Direct marketing officer acquisition jobs
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We are looking for a confident and driven marketer who is eager to join a hard-working and ambitious Individual Giving team. As the fastest growing medical research charity in the UK, we're proud that the Individual Giving team is continuing to produce highly successful campaigns, driving income and acquiring the most engaged new supporters.
Working with different teams across the charity, you'll be planning, managing and delivering direct marketing campaigns across a range of media including digital and print. You'll also work with external agencies on our campaigns. Activities in the acquisition portfolio are diverse; from developing the donor's online user journey to delivering motivational training to fundraisers across the country, your campaigns will drive income and attract new, engaged supporters to the charity.
As well as running the day-to-day campaign activity, the post holder will be responsible for compiling regular reports, across a range of financial and non-financial KPls. Alongside this, they will ensure compliance and adherence to the most recent regulations and codes of practice is top of the agenda.
The successful candidate will have a desire to learn and develop, as well as the confidence to whole-heartedly launch themselves into an energetic team with ambitious goals.
You'll be part of a team that works across a multitude of channels; speaking to range of audiences with one theme in common - compelling people to support our work and bring about life-changing dementia treatments.
Key Responsibilities:
Campaign Management
· Plan, manage and deliver successful campaigns across a range of channels including digital and print.
· Successful management of agencies and suppliers; ensuring relationships are effective and productive.
· Ensure compliance and adherence to regulation and codes of practice is considered in all campaign activities.
· Work closely with Data and Digital teams to ensure effective processes are worked to and full campaign evaluation is possible.
· Donation page monitoring, reporting and development, to include looking at ways in which to improve the donor's online user journey.
· Continuous improvement through test and learn principles across all activities.
· Integration of campaigns across the charity to drive maximum value.
· Development of compelling communications and materials to support all activities
Planning and Budgeting
· KPI tracking, trend analysis and interrogation of results at all levels.
· Live programme optimisation to ensure targets are met.
· Input to annual planning and development of individual giving campaigns.
· Assist Supporter Acquisition Manager with compilation of detailed income and expenditure campaign budgets.
· Work with Supporter Acquisition Manager in developing the Acquisition programme and strategy.
· Input to monthly forecasting and regular reporting across a range of financial and non-financial KPl's.
Finance and Reporting
· Ensure daily campaign tracking and reporting.
· Routine end of campaign reviews and analysis.
· Ongoing reporting on long-term success measures such as attrition and ROI.
· Invoice reconciliation and processing for timely payment.
· Non-financial KPI trend reporting - such as opt-in rates and quality scoring.
Knowledge, skills and experience needed:
· Reporting and ability to understand complex data sets.
· Understanding of compliance and best practice in fundraising and direct marketing.
· Campaign management.
· Briefing and working with external suppliers.
· Direct marketing across a range of media and routes to market.
· Copy writing and proof reading.
· Digital campaign/ web page management.
· Budget management.
· Good organisational skills and the ability to prioritise workload.
· Focus on results and continuous improvement.
· Excellent attention to detail.
· Excellent written and verbal communication skills and the confidence to communicate with people of all levels.
· Agency management skills.
· Use of CRM or database systems.
· Strong team player and self-motivator.
· Flexibility to work some unsocial hours and willingness to travel independently.
Additional Information:
Ways of working:
As part of our Agile ways of working you will be required to work approximately 2 days a week from the office, which is subject to the requirements of the role and the business needs. Flexibility on where you work can be split between working from home and our office.
Roles that are classed as part of the Agile ways of working are not able to claim any costs for Mileage/Travel on Public Transport, Accommodation and/or Meals. This includes when attending the office for various meetings/events.
Our Office: Our office is at 3 Riverside, Granta Park, Great Abington, Cambridge, CB21 6AD.
Salary: Circa £30,000 per annum, plus benefits.
Please download the Vacancy Pack on our website for more information.
The closing date for applications is the 25th May 2026, with interviews being arrange once shortlisting has been completed. Please indicate in your covering letter if you are unable to attend an interview on a certain date. We would encourage you to submit your application at the earliest opportunity, as on occasion we may have to bring forward the interview date and/or the closing date based on the needs of the business. Although a possibility, this will only happen in exceptional circumstances. Please indicate in your covering letter if you are unable to attend an interview on a certain date.
We value diversity and are committed to creating an inclusive culture where everyone can be themselves and reach their full potential. We actively encourage applications from people of all backgrounds and cultures, particularly from those in the global majority, those with disabilities, men and those from the LGBTQIA+ community. Any offer of employment is however subject to you having the right to work in the UK.
As part of our commitment to being an inclusive employer and ensuring fairness and consistency in our selection process, we will handle your CV and application with the utmost confidentiality. Should you require any adjustments at either the application or interview stage, please contact us via our website.
How to apply: Please create an online account using our Online Recruitment Platform which can be accessed through our Job Vacancies page. You will be able to attach your CV to your application and track the status of your application.
About Alzheimer’s Research UK: Alzheimer's Research UK is the UK's leading dementia research charity. Our mission is to accelerate progress towards a cure. Today 1 in 2 people will be impacted by dementia, either through caring for a loved one, developing it themselves or tragically both. But there is hope.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
The Marketing Officer/Senior Marketing Officer (Acquisition) at CBM UK is an important role in making our life-changing work possible. Advertised at Officer or Senior Officer level (subject to experience), the role delivers direct and digital marketing communications to grow awareness, and recruit and engage with new long-term CBM supporters, through creative and impactful fundraising communications.
Key responsibilities:
The position holder is responsible for developing and delivering fundraising campaigns that will engage with CBM target individual audiences; supporting the development of the annual public fundraising plan; building supporter journeys and testing new channels and messages.
Working closely with the Head of Marketing and across the Fundraising & Communications team to plan, coordinate and deliver donor acquisition appeals to recruit new individual supporters, using a variety of direct and digital marketing channels.
Regular giving (mostly monthly Direct Debits) are a large part of CBMs donor acquisition activity, and as such, part of this acquisition role is the planning and co-ordination of regular giving conversion, recruitment, retention, and upgrade campaigns.
Donor Acquisition (30%)
- Working alongside the Head of Marketing and external agencies to plan and deliver a supporter recruitment programme, using channels that may include, but not limited to, inserts, press adverts, and door drops. email, paid social media adverts, Pay Per Click Googe adverts, and lead generation activities.
- Optimise the performance (traffic and income) of website fundraising pages, including appeal landing pages and donation platforms. Ensuring pages on the CBM website are engaging to existing and new audiences and utilising Search Engine Optimisation tools.
- Plan and coordinate an off-line and online welcome journey for new supporters to CBM, that will encourage ongoing engagement and long-term support.
- Develop excellent working relationships with existing and new agencies and suppliers, including marketing agencies, writers, designers, print suppliers and mailing houses. Source new agencies and suppliers as appropriate.
Regular Giving (20%)
- As part of the regular giving retention plan, deliver inspiring direct and digital marketing communications and updates to monthly supporters about CBMs work and the people their gifts are supporting. This can involve creating briefs, working alongside freelance copywriters and designers, and managing print and fulfilment suppliers.
- Working alongside our inhouse Supporter Relations team and external telephone fundraising agencies to co-ordinate regular giving conversion, upgrade and retention campaigns over the telephone.
- Deliver, test and refine a welcome and ongoing donor journey for regular giving supporters, across digital, post and phone channels, to update and thank supporters.
Legacy and In-Memoriam Giving (20%)
- Work alongside the Head of Marketing and Senior Supporter Relations Officer to develop marketing plans for legacy and in-memoriam giving.
- Responsible for legacy and in-memoriam giving direct mail and email appeals, and work alongside the Communications Team to ensure the legacy and in-memoriam giving website pages inspire new and existing supporters to support CBM in these ways.
New product testing (20%)
a. Test and develop new fundraising ideas, channels and messages to engage with and raise funds from new and existing audiences.
b. Maintain an awareness and anticipation of charity sector trends relating to direct marketing and keep abreast of competitor activities to enable CBM to respond and adapt quickly where appropriate.
Planning and reporting (10%)
- Analysis and reporting of appeals and projects, providing learnings that will enable informed decision making around future activity.
- Develop a good knowledge of the CRM system (Salesforce) and ensure appropriate recording and reporting of direct marketing activity.
Other
- Ensure the consistent implementation of CBMs brand, key messages and style guide in fundraising activities.
- Awareness of, and compliance across direct marketing, of Fundraising Regulator and Data Protection legal requirements (GDPR and PECR).
- Work with other teams, including the CBM Global Federation, to maximise collaboration opportunities and integrated working.
- Help develop a culture of enthusiasm, continual improvement and success which reflects the ambitions of CBM UK.
- Occasional out of normal office working hours. Occasional travel in the UK and possibility of travel internationally.
For full details, please download the recruitment pack.
The client requests no contact from agencies or media sales.
Do you have fundraising experience and a passion for project management? Do you want to play a key role in helping supporters feel valued while enabling sustainable growth in individual giving? Join BMS World Mission as our Fundraising Officer.
As the Fundraising Officer, you’ll be part of the Individual Giving team delivering inspiring fundraising activity. From project managing quarterly direct mail appeals to shaping compelling supporter journeys, your work will help people engage generously with BMS’ mission. You’ll collaborate closely with communications colleagues to produce impactful fundraising materials, plan supporter events, and ensure excellent, personalised thanking that reflects our commitment to outstanding supporter care.
You’ll monitor performance, learn from data, and apply insights to continually improve our approach. If you enjoy juggling projects, working collaboratively, and combining creativity with analysis this role is ideal for you.
We’re looking for someone with project management experience, strong communication skills and a genuine passion for fundraising. You’ll be aligned with BMS’ Christian vision and values, committed to high standards, and motivated to keep learning and growing.
If you want your work to make a real difference - both to supporters and to communities around the world - we’d love to hear from you.
Key Information
Location: Didcot/hybrid
Hours: 35 hours per week/full time
Employment type: Permanent
Salary: £33,477 per annum
Closing date: 9am on Monday 1 June 2026
Interview date: Tuesday 9 June 2026
Q&A time: Thursday 21 May 12.30 – 13.30
The successful applicant will be a committed Christian. The nature of this role means that this is a specific occupational requirement.
BMS World Mission mobilises people, resources and skills across the Global Church to share the good news of Jesus and practical hope they’re need
The client requests no contact from agencies or media sales.
For more than 140 years, the Forces Employment Charity has proudly supported Service leavers, veterans, and their families in building successful civilian careers. We provide veterans with life-long, life-changing support, jobs, and training opportunities, regardless of circumstances, rank, length of service, or reason for leaving.
By working for FEC, you will become part of a vibrant team living the charity’s values: Expert, Supportive, Passionate, Open and Honest, Resilient, and Collaborative.
Brief role description
The Business Development Manager will play a pivotal role, driving the acquisition of high-value, multi‑year corporate partnerships that deliver meaningful shared value for the organisation and its partners. They are responsible for developing and securing six‑ and seven‑figure strategic partnerships, ensuring each relationship aligns with organisational priorities and delivers clear, measurable impact.
Who we are looking for
We are looking for an experienced business development professional with a strong track record of winning long‑term corporate partnerships and securing multiple‑figure sums to deliver income targets.
You will bring experience in prospect research and networking, with the ability to secure high‑value partnerships and deliver income targets. You will have excellent communication skills, including presentation, negotiation and influencing, and experience using CRM systems to support your work.
You will demonstrate a highly self‑motivated and entrepreneurial approach, comfortable working to ambitious targets. You will be dynamic, organised and solutions‑focused, bringing a collaborative approach to your work. You will also be flexible and happy to attend events and meetings across the UK to secure funding partnerships.
Interested? Want to know more about the Charity? Check out our website.
Eager to know more about the role? Have a look at the Job Description attached below.
What’s in it for you? Check out our Benefits attached below.
Have we convinced you to apply? If so, submit your CV and Covering Letter by Monday, 25 May 2026.
Got questions about the role? Get in touch with the People Team at Forces Employment Charity.
Please note: Applications will be reviewed and interviews conducted throughout the duration of this advert; therefore, we may at any time bring the closing date forward. We encourage all interested applicants to apply as soon as possible.
If you are an internal applicant, please ensure you have made The People Team aware before applying.
We are committed to equal opportunities and improving the working lives of our staff by fostering an inclusive, supportive environment where everyone, including those with disabilities, can thrive, develop, and achieve their full potential. We actively encourage applications from individuals with diverse backgrounds and ensure reasonable adjustments are made to support candidates with disabilities throughout the recruitment process.
We actively recruit citizens of all backgrounds, but the nature of our work in specific departments means that residency and security requirements can be more tightly defined than others. You will be asked about this throughout the recruitment process.
#LI-DNI
We provide life-changing support, jobs and training opportunities to Service leavers, veterans, reservists and their spouses, partners and Children


The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
We're the UK's specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research; provide information and support to patients and their loved ones; and raise awareness of blood cancer.
Blood Cancer UK is looking for a Direct Marketing Manager to deliver innovative, insight-led direct marketing campaigns that grow supporter engagement and maximize income. This is an exciting opportunity to join a collaborative, high-performing team and help shape digital fundraising products and campaigns that make a real difference to people affected by blood cancer.
Based in London with hybrid working options (2–4 days per month in the office may increase dependent on business needs) this role offers hands-on campaign delivery, opportunities to develop new fundraising products, and the chance to contribute to strategic digital acquisition. If you enjoy using data to drive decisions, experimenting with new approaches, and delivering campaigns that really engage supporters, we’d love to hear from you.
We are committed to actively promoting equality, diversity, and inclusivity. In line with our strategy we welcome approaches from individuals from underrepresented groups, including minority communities, and applicants with a disability, to better reflect the community we serve and help broaden our perspectives.
We research, we support, we care. Because it’s time to beat leukaemia, lymphoma, myeloma and all types of blood cancer.



The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
We're the UK's specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research; provide information and support to patients and their loved ones; and raise awareness of blood cancer.
Are you a strategic marketing leader with a passion for making a difference? Blood Cancer UK is looking for a Senior Direct Marketing Manager to manage a high-performing team, deliver insight-led, multi-channel campaigns, and make a real difference to the lives of people affected by blood cancer. This is an exciting opportunity to be responsible for impactful direct marketing campaigns that grow individual giving and engage supporters.
Based in London with hybrid working options (2–4 days per month in the office, may increase dependent on business needs), this role offers the opportunity to lead a talented team, innovate with digital channels, and champion campaigns that engage and inspire supporters. If you thrive on turning data into action and delivering outstanding results, we want to hear from you.
We are committed to actively promoting equality, diversity, and inclusivity. In line with our strategy we welcome approaches from individuals from underrepresented groups, including minority communities, and applicants with a disability, to better reflect the community we serve and help broaden our perspectives.
We research, we support, we care. Because it’s time to beat leukaemia, lymphoma, myeloma and all types of blood cancer.



The client requests no contact from agencies or media sales.
We are looking for a Digital Marketing Specialist to join the British Psychological Society’s friendly and professional Marketing team. In this role, you’ll support the delivery of impactful digital marketing activity that enhances the Society’s visibility, appeal and growth. It’s a great opportunity to help shape how a membership charity connects with its audiences across digital channels, as we continue to strengthen our digital capabilities.
About the Role
As Digital Marketing Specialist, you’ll play an equally important role across two core areas: paid digital advertising and email marketing, working closely with colleagues across channels. This is a hands-on role for a confident digital marketer who combines data, creativity and channel expertise to grow awareness, engagement and conversion across our products, including membership, professional registers and CPD.
You’ll own our Google Ads activity (including Ad Grants), run paid social campaigns, and manage our external agency across Meta, LinkedIn and TikTok – leading the work, reviewing performance and ensuring activity delivers against strategy.
You’ll also plan and deliver targeted email campaigns and automated journeys, writing compelling copy that drives member acquisition, retention and engagement.
Insight is central to the role: you’ll set up tracking, build reports, turn performance into clear recommendations and continually optimise activity. You’ll bring strong PPC expertise and SEO awareness (essential), solid email and copywriting skills, and an interest in using new tools - including AI - to work smarter and deliver impact.
What we’re looking for
We’re looking for an experienced digital marketer with proven hands‑on experience in paid media / PPC and email marketing.
You’ll be confident managing campaigns across Google Ads (including Ad Grants) and paid social platforms such as Meta, LinkedIn and TikTok, with a sharp eye on budget optimisation and return on advertising spend. You collaborate well with creative teams and external agencies, stay ahead of platform changes, and can translate performance data into actionable insight for a range of audiences.
You’ll bring strong working knowledge of Google Analytics, campaign tagging, conversion tracking and audience segmentation, alongside experience delivering email marketing campaigns and automated journeys. You’ll have a good understanding of SEO, landing page optimisation and GDPR best practices, and the ability to write clear, engaging copy across platforms.
Highly organised and collaborative, you’ll be comfortable owning multiple workstreams and combining analytical thinking with creativity. Formal marketing qualifications (particularly Google Ads certifications), CRM experience, familiarity with AI tools, and an interest or background in psychology would be an advantage.
Why Join Us?
We have a friendly, supportive and values led working culture with an excellent benefits package that includes:
- Agile & flexible working
- Generous leave entitlement
- Occupational pension scheme
- Cycle to work scheme / free eye care vouchers / Winter flu vaccinations
- Tailored learning & development
- Employee Assistance Programme
- Life Assurance
- Discounts scheme with national organisations
How to apply
The closing date for applications is 11:59pm on Sunday 17th May 2026. To apply, please submit your CV and a covering letter detailing how you meet the criteria in the job profile. Please note that applications without a cover letter will not be considered.
The British Psychological Society is committed to a culture of equality, diversity and inclusion. We welcome applications from all sections of the community, irrespective of your background or circumstances. We are only able to accept applications that can demonstrate a right to work in the UK as we are unable to sponsor people requiring a work visa.
Due to the large number of applications we receive, it is not possible to update you on the progress of the application until after the closing date. If you have not heard from us within three weeks of the closing date, please assume that your application has not been successful on this occasion.
Building a world where psychology transforms lives
The client requests no contact from agencies or media sales.
Working across multiple income streams, the postholder will support the development and delivery of high-impact fundraising campaigns, compelling cases for support, and meaningful donor communications. With a strong focus on Regular Giving growth and supporter stewardship, the role plays an important part in strengthening long-term financial sustainability.
This is a proactive role requiring strong content development skills, attention to insight and performance, and the ability to contribute to continuous improvement in fundraising systems and processes.
For more information, please download the Information Pack. For an informal conversation about the role, please email recruitment in the first instance.
To apply, please email recruitment with your CV and a written statement explaining how you meet the person specification, how you meet Thrive values and what you will bring to Thrive.
Closing date for applications: 12 noon 5 May 2026. Interviews are anticipated to take place on 13th and 14th May 2026. For more information please download the job description.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Individual Giving Lead
We are looking for an experienced and ambitious fundraising or marketing professional to play a pivotal role in leading the supporter acquisition programme.
We’re on a mission to support our client, voted one of the top 100 hospitals in the world, and a global leader in healthcare innovation. From new cancer care to a world-class children’s hospital, your work will help transform the future of patient care.
Position: Individual Giving Lead (Acquisition)
Location: Cambridge / Hybrid (minimum two days per week in the office)
Salary: £32,000 to £35,000 per annum (depending on experience) plus a great benefits package!
Hours: Full time, 37.5 hours per week
Contract: Permanent
Closing Date: 17th May 2026, however we reserve the right to close this vacancy once a sufficient number of applications have been received or a successful candidate is found.
About the Role
You will drive the strategic development and delivery of multi-channel campaigns spanning digital, face-to-face, and direct mail ensuring the organisation attracts high quality new supporters efficiently and at scale.
Working as a key member of the Individual Giving team, you will take ownership of all acquisition activity while collaborating closely with new colleagues to shape and deliver an exceptional welcome journey. Together, you will ensure that every new supporter receives a personalised, engaging introduction that builds loyalty from the start and reflects the commitment to supporter centred fundraising.
As part of a newly developed and ambitious Individual Giving function, you will champion innovation, continuous improvement, and a culture of integrity. Your leadership will help ensure that every aspect of acquisition work puts supporters at the heart of what the organisation does and contributes to the long term development of the programme
Key areas of responsibility include:
- Strategy and planning
- Fundraising
- Targets and budgets
- Data, reporting, and administration
- Innovation and Compliance
About You
You will bring a data driven mindset to the role interrogating performance, identifying insights, and making evidence based recommendations to optimise campaigns. With a strong understanding of KPIs, cost per acquisition, and long term value, you will lead on shaping an agile acquisition plan that maximises return on investment and supports sustainable growth.
You will have:
- Experience of working in a fast-paced individual giving or digital marketing team
- Experience recruiting new supporters (or customers) through a variety of channels
- Experience of monitoring and reporting on KPIs relevant to this role
- Excellent communication skills, written and verbal
- Excellent attention to detail
- Strong organisational skills and the ability to manage competing priorities and deadlines
- Conscientious approach to your work
- Strong numeracy skills to monitor budgets and project spend
- Computer literacy and experience with Microsoft Office packages
- Empathy and a passion and enthusiasm for the work of organisation
We strongly encourage applicants from all backgrounds and identities, every new team member brings a unique perspective, helping us enrich and diversify our charity.
In Return
This is an amazing place to work!
You will receive a fantastic benefits package including:
- Pension Scheme with 7% Employer Contribution
- 25 days Annual Leave + Bank Holidays + Your Birthday off
- Group Life Assurance (4x salary)
- Enhanced Maternity and Paternity Pay
- Annual Eye Tests + £65 towards computer-use glasses
- On-site Leisure Centre
- NHS Discount Schemes
- Health Cash Plan
- Employee Assistance Programmes
- Cycle to Work Scheme
Other roles you may have experience in include Digital Marketing, Marketing, Digital Content, Communications, Marketing and Communications, Digital Marketing Lead, Marketing Lead, Digital Content Lead, Communications Lead, Marketing and Communications Lead, Individual Giving, Individual Giving Officer, Individual Giving Fundraiser, Individual Giving Lead, Fundraising, Fundraiser. #INDNFP
Please note this role is advertised by the recruitment agency acting for the client - Not For Profit People.

