Fundraising Officer For New Products And Digital Fundraising Jobs in Bath, Bath And North East Somerset
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Role: Digital Marketing Manager
Hours: 30 hours per week (4 days per week)
Location: Homebased within the UK with a requirement to travel to occasional meetings, mostly held in London
Reporting to: Director of Brand and Digital
Benefits: Flexible working arrangements, 28 days of annual leave (FTE pro rata for part-time) + 1 day for your birthday, pension scheme
Key relationships: Managing external relationships with key agencies and partners
Salary: £40,000 per annum (FTE pro rata for part-time)
Contract: Fixed term with the potential to extend
About Overcoming MS
Are you a digital marketing expert, looking to make an impact at the world’s leading multiple sclerosis healthy lifestyle charity?
At Overcoming MS, we are here for everyone with MS who wants to take control of their health and wellbeing. We provide clear, practical actions for people to take and a supportive community to help people living with MS. The Overcoming MS Program uses substantial scientific evidence to show how lifestyle choices, alongside medication, benefit physical and mental health.
Knowing people with MS can reduce their risk of disease progression through lifestyle choices gives hope to us all. Our vision is a world in which living a full and healthy life with MS is possible for everyone.
Once people with MS know about the potential impact of a healthy lifestyle, they need to feel that the information is coming from a reliable source, in order to believe in it and adopt the key changes. The Overcoming MS Program is based on broad-based, high-quality scientific evidence, and lifestyle is an area that has growing interest and development.
About the role
We’re recruiting for an experienced Digital Marketing Manager to steer us in the next stage of our journey. This is an exciting development of an existing role at Overcoming MS and will allow the successful candidate to make the position their own.
The Digital Marketing Manager will be responsible for delivering an innovative new digital marketing approach, through the innovation, creation and delivery of projects and activities which increase leads, donations and engagement for Overcoming MS charity.
Key Responsibilities
The Digital Marketing Manager will work across several areas, including:
1. Conversion optimisation
· Increasing our donations and data capture - to enable us to continue the dialogue and create donations from a greater percentage of those who visit our website, or interact with other digital channels.
· Working with our agency partner to optimise key landing pages and signposting for conversion.
2. User journey optimisation
· Helping people find the right content based on data optimisations so that more people find what they need and understand what else the charity could offer them. Using HotJar for insights.
· Automated email journeys - Building customer journeys to support the Program pillars to build deeper relationships with people in our community.
3. Increasing reach and traffic generation
· Testing different low-cost digital reach opportunities.
· Including paid social, referral activities, calls to action across our channels, YouTube SEO and SEM. Working with an agency to optimise journeys from Google Grant, leading to clearly articulated actions (eg donations, sign-ups, click-throughs).
4. Testing to improve results continually
· Email AB testing - Deliver AB testing to inform future email AB tests.
· Plan AB testing for email marketing projects, for the website, and other projects as needed to improve conversion rates.
5. Digital project management
· Testing new digital versions of courses and tools. Project management of website updates.
6. Campaign support
· Leading, innovating and supporting advocacy, communications and fundraising campaigns as needed to increase reach, engagement and conversions.
7. Gathering community feedback
· Continue the plan to access regular community feedback to influence Hub improvements and other digital channel improvements.
8. Supplier collaboration
· Working with our suppliers to optimise collaboration, reduce cost and increase impact.
About you
Strong digital skills
• A proven track record of managing digital products/projects/programmes which create value for end-users.
• Strong working knowledge and experience in digital solutions.
• Experience in evaluating and improving existing digital programs.
• Significant experience working with 3rd party digital providers to create solutions that work for the target audience.
• Confident in Google Analytics and Google Search Console.
• Excellent understanding of AB testing to maximise conversion rates.
• Experience in using tools like HotJar (preferred).
• Strong analysis skills.
Project management skills
• Excellent organisational, planning, prioritisation and time management skills with an ability to work to deadlines and change priorities when needed.
• Expertise in using and implementing relevant project management methodologies and tools.
• Ability to proactively mitigate risks and overcome barriers to implementing solutions.
High work quality and passion for innovation
• Excellent eye for detail, works to deliver high-quality work.
• A passion for innovation, an open mind, and a willingness to learn and grow.
Strong interpersonal skills
• Excellent communication skills, energetic and passionate.
• Demonstrable track record of building lasting professional relationships.
Charity interest
• An understanding of the charity sector or an interest in charities would be a bonus.
• Knowledge of digital fundraising, digital income generation opportunities and digital conversion.
Working location
You are comfortable working remotely as part of a small team, and happy to travel occasionally to London or other central locations for meetings.
What can we offer you?
Our staff benefits include:
• 28 days annual leave (FTE - pro rata for part-time) plus a day off for your birthday and bank holidays
• Flexible working
• Remote working
• Pension
• Employee Assistance Programme
How to apply
Please send your CV and a covering letter.
In your application, please let us know:
- Your current salary and desired salary (if you are successful in getting the role)
- Your notice period
- Your current location.
Please respond ASAP, as we will start screening candidates as soon as we receive applications.
We are an equal opportunities employer, committed to diversity and inclusion in the workplace. We make hiring decisions based on merit. If you fill most or all of the requirements, please apply.
No agency contact, please.
The client requests no contact from agencies or media sales.
Are you passionate about driving significant growth in individual donor bases and income? I am currently working with a leading Health charity who are seeking an experienced Supporter Acquisition Manager to lead their efforts in expanding their reach and impact across various donor segments.
Job Title: Supporter Acquisition Manager
Salary: £40,000 to £45,000
Home-based position offering flexibility and hybrid/remote working options
Charity cause: Health Charity
Contract length: 12 months
As a Supporter Acquisition Manager, you will:
- Develop and deliver annual plans and budgets for recruiting new donors through diverse channels.
- Lead an effective direct marketing donor acquisition programme, ensuring maximum income within budget constraints.
- Shape and implement mass marketing plans for cash, regular giving, and lottery programmes.
- Drive growth through direct mail, telemarketing, digital, face-to-face, and other effective techniques.
- Work with the Head of Growth and Acquisition to strategise and capitalise on growth opportunities.
- Provide motivational leadership to the Supporter Acquisition Officer, driving both objective achievement and professional development.
- Work closely with cross-functional teams to base decisions on the best available insight and analysis.
- Continuously evaluate product performance and use data-driven insights for decision-making and improvement.
Why You?
- Experienced marketing/fundraising professional with success in reaching income targets.
- Direct experience in high-volume, multi-channel reach and response campaigns.
- Strong understanding of acquisition techniques and strategies, with knowledge of relevant charity/marketing legislation.
- Innovative thinker with a keen eye for detail and ability to adapt plans for achieving targets.
- Skilled relationship builder, communicator, and influencer with motivational leadership capabilities.
If you feel you have the experience necessary to make a success of this role and would like to have a further chat then apply within.
We want you to have every opportunity to demonstrate your skills, ability and potential; please contact us if you require any assistance or adjustment so that we can help with making the application process work for you.
This role will lead on providing senior technical advice, leadership and guidance to the planning, delivery and monitoring of communications activities across the organisation.
Are you an ethusiastic and creative individual that enjoys supporting and working with others? Are you interested in championing Action Hampshire's communication activities?
The successful candidate will join our existing communications team and support our communications and engagement. This role will lead on providing senior technical advice, leadership and guidance to the planning, delivery and monitoring of communications activities across the organisation. This includes supporting on elements of our communication activities; newsletter creation, website maintenance, graphic design and social media.
We are looking for someone with a creative eye, good interpersonal skills and excellent attention to detail who can communicate effectively. A key part of the role will involve exploring and implementing a data visualisation tool to efficiently monitor and review the reach and effectiveness of Action Hampshire’s communications (including social media platforms, newsletter, website hits and publication downloads, event attendance).
As a strengths-based organisation, we value the unique contributions each member of our team brings and our organisational culture emphasises coaching and leadership over management. We’re committed to inclusivity, equity and to the wellbeing and safety of our team.
Key tasks include:
- Providing leadership enabling the delivery of high quality, impactful, engaging and informative content for the Action Hampshire website, newsletter and social media platforms
- Provide support and work with our Communications Officer and Communications Administrator to ensure we are alignment with our communications strategy
- Explore and implement a data visualisation tool to efficiently monitor and review the reach and effectiveness of Action Hampshire’s communications
- Work collaboratively with colleagues across the organisation and build relationships with our members and users
For almost 75 years, Action Hampshire has supported communities across Hampshire. Today, our mission focuses on strengthening the voluntary, community and social enterprise sector, supporting communities to raise their voices, and doing all we can to reduce disadvantage and celebrate diversity across Hampshire. Our responsive approach means we work across a wide range of issues relevant to our communities, from increasing the availability of rural affordable housing to ensuring cancer awareness messaging reaches seldom heard communities.
There has never been a more exciting time to join our talented, ambitious and friendly team. Our new 3-year strategy sets out clear goals and actions which we’ll achieve together. Our leadership team are embedding a culture of learning, experimentation and development. Our team is caring, collaborative and driven by our values of being bold, enterprising, informative, and empowering. We very much welcome applications from all members of the community, regardless of age, gender, sexual orientation, ethnicity, faith or disability. We are a Living Wage employer and Disability Confident.
The client requests no contact from agencies or media sales.