Education campaigns officer jobs in Cardiff, wales
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Mary’s Meals is a global movement supported by people from all walks of life and we are focused on one goal – that every child receives a nutritious daily meal in a place of education. We offer more than just a career, we offer the opportunity to support our global movement in a dynamic and inclusive environment with a real focus on personal development.
We are delighted to be recruiting for a Digital Marketing Manager to attract new UK supporters and generate income for Mary’s Meals’ school meals programme through effective and inspiring marketing across digital channels.
This role primarily raises income (but also awareness) through performance marketing activity with a clear focus on maximising ROI and delivering supporter growth at scale. The focus is on managing digital channels including Google & Bing Paid Search and Shopping, Google Grant, Meta, Display, YouTube, SEO and identifying emerging channels. Ensuring digital marketing complements other marketing activities as part of an integrated team approach is key.
Keeping our values led approach at the central focus is essential as is harnessing technology and good fundraising practice.
The Digital Marketing Manager works side-by-side with colleagues from across the Supporter Experience and Communications directorate, ensuring a joined-up approach to all communications activities, through the integration of strong storytelling, marketing expertise and supporter engagement.
Key responsibilities
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Ensure Mary’s Meals’ mission remains central to all Acquisition Marketing work.
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Work in ways which embody the team’s culture of empowerment, innovation and collaboration ensuring that Mary’s Meals’ values remain central.
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Direct line management of officers and volunteers as required.
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Manage agencies and freelancers as required.
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Ensure activities follow fundraising and data regulations, and marketing best practice.
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Contribute to the creation of fundraising and awareness raising campaigns that build support for our vision including being part of cross-organisation project groups.
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Develop and execute a results-driven digital marketing strategy focused on income generation, conversion, and lifetime supporter value.
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Maximise value from the Google Ad Grant, ensuring full utilisation within grant constraints while delivering measurable results.
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Build performance-driven channel plans across Paid Search, Shopping, Meta, Display, Video, and SEO, aligned to acquisition and revenue targets.
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Identify new growth channels for Mary’s Meals.
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Set up, manage, and continuously optimise Paid Search and Shopping campaigns on Google Ads, Google Grant, and Bing Ads with a focus on return on ad spend (ROAS) and cost per acquisition (CPA).
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Set up, manage, and continuously optimise Meta Ads with a focus on return on ad spend (ROAS) and cost per acquisition (CPA).
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Deliver Display and YouTube campaigns via Google Ads, managing targeting, placements, and creative testing.
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Monitor and optimise campaign structures, keyword performance, bidding strategies, and audience targeting to maximise revenue.
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Lead the delivery of technical and content SEO initiatives to improve rankings and organic traffic.
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Work with the Creative Communications team on agreed content and copywriting requirements for acquisition marketing activities.
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Track and report on key income metrics using GA4, GTM, and UTM tagging, with a focus on ROI, revenue per click, and conversion rates.
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Set and report on KPI’s such as CPA, ROAS, CTR, conversion rate, and impression share.
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Analyse data to identify trends, optimise campaigns, and deliver insights to inform wider marketing activity.
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Test and refine messaging, ad formats, and landing pages through A/B and multivariate testing.
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Contribute to oversight and performance of organic social media channels alongside the Supporter Marketing Manager, Supporter Experience Manager and Creative Communications Manager.
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Work with designers and content creators to brief, review, and optimise assets (copy, creative, landing pages).
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Collaborate with the Marketing, and wider Mary’s Meals teams to ensure campaigns support broader objectives.
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Champion best practices in performance marketing across the organisation.
To apply for the role of Digital Marketing Manager based at Mary’s Meals UK, please follow instructions on the Charity Job website.
Applicants must hold full right to work in the UK.
We welcome applications from candidates of all different backgrounds and identities to apply. We are committed to building an inclusive and diverse charity providing a supportive place for you to do the best and most rewarding work of your career.
Applications for this role will close on Friday, 27 March.
We reserve the right to close this vacancy early if we receive sufficient applications for the role. Therefore, if you are interested, please submit your application as early as possible. If you have any special requirements or adjustments before an interview, please let us know.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Role Overview
This is an exciting opportunity to shape Shine’s strategic direction while managing the operational delivery of our services for children, young people, and families aged 0–25. Building on the success of our Little Stars/Ser Bach programme for members aged 0–12 and the development and extension of the FIRE (Friendship, Independence, Resilience, Empowerment) programme for those aged 13–25, you will play a key role in shaping the future of our support for children, young people and their families.
Working across England, Wales, and Northern Ireland, you will lead the delivery of an established, evidence-based programme that improves health, social, and emotional outcomes for those living with spina bifida, hydrocephalus, and associated conditions.
You’ll lead a passionate team and work closely with Shine’s Adult Services Team (25+), Health Team, Wales and Northern Ireland Managers and wider colleagues across the organisation to ensure work is coordinated, complementary, and beneficial to members. At the same time, you’ll forge strong partnerships with NHS professionals, statutory services, and voluntary organisations—driving collaboration that will support our vision of providing consistent, high-quality support for children, young people and families nationwide.
Key Responsibilities:
- Leadership & Team Management
- Programme Development & Delivery
- Monitoring, Evaluation & Reporting
- Member Support & Engagement
Please see the full Job Description & Person Specification below and on our website.
Benefits to working at Shine:
- Competitive salary: Review due April 2027
- Regular working hours, and no shift work (some very occasional weekends or evenings)
- 3% pension contribution
- 25 days annual leave plus bank holidays, with additional discretionary leave between Christmas and New Year
- Additional annual leave awarded for ‘long service’
- Opportunity to purchase additional annual leave
- Broadband allowance for home-based roles
- Life insurance after 12 months’ employment
- Access to our Employee Support Programme and Mental Health First Aiders
- Support to learn and develop
How to apply
Shine is a Disability Confident employer and will offer guaranteed interviews if a disabled applicant meets the minimum criteria for the job.
If you would like to discuss the role with our Deputy CEO, Gill Valentine, please contact Shine to arrange a convenient time for a call.
To apply please submit your CV and supporting statement, which should outline your interest and explain how you meet the role criteria.
We understand that you may wish to use AI tools to help you with some aspects of your application but we do expect tailored applications which are personalised to your experiences and not generic applications which are completely AI generated. We encourage candidates to be transparent about AI usage in their applications.
*Please note applications without a supporting statement will not be accepted*
Closing date: Thursday 16th April 2026 at 11pm
Interviews: Monday 27th April 2026
Please note: we reserve the right to interview suitable candidates before the closing date, therefore we encourage applications as soon as possible.
Providing specialist advice and support for spina bifida and hydrocephalus



The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
Location: Flexible: remote, hybrid or office-based (Horsforth, Leeds)
At the Bone Cancer Research Trust, we exist because families refused to accept a world where primary bone cancer had no hope, no answers and almost no research. Today, we’re the UK’s leading bone cancer charity and every supporter you engage helps push vital research forward and provides comfort to families who need us.
About the role
As Relationship Manager, you’ll build genuine, lasting connections with our Special Funds - our named funds created in honour or memory of someone affected by primary bone cancer, community supporters and local businesses. Your relationship-led approach will help create the family feel connections we’re known for, inspiring long-term support and raising vital income for people affected by primary bone cancer
You will:
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Grow and manage Special Funds, our named funds created in honour or memory of someone affected by primary bone cancer.
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Build strong, meaningful relationships with all our supporters, ensuring every person feels valued and connected.
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Secure and steward regional corporate partnerships
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Meet a regional income target of approx. £300,000
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Represent BCRT in your region, strengthening awareness and community connections at meetings and events.
About you:
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A natural relationship builder with 3+ years’ fundraising experience and a genuine passion for supporter care.
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Compassionate and professional, especially when working with families personally affected by primary bone cancer.
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Organised, proactive and confident working independently, able to balance a varied workload.
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A clear and engaging communicator, bringing warmth and positivity to every interaction.
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Able to travel across the region (car required).
Why you’ll love working with us
You’ll join a small team that works collaboratively and keeps our community at the centre of everything we do. We’re supportive, friendly and you’ll have the flexibility to manage your work while seeing the direct impact of the relationships you build.
What we offer
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Flexible approach to working hours
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30 days annual leave per calendar year (Pro-rata for part time staff) plus bank holidays
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Private Health Insurance (following successful probation)
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6% employer pension contributions
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Life Assurance of 4x annual salary
Our mission is to save lives and improve outcomes for people affected by primary bone cancer through research, information, awareness and support.
The client requests no contact from agencies or media sales.