Direct marketing jobs in city of london, greater london

About the role:

This is an opportunity to bring your big ideas and ambition to life, taking our Individual Giving and Legacy Marketing to the next level. Identified in our newly launched fundraising strategy as growth areas, this role will build on the successes of the past and push the boundaries of what’s possible – with full support from the fundraising and leadership teams.

You will develop exciting plans to improve communication and create new products for our audiences – all driven by what our supporters want. Alongside this, you will lead on developing an acquisition programme, tripling the number of active supporters over five years. If you have experience of delivering audience and income growth across Individual Giving and Legacy Marketing, have a passion for trying new things and a curious attitude, we’d love to hear from you!

Back Up could offer you an inspiring and fulfilling role making a significant difference to the lives of people affected by spinal cord injuries.

Together we’ll be working hard to make sure everyone affected by spinal cord injury has access to the support they deserve; and we are the only spinal cord injury charity in the UK providing specific services to children and young people.

For full details please see our job description.

About us:

At Back Up, we have big ambitions. Over the next few years, we’re going to be transforming the lives of even more people affected by spinal cord injury.

Inclusion is at the heart of everything we do. Please read our Equality, Diversity and Inclusion Policy Statement. We are committed to creating an inclusive working environment where all our employees are encouraged to reach their full potential, and individual differences are valued and respected. We particularly welcome applications from those from black, Asian or ethnic minority backgrounds or those with higher level spinal cord injuries.

In 2024 Back Up won The Times and The Sunday Times Spotlight Award for Best place to work for disabled employees. As well as this, Back Up has been voted one of the top ten charities to work for (Third Sector Best Charities 2020). The enthusiastic, inclusive and supportive spirit of our very skilled staff ensure excellence in the services we deliver.

Legacy Marketing and In Memory Manager

Join an amazing charity that makes a difference for the 110,000 adults and children in the UK with a muscle-wasting condition. This is a role where you can really make a difference.

The Legacy Marketing and In Memory Manager is an exciting new role at MDUK, that will sit within the Individual Giving and Legacy Marketing team. You will be responsible for delivering the legacy marketing programme as well as excellent stewardship of Legacy and In Memory supporters. This role will help raise vital income to fund MDUK’s care, support and advocacy services and fund ground-breaking research into treatments for muscle wasting conditions.

About us:

Muscular Dystrophy UK is the charity bringing individuals, families and professionals together to fight muscle-wasting conditions. We bring together more than 60 rare and very rare progressive muscle-weakening and wasting conditions, affecting around 110,000 children and adults in the UK. 

We share expert advice and support to live well now; fund groundbreaking research to understand the different conditions better and lead us to new treatments; work with the NHS towards universal access to specialist health; and together, campaign for people’s rights, better understanding, accessibility, and access to treatments.

Benefits:

We appreciate the range of skills and experience our staff have to offer. In return for your enthusiasm and commitment we commit to actively developing and supporting you. We also offer a range of benefits including pension, life assurance, cycle scheme, health cash plan, financial wellbeing and an employee assistance programme.

Please download the job description to see full role responsibilities.

Are you a direct marketing specialist looking for the next move? Why not join our busy, marketing department in an exciting period of growth. We are the UK office of an international Catholic organisation supporting persecuted and suffering Christians worldwide.

Your demonstrable marketing experience will play a key part in the conception, content creation, production, administration and analysis of a busy programme of direct mail appeals, supporting ACN projects around the world. Reporting to the Head of Marketing, you will offer support and creative input to our acquisition, retention, reactivation and conversion programmes as well as collaborating with initiatives across the wider Fundraising and Marketing and Press and Public Affairs teams. Our energetic, creative and professional team look forward to working with someone who shares their drive to deliver increased income, wider reach and quantifiable impact.

This role would suit someone with direct mail experience, looking to grow their skills to be able to manage all aspects of our campaigns.

Prospectus are excited to be working with our client to help them recruit for a Direct Marketing Manager (Acquisition) to join their team. The group is a unique and dynamic membership organisation which comprises 15 of the UK’s leading humanitarian agencies.

Since it was founded in 1963, the organisation has run over 78 fundraising appeals and raised more than £2.4 billion to help save lives and protect livelihoods in disaster-affected communities around the world.

This role is offered on a permanent contract basis paying a salary of £40,560 per annum with flexible hybrid working arrangements available at their London office.

The Direct Marketing Manager (Acquisition) is responsible for delivering key direct marketing activities during appeals for major disasters or emergencies. The post holder will work closely with the Head of Public Fundraising and relevant staff to develop and deliver direct marketing in appeals. They will work with the Public Fundraising team to utilise a large database of supporters for communication by email, SMS, and direct mail. They will identify new fundraising channels and ideas for increasing the impact of income generation. The post holder will also lead the benchmarking process of Member Agency fundraising performance following each appeal Period of Joint Action (PJA).

They are looking for someone with demonstrable direct marketing experience with a focus on high volume donor acquisition. They are looking for a candidate with a demonstrable experience of direct marketing techniques such as direct mail, email and SMS. They are looking for someone with a demonstrable track record of developing effective digital and direct marketing strategies, which resulted in significant growth of income. The ideal candidate will have excellent knowledge of direct marketing initiatives in an International Development context and experience of working within the international sector.

At Prospectus we invest in your journey as a candidate and are committed to supporting you with your application. We welcome all candidates to apply, regardless of age, sex/gender, disability, race, religion, sexual orientation, marital status, or pregnancy/maternity. If you have any disability and require reasonable adjustment/s to any part of the process, then please contact Firas El Dib at Prospectus.

If you feel you meet some of the criteria but not all, we really hope you'll enquire and learn more. Prospectus can advise and support on each part of the role and hopefully your application, so we look forward to hearing from you. 

In order to apply please submit your CV in the first instance. Should your experience be suitable, we will arrange for a meeting to brief you on the role. You'll then have all the information you need to formally apply. We are looking forward to connecting with you soon. 

Prospectus are excited to be working with our client to help them recruit for a Direct Marketing Manager (Retention) to join their team. The group is a unique and dynamic membership organisation which comprises 15 of the UK’s leading humanitarian agencies.

Since it was founded in 1963, the organisation has run over 78 fundraising appeals and raised more than £2.4 billion to help save lives and protect livelihoods in disaster-affected communities around the world.

This role is offered on a 3-year fixed contract basis paying a salary of £40,560 per annum with flexible hybrid working arrangements available at their London office.

The Direct Marketing Manager (Retention) is responsible for shaping and delivering new and existing supporter journeys for  individual, community and legacy donors, and leading a programme of improvement across all major contact points between the organisation and the public. They will work closely with the Head of Public Fundraising and relevant staff to develop and deliver direct marketing materials to provide updates and information on how donations are being spent. They will work with the Public Fundraising team to utilise a large database of supporters for communication by email, SMS, and direct mail. They will also oversee and support the delivery of materials that support community fundraising in appeals and a light touch legacy marketing programme.

They are looking for someone with demonstrable direct marketing experience with a focus on high volume donor acquisition. They are looking for a candidate with a demonstrable experience of direct marketing techniques such as direct mail, email and SMS. They are looking for someone with a demonstrable track record of developing effective digital and direct marketing strategies, which resulted in significant growth in income and retention of a charity’s individual supporters. The ideal candidate will have excellent knowledge of direct marketing initiatives that have successfully met targets at retaining or reactivating donors and experience of working within the international sector.

At Prospectus we invest in your journey as a candidate and are committed to supporting you with your application. We welcome all candidates to apply, regardless of age, sex/gender, disability, race, religion, sexual orientation, marital status, or pregnancy/maternity. If you have any disability and require reasonable adjustment/s to any part of the process, then please contact Firas El Dib at Prospectus.

If you feel you meet some of the criteria but not all, we really hope you'll enquire and learn more. Prospectus can advise and support on each part of the role and hopefully your application, so we look forward to hearing from you. 

In order to apply please submit your CV in the first instance. Should your experience be suitable, we will arrange for a meeting to brief you on the role. You'll then have all the information you need to formally apply. We are looking forward to connecting with you soon. 

Salary: £36,000 - £38,000
Contract: Permanent, full-time
Location: London – Hybrid
Closing date: 21st April 2025
Benefits: 26 days annual leave excluding bank holidays, leave purchase scheme, Wellbeing day

Are you looking for an exciting opportunity to step into a Senior Direct Marketing Executive (Retention) role? We are working with the amazing Royal Air Force Benevolent Fund as they look for a passionate fundraiser to join them in this newly created role.

As Senior Direct Marketing Executive - Retention, you will take the lead on scoping, proposing and implementing multi-channel stewardship campaigns to maximise income and supporter engagement. This will be done through both offline and digital activity through stewardship and development campaigns to uplift warm contacts.

This is a very exciting opportunity for a fundraiser with direct marketing experience to take a step up and play a large part in shaping and delivering a donor engagement strategy.

To be successful as the Senior Direct Marketing Executive - Retention, you will need:

• Proven experience in managing mass market donor or customer retention / loyalty activity
• Excellent understanding of digital and offline marketing principles and best practices
• Experience of effectively briefing and managing ongoing relationships with agencies.

 If you would like to have an informal discussion, please call Ashby on 02030 062787 or email your interest along with your CV to [email protected]

Ashby Jenkins Recruitment are a specialist charity recruitment agency, we use our extensive sector knowledge and experience to match candidates to the most suitable roles. We take a relationship-led approach to recruitment, working ethically, supporting people to find their perfect role within the not-for-profit sector. 

We are passionate about improving equality across the sector, you can read more about our commitment to diversity here. 

If enough applications are received the charity reserve the right to end the application period sooner. 

This is an exciting new role for our organisation! You’ll have the freedom and autonomy to shape our marketing strategy, working hand-in-hand with our Director and Senior Leadership Team to make a tangible impact in our community.

• Salary: £36,565 - £41,200 per annum (dependent on experience, Full-Time Equivalent)

• Hours: Flexible arrangements! We're open to accommodating everything from 20 hours per week (0.5 FTE) up to full-time - depending upon the candidates needsmark. Hybrid working options available.

• Contract: Permanent

About Us

Sufra is an innovative charity in Northwest London that prevents hunger, fights poverty and builds community.

With the help of our volunteers and partners, we coordinate a network of food banks and community kitchens, as well as a social supermarket and café. These act as a gateway for guests to access more holistic support – including welfare advice, asylum support, volunteering opportunities and our award-winning community garden.

We aim to work with our guests to find solutions to their challenges together, whilst campaigning against the causes of hunger and poverty.

What You’ll Do

Strategy & Execution: Create and drive an innovative individual giving strategy that grows our existing donor base and revenue.

Understanding Our Supporter Base: Dive into our CRM system (Beacon) to understand, profile, and engage with our supporters on a personal level.

Donor Stewardship: Cultivate and nurture relationships with individual donors, including high-net-worth individuals, ensuring they feel valued and connected to our cause.

Campaign Management: Lead dynamic direct marketing campaigns, digital appeals, and social media drives that captivate and convert our supporters into donors.

Data, Budgeting & Reporting: Analyse fundraising performance like a pro, managing budgets and providing insightful reports.

Team Leadership: Inspire a small but passionate team, and getting stuck in to delivery in order to achieve our shared goals.

And More…

• Support our corporate fundraising initiatives.

• Be the face of Sufra at external events and meetings.

• Work closely with the entire team, stepping in wherever needed to propel our charity forward.

Why You’ll Love Working with Us

Health and Wellbeing: Access to a 24/7 Employee Assistance Programme for confidential advice and counselling.

Learning and Development: Annual training budget, plus shadowing opportunities to grow your skills.

Annual Leave: Start with 25 days per year (pro rata) plus bank holidays, gaining an extra day for each year of service (up to 5 additional days).

Pay and Pension: Competitive salaries with regular reviews, plus eligibility for the Nest pension scheme with employer contributions.

Flexibility: Embrace hybrid and flexible working arrangements tailored to your needs.

If you’re an experienced fundraiser with a knack for storytelling and growing an engaged supporter base, we want to hear from you. Join us in driving positive change and making a real difference in Northwest London!

Are you passionate about marketing and fundraising? If so, we are looking for a marketing expert to help us plan, deliver and optimise the marketing to our most loyal supporters – focusing on Legacy audiences. This role will be instrumental to helping the ongoing success & continued evolution of the marketing and digital tactics for these audiences. 

This Marketing Officer position at Brooke is a pivotal role within the Legacy & Community Engagement team. Legacies are Brooke’s largest single source of voluntary income and fund over half of our international animal welfare work. And it is one of our key fundraising priorities and an integral part of our 5yr fundraising strategy.

Within this role you will help deliver an exciting portfolio of integrated, multi-channel and supporter-centric campaigns that involves all elements of the marketing mix as well as a range of diverse stewardship activities. We are looking for a highly organised individual with great communication skills who will help deliver a range of marketing campaigns and stewardship activity which will acquire new supporters, convert existing Brooke supporters and steward known supporters, with the ultimate goal of increasing the number of supporters who include a gift to Brooke in their Will.

About you
This is a varied role which requires a solid foundation in integrated marketing & stewardship delivery.

We are an ambitious international animal welfare charity and in order to thrive, you will need to be independent, well organised, hands-on, unflappable, creative, analytical, data-driven, focused on results, demonstrate attention to detail and be able to prioritise your work.

This is an exciting opportunity for someone with stewardship & marketing experience who also has a flair for building relationships with a diverse range of internal and external stakeholders. Being a good team player is key to working collaboratively as part of the Legacy and Community Engagement team and wider Fundraising Directorate.

You will have excellent written and verbal communication skills. And you will have excellent organisation skills and the ability to prioritise work effectively to meet targets and deadlines.  You will have a proactive approach and be willing to travel or work unsocial hours on occasion.

You will be joining a friendly and passionate Legacy and Community Engagement team at a really exciting time for Brooke.

If you are interested in the role and meet the criteria, we will look forward to hearing from you.

At Brooke, we celebrate diversity and the creative new ideas it brings. We actively encourage applications from all backgrounds, in particular global majority candidates, candidates from a social mobility background, disabled and neuro-diverse candidates, and candidates under 25 as these groups are currently under-represented at Brooke.

We are aware that studies have shown that women and global majority candidates are less likely to apply for a role if they feel they do not meet the full criteria of the job description. If you feel you meet the majority of the criteria, we would love to hear from you.

We offer a variety of flexible working options to best support our staff and to ensure our working practices are as inclusive as possible.

We will be holding first-round interviews w/c 19th May 2025

There when it matters.

We have an exciting career opportunity for a Marketing Officer to join our expert Marcomms team here at Sue Ryder.
This key role sits within our Brand & Marketing team, working across projects with our Healthcare, Income Generation and Creative teams. You will work closely with colleagues across the organisation as well as building relationships with our key marketing suppliers and agencies.

You will help position Sue Ryder as a specialist and expert end-of-life care and bereavement support provider, supporting the team to develop strategic and tactical marketing communications and ensure end-of-life care and bereavement marketing messaging is consistent and on brand across all marketing and communications activity.

About the role:

At Sue Ryder, we have a challenger brand mindset, with ambitious plans to grow so we can help more people who are dying live well and provide better grief support for everyone who needs it.
The Marketing Officer reports into Marketing Manager for Fundraising and works across the Brand & Marketing team to:

• Develop effective marketing assets and campaigns for brand, healthcare and income generation.
• Work closely with in-house and external designers to deliver marketing campaigns and assets.
• Ensure brand and health marketing messaging remains consistent and on brand across all activity.
• Support the management and usage of our marketing and design tools and platforms.

Key Responsibilities:

• Develop effective marketing campaigns and assets for Healthcare, Income Generation and Volunteering teams, ensuring objectives are met and integration opportunities are maximised across the charity
• Work closely with in-house and external designers to deliver marketing campaigns and assets.
• Manage day-to-day relationships with external suppliers, such as printers, freelancers, photographers, and creative agencies on allocated projects.
• Represent the Brand & Marketing team on selected organisational working groups and actively engage with our internal networks.
• Help manage our marketing tools and platform to support usage across the organisation.
• Provide project support to our Creative Team, for example co-ordinating brand photography shoots.
• Ensure all healthcare and fundraising literature is in stock, on brand and updated in terms of content, consent, permissions and legal requirements.
• Have a clear understanding of our brand guidelines and key messaging and support embedding this across all our marketing communications.
• Build strong, internal relationships with stakeholders across Sue Ryder.
• Support the smooth running of the team administration.

About you:
Essential

• Experience of managing and delivering marketing campaigns on time and on budget
• Experience of managing and developing creative assets which are relevant and impactful to the specific audience.
• Experience of working with creative and print agencies.
• Excellent communication skills to build effective relationships with internal colleagues within the wider marketing and communications department such as PR and digital to ensure integrated working
• Keen attention to detail
• Excellent time management and prioritisation skills, able to work at pace across a range of projects

Desirable

• Relevant experience working in a charity or agency environment
• Experience of working with brand management.

Sue Ryder is here to make sure everyone approaching the end of their life or living with grief can access the support they need. There is no one size fits all when it comes to how we cope and the help we need, but with our support, no one has to face dying or grief alone.

We reserve the right to close this advert prior to the closing date should we feel we have a sufficient number of suitable applications.

Benefits

• Company pension scheme
• 27 days holiday - rising to 33 with length of service plus bank holidays
• Enhanced maternity and paternity pay
• Enhanced sick pay
• Employee Networks - LGBTQ+, Ethnic Diversity and Equality, People with Disabilities, and Women and Non Binary Individuals
• Staff discount of 10% on new goods online 
• Structured induction programme and learning and development opportunities.

We actively encourage applications from people from all backgrounds to help us to provide the best possible experience for the people who use our services and continue to make Sue Ryder a great place to work, and attract and recruit the best, most diverse workforce possible.

We are particularly interested in increasing applications from the global majority, LGBTQIA+ and people with disabilities as they are currently underrepresented in our organisation.

Please let us know if you have any feedback to make our recruitment processes more accessible and inclusive or if you require any adjustments made to your application or interview process 

If you want more than just a job, we want you.

Join the team and be there when it matters.

Paid Digital Marketing Manager – Membership
Reference: APR20256193
Location: Flexible in UK
Salary: £33,027.00 - £35,259.00 Per Annum, Pro Rata
Contract: 12 Months
Hours: Part-Time, 30 hours per week

Are you an experienced paid digital expert who is also passionate about nature? We're looking for someone to join our membership marketing team and deliver income-generating recruitment campaigns.

You will have proven expertise of managing the delivery of paid search, social and display advertising using a range of targeting techniques including macro demographic and internet-based targeting, as well as micro audience segmentation-based targeting and re targeting techniques. You will manage the media agency at delivery level to ensure this activity is planned and monitored closely and optimised regularly to maximise impact and ROI.

You will also work alongside direct marketing managers to integrate with paid offline and DM/EM campaigns and with the website team to optimise conversion across the join journey.

Essential skills, knowledge and experience:

• Experience in planning and running effective digital advertising campaigns across PPC, Paid Social and Display
• Ability to demonstrate a comprehensive understanding of digital marketing techniques within the media, targeting and creative areas of the role
• Experience in optimizing landing pages / sign-up journeys to improve the conversion rate/value from paid digital campaigns.
• Expertise in working with tracking, measurement and analytic tools used in paid digital media, including systems and software to support this
• Budget management of significant >£500k annual paid digital media budgets
• A good instinct for messages and creative that will drive conversion and income.
• Experience of working in a charity/fundraising team with an understanding of fundraising compliance would be an advantage.

Additional information

• This is a fixed term 12 month contract, for 30 hours per week, which can be worked across 4 of 5 days per week.
• You will work mainly from home so a strong internet connection is essential.
• Occasional travel to an RSPB office for team meetings may be required.

Closing date: 23:59, Sunday, 11th May 2025
We are looking to conduct interviews for this position on 20/21 May.

Interested?

If you would like to find out more, please click the apply button. You will be directed to our website to complete your application for this position.

The RSPB is an equal opportunities employer. We are committed to developing an inclusive and diverse RSPB, in which everyone feels supported, valued, and able to be their full selves. To achieve our vision of creating a world richer in nature, we need more people, and more diverse people, on nature’s side. People of colour and disabled people are currently underrepresented across the environment, climate, sustainability, and conservation sector. If you identify as a person of colour and/or disabled, we are particularly interested in receiving your application.

This role is not eligible for UK Visa Sponsorship - the successful applicant will need to have a pre-existing Right to Work in the UK in order to be offered an employment contract.

As part of this application you will be asked to provide a copy of your CV and complete a short form. You will have the opportunity to explain how you meet the criteria set above in the cover letter section of the application form. Contact us to discuss any additional support you may need to complete your application.

No agencies please.

Harris Hill are delighted to be partnering with a fantastic charity that prevents hunger, fights poverty and builds community in their search for a Fundraising Marketing Manager.

As the Fundraising Marketing Manager, you will lead the charity's individual donor engagement, acquisition, and retention. You will create and drive an innovative individual giving strategy that grows the existing donor base and revenue. You will use CRM system to understand, profile, and engage with supporters on a personal level. You will cultivate and nurture relationships with individual donors, including high-net-worth individuals, ensuring they feel valued and connected to the cause. You will also lead dynamic direct marketing campaigns, digital appeals, and social media drives that captivate and convert our supporters into donors.

To be considered for this role, you will need:

• Experience of planning and executing purpose-driven digital & offline fundraising campaigns.
• Fundraising and donation-focused marketing experience including creating donor journeys for acquisition, retention & upgrade
• Social media management
• Ability to craft emotionally resonant messaging aligned with the mission for web, email, social, direct mail and fundraising copy.

If this role sounds of interest to you and you want to have a chat and review the full job description, please do contact Dominic at Harris Hill on [email protected] or call him on 020 7820 7332.

Salary: £36,500 - £41,200
Permanent, Full-time or Part-time - All arrangements from 0.5FTE (20 hours) up to full-time will be considered.
Location: London Borough of Brent with hybrid working

Deadline - Monday 12th May at 9am
Application process - CV and Cover Letter.

As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.

We are delighted to be working with Shaftesbury, the disability charity that enables each child, young person and adult to live a life that adds up for them, and who seek an experienced Individual Giving Manager (Retention) to join their team.

Building on a 180 year track record they work to improve the quality of life for people with disabilities through their wide range of disability care, special education and rehabilitation services across England, Wales and Northern Ireland.

With exceptional people skills, the successful Individual Giving Manager (Retention) will be responsible for developing and delivering strategies that strengthen relationships with existing cash supporters, regular givers and gaming (lottery) supporters to ensure they feel valued, engaged, and connected to Shaftesbury’s mission. This role focuses on enhancing supporter loyalty and lifetime value through personalised, insight-led communications and stewardship initiatives.

Working across a range of channels—including direct mail, telemarketing, gaming, and digital—you will drive income growth by deepening engagement and identifying opportunities to increase income from existing supporters.

You will demonstrate:

• Proven experience in donor retention, direct marketing, or individual giving within the charity sector, with a strong understanding of audience segmentation and donor journeys.
• Outstanding communication skills (verbal and written) and the ability to tailor compelling and persuasive fundraising appeals for a range of audiences.
• Experience of setting, working to, and meeting, fundraising targets, with an innovative approach to developing new fundraising products.
• Excellent organisational skills including experience of planning and managing multiple projects simultaneously.
• Commitment to Shaftesbury’s Mission, Values and Christian ethos

You will be a collaborative, team player with the ability to work under pressure and deliver outcomes to tight deadlines with exceptional project management skills.  Experience of working with telemarketing or similar agencies to drive revenue is desirable, but not essential, as is experience with legacy marketing and gaming products and a familiarity with digital marketing / fundraising, and email automation tools. Knowledge of care sector fundraising, local authority funding and HMRC Gift aid processes would also be an advantage.

For more information, please contact Louise Portnall, Recruitment Consultant, Charisma Charity Recruitment. Your application should be submitted through the Charisma website and include your CV and supporting statement.

We welcome and encourage applications from people of all backgrounds. We do not discriminate on the basis of disability, race, colour, ethnicity, gender, religion, sexual orientation, age, veteran status, or other category protected by law.

Closing date: 30 May 2025

Applications are being reviewed by Charisma on a rolling basis, so please apply without delay to avoid disappointment.

Are you interested in joining an International Development Charity to work on its individual giving programme? If so, you will be joining at an exciting time for Mothers’ Union, as we prepare to celebrate our 150th anniversary in 2026.

Founded in 1876, Mothers’ Union is a women-led volunteer movement, with a membership of 4 million people around the world, 36,000 of whom live in the UK and Ireland. Based on Christian fellowship, members express their faith through action in their local communities, aiming to create a world where every individual can reach their full potential, by stopping poverty, injustice and violence.

You will be responsible for the implementation and day to day project management of the individual giving programme across our existing and new fundraising products, including our regular giving F2F activity, tribute funds and appeals programme.  As part of a small individual giving team you will be working under the direction and authorisation of the Head of Individual Giving.

The Individual Giving team is responsible for income generation from individual supporters and members, using a range of direct marketing techniques via both online and offline channels. This is an exciting time of growth and opportunity for Mothers’ Union and we are looking for an enthusiastic person to take on this challenge and join our successful team.

Key Responsibilities:

• Assist in the implementation of Mothers’ Union’s fundraising strategy as defined by the annual Individual Giving fundraising budget and plan.
• To maintain professional standards whilst representing Mothers’ Union, ensuring both the reputation of the charity and adherence to our fundraising standards are maintained.
• To ensure good communication with F2F agencies, internal team members and the public by making sure that external communication channels are kept up to date.
• To be the primary point of contact for all supporter enquiries and complaints related to face to face fundraising.
• Managing and inspiring members and volunteers to support fundraising activities.
• To be proactive in keeping up to date with industry trends and changes.

Please refer our job description for more information.

Benefits

• 25 days of annual leave (full time) plus up to 4 days of leave (full time) given at the discretion of Mothers’ Union.
• Employer pension contribution of 6.5%.
• Enhanced maternity, paternity and adoption pay.
• Two volunteering days per calendar year.
• One away day per calendar year.
• Enhanced sick pay.
• Bereavement leave & Compassionate leave
• Season ticket loan.
• Cycle to work scheme.
• Employee assistance programme.
• Eye care voucher and an allowance towards glasses.

Work Location/Hybrid Working Pattern

This role will be based at our Head Office in central London. Mothers’ Union operates a hybrid working model. Staff are required to work an aggregate minimum of 90 days per calendar year (pro rata for part timers) at our Head Office, Mary Sumner House in central London. Tuesdays are our anchor days where every staff member is expected to be at the office. The 90 days includes anchor Tuesdays. In addition, Thursday is a core working day where part time staff are expected to work, either at home or from the office as needed.

How to Apply

If you are interested in this position, please apply by sending your CV and a Cover Letter via Charity Job. The Cover Letter should clearly outline how your skills match the main responsibilities of the role. Please note – only applications with a cover letter, alongside a CV, will be considered.

Application Deadline

The deadline for applications is 14 May 2025 at 5:00 pm. Due to the number of applications we may receive, we will not be able to individually respond to each applicant. Kindly note, we will only be getting in touch with the applicants shortlisted for an interview. We aim to get in touch with the shortlisted candidates after the application deadline. We will be conducting interviews for suitable candidates as we go along and may fill the role before the closing date.

Equal Opportunity

Mothers’ Union is an Equal Opportunity Employer. We celebrate diversity and are committed to create an inclusive environment for all employees. You will be expected to ensure that Mothers’ Union’s Equality, Diversity and Inclusion Policy is adhered to in all respects of the role.

Digital Marketing Manager - Maternity Cover

Contract: Fixed Term Contract, Full Time, 35 hours per week

Location: London, UK subject to the right to work.

UK Hybrid Working: A minimum of 40% of working time is spent face to face, either in London office, or as a result of external engagement or travel for WaterAid. WaterAid is located at Canary Wharf, London and this will be your location and contract base.

*60/40 hybrid working at WaterAid is currently defined as: 60% of an employee’s time in a location of their choice, 40% face to face, defined as in the London office, at conferences or at stakeholder meetings or other location as relevant for the proper performance of the duties of the role. 

Salary: £43,668 - £45,851 dependent on experience, per year with excellent benefits.

About WaterAid

Want to use your skills in digital marketing to play a vital role in making clean water, decent toilets and good hygiene for everyone everywhere?

We need passionate, creative and dedicated people. In return, you will be encouraged and empowered to be yourself at your very best. Together, we will make a bigger difference.

Join WaterAid as Digital Marketing Manager to change normal for millions of people so they can unlock their potential, break free from poverty and change their lives for good.

About the Team

The WaterAid Supporter Marketing team plays a pivotal role in shaping the dialogue with our supporters, defining and facilitating their crucial contribution to driving our mission forward – ensuring everyone, everywhere has access to clean water, decent toilets and good hygiene.

About the Role

As our Digital Marketing Manager, you will find creative ways of building WaterAid’s online presence primarily through paid media channels.

In this role, you will take direct responsibility for developing and implementing key campaign and project strategies as well as identifying opportunities for growth within the digital programme.

You’ll also: 

• Accountable for planning and executing integrated campaigns that combine digital and offline marketing channels to deliver cohesive, measurable results aligned with overall marketing objectives.
• Responsible for budget management and reporting on income and expenditure.
• Work with external creative and media partners on projects within agreed budgets.
• Devise and execute a continuous programme of content optimisation and testing through a rigorous test to learn methodology, regularly monitoring, evaluating and analysing campaigns.

Requirements

You have a track record in and passion for digital marketing, with experience in paid digital media planning, buying and budget management.

To be successful, you’ll need: 

• Experience working on integrated digital marketing campaigns and strategies.

• Hands-on experience managing creative agencies to develop content and assets for paid digital campaigns.

• Experience in building and managing marketing campaigns on social platforms (including Facebook, Instagram, TikTok and LinkedIn), Google Ad campaign types and programmatic advertising, taking decisions, testing and publishing without supervision.
• The ability to analyse user experience data with CRO testing, conduct A/B tests, optimise conversion funnels, improve user experience working with our Digital Product team to implement changes
• Excellent stakeholder management skills and strong communications skills, both written and verbal.
• Lead on the management and development of our ecommerce sites (Shop for life and Store). Working with agencies and wider teams to ensure consistent updates and optimisations, creating and executing data -driven campaigns to maximise conversions and deliver growth.
• Knowledge of a range of measuring tools (including GA4) and the ability to understand and translate data and analytics into insight that can be understood and applied by wider teams.

Although not essential, we also prefer you to have:

• Familiarity with owned, earned, and shared media.

• Experience creating and pitching business plans.

• Drupal website management and use of CMS.

Closing Date: Applications will close at 12pm UK time on Monday 6 May 2025. Availability for interview is required week commencing 12 May 2025.

How to Apply: Click ‘Apply’ to complete the pre-screening questions and upload your CV and an essential cover letter.

*Please indicate in the summary the relevant skills and experience you bring that makes you an ideal candidate for this role. 

Can I use Artificial Intelligence (AI) technology in my application? At WaterAid, we strongly advise against using AI technology at any stage of the recruitment process. Our goal is to ensure a fair and transparent process that provides every applicant with an equal opportunity to succeed. We value hearing about your unique experiences and perspectives in your application, and, if shortlisted, during the interview as well.

Pre-employment screening: To apply for this post, you must be able to demonstrate your eligibility to work in the UK. All our vacancies require a basic Disclosure and Barring Service (DBS) check to comply with our Safer Recruitment policy.

Benefits

Our Benefits:

• 36 days' holiday (including 8 Bank Holidays)
• Option to buy an extra 5 days annual leave
• We offer a generous pension plan with employer contribution of up to 10%
• Wide range of flexible and agile-working arrangement
• Season Ticket Loan
• Free annual eye tests
• Pay as You Give charitable giving scheme
• Enhanced Maternity and Adoption/Surrogacy pay, Shared Parental Leave and Paternity Leave
• Sabbaticals
• Volunteer Day

Our Commitment:

Our People Promise:

We will work with passion and focus to ensure safe and sustainable water, toilets and hygiene are available to everyone, everywhere. WaterAid is a place of purpose – where people have a real commitment and shared responsibility for the impact we have.  We are a global community with diverse backgrounds and perspectives, motivated by inspiring, stimulating work. We are determined to put the wellbeing of our people first, to be a place where people feel safe and able to contribute their voice and truly live our values.

Equal opportunities:

We are an equal opportunity, disability-confident employer and are dedicated to achieving the highest standards of diversity, equity and inclusion. We welcome applications from people of all backgrounds, beliefs, customs, traditions and ways of life. This includes, but is not limited to, race, gender, disability, age, sexual orientation, religion, national or social origin, health status, and economic or social situation.

Safeguarding:

We are also committed to protecting everyone we come into contact with. We have a zero-tolerance approach to abuse of power, privilege or trust across our global work, and any form of inappropriate behaviour, discrimination, abuse, bullying, harassment, or exploitation. Safeguarding the people and communities we work with, our staff, volunteers and anyone working on our behalf is our top priority, and we take our responsibilities extremely seriously.