Unifrog’s mission
We’re on a mission to level the playing field when it comes to young people finding and applying for their next step after school. We're achieving this by bringing all the available information into one single, impartial, user-friendly platform that helps students to make the best choices, and submit the strongest applications. We also empower teachers and counselors to manage the progression process effectively.
Our outlook is global - we work with schools and universities all over the world, from the US to New Zealand, and from Italy to Hong Kong. We want to make it so that young people can compare every opportunity taught in English, wherever it is in the world, and have all the support they need to make successful applications.
We have a clear social purpose, and we’re hugely ambitious. We already work with over half of UK secondary schools, and over a thousand international schools. We are growing rapidly in terms of the number of our customers, in terms of how much they use our platform, and in terms of the breadth of products we offer (check out this video to hear more about the Unifrog platform).
Our next exciting step is to start working with primary schools, helping them to deliver careers and the PSHE curriculum across all year groups in primary school. Together, we’ll work to break down barriers, challenge stereotypes, and inspire children - especially those who may feel certain pathways are out of reach - when it comes to what their future might hold.
Our team is at the heart of our business and is integral to our success. We work hard to foster a culture of openness, happiness and innovation, and we commit to helping every individual learn and grow so that they can reach their full potential. We want to hire talented people, whatever their background. If you are excited by our mission and are ready to work hard, please don’t hesitate to apply. We look forward to hearing from you!
We believe in the power of diversity. If you are from an ethnic minority background, we would like to strongly encourage you to apply. In advance of applying, if you have any questions about working at Unifrog, please contact Mhairi (details on our website).
What you’ll do
As one of our first Primary Schools Partnership Managers, you’ll play a key role growing our newest partner base and supporting primary school partners to make the most of the Unifrog platform and resources. Excellent customer service is at the heart of what we do, and you’ll make sure that all interactions with Unifrog are positive and successful.
Your key responsibilities:
Sell Unifrog subscriptions to primary schools
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Design and deliver impactful prospecting campaigns and marketing collateral aimed at engaging potential new partners, tracking campaign performance and continually improving your approach to secure demonstrations and drive partnership growth.
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Meet with potential partners on video calls (and sometimes in-person). Understand their priorities, demonstrate the Unifrog platform and resources, and secure their subscription.
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Identify and attend conferences and events to promote Unifrog to primary school audiences, while networking and cultivating relationships for future partnership opportunities.
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Develop a sound awareness of Careers Education, Information, Advice and Guidance (CEIAG) and the PSHE Association Framework within the UK. You’ll need this to confidently navigate conversations with relevant contacts at primary schools.
Support primary school partners to make the most of Unifrog
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Set up new partner schools for success. Help them to embed Unifrog across their staff, student and parent community. You’ll deliver an initial staff training session then provide ad-hoc support.
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Proactively work to foster a sense of community amongst our primary school partners and think of ways to promote the sharing and embedding of Unifrog best practice across between partners.
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Achieve sky-high resubscription rates by securing partner renewals when their subscriptions come to an end.
What we’re looking for
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Resilient, and motivated to exceed targets: Our sales and resubscription targets are achievable but ambitious. You’ll need to be determined to meet and exceed them.
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Sales experience: You’ll be responsible for meeting sales targets so sales experience is desirable but not essential.
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Strong communication skills: You’ll be in frequent communication with lots of different people, both within Unifrog and externally – this will be in person, written, over the phone and via video call. You’ll need to be an outstanding communicator.
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Strategic and innovative: You’ll be strategic in your approach to driving growth within the newest team at Unifrog, and be innovative and creative in your solutions to any barriers along the way.
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Personable, with a track record of excellent relationship management: At Unifrog we’re known for our excellent customer service. You’ll need to provide fantastic support for your partner schools.
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Sector insight: You will be working with schools that have different contexts and priorities; you’ll need to be quick to understand how we can support them.
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Attention to detail: It’s important you have the skills and discipline to carefully check your communications to schools, your prospects and contacts in your network.
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Proactive attitude and willingness to get stuck in: You need to be excited about going beyond the core responsibilities detailed above to improve what we do and make it a success.
You will be one of the first members of our newest team at Unifrog, with the opportunity to be at the forefront of building an exciting and impactful offering for primary schools across the UK. If this excites you and you’re an energetic person who is willing to learn, we’d love to hear from you.
Working together
You’ll work alongside one other Primary Schools Partnership Manager and be line managed by our Partnerships Director (UK schools and Employers). You will also have daily contact with the wider Unifrog team, including our Marketing, Content and Finance teams.
Key benefits
Head to our jobs page for a full list of the excellent benefits we offer our team.
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Join one of ‘the best organisations to escape to’ and help transform careers and destinations in schools.
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Become part of a committed, dynamic, and growing company. We want to build our team for the long term: if you do well, we will do our best to make sure you want to stay at the company for a long time.
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Professional development is important at Unifrog. You will define your own 6-month objectives and will be supported by your line manager and the rest of the team to achieve them. You will have an annual training allowance to spend on what you need to grow and progress.
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Influence the company’s direction: we love to promote great ideas, wherever they come from.
Key details
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£37,485 per annum (Grade B), plus:
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Unlimited commission, OTE of £50,000.
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Bonuses linked to strong performance against KPIs.
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Full-time
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28 days paid holiday per year (plus bank holidays).
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Working hours are 9am to 5pm, Monday to Thursday, and 9am to 4:30pm on Friday – some days you may need to start earlier but you can finish earlier as a result.
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All travel expenses covered and car allowance paid.
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Full UK driving licence is essential.
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The role is remote (or hybrid for candidates in London or Edinburgh).
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Start date: as soon as possible (but no later than August 2025).
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We can only consider candidates who have the right to work in the UK.
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To discuss reasonable adjustments or any details about the role before applying, please contact Mhairi (details on our website).
Application process
Deadline: 10:00am (BST) Monday 19th May 2025.
Stage 1: Application form (~1 hour) ✍️
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Visit our website to upload your CV and complete the questions and tasks below. Please note that we do not review CVs at this stage of the application process so please be as specific as possible about your experience.
i. With reference to examples of your recent experience, what would make you an excellent candidate for this role? (250 words)
ii. A school we are hoping to partner with have concerns about the budget available for Unifrog. What would be your approach to securing a partnership with them for this academic year? (250 words)
iii. Tell us about a time when you had to manage conflicting priorities whilst meeting targets. What was your approach? (250 words)
Stage 2: Phone task (15 minutes) ��
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A short role play task over the phone. We will schedule these tasks throughout the application window so we encourage you to apply early.
Stage 3: Video call interview (45 minutes hour) ��
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Short pre-prepared presentation (15 mins)
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Standard Q&A from a panel of three, including questions about your experiences and how these relate to the role, and scenario questions based on common situations you might face (plus time for your questions) (30 mins).
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Video call interviews will be held w/c 26th May 2025.
Your answers are an opportunity to let us know more about your motivations and experience. While we understand that candidates might want to use AI to improve parts of their application, we strongly encourage you to write your answers independently.
Please note, we compare all answers to an AI generated answer. Where we suspect AI has been used to write the majority of the answer, this will be taken into consideration when scoring
Inclusion and diversity at Unifrog
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Within the company we try to foster a culture of innovation, and a happy working environment, both because this is the right thing to do, and because we think this results in the most effective team. To this end we believe in open communication, celebrating successes, supporting each other, not being afraid to be wrong or to fail, and promoting good ideas wherever they come from.
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As a platform that supports teachers and students from a huge variety of backgrounds it’s important that our team and leadership reflects this diversity. This is something we are actively working towards and prioritising. We want to embed diversity, equity and inclusion across everything we do, continually evaluating policies and practices to make sure they are inclusive and equitable.
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To make sure everyone’s voice is heard and people have the opportunities to learn to be better allies in the workplace, we encourage the team to share what they’re celebrating, facilitate training and group discussions, and seek regular feedback about what more the company could do to help people feel included.
- To ensure that our recruitment process is consistent and fair, we anonymise your application and therefore do not see your name, personal, educational or professional background. We also randomise the order of responses so that it’s less likely that a candidate is advantaged or disadvantaged by where their answers appear compared to other candidates.
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Note: Unfortunately we cannot support applications from international candidates at this time
As one of the largest federated charities in the UK, with arguably greater reach into the lives of families and educational settings than any other non-Government organisation, Parentkind is on a bold and urgent mission: to support, champion, and empower parents to be partners in their children’s education and wellbeing. To help deliver this, Parentkind's fundraising efforts helped grow Parentkind's income from £1.5m to £10m (including in-kind donations) between 2022 and 2024.
Although best known for our support of almost 24,000 Parent Teacher Associations (PTAs), Parent Councils, and Schools, helping them build strong school communities whilst they raise over £130 million each year to enhance children’s education, our work stretches far beyond the school gates. Parentkind is building a powerful movement that recognises parental engagement not as a nicety, but a necessity.
In recent years, families have faced a series of compounding challenges: the cost-of-living crisis, rising child poverty, and deepening educational inequality. These pressures have left many parents struggling to meet basic needs—let alone feel confident engaging in their child’s learning journey. Parentkind has responded to this moment with compassion, agility and purpose, through a series of transformative campaigns, resources, and partnerships. Our recent transformational journey has seen Parentkind’s network grow by more than 70% of schools, and the income Parentkind has delivered both for itself and for its members by more than 550%.
Our No Cold Child initiative, launched with FatFace, stepped in to address a stark statistic: over 150,000 children in the UK do not own a winter coat due to poverty. Through our trusted relationships with schools, we distributed 10,000 warm, high-quality coats worth £600,000 to the children who needed them most. Shortlisted for two Business Charity Awards, the campaign has been praised not just for providing warmth, but for restoring dignity, inclusion, and school readiness to thousands of children.
Our collaboration with Asda on Cashpot for Schools is another example of unlocking support at scale. This innovative community-led funding model allows shoppers to nominate and fund their local schools simply through everyday spending. In just the last year, this campaign has generated £5.78 million for schools—supporting everything from basic classroom supplies to vital extracurricular programmes and pupil wellbeing initiatives. Also shortlisted for a Business Charity Award, it is already a model for community-driven philanthropy.
Meanwhile, our All Dressed Up campaign—developed with World Book Day and Rubies Masquerade—confronted the often-overlooked issue of financial exclusion on key celebration days. More than 100,000 free dressing up costumes worth £1.34 million were delivered to children from low-income families. By enabling participation in events like World Book Day, we helped spark imagination, joy, and belonging for children who might otherwise feel left out—boosting self-esteem and supporting a positive connection to learning.
Alongside these national campaigns, Parentkind supports families year-round through a growing suite of programmes designed to inform, prepare and empower parents. Our Be School Ready programme offers crucial guidance and confidence to parents preparing their children for the leap into primary education. With a mix of practical advice, developmental tips, and reassurance, through the distribution of 135,000 copies of Be School Ready and an online campaign, it supports families at one of the most formative moments in their child’s life.
We also deliver a wide-ranging series of live expert webinars and parent-friendly resources, covering topics such as managing anxiety, supporting special educational needs, navigating school transitions, and building home-school partnerships. These resources—developed in consultation with experts and rooted in lived parent experience—equip families to feel informed and empowered, no matter what challenges arise.
This month, we launched our Parent-Friendly Schools Accreditation Programme, designed to formally recognise schools that go above and beyond in fostering positive, inclusive relationships with parents. The accreditation celebrates schools that actively listen to parent voices, make engagement easy and accessible, and embed family partnership in their culture. It is a practical and inspiring tool to drive long-term change in the sector and offers a roadmap for schools wanting to strengthen their community.
Our work is grounded in evidence. Every year, we conduct the UK’s largest parental engagement study: the National Parent Survey. In 2024, over five thousand parents participated, providing invaluable insight into what families think about the education system. The findings are fed directly into government consultations and have already influenced national debates on school funding, attendance, mental health support, SEND provision, and curriculum reform. We believe passionately that parents must not be the missing voice in education policy—and we work tirelessly to ensure their views shape the decisions that affect their children’s lives.
Today, through Parentkind’s federated network of more than 130,000 parent and teacher volunteers, our work impacts the lives of millions of parents, carers, teachers and children throughout the UK through our membership, programmes, advocacy and campaigns. But we know we can—and must—do more.
We’re looking for someone with passion, purpose, and creativity—someone who understands that a warm coat, a World Book Day costume, or a parent’s voice at the table can all be catalysts for lifelong change.
This is an exciting opportunity to join our growing Fundraising Team and play a leading role in shaping a brand-new trust fundraising programme from the ground up. We’re looking for someone with experience in securing income from trusts and foundations—someone who’s a confident communicator, both in writing and in person, and who brings a curious and strategic mindset to prospect research.
You’ll help craft compelling cases for support and develop a portfolio of proposals and reports that showcase the impact of our work—amplifying the voices of parents and schools and demonstrating how Parentkind is driving positive change. Strong attention to detail is essential, along with the ability to manage multiple priorities and work independently.
If you believe, like we do, that when parents matter, children succeed, we’d love to hear from you.
You’ll have:
- Proven experience in trust and statutory fundraising, securing five- and six-figure grants.
- Demonstrable success in developing compelling proposals and reports for funders.
- Strong relationship management skills with a track record of stewarding long-term partnerships.
- Excellent written and verbal communication skills with the ability to convey impact effectively.
- Highly organised with the ability to manage multiple projects and deadlines.
- Knowledge of the education, family support, or community development sectors.
You’ll get:
- To join a fast-moving charity with an exciting future
- To build your own team, playing a key role in driving forward the charity’s strategy and shaping our fundraising activity
- Remote working full-time with a great online team culture
- 25 days holiday in addition to UK public holidays.
How to apply
A full candidate pack is attached on this listing. To apply, please submit a CV and covering letter outlining your motivations for applying for the role and how you meet the Person Specification.
Interviews will be held on a rolling basis via video conference.
Parentkind is committed to a policy of equal opportunities and we ensure that all applicants are treated fairly and equally. We would be grateful if you would complete the equal opportunities monitoring questions when applying online to help us check that we are carrying out our policy of equal opportunities for all people. The information will be kept confidential and will be separate from your application. It will have no bearing on your application.
Parentkind is committed to meeting the needs of applicants with disabilities. Please let us know if you require any adjustments to your application or interview process.
The client requests no contact from agencies or media sales.