Head of mass market fundraising jobs
Department: Mass Participation
Location: hybrid – minimum one day per week at our Aldgate, London head office
Hours of work: 37.5 hours
Contract: permanent, full time
Salary: £48,000 – £53,000 per annum
Closing date: Wednesday 21st May at 11.59pm
Annual leave: 33 days (plus eight bank holidays)
Benefits
- enhanced maternity, paternity and adoption leave, and shared parental pay
- family-friendly policies
- 8% employer pension contribution (Aviva) or opportunity to continue NHS pension
- free health cashback plan (Medicash): employee cover plus up to four dependent children
- 24/7 virtual GP access (UK registered), plus access to Best Doctors
- free, confidential employee assistance programme (Medicash)
- access to a wellbeing app
- flexible working options including hybrid working, flexible working patterns such as part-time, compressed hours, and more*
- learning and development opportunities including bespoke training and access to LinkedIn Learning)
- commitment to employee health and wellbeing.
- we have a Menopause Friendly accreditation and are a Disability Confident employer
Background
Every three minutes someone in the UK develops dementia: a progressive and complex condition that can be devastating for the whole family. One in two of us will be affected by dementia in our lifetime – either by caring for someone with the condition, developing it ourselves, or both.
Dementia UK is the specialist dementia nursing charity that is there for the whole family. Our specialist nurses, known as Admiral Nurses, provide free, expert advice, support and understanding to help families care for their loved one. Every day, Admiral Nurses help families up and down the country to have the best life possible, for as long as possible.
About the role
This is an exciting opportunity to join Dementia UK as Senior Mass Participation Manager. Leading a team of nine, you’ll be responsible for delivering a successful strategy and operational plan for virtual events and mass participation products, ensuring sustainable growth and impact.
Working within the Fundraising team, this role involves driving the development of engaging campaigns that increase supporter numbers and income, all while providing an excellent supporter experience. Collaboration across the charity is key to ensuring the programme runs efficiently, with decisions informed by data, supporter insights and market trends to help identify opportunities.
In partnership with the Head of Mass Participation, you will help shape and deliver the programme’s strategy, develop and monitor the annual budget and report on performance with clear analysis of any variances. The role also includes leading the creation and delivery of an insight-led marketing strategy.
To be successful in this role, you will have significant experience in mass participation fundraising and virtual events, with a strong track record of growing income. Confidence in setting and managing large budgets, reporting on KPIs and adjusting plans as necessary is essential. An understanding of supporter and stakeholder needs is vital, with the ability to use insight to shape effective communications and stewardship. You’ll also be an experienced team leader who can motivate and guide others to deliver results.
If this sounds like you, join us in making a difference in the lives of those affected by dementia.
Our culture
In addition to a competitive salary and a generous benefits package, we truly value our people. It’s important for us to create a working environment that looks after our workforce to support them in achieving their full potential. You will become part of a diverse and dedicated team who are supported to use and develop their skills. We recognise and value the key role you will play in delivering our strategic plans for the benefit of those living with dementia.
Our staff have a voice. Representatives from different roles and levels across the organisation positively contribute to and lead on our working groups around health and wellbeing, menopause, and equity, diversity and inclusion.
Dementia UK is proud to welcome everyone. We aim for a truly inclusive culture with talented, diverse teams that represent a variety of backgrounds, perspectives, and skills. We celebrate difference and individuality and encourage everyone to join us and be their whole selves always.
Dementia UK is a Disability Confident Employer. If you’d like support to make an application, contact the recrutiment team.
This role will be subject to a Basic DBS check.
By applying to join Dementia UK, you acknowledge that in the event you are successful for the role, any offer and your ongoing employment will be conditional on you having or obtaining the right to work in the UK.
*Please note that any decision on flexible working is based on business needs
The client requests no contact from agencies or media sales.
About Twins Trust
Twins Trust is at the heart of the multiples’ community, supporting families with twins or triplets, influencing the healthcare system and campaigning on behalf of our community.
Multiple birth families face unique challenges and we’re there for them, every step of the way. With over 40 years’ experience, we tailor our services to our families’ needs.
Twins Trust has over 15,000 members who access our amazing community, information and courses and exclusive discounts.
Community Fundraising Manager
This is an exciting opportunity to join an ambitious and talented fundraising team
We are looking for an experienced Community Fundraising Manager to join our small and friendly fundraising team. You will be responsible for driving our strategy for Community Fundraising, Individual/Regular Giving and Events. With a database of around 100,000 registrants and 15,000 members, these existing income streams have lots of great potential. We have amazing fundraisers in our community who take on challenges like the London Marathon, London to Brighton bike ride, or their own swimming challenge and there’s lots of great potential amongst our supporters, including our committed members and regular givers.
Contract: Permanent
Hours: 30 hours per week (negotiable for the right candidate)
Flexibility: We are a flexible employer and most of our staff are juggling things (including caring for multiples!) We are great at making jobs work around life.
Salary: £31,000 - £33,000 (pro rata)
Reports to: Head of Development
Work location: Hybrid/remote. Office space in London Bridge, although entirely remote option is fine. Travel to events will also be required.
Closing date: midnight on Sunday 1st June
Interview dates: First-round interviews will be virtual and take place in early June
Purpose of the role
- Grow a successful existing income stream (Fundraising Events and Regular Giving) and develop and grow a comparatively new income stream (Community Fundraising and Individual Giving) for Twins Trust. You will do this alongside other fundraisers in the team and with support from a Fundraising Officer.
- Lead and develop a multi-year strategy for growing our Community and Events programmes, with a well-planned calendar of events throughout the year covering different themes and geographies.
- Lead the strategy for our Individual/Regular Giving programme
- Lead on the creation, planning and delivery of a new Twins Trust owned mass participation fundraising event
- Provide strategic support and guidance to our Fundraising Officer to implement the annual raffle, ongoing Lottery programme and Individual Giving programme.
- Work closely with other teams across Fundraising, Membership and Communications to spot opportunities to maximise income and drive new projects forward
- Provide exceptional relationship management and stewardship to fundraisers in our community to make them feel appreciated, maximise income raised and encourage repeat fundraising
Ideal candidate
The ideal candidate will have demonstrable experience of developing and implementing a strategy for Community They will be able to demonstrate how they have delivered one or more of these income streams and grown these programmes significantly, providing excellent stewardship to fundraisers.
Person specification
Essential
- Significant experience of leading a 6 figure multi-year community fundraising strategy including forecasting and monitoring income and expenditure
- Experience of leading community, events, or Individual/Regular Giving fundraising - taking ownership and achieving growth in scale and income
- Experience of creating and delivering a new medium to large scale (£25k plus) fundraising event, maximising all commercial opportunities within it
- Excellent relationship building skills
- Ability to manage several projects at the same time
- Experience working in a CRM and analysing data to inform decision-making (Microsoft Dynamics experience a plus)
- Excellent communication skills and attention to detail
- Able to collaborate with a team of various disciplines or work independently as required
- Strong IT skills, including SharePoint and advanced Excel
- Enthusiasm for the issues we work on
Desirable
- Working understanding of admin processes relating to fundraising
- Understanding of digital marketing
- An understanding of GDPR in relation to fundraising
Twins Trust is the only UK-wide charity dedicated to improving the lives and wellbeing of families with twins, triplets or more.
The client requests no contact from agencies or media sales.
Using Anonymous Recruitment
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Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
As the new Challenge Events Manager, you will play a pivotal role in shaping and executing The Passage's Challenge Events Fundraising strategy, designed to inspire and engage both existing and new supporters, ultimately building a stable and sustainable income pipeline.
Over the past year, we have seen significant growth in the number of people wanting to sign up to challenge events and raise money for The Passage and we have ambitious plans as part of our new three-year strategy. This is a new role and an exciting opportunity that will take the lead on our third party and bespoke challenge events. You will bring enthusiasm and experience that aim to raise The Passage’s profile and reach as well as significant income. You’ll manage annual events, test new event concepts and support our growing network of event participants. This is a varied role with lots of potential for growth and development. You will proactively monitor trends and conduct competitor research and analysis to ensure that our event’s portfolio is competitive and attractive to supporters.
You’ll work closely with our Head of Supporter Engagement and Corporate Partnerships team to build and expand our events programme, whilst stewarding existing supporters and engaging new audiences. A key focus of this role is to provide excellent stewardship to boost engagement and optimise fundraising. You will be responsible for overseeing the planning and creation of engaging content for emails to build a strong sense of community. Additionally, you will be responsible for recruiting new supporters, nurturing relationships and providing exceptional stewardship to ensure long-term, reliable support.
This role offers an excellent opportunity to be at the forefront of Challenge Events fundraising, shaping and delivering supporter journeys, developing relationships and organising events as part of a close, collaborative and supportive team. You will be calm when working under pressure, with experience of delivering high quality events.
The client requests no contact from agencies or media sales.
Location: Luton / Hybrid (2-3 days on-site per week)
Salary: £50,868 (H1), rising to £52,140 (H2) subject to performance criteria
Full-time | Permanent
Harris Hill is delighted to be partnering once again with Keech Hospice Care in the search for a dynamic and experienced Head of Public Giving.
This is an exciting and strategic leadership opportunity at a time of transformation and investment in Keech's fundraising. Reporting to the Associate Director of Supporter Engagement, the new Head of Public Giving will lead a passionate growing team focused on community fundraising, events and engagement, with a clear mission to acquire, retain and inspire supporters through powerful, data-led journeys.
As the Head of Public Giving, you'll manage three direct reports and lead a wider team of eleven. You'll be responsible for a gross income budget of over £750,000 and for delivering impactful, integrated strategies that grow supporter engagement, drive income, and embrace innovation-particularly through digital and automation. This is a key leadership role, responsible not only for income generation but for shaping the supporter experience across a range of touchpoints, ensuring the long-term sustainability of public giving programmes.
You'll work closely with senior leadership and cross-functional teams-including Head of Personal Giving, Marketing & Communications, Quality & Data, and the wider Fundraising directorate-to ensure the successful implementation of the new fundraising strategy and continued alignment with Keech's mission and values.
Key Responsibilities:
- Develop and deliver the Public Giving operational plan in line with the overall fundraising strategy to achieve sustainable income growth.
- Lead and inspire a high-performing team of specialists across events, community fundraising and supporter engagement.
- Create and implement integrated supporter journeys and acquisition strategies using digital tools, automation and data insights to maximise donor lifetime value.
- Oversee the planning and delivery of public fundraising events and campaigns that are engaging, innovative and high-impact.
- Use CRM systems and automation tools to drive supporter insight, campaign effectiveness, and fundraising performance.
- Lead on budget planning, reporting, forecasting and performance tracking, ensuring income and expenditure are optimised.
- Collaborate across departments to ensure seamless integration of marketing, communications, and data strategies within fundraising.
- Stay ahead of trends in mass market fundraising, digital engagement and supporter experience, embedding a culture of continuous improvement and innovation.
Requirements:
- Significant experience in a similar fundraising leadership role, with a proven record in mass market or public fundraising, including community and events.
- Experience leading high-performing teams, driving income growth and supporter engagement through insight-driven strategies.
- Excellent knowledge of digital fundraising, CRM optimisation and marketing automation, with strong data analysis and budget management skills.
- A strategic thinker and hands-on leader, capable of managing complex projects, motivating teams and engaging a wide range of internal and external stakeholders.
- Passionate about the mission of Keech Hospice and committed to values-led, inclusive leadership.
This is a fantastic opportunity for a creative, strategic and people-focused leader to make a tangible difference for children, adults and families living with life-limiting conditions across Bedfordshire, Hertfordshire and Milton Keynes.
Application Process:
- Deadline: Tuesday 27th May, 9am
- First interviews: 5th or 6th June
- Second interviews: Monday 16th June
For a full job description and details on how to apply, please contact Dagmara at
Please note, due to the high volume of applications we receive, only shortlisted candidates will be contacted. If you do not hear from us, please assume your application has not been successful on this occasion.
Harris Hill is a certified B Corp™ and a leading charity recruitment agency, committed to equitable and inclusi
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
We’re growing our fundraising team! Here at Keech Hospice we know that raising more funds enables us to reach many more people in our community and we’re delighted that this has been recognised with a substantial investment into the team structure. You’ll be joining us at an exciting time for the team and the organisation, with a recent re-brand, a deep-dive into fundraising and the build of a new strategic plan for raising income - you could join a brilliant existing team to help us transform the way we fundraise and help us, help more.
Key Responsibilities:
- Contribute fully to development and delivery of the Trusts and Grants income line
- Prepare and submit grant funding applications
- Develop and maintain strong relationships with grant making bodies and foundations
- Identify new and innovative grant making opportunities
- Work with fundraising team to develop new ideas to improve donor retention
What We're Looking For:
- Excellent written skills with a high level of accuracy and presentation standards
- Experience liaising with a wide range of people
- Excellent organisational and time management skills
- Some understanding of budgets
- Ability to prioritise workload effectively
What we offer:
- A competitive salary and generous annual leave
- Ability to carry over your existing NHS pension scheme
- Healthcare scheme
- Free car parking and cycle to work scheme
- Career development and progression opportunities
- A caring, supportive and inclusive environment
The client requests no contact from agencies or media sales.
Winston’s Wish is a digital first organisation leading the way in Digital Transformation across the Bereavement sector. We have an exciting opportunity to join our ambitious Mass participation team as our Individual Giving Manager. This role plays a vital part in helping Winston’s Wish turn up the dial across our Individual Giving Fundraising. The Individual Giving Manager is responsible for creating, developing and delivering a fundraising plan to grow existing and new support for Winston’s Wish across our online and offline channels. This includes Direct Mails, Regular Giving, our Lottery, Legacies and In Memory giving income streams.
As the driving force behind our individual giving activity, you will help us to engage individuals across the country by bringing them closer to our work, encouraging them to stay longer, give more and become true ambassadors for our vital work with grieving children, young people and families. We’re looking for a highly creative individual who can help us to stay one-step ahead of the curve and excite new and existing audiences to get behind our vision of a society in which every child can get the help they need when someone close to them has died.
MAIN RESPONSIBILITIES
Strategy
- Lead on the development and implementation of our Individual Giving strategy, supported by the Head of Mass Participation and the Director of Fundraising & Marketing.
- Ensure all opportunities and future plans are in line with Winston’s Wish’s over-arching fundraising strategy to meet financial targets, organisational objectives and KPIs.
- Maintain an awareness of philanthropy trends, news, events and legislation in the UK to ensure that Winston’s Wish remains up to date on key changes which are likely to impact on individual giving.
Generating Individual Giving Income
- Lead on and deliver a plan to increase individual giving income from streams including, but not exclusive to, direct mail, regular giving, legacies, in-mem and our charity lottery
- Effective use of KPIs to ensure decisions are driven by evidence and real-time data.
- Continuously analyse our income and supporter data to measure effectiveness of activities and return on investment.
- Work alongside our design agencies and in-house marketing team to develop and manage direct mail campaigns, including segmentation to ensure campaigns will be carefully targeted and designed to maximise income.
- Explore and test new methods for donor recruitment and increasing donations.
- Seek every opportunity to increase awareness of legacy giving to Winston’s Wish and monitor the effectiveness of these activities over time.
- Manage a growing portfolio of legacy enquirers with appropriate contact and timely solicitation of prospective legators including hosting events and tailored stewardship.
- Manage the stewardship and development of our regular giving programme including uplift campaigns and solicitation of new donors to agreed targets.
- Work alongside the wider fundraising team to ensure effective cross-selling of individual giving products and vice-versa identify opportunities to introduce other fundraising products to our individual givers.
- Identify supporters who could provide compelling content which could be used by the wider Fundraising & Marketing team to inspire further support including suggesting key individuals who could feature in online and offline publications.
- Work with the Philanthropy & Partnerships Manager to ensure that potential major donors are identified and included in relevant activities.
Administration
- Diligently maintain records of all interactions with supporters on Salesforce.
- Ensure all activities comply with appropriate legal, regulatory and fundraising good practice and with Winston’s Wish policies and standards.
- Keep a close eye on incoming donations to ensure they are coded correctly and that supporter data is accurately recorded in accordance with GDPR.
- Effective management and control of expenditure across all projects and campaigns in line with agreed expenditure budgets.
All Staff
- Contribute to the vision and mission of Winston's Wish; working with colleagues in all teams to meet the objectives of Winston’s Wish.
- Work to objectives, targets and work plans agreed with your line manager.
- Undertake specific projects and other ad hoc duties agreed with your line manager, fulfilling any deadlines, reviews and reporting procedures required.
- Take an active part in the one-to-one process and participate in training agreed with your line manager.
- Contribute to the wider charity sector and childhood bereavement sector by getting to know those working in the same space and actively contributing to sector-wide events.
- Ensure the health and safety of all colleagues, volunteers and visitors in accordance with Winston’s Wish policy.
- Promote equality of opportunity and diversity in accordance with Winston’s Wish policy.
PERSON SPECIFICATION
Essential
- A sound understanding of the principles of fundraising across individual giving, in-memory fundraising, and legacies.
- Proven track record of preparing successful programmes of activity and business plans to recruit, engage, inspire, and retain supporters in a not-for-profit organisation, or similar transferable experience gained in the commercial sector.
- Specific experience of delivering an individual giving programme.
- Experience of budgets, including planning, forecasting, and analysing performance.
- Experience of high-level use of a customer relationship management system.
- Experience of managing direct mail campaigns.
- Strong organisational skills and keen attention to detail to plan and schedule multiple activities, respond flexibly to opportunities, handle conflicting demands and meet tight deadlines.
Desirable
- Understanding of childhood bereavement.
- Experience of using Salesforce CRM.
Recruitment Timetable
Application deadline: Wednesday 28th May 2025
Interview date: Friday 13th June 2025
Interview location: MS Teams
Winston’s Wish reserves the right to close the vacancy early if we receive a high number of applications for the role before the closing date.
Winston’s Wish is a charity that helps children, teenagers and young adults find their feet when their worlds are turned upside down.

The client requests no contact from agencies or media sales.