Direct marketing lead jobs

The Marketing Manager at CBM UK is a vital role and has responsibility for delivering CBM UKs digital and direct marketing plans to engage and inspire individual supporters and churches to support the work of CBM.
Working closely with the Head of Marketing, as part of the Public Fundraising team, the role holder will be responsible for the management and development of two Marketing Officers. Through digital and direct marketing, the Public Fundraising team are responsible for raising over £3m of unrestricted income from cultivation, acquisition, mid-value donors, regular giving, legacies and churches.

Key responsibilities
Fundraising campaign management (40%)
Manage the effective implementation of the annual public fundraising plan, ensuring that all activity is of a high standard, and delivered on time and to budget:
a. Oversee cultivation fundraising appeals primarily carried out through direct mail and email, leading on the continued development of mass fundraising to engage both existing and potential supporters, including high donors, regular givers and church communities.
b. Manage and develop CBM UKs donor acquisition activity in collaboration with the Marketing Officer (Acquisition), using channels such as social media, magazine inserts, press advertising, email and telephone.
c. Oversee the delivery of CBM UKs legacy and in-memoriam giving plans and campaigns.
d. Identify and consider new income streams and broaden the channels used currently for direct response campaigns to reach an agreed balance of long-term value versus risk.

Digital marketing (40%)
Grow digital engagement and income from new and existing supporters:
a. Lead on Pay Per Click strategy, including agency management and development of internal capabilities.
b. Oversee CBM UK’s paid social media activity.
c. Collaborate with the Communications Team to optimise the performance (traffic and income) of fundraising pages, including appeal and donation pages, churches and community, legacy, and in memoriam giving. Ensuring fundraising pages on the CBM website are engaging to existing and new audiences and where appropriate, utilising Search Engine Optimisation tools where appropriate.

d. Explore and make use of new and existing digital platforms and partners, such as Dataro and SEMrush, while promoting a culture of testing, innovation and learning within the digital space.

Leadership and people management (10%)
a. Support and inspire direct reports in line with CBM UK’s staff management policies and procedures. Ensure team members are appropriately trained, briefed and motivated to achieve their objectives and meet targets and recruit to posts where relevant. Regular 121s and appraisal reviews.
Planning and reporting (10%)
a. Monitor and report on fundraising appeals, identifying opportunities for future testing and optimisation, and contribute to the creation of annual planning, budgeting, and the setting of Key Performance Indicators (KPIs).
b. Work closely with the Data and Insight team to ensure strong joint working on technical solutions related to campaign analysis, tracking and insights across digital systems, such as the website, donation platform and CRM (Salesforce).
c. Plan, deliver and report on campaigns/projects within an agreed budget.

Other
a. Ensure the consistent use of CBMs brand, key messages and style guide across all fundraising activities.
b. Maintain awareness of and ensure compliance with legal and regulatory requirements related to direct marketing, including Fundraising Regulator guidance, and Data Protection legal requirements (GDPR and PECR).
c. Collaborate with colleagues across CBM UK and the CBM Global Federation, to support integrated and partnership based working.
d. Help foster a positive and inclusive culture of enthusiasm and success, reflecting the ambitions of CBM, and promoting positive working and innovation.
e. Be willing to work occasionally outside normal office hours and to travel in the UK and internationally if required.
f. Ensuring that the values of CBM UK are understood by external partners and always reflected in communications.
g. Undertake other duties as required by the Head of Marketing and Director of Fundraising, Impact and Communications.

For full details download the Recruitment Pack.

The Disasters Emergency Committee (DEC) is a unique and dynamic membership organisation which comprises 15 of the UK’s leading humanitarian agencies. 

The DEC launches appeals when there is a humanitarian emergency of such magnitude to warrant a national UK response, with most DEC funds being raised over an intensive two-week period following a disaster. DEC fundraising appeals benefit from the combined expertise of our member agencies, resulting in wide-reaching appeals across high-profile TV, radio, and an increasing number of digital channels. 

Reporting to the Head of Public Fundraising, the Direct Marketing Manager (Retention) is responsible for shaping and delivering new and existing supporter journeys for DEC individual, community and legacy donors, and leading a programme of improvement across all major contact points between the DEC and the public.

As Direct Marketing Manager (Retention), you will: 

• Contribute to and develop DEC direct marketing strategies, including the refreshing, implementation and analysis of DEC’s segmentation, in order to maximise future income and continually improve the retention of individual supporters for future emergency appeals
• Lead on the production of retention and reporting back materials for individual and community supporters
• Manage the development and maintenance of specific supporter journeys
• Develop and oversee the materials and supporter positioning for a light-touch and mainly reactive legacy marketing programme for the DEC

Person specification:

• Strong direct marketing experience with a focus on high volume donor retention, with demonstrable knowledge of donor motivations, managing donor relationships, and direct marketing techniques such as direct mail, email, SMS and SMS content management systems
• A proven track record of developing effective digital and direct marketing strategies, which resulted in significant growth of income and retention of a charity’s individual supporters
• A key driver for success in this role is the ability to work under extreme pressure during appeals and to very tight deadlines
• Experience of managing complex budgets and proven ability to manage a complex operational plan within very short timeframes and within budget
• Ideally you will have experience of working in the international humanitarian aid sector

PLEASE NOTE: This is a hybrid working role, where there is a compulsory 2-week office attendance during an appeal (meals provided). Therefore, this role is suitable for those living within a commutable distance to DEC's Angel, London office. 

Employee benefits include:

• Annual leave starts at 25 days plus bank holidays, rising after 3 & 5 years service
• Employer pension contribution of 8%, post probation
• Health Cash Plan
• Life insurance (3 x annual salary)
• Enhanced sick pay - currently 4 weeks full pay, 4 weeks half pay [increases with length of service] to a maximum of 12 weeks full pay, 12 weeks half pay
• Enhanced maternity leave - currently 18 weeks at full pay

The Disasters Emergency Committee (DEC) is a unique and dynamic membership organisation which comprises 15 of the UK’s leading humanitarian agencies. 

The DEC launches appeals when there is a humanitarian emergency of such magnitude to warrant a national UK response, with most DEC funds being raised over an intensive two-week period following a disaster. DEC fundraising appeals benefit from the combined expertise of our member agencies, resulting in wide-reaching appeals across high-profile TV, radio, and an increasing number of digital channels. 

Reporting to the Head of Public Fundraising, the Direct Marketing Manager (Acquisition) is responsible for shaping and delivering new and existing supporter journeys for DEC individual, community and legacy donors, and leading a programme of improvement across all major contact points between the DEC and the public.

As Direct Marketing Manager (Acquisition), you will: 

• Contribute to and develop DEC direct marketing strategies
• Implement the direct marketing strategies during each appeal with income maximisation and supporter acquisition as the key focus
• Manage the capturing and analysis of results to ensure channel optimisation between appeals
• Lead the benchmarking process of DEC Member Agency fundraising performance
• Line manage one Direct Marketing Officer

Person specification:

• Strong direct marketing experience with a focus on high volume donor acquisition, with technical marketing expertise across a range of direct marketing channels and demonstrable knowledge of offline marketing techniques in press, outdoor, direct mail and telephone
• A proven track record of developing effective digital and direct marketing strategies, which resulted in significant growth of income
• A key driver for success in this role is the ability to work under extreme pressure during appeals and to very tight deadlines
• Experience of managing complex budgets and proven ability to manage a complex operational plan within very short timeframes and within budget
• Ideally, you will have experience of working in the international humanitarian aid sector

PLEASE NOTE: This is a hybrid working role, where there is a compulsory 2-week office attendance during an appeal (meals provided). Therefore, this role is suitable for those living within a commutable distance to DEC's Angel, London office. 

Employee benefits include:

• Annual leave starts at 25 days plus bank holidays, rising after 3 & 5 years service
• Employer pension contribution of 8%, post probation
• Health Cash Plan
• Life insurance (3 x annual salary)
• Enhanced sick pay - currently 4 weeks full pay, 4 weeks half pay [increases with length of service] to a maximum of 12 weeks full pay, 12 weeks half pay
• Enhanced maternity leave - currently 18 weeks at full pay

£28,000 - £30,450 per annum

Permanent, full-time (37.5 hours per week)

Hybrid working with regular travel to our London Bridge Office

What the job involves

We’re on the lookout for a Direct Marketing Executive to join our Individual Giving Team here at Prostate Cancer UK. This role focuses on acquiring new cash and regular givers across a range of channels including direct dialogue, direct mail, digital and telephone, helping fund research that will save and improve lives.

In this role you’ll be part of an exciting time at the charity, joining us as we roll out our new Fundraising strategy and continue investment in Acquisition. You’ll drive on campaigns across a broad range of channels, with the aim of recruiting new, and re-engaging, lapsed regular and cash supporters. You’ll look for ways to test and innovate to drive the lowest attrition, best ROI and strongest lifetime value. You’ll collaborate with colleagues from across the organisation to drive the best creative, messaging, targeting and data insights.

What we want from you

Aside from excellent knowledge and experience of working in a direct marketing environment, you’ll also have a range of channel experience and marketing knowledge, ideally gained from a fundraising environment.

You’ll possess first class communication skills; a strong team ethic and you’ll be at ease working with key internal and external stakeholders at all levels. The ability to manage expenditure budgets and projects is also essential, along with proven knowledge of data protection and sector compliance.

If you’re looking for a role where you can make a meaningful difference every day, we’d love to hear from you.

Why work with us?
Every man needs to know about the most common cancer in men – prostate cancer. It’s a real and present danger that takes over 12,000 of our dads, grandads, brothers and friends each year.

Prostate Cancer UK is the largest men’s health charity in the UK. We have a simple ambition – to stop prostate cancer damaging lives. We invest millions in research to revolutionise testing, treatment and care. We’re blazing a trail to a screening programme that could save thousands of lives with regular, accurate tests for all men at risk. And we work tirelessly to spread the word about risk and offer specialist support to people living with the disease.

Work with us and you’ll see your efforts pay off as we give men and their families the power to navigate prostate cancer.

Our commitment to equity, diversity and inclusion

At Prostate Cancer UK we’re committed to righting health inequalities across the UK, starting with those faced by Black men. This includes ground-breaking research into Black men's risk and working with communities directly to overcome barriers to the diagnosis and treatment of prostate cancer. To make this happen, we're dedicated to being an inclusive, proactive organisation, as we strive to be Allies to Black communities. We’ll achieve this by advocating and working alongside those communities to promote change. We're also working to be Allies to each other, not only protected groups. In 2024, we launched our New Ally Ship Training Programme. All colleagues at Prostate Cancer UK will be trained to act and identity as an Ally. 

We've also signed Business in the Communities Race at Work Charter, as a dedication to our Black health equity work and wider EDI priorities. As a signatory, we're responsible and accountable for driving positive change.

Ways of working

Our hybrid working approach combines the best of flexible working – a positive work/life balance, inclusive and accessible platforms, and online information at our fingertips.

Next steps
More information on what we offer, as well as the role, can be found on our vacancies page. Please download our job profile document (job description) with our ‘How to apply’ section sharing the key points to refer to in your application and to apply, please visit the website via the apply button.

The closing date is Sunday 1st June 2025.  Applications must be submitted by 23:45 UK time.

Interviews: By arrangement. Currently scheduled for the Thursday 5th June 2025.

Prostate Cancer UK is a registered charity in England and Wales (1005541) and in Scotland (SC039332). Registered company number 02653887.

Are you ready to take the lead in growing income for this well-known national health charity? This is your chance to make a significant impact by developing and implementing a supporter acquisition strategy with a strong focus on digital channels.
 
As the Direct Marketing Manager - Acquisition, you will be at the forefront of their Individual Giving team. This role offers the unique opportunity to shape and execute innovative campaigns that will recruit new supporters and enhance donor engagement. You will have the autonomy to lead a dynamic team, manage high-impact projects, and collaborate with various stakeholders to ensure the success of the fundraising initiatives.
 
Job title: Direct Marketing Manager
Charity: Health
Salary: £44,400 - £48,500
Location: London with hybrid working
 
Key Responsibilities:

• Lead the Supporter Acquisition Programme: Oversee donor recruitment with a focus on quality, compliance, and a diverse programme mix.
• Develop and Implement Strategy: Create an annual plan of acquisition activities, monitor campaign results, and drive continuous improvement.
• Collaborate and Innovate: Work closely with fundraising and data teams to develop new supporter products and optimise existing programmes.
• Manage Relationships: Build and maintain strong relationships with agencies and suppliers, ensuring effective project management and performance reviews.
• Financial Oversight: Prepare and manage budgets, produce financial reports, and forecast income and expenditure.
• Performance Management: Implement a performance culture, ensuring regular reviews and development meetings.

 
What You Bring to the Table:

• Significant experience in direct marketing within a fundraising programme, managing digital campaigns, and using fundraising databases.
• Proven track record in leading revenue-generating teams and delivering successful new products to market.
• Strong strategic analysis, creative thinking, and excellent IT skills.
• Advanced knowledge of digital and social media analytics tools, and the ability to build and manage relationships effectively.
• A deep understanding of fundraising methodologies, industry best practices, and developments in the non-profit sector.

 
If you are passionate about fundraising and have the skills and experience to lead impactful acquisition strategies, this role is for you.

We want you to have every opportunity to demonstrate your skills, ability and potential; please contact us if you require any assistance or adjustment so that we can help with making the application process work for you.

We are working with a national medical charity to recruit a key role for their Acquisition team.

The role will work closely across Individual Giving and the wider Fundraising Directorate to develop an evolving supporter acquisition strategy that will aim to recruit new supporters with a focus on digital.

Remote once a month in the office - 40,317 - 44,200
Twice a week in London - 44,400 - 48,500

The Charity
An inspiring medical charity dedicated to helping people at some of the most vulnerable moments in their lives. Youll be joining a highly respected organisation, known for its supportive and inclusive working culture, offering fantastic benefits flexible working!

The Role
Oversee the supporter acquisition programme.
Develop an annual plan of acquisition activity; monitoring and analysing all campaign results.
Working collaboratively with key fundraising and data teams.
Work closely with key colleagues across individual giving and in other directorates.
Work with and support other key fundraising teams to develop an innovation strategy.
Prepare and manage the direct marketing acquisition income and expenditure budgets

The Candidate
Significant experience in a third sector direct marketing role.
Track record in managing effective digital campaigns on a national or regional basis
Extensive experience of using a variety of fundraising channels including digital, email, social media, direct mail, telemarketing and SMS.
Experience of leading a revenue generating team, including generation of six figure acquisition income
Experience of delivering successful new products to market and experience in creating and delivering digital engagement strategies

IMPORTANT NOTE
Our aim is to respond to all successful applications within 5 days. If you havent been contacted within 5 days your application has been unsuccessful and your details will not be held further but we positively encourage you to apply for any other positions that you may see in the future.

We apologise that we cannot contact everybody in person but thank you in advance for your interest.

Third Solutions encourages applications from individuals of all ages & backgrounds. Appointment will be made on merit alone but candidates must be able to demonstrate their ability to work in the UK. Third Solutions acts as an employment agency for permanent recruitment & an employment business for temporary recruitment as defined by the Conduct of Employment Agencies & Employment Business Regulations 2003.

The Vacancy

Islamic Relief Worldwide (IRW) is a faith-based humanitarian relief and development organisation working to save and transform the lives of some of the world’s most vulnerable people.  Established in 1984, with an active presence in over 45 countries, we strive to make the world a better and fairer place for those affected by poverty, conflict and natural disasters. IRUK’s focus is strengthening effective funding, mobilising for change through advocacy and awareness-raising, and strengthening programme development and delivery. IRUK works with various partners and institutions, from governments, non-governmental organisations and local authorities to grassroots communities.

Islamic Relief UK (IRUK) is actively recruiting for the position of ‘Direct Marketing Manager’ to be based from its Waterloo Office, London. The organisation is currently operating to a hybrid working model.

The Direct Marketing Manager has operational and strategic responsibility in developing and implementing the Islamic Relief UK direct marketing programme. This includes the following key direct marketing channels: Email, SMS, Direct Mail, OOH and DRTV. The postholder will ensure the delivery of cross-channel, high profile and impactful marketing campaigns that drive action and improve supporter retention.

Knowledge, skills and attributes required:

• Educated to Degree level, or equivalent standard
• Professional qualification in Marketing
• Ability to communicate technical information and requirements to non-technical management and internal stakeholders
• Working knowledge of Adobe Creative Suite
• Commercially aware with good understanding of budget management and ROI
• An aptitude to plan annually, multiple campaigns and activities 
• An understanding of marketing and other current marketing trends
• An ability to manage multiple projects
• An understanding of marketing strategy, marketing techniques, and knowledge of qualitative and quantitative research techniques 
• Proven record of excellent people and interpersonal skills with strong communication skills at individual and group levels.
• Excellent project management skills, ability to set goals and manage appropriate activity  to achieve them
• Ability to drive creative development and ideas
• Excellent analytical skills with the proven ability to manipulate and interpret information
• Ability to influence and persuade at various levels across the organisation
• Ability to review and evaluate marketing communication activities and identify opportunities for improvements
• Extensive knowledge of marketing principles and techniques – both traditional and digital
• Knowledge of branding and marketing in the INGO sector
• Extensive working knowledge of email marketing platforms

Experience required:

• Production of core marketing collateral including print, digital and audio-visual resources
• Management of integrated campaigns across all direct marketing channels
• Experience of audience profiling and segmentation
• Implementing successful customer/donor journeys across all direct marketing channels
• Raising funds/generating profit across all direct marketing channels
• Demonstrable experience of using email marketing platforms to develop customer journeys, raise funds and drive engagement with customers/donors
• Third sector experience, specifically within a marketing led role
• Experience of influencing and managing a wide range of stakeholders in a complex organisation
• Practical experience of successfully managing marketing budgets, evaluation and monitoring systems
• Proven experience in planning and project management, with the skills to engage colleagues and support at all levels
• Experience of building, developing and managing strategic partnerships with business suppliers (including creative and buying agencies), ensuring development of clear briefs, value-for-money, achievement of results, compliance and commitment to an organisations values and goals  
• Experience of working with data management/analysis teams  
• Experience of delivering with set budgets and using resources effectively to successfully balance creative aspirations with limited financial and other resources
• A track record of developing innovative marketing campaigns across all media and platforms 

For more information, please click on the Documents tab above to view the full Job Description.

If you are talented, reliable, service-minded, resilient and a highly motivated professional looking for a meaningful career, with a strong commitment to IRW’s mission and values of sincerity, excellence, compassion, social justice and custodianship, please apply by completing our online application form.

For more information on the excellent company benefits we offer our employees, please visit our website.

PLEASE NOTE: Interviews are expected to take place in mid-July 2025.

Pre-employment Checks:

Any employment with Islamic Relief will be subject to the following checks:

• screening clearance
• proof of eligibility to live and work within the UK
• receipt of satisfactory references

Please note, for UK-based roles, we are only able to accept applications from candidates who are eligible to work in the UK. We are unable to progress applications which would require sponsorship.

Our values and commitment to safeguarding

IRW is committed to preventing any type of unwanted behaviour at work including sexual harassment, exploitation and abuse, lack of integrity and financial misconduct; and committed to promoting the welfare of children, young people, adults and beneficiaries with whom IRW engages. IRW expects all staff and volunteers to share this commitment through our code of conduct. We place a high priority on ensuring that only those who share and demonstrate our values are recruited to work for us.

The post holder will undertake the appropriate level of training and is responsible for ensuring that they understand and work within the safeguarding policies of the organisation.

All offers of employment will be subject to satisfactory references and appropriate screening checks, which can include criminal records checks. IRW also participates in the Inter Agency Misconduct Disclosure Scheme.

In line with this Scheme, we will request information from job applicants’ previous employers about any findings of sexual exploitation, sexual abuse and/or sexual harassment during employment, or incidents under investigation when the applicant left employment.

By submitting an application, the job applicant confirms their understanding of these recruitment procedures.

Islamic Relief is an equal opportunities employer

Job Description

This role is central to positioning CSC as the leading small-to-medium-sized science centre and STEM engagement organisation in the UK. Working with the CEO and Directors, you will help identify opportunities, shape the CSC marketing strategy and convert that into an objective-centric plan of action. You will be responsible for all CSC marketing campaigns and activity, owning the brand and its development across all key audiences, including the public, community groups, teachers and school leadership, corporate CSR teams, and educational grant providers. You will own CSC’s marketing partnerships and publicity channels, including the website, social media, YouTube and press contacts. To develop a steady stream of interesting content for these channels and to celebrate key successes of the organisation, you will animate the entire CSC team to capture and share impactful stories through newsletters, media appearances, social media, conferences, and direct engagements. Additionally, you will ensure the organisation is supported with up-to-date collateral across all major functions and initiatives, while fostering a customer-focused approach through media and marketing skills training across the organisation.

Key Responsibilities

● Develop and manage all CSC marketing and advertising, including prioritising of activities to best achieve annual targets within marketing budget

● Own all aspects of the CSC brand and its development

● Support the CEO in the development and revision of a multi-year marketing strategy, identifying top-priority objectives for focused campaigns which you will then own

● Maintain a cross-organisation annual marketing plan and quarterly update schedule with key staff members to help identify ongoing opportunities to promote CSC activities, products, community engagements and programmes

● Working with the broader CSC team, create and manage a marketing content development plan, including case-studies, blogs and social-media threads, to best seize publicity opportunities and achieve annual marketing objectives

● Establish annual marketing targets, and own and track marketing metrics across all key audiences—including the public, schools, community groups, corporate partners, and the informal education sector—including quarterly reports on progress

● Identify and manage marketing risk for the organisation, including considered fast-response on public platforms as appropriate

● Develop and manage all CSC marketing relationships with partners and press

● Own all press and publicity channels, driving up quality engagement with CSC through the CSC website, social media, YouTube, etc.

● Create and manage a CSC collateral database, ensuring responsiveness to business development priorities.

● Empower and upskill CSC staff to actively support marketing campaigns and storytelling efforts.

● Ensure that community and partner engagements are effectively supported with marketing and awareness-raising initiatives.

Prospectus are excited to be working with our client to help them recruit for a Direct Marketing Manager (Acquisition) to join their team. The group is a unique and dynamic membership organisation which comprises 15 of the UK’s leading humanitarian agencies.

Since it was founded in 1963, the organisation has run over 78 fundraising appeals and raised more than £2.4 billion to help save lives and protect livelihoods in disaster-affected communities around the world.

This role is offered on a permanent contract basis paying a salary of £40,560 per annum with flexible hybrid working arrangements available at their London office.

The Direct Marketing Manager (Acquisition) is responsible for delivering key direct marketing activities during appeals for major disasters or emergencies. The post holder will work closely with the Head of Public Fundraising and relevant staff to develop and deliver direct marketing in appeals. They will work with the Public Fundraising team to utilise a large database of supporters for communication by email, SMS, and direct mail. They will identify new fundraising channels and ideas for increasing the impact of income generation. The post holder will also lead the benchmarking process of Member Agency fundraising performance following each appeal Period of Joint Action (PJA).

They are looking for someone with demonstrable direct marketing experience with a focus on high volume donor acquisition. They are looking for a candidate with a demonstrable experience of direct marketing techniques such as direct mail, email and SMS. They are looking for someone with a demonstrable track record of developing effective digital and direct marketing strategies, which resulted in significant growth of income. The ideal candidate will have excellent knowledge of direct marketing initiatives in an International Development context and experience of working within the international sector.

At Prospectus we invest in your journey as a candidate and are committed to supporting you with your application. We welcome all candidates to apply, regardless of age, sex/gender, disability, race, religion, sexual orientation, marital status, or pregnancy/maternity. If you have any disability and require reasonable adjustment/s to any part of the process, then please contact Firas El Dib at Prospectus.

If you feel you meet some of the criteria but not all, we really hope you'll enquire and learn more. Prospectus can advise and support on each part of the role and hopefully your application, so we look forward to hearing from you. 

In order to apply please submit your CV in the first instance. Should your experience be suitable, we will arrange for a meeting to brief you on the role. You'll then have all the information you need to formally apply. We are looking forward to connecting with you soon. 

About Gaddum

Gaddum is one of Manchester’s oldest charities, having been around for almost 200 years. We are a mental health and carers charity that provides support to individuals and families across Greater Manchester and the North. Our work spans across a range of services, including mental health support and carer assistance, aiming to empower individuals to live healthier, more independent lives.

Our mission is clear... to help every individual in the communities we serve to achieve equitable health, wealth and self. This means not only providing direct support through our services but also championing the rights of those who may otherwise go unheard and campaigning for systemic change across our sector.

As an anchor institution, Gaddum plays a key role in supporting the sustainability and development of the voluntary, community and social enterprise (VCSE) sector. We work alongside other organisations to ensure their impact is recognised and that the sector is equipped to meet the needs of the communities we serve.

Our Values…

…are our foundations – they are what hold us firm in uncertain times, and they are our reference point for all that we do. We value:

Being Heard: no matter why or how someone finds their way to us, we will listen

Collaborative Curiosity: harnessing our skills, knowledge, talents and the insights of others, we create new possibilities by exploring with people

Purposeful Work: paying attention to others’ needs and voices, we channel our resources into actions and outcomes that matter to the people we serve

Meaningful Connection: treating every individual as a whole person, developing relationships through empathy and acceptance

Thoughtful Safe Services: providing clear reasons for decisions and efficient, safe and effective practices, we earn confidence and trust by focusing on quality

Job Purpose

As the Marketing and Communications Lead at Gaddum, you will be at the forefront of shaping and delivering Gaddum’s marketing and communications strategy. Your work will raise awareness of our services and amplify the voices of those we support, helping to change perceptions around mental health, carers and community support.

Working with the Senior Leadership Team, you will lead on strategic campaign planning, media relations, stakeholder engagement, crisis communications and brand management. You will ensure that Gaddum’s brand and voice are consistently represented across all channels – internally and externally – and that our values are effectively communicated.

You will lead content creation, ensuring all marketing materials effectively showcase Gaddum’s services. By delivering clear, impactful messaging, you’ll strengthen our presence, expand our reach and reinforce Gaddum’s reputation as a trusted leader in mental health and carers’ support.

Main Duties

Strategy and collaboration

• Work closely with internal teams, SLT and external partners (including brand, communications, digital, media agencies, and national campaigns).

• Develop organisation-wide competencies around using the brand, and empower others to become brand ambassadors for Gaddum, ensuring best use of own and organisational resource.

• Support the development of new services through market research and audience insight to maximise marketing impact.

• Where identified, collaborate with fundraising initiatives to create timely campaigns that increase income and promote key areas of work.

Brand and content management

• Provide training and support to staff on branding, marketing and media engagement.

• Manage all aspects of visual content, including photography briefs, photoshoots and our image library.

• Lead the production and distribution of print and digital publications.

• Review, develop and maintain the website, updating content, improving functionality and monitoring performance.

• Expand and manage Gaddum’s social media presence.

Media and public relations

• Build and maintain relationships with media, key influencers and relevant organisations to increase Gaddum's profile locally and regionally.

• Manage media and press coverage, produce press releases and respond to media enquiries.

• Train staff to effectively handle media requests and represent Gaddum confidently.

Impact storytelling

• Coproduce a bank of personal stories that demonstrate the impact of Gaddum’s work and challenge stigma around mental health, carers and the VCSE sector.

• Working alongside individuals, groups and communities, ensure lived and living experience is at the heart of Gaddum’s stakeholder engagement. 

All staff are expected to work within all Gaddum policies and procedures. This role is subject to a Basic DBS Check. 

£34,300 - £37,300 per annum

Permanent, full-time (37.5 hours per week)

Hybrid working with regular travel to our London Bridge Office

What the job involves

We’re an ambitious charity with a bold mission and a fantastic culture. As we embark on an exciting 3-year fundraising strategy, we’re looking for a Senior Direct Marketing Executive to join our Individual Giving Team here at Prostate Cancer UK. This is a newly created role within the team which will oversee acquisition and new product development.

You’ll be part of an exciting time at the charity, joining us as we roll out our new Fundraising strategy and continue investment in Acquisition. In this role you’ll take ownership of planning, implementing and reporting on fully integrated acquisition campaigns across a range of channels including DRTV, Digital, Telephone, SMS and OOH.

You’ll work closely with teams from across the organisation and our media agency to ensure a truly integrated, collaborative approach. Together with the team, you’ll identify opportunities, apply learnings from past campaigns, and enhance future performance.

You’ll also be integral to driving forward new product development to acquire new regular givers. Leading on testing across the Acquisition team, you’ll innovate to drive the lowest attrition, best ROI and strongest lifetime value. You’ll collaborate with colleagues from across the organisation to drive the best creative, messaging, targeting and data insights.

What we want from you

Aside from excellent knowledge and experience of working in a direct marketing environment managing fully integrated campaigns, you’ll also have strong digital campaign management experience, ideally gained from a fundraising environment. You’ll have experience in developing and implementing effective testing strategies and ideally also have experience in developing new marketing or fundraising products.

You’ll possess first class communication skills; a strong team ethic and you will be at ease working with and influencing key internal and external stakeholders at all levels. The ability to manage expenditure budgets and projects is also essential, along with proven knowledge of data protection and sector compliance.

If you’re looking for a role where you can make a meaningful difference every day, we’d love to hear from you.

Why work with us?
Every man needs to know about the most common cancer in men – prostate cancer. It’s a real and present danger that takes over 12,000 of our dads, grandads, brothers and friends each year.

Prostate Cancer UK is the largest men’s health charity in the UK. We have a simple ambition – to stop prostate cancer damaging lives. We invest millions in research to revolutionise testing, treatment and care. We’re blazing a trail to a screening programme that could save thousands of lives with regular, accurate tests for all men at risk. And we work tirelessly to spread the word about risk and offer specialist support to people living with the disease.

Work with us and you’ll see your efforts pay off as we give men and their families the power to navigate prostate cancer.

Our commitment to equity, diversity and inclusion

At Prostate Cancer UK we’re committed to righting health inequalities across the UK, starting with those faced by Black men. This includes ground-breaking research into Black men's risk and working with communities directly to overcome barriers to the diagnosis and treatment of prostate cancer. To make this happen, we're dedicated to being an inclusive, proactive organisation, as we strive to be Allies to Black communities. We’ll achieve this by advocating and working alongside those communities to promote change. We're also working to be Allies to each other, not only protected groups. In 2024, we launched our New Ally Ship Training Programme. All colleagues at Prostate Cancer UK will be trained to act and identity as an Ally. 

We've also signed Business in the Communities Race at Work Charter, as a dedication to our Black health equity work and wider EDI priorities. As a signatory, we're responsible and accountable for driving positive change.

Ways of working

Our hybrid working approach combines the best of flexible working – a positive work/life balance, inclusive and accessible platforms, and online information at our fingertips.

Next steps
More information on what we offer, as well as the role, can be found on our vacancies page. Please download our job profile document (job description) with our ‘How to apply’ section sharing the key points to refer to in your application and to apply, please visit the website via the apply button.

The closing date is Sunday 1st June 2025.  Applications must be submitted by 23:45 UK time.

Interviews: By arrangement. Currently scheduled for Wednesday 4th June 2025.

Prostate Cancer UK is a registered charity in England and Wales (1005541) and in Scotland (SC039332). Registered company number 02653887.

Role: Direct Marketing Manager (Acquisition)

Closing date:                     23/05/2025

Interview date:     TBC

Hybrid working (8 office days per month)

Our offer to you

We pride ourselves in being a great place to work, providing a supportive culture with opportunities to grow and develop your career, achieve a healthy work life balance and to be recognised for the great work you do. You will receive:

• Competitive salary and pension scheme
• 33 days holiday (inclusive of bank holidays) - increasing to 38 days over 5 years
• Hybrid, Flexible working
• Cycle to work scheme Electric Vehicle Scheme
• Health and Wellbeing portal – access to financial, health and wellbeing support and an Employee Assistance Programme
• Discounts – you will have access to Blue Light and NHS Discounts as well as discounts on mobile phones, gym membership, cinema tickets, restaurants, holidays and shopping

About Us

This is a fantastic opportunity to join a team of over 1,400 employees and over 31,000 volunteers, united by our goal of saving lives through essential first aid services, training and campaigning.  As a charity with rich heritage and a long history of serving humanity, we are proud of our past and excited about creating a healthier, safer, more resilient future. 

St John Ambulance works at the heart of communities, supporting and enabling them to access and receive physical and mental health first aid. We do this through developing and providing effective community response and outreach services (e.g. Ambulance response & Nighttime Economy) and using our longstanding expertise to empower people with vital clinical skills and the confidence to use them (e.g. our Volunteers and Community Advocates, NHS Cadets and Young Responders programmes). There is also a buoyant social enterprise network which delivers first aid training and supplies medical consumables to businesses and consumers.

Job Summary

Taking a leading role as part of the Individual Giving management team, you play an important part in helping to achieve a step change in the growth of the net voluntary income of St John. The role will work closely across Individual Giving and the wider Fundraising Directorate to develop an evolving supporter acquisition strategy that will aim to recruit new supporters with a focus on digital. The role needs to focus on managing the implementation of the strategy including using insight and data to develop, implement, manage, monitor and evaluate campaigns across a range of channels, with a cutting edge and contemporary approach whilst staying current with the continuously changing legislation and support climate. Responsibilities include working with agencies and suppliers to project manage the full cycle of direct marketing campaigns.

About You

• Significant experience in a third sector direct marketing role
• Track record in managing effective digital campaigns on a national or regional basis
• Experience of using fundraising databases e.g. Raiser’s Edge, Microsoft Dynamics or similar
• Extensive experience of using a variety of fundraising channels including digital, email social media, direct mail, telemarketing and SMS
• Experience of leading a revenue generating team, including generation of six figure acquisition income 

About the Role

• Oversee the supporter acquisition programme, taking responsibility for outstanding donor recruitment with the highest standard of quality and compliance and ensuring a diverse programme mix; ensuring they are in market on time, on budget and on brand.
• Develop an annual plan of acquisition activity; monitoring and analysing all campaign results, with ongoing test and learn mechanisms in place to drive continuous improvement and making recommendations for future activity to effectively maximise income and ROI
• Working collaboratively with key fundraising and data teams; lead the development and continuous improvement of new supporter product development
• Strong agency relationship management across a variety of partners and suppliers, from building relationships and negotiating to contract and routine performance reviews
• Lead on all KPI tracking, trend analysis and interrogation of results at all levels; including programme optimisation to ensure targets are met and contingency planning as required.
• Work closely with key colleagues across individual giving and in other directorates to ensure they are involved in relevant aspects of acquisition activity

Please see the job description for more detail (this can be viewed on our website or once you click apply)

If you are a current St John Ambulance employee, please apply here: Click here

For all other candidates, or St John Ambulance volunteers wishing to apply: please apply below

We reserve the right to close this vacancy early if we receive high volume of applications for the role. Therefore, if you are interested, please submit your application as early as possible.

St John Ambulance are committed to increasing the diversity of our team and making sure we best reflect the diversity of the communities we serve.At St John, everyone is valued and supported to thrive, we have several networks including Multi Culture, Disability and Accessibility, Pride, Family and Carers and Women’s groups.  We do not tolerate any form of discrimination and engender a sense of belonging for all, by creating an environment of mutual respect, where we value unique differences and demonstrate authentic allyship. We believe passionately in equality, diversity and inclusion.

St John Ambulance is committed to safeguarding and we promote safe recruitment practice. Therefore, all successful applicants will undergo pre-employment checks, including DBS Clearance, as part of the onboarding process, if applicable to the nature of the role

Please note: St John does not accept speculative CVs and will only review CVs sent in application for an advertised vacancy.

About Kinship

We are Kinship. The leading kinship care charity in England and Wales. We’re here for kinship carers – friends or family who step up to raise a child when their parents aren’t able to. 

Together, let’s commit to change for kinship families.

About the role

In order to reach and support more kinship carers with these programmes and our other services, we have developed a new Marketing Team to develop and deliver integrated, strategic and creative marketing and engagement campaigns and strategies.  This team is now established with clear plans to engage kinship carer audiences, rooted in insights.

Strategic engagement with professionals from the education sector as a conduit to engage kinship carers in our services offer is a key part of this role, and a relatively new area of focus for Kinship.  Delivering against a strategic plan already in place, you will be managing relationships and marketing approaches to Virtual Schools, select Multi-Academy Trusts (MATs) and other education professionals through umbrella bodies and associations to execute this.

Who we're looking for

This is an exciting opportunity for an experienced, senior-level marketeer or engagement professional with a strong track record in further developing and delivering successful multi-channel marketing strategies targeted at a range of audiences to join us as a Head of Marketing and Strategic Engagement to oversee this team.  Experience in working in the education sector, or an engagement role would be advantageous.

We’re looking for someone excited to hit the ground running, able to plan strategically, deliver operationally and take creative approaches to maximising engagement and acquisition with a small in-house team. A strategic thinker and natural collaborator, you’ll be able to work across the organisation to further develop integrated marketing across Kinship’s services and programmes, and ensure these align with our wider external communications, including to our Kinship Community of more than 12,000 carers.

You will have significant experience in leading marketing teams and have demonstrable experience in delivering successful, engaging marketing and engagement strategies. You’ll be comfortable getting very involved in the operational delivery of our marketing and engagement plans, supporting your team and demonstrating an insight and audience-led approach to both digital and offline marketing, thriving in an environment where you’ll be responsible for overseeing the progress of various strands of marketing activity.

Key responsibilities include:

• Using data and market insights, develop and oversee the implementation of high-quality, integrated and strategic marketing and engagement strategies to support Kinship’s awareness, understanding, interest, income generation, engagement and growth amongst key audiences, with a particular focus on marketing our programmes and services.

• Develop an expert knowledge of Kinship’s target audiences for marketing its programmes and services to (e.g. kinship carers, local authorities, education sector organisations and professionals) and devise tailored multi-channel marketing activities for different audiences to meet service objectives.

• Ensure that all marketing plans and strategies align with, and support, the organisation’s brand strategy.

• Lead the ongoing development and delivery of a focused schools engagement campaign and activity through key channels to raise awareness of kinship care within education settings to engage with kinship carers currently unknown to Kinship, including those from under-represented groups.  

• Work closely with leads for Kinship’s different programmes and services, and in the Business Development, Digital and Communications teams to ensure marketing communications and engagement with key audiences are aligned.

• Work in collaboration and co-production with kinship carers and their families to ensure meaningful input and representation in the development of relevant plans and activities.

• Drive forward cross-departmental work to further develop the organisation’s email marketing strategic approach.

• Contribute to the development of performance indicators for all marketing activities, using these to adjust campaigns to maximise effectiveness  and provide regular reporting and analysis.

• Line management of a small team.

Essential criteria include:

• Significant experience (5+ years) in marketing, with demonstrable success in delivering integrated strategic marketing and/or engagement strategies which met objectives around engagement and acquisition.

• Experience in a management role, with line management experience, and accustomed to operating with senior-level colleagues.

• Experience of combining marketing and engagement strategies and plans, with experience of stakeholder engagement and management in order to reach a wider audience/consumer/customer.

• Extensive experience of project management and delivering ambitious plans on time, to budget and evaluating outcomes.

• Significant digital marketing experience strategically and operationally with particular experience in maximising digital marketing tools including email marketing systems and paid and organic social.

• Experience using a Content Management System, such as Salesforce and using insights to inform marketing optimisation and planning.

What we’ll offer you 

Kinship offers 30 days’ annual leave plus bank holidays (pro-rata for part-time) as well as a generous pension scheme. We have an excellent wellbeing offer including the Employee Assistance Programme and clinical supervision. We will invest in your professional development with training and career development opportunities.

Kinship is committed to championing equality, diversity and inclusion.  We believe our work is greatly enhanced by the varied backgrounds, experiences and views represented within our teams.  We aim to create inclusive teams, celebrate differences and encourage everyone to join us and be their true self at work. We therefore encourage applications from anyone who fits our values, whatever their religion or belief, sex, gender identity, race, age, sexuality or disability and are actively seeking candidates that can bring real innovation and commitment to us. 

This is a fantastic time to join a supportive and well-established team within an organisation with rapid growth ambitions. This role will be what you make it and we’re looking for someone to seize this opportunity!

How to apply

Please apply via our recruitment agency partners, Ellwood Atfield, with your CV via the link.   

• Application deadline:  Wednesday 28 May, 9am
• First interview:           Tuesday 10 June (online)
• Second interview:        Thursday 19 June (in-person, Vauxhall)

Kinship reserves the right to close applications early on receipt of sufficient applications. Apply early!

Be part of something extraordinary at Epilepsy Society. We are seeking a value’s driven Legacy and Individual Giving Lead to join a charity that provides world leading support for people with epilepsy through Care, Research and Advocacy. 

About the role

We are looking for a self-starter with solid experience of Legacy Marketing, including the development of Gift in Wills, In Memory and Tribute Fund marketing. You will be working on campaigns and initiatives to both existing and prospective supporters across print, advertising and digital channels and platforms. The role sits within our Individual Giving Team and reports to the Individual Giving and Philanthropy Manager, so it is important to have a strong working knowledge of supporter journeys and how to steward supporters towards making a legacy pledge.

Please download the recruitment pack for more information and to read the full job description. 

The post holder should demonstrate our people values of CAIRO (Caring, Accountable, Improving, Respectful and Open.

Some information about us

Epilepsy Society’s Vision is a full life for everyone affected by epilepsy. We want everyone affected by epilepsy to have the best opportunity for a full life – as free from seizures as possible. We set out to make a difference to every person affected by epilepsy whatever their background, however seriously it impacts on their life, and whether they have the condition themselves or are close to someone with epilepsy.

What we can offer

•    27 days annual leave + bank holidays, with the ability to buy and sell annual leave 
•    A generous Employee Referral Scheme (refer a friend and earn up to £150) 
•    Length of service awards
•    Access to shopping discounts and cashback with thousands of retailers through Purple Rewards
•    Staff recognition scheme 
•    Excellent training and development opportunities
•    Group Pension
•    Life Assurance (2x your annual salary)
•    Confidential, supportive Employee Assistance Programme, accessible 24/7
•    Salary Finance, offering you products linked to your salary and tailored to your individual circumstances. Providing services such as loans, advances, savings and financial education

On-site, there is plenty of free car parking, a Café and beautiful grounds to work in and be surrounded by.

If you have the right skills and experience and are inspired to apply, please do so by uploading your CV and covering letter explaining how you meet the person specifications of the role.

A DBS (Disclosure & Barring) check will be required before appointment is confirmed.  

We reserve the right to close the post early once we have received a sufficient number of applicants: please submit your application as soon as possible to avoid disappointment.