both strategic leader and hands-on advocate, driving our fundraising and partnership agenda while overseeing operational excellence. 

You’ll lead our talented team of employees, work closely with trustees, and represent our charity with energy and passion — ensuring we remain a visible and trusted voice for families across Merton. 

Key Responsibilities 

• Lead and inspire staff and volunteers to deliver high-impact family support services. 
• Oversee service delivery, safeguarding, and operational compliance. 

• Develop and implement a bold, diversified fundraising and income generation strategy. 

• Build and nurture relationships with funders, corporates, philanthropists, and community partners. 

• Act as a confident ambassador, raising the organisation’s profile locally and regionally. 

• Work closely with the Board of Trustees on governance, strategy, and long-term sustainability. 

About You 

You are: 

• Experienced in charity governance, financial management, and service delivery. 
• A proven fundraiser and relationship builder who can secure sustainable income across multiple sources. 

• A confident and inclusive leader who inspires and empowers teams. 

• Skilled in partnership development and community engagement. 

• Deeply committed to safeguarding, equality, and family wellbeing. 

Why Join Us? 

• Lead one of London’s most respected family charities. 

• Shape our strategy for growth and sustainability. 

• Join a passionate, values-led team and supportive board. 

• Enjoy flexible, hybrid working. 

How to Apply 

If you meet most but not all of our criteria and are passionate about giving children the best start in life we'd still like to hear from you.

Apply via CharityJob or reach out to our Chair for an informal conversation. 

Closing Date: Friday 12 December 2025

Home-Start Merton is committed to equality, diversity, and inclusion. We welcome applicants from all backgrounds.