Head of mass market fundraising jobs in worthing, west sussex
Salary: £30,000 - £35,000 per annum
Location: UK remote - with monthly travel to Haywards Heath, West Sussex
Contract: 6-months Fixed Term Contract
Hours: This is a full-time or part-time role with some flexibility around hours worked.
About the role
As Digital Fundraising Executive, you will manage specific digital campaigns to drive supporter acquisition, engagement, retention and income. You will play an important role in ensuring we provide the best possible online experiences for supporters, and that our content and journeys are as effective and engaging as they can be.
Contract
This role is available full-time (35 hours per week, Monday – Friday) with some flexibility around hours worked, or part-time (at least 28 hours per week). You will work remotely or a hybrid of remote and working in our collaborative, modern office space in Haywards Heath, which is open Tuesday – Thursday and is a short train journey from Brighton, or a 45-minute train journey from London. You will be expected to attend the office for monthly team meetings and there may be a small amount of other ad-hoc travel within the UK.
Responsibilities
- Managing digital fundraising projects, working closely with internal stakeholders and suppliers to ensure smooth execution, timely delivery, and alignment with objectives and budget.
- Oversee digital fundraising projects, to ensure they meet objectives, remain within budget, and achieve set targets
- Collaborate with fundraising teams to integrate digital content and messaging into offline campaigns
- Oversee the full lifecycle of email campaigns, including planning, execution, analysis, and reporting
- Develop engaging onboarding experiences for new supporters to encourage long-term engagement
- Support the Digital Manager in expanding international fundraising through a range of digital channels
- Monitor the performance of digital fundraising activities, updating plans and implementing improvements where necessary
- Contribute to A/B and multivariate testing to enhance the effectiveness of digital campaigns
- Ensure campaign activities are streamlined and optimised for international audiences
- Assist the Digital Managers and Head of Digital Fundraising with additional projects as required
The principal responsibilities are not meant to be an exhaustive list of tasks. The need for flexibility is required and the job holder is expected to carry out any other related duties that are within the employee's skills and abilities whenever reasonably instructed. Please see the Job Description for full details.
Skills
Essential:
- Proven experience in managing digital fundraising projects with timely delivery, adherence to briefs and budgets, and effective results reporting.
- Experience and understanding of key digital marketing or fundraising platforms and disciplines - such as content management systems, email marketing, social media platforms, search and display advertising and ideally experience with GA4.
- Excellent writing skills, with experience in writing strong fundraising copywriting.
- Competence in data analysis, reporting, and tracking progress against KPIs.
- Strong communication and interpersonal skills, capable of engaging both technical and non-technical audiences.
- Project management skills involving coordination with multiple teams and external agencies to achieve organisational goals.
Desirable:
- Experience in international fundraising.
- Understanding of various individual-giving fundraising disciplines, such as mailings, inserts, and TV advertising.
- Experience in orchestrating virtual mass participation events.
- Strong editing and proofreading abilities.
- Research skills to identify new digital and fundraising opportunities.
Note: While a degree is not mandatory for this role, relevant experience is essential.
Benefits
Sightsavers offers some fantastic benefits. Our comprehensive benefits package includes generous annual leave allowance, pension, season ticket loan, cycle to work scheme, discounted gym memberships and wellness discounts.
Next steps
To apply for this exciting new opportunity, please complete an application via our recruitment portal. We are particularly interested in learning of your motivations for applying.
Interviews will be held remotely via Microsoft Teams on 2nd and 3rd July.
Closing date: 25 June 2025
As an equal opportunity employer, we actively encourage applications from all sections of the community. Sightsavers is a Disability Confident Leader and qualified people with a disability are particularly encouraged to apply.
Sightsavers is an employer that does not tolerate any form of harassment and has zero tolerance for sexual exploitation and abuse. All potential candidates will be subjected to rigorous background checks and controls.
The client requests no contact from agencies or media sales.
Thank you!
About the role
Working in close collaboration with the Senior Mass Fundraising Lead, the role will manage and deliver a variety of community-led fundraising initiatives and dynamic challenge events that engage supporters and generate vital unrestricted funds for children affected by neuroblastoma.
The role focuses on building strong relationships with fundraisers, volunteers and ambassadors, providing guidance, support and motivation to help them surpass their fundraising goals. The Community and Challenge Events Fundraising Manager will both steward existing and reactive contacts, as well as be confident in securing new networks, including representing the charity in presentations and other public speaking opportunities.
This role comes at an exciting time of growth in the fundraising team, with new colleagues joining the charity and a team focused on growth of income over the coming years. This role is crucial in this plan and will take the existing community and events programme to new heights.
Who we are looking for
Person specification:
- Demonstrable experience working in challenge events and/or community fundraising
- A proven track record of being results-driven and working to and achieving fundraising targets
- Significant experience of developing and delivering fundraising plans
- Experience of supporter/donor stewardship activities
- Excellent verbal and written communication skills
- Good interpersonal skills with the ability to network and build new and existing relationships
See our Recruitment Pack for the full role description and specification and for more information about Solving Kids' Cancer UK.
Benefits of working with SKC include:
- Home-based and informal flexible working.
- 5% employer pension scheme contribution.
- 32 days holiday, including bank holidays, with the opportunity to buy additional leave.
- Access to 24/7 confidential helplines for counselling and legal and tax advice.
- Well-being check-ins with manager and optional Well-being Action Plan.
- Regular opportunities to meet in person as departments and the full team.
- Training opportunities – we care about our staff and volunteers, and encourage opportunities for professional development.
- A child-centred charity with a passionate and dedicated team.
- Regular staff survey for the opportunity to provide feedback experiences and make suggestions.
Location: Home-based within England with regular travel to London and elsewhere in the UK as required
Interviews: Friday 4 July 2025
As a safeguarding charity whose work and practice are underpinned by safeguarding principles to protect children and young people and enhance their welfare, we always work in accordance with legislation, statutory guidance, and best safeguarding practices. All our roles require a basic criminal record check.
Registered Charity
11 - 20
Our vision is a future where no child dies of the childhood cancer neuroblastoma or suffers due to the treatment they receive.
The client requests no contact from agencies or media sales.
Thank you!
Role Purpose
Winston’s Wish is a digital first organisation leading the way in Digital Transformation across the Bereavement sector. This role is new and exciting and will play a vital part in helping Winston’s Wish turn up the dial across our high value fundraising.
As Philanthropy Manager you will be responsible for growing income from major donors and Trusts and Foundations through excellent donor stewardship. Leading a team of committed Trust fundraisers, you will focus on identifying prospective individual donors and foundations and develop lasting relationships with them. You will also support the management of relationships with existing donors, ensuring all donors have an excellent experience of supporting Winston’s Wish and understand the impact of their support on the lives of grieving children.
Main Responsibilities
Leadership
- To lead and inspire the Philanthropy team fostering a collaborative and high culture that delivers against income and objectives.
- Provide clear and supportive leadership that motivates staff to achieve, develop and grow in their roles.
- Undertake quarterly reviews for all direct reports.
Philanthropy Fundraising
- Cultivate and maintain relationships with high-value donors, ensuring effective solicitation, stewardship, and follow-up to secure significant contributions (six-figure gifts).
- Build and maintain a portfolio of Trust & Grants supporters. Responsible for researching, approaching and developing compelling applications with a focus on ensuring Trusts & Grants provide a long-term, diverse and sustainable income stream.
- Lead the development and stewardship of the Philanthropy board to identify and secure transformational (6-7 figure) gifts and the development of the Business development Board to open opportunities with Corporate Partners.
- Write and design a compelling case for support that is tailored to our High Value audiences.
- Lead on planning and delivering successful high value cultivation events.
- Represent Winston’s Wish at fundraising events and meetings with internal and external stakeholders.
- You will identify new major donors and Trusts and Foundations who have the potential to make a significant difference to the lives of grieving children. You will develop and implement cultivation strategies to turn prospects into supporters.
- You will work with the Individual Giving Manager to identify mid-level donors who could be stewarded into the major donor pipeline.
Strategy, Planning and reporting
- You will work alongside the Director of Income Generation to support the development and implementation of a new Philanthropy strategy covering development of a prospect pipeline, building a culture of peer referrals, annual targets and personalised engagement plans.
- Lead on developing and delivering effective stewardship journeys and cultivation plans.
- Produce regular reports on fundraising activity, analysing performance against targets, and identifying areas for improvement and growth.
- Work with the Director of Income Generation to develop the annual budget, including leading on monthly performance reports and contributing to quarterly reforecasts and reporting against KPI’s and milestones.
- Undertake research and make use of tools to identify potential High Value partners.
Collaboration
- Work closely with the Director of Income Generation, SLT and other teams to maximise high value fundraising opportunities.
- Where appropriate, you will involve Winston’s Wish senior staff and the Board of Trustees to make the most of opportunities to engage and build relationships with existing and potential supporters.
All Staff
- Contribute to the vision and mission of Winston's Wish; whilst embedding the values into your daily work activities.
- Promote equality of opportunity and diversity in accordance with Winston’s Wish policy.
- Contribute to the overall success of the charity’s fundraising needs by providing case studies, attending events and adding value to the experience of our supporters as required.
- Contribute to the brand and reach of the charity by working alongside our Marketing & Communications Team when relevant press opportunities arise or when required for social media and online content (including the use of photography).
- Work to objectives, targets and work plans agreed with your line manager.
- Undertake specific projects and other ad hoc duties agreed with your line manager, fulfilling any deadlines, reviews and reporting procedures required.
- Take an active part in the quarterly review process and participate in training agreed with your line manager.
- Recognise and champion the lived experience of children and young people with bereavement within your work.
- Ensure the health and safety of all colleagues, volunteers and visitors in accordance with Winston’s Wish policy.
Person Specification
Essential
- A proven track record in high-value fundraising, including securing 6-7 figure donations from high-net-worth individuals, trusts, foundations, and businesses.
- Track record of converting cold prospects to planned gifts of 6-7 figures.
- Experience in effectively developing, managing and reporting complex income and expenditure budgets.
- Exceptional communication and negotiation skills, with the ability to influence at senior levels and excellent written skills.
- Experience of successfully engaging trustees and/or senior volunteer committees to drive philanthropic income.
- Excellent relationship-building and stakeholder management skills.
- A proactive and results-driven mindset.
- Experience of researching and prospecting.
- Strong interpersonal skills and the ability to relate with senior stakeholders both internally and externally.
- Highly professional, flexible and committed to achieve and exceed KPIs.
- Ability to manage projects and associated budgets.
- A self-starter with strong team working skills.
- Excellent time management and organisational skills with the ability to prioritise work, handle conflicting demands and meet tight deadlines.
- A creative thinker and quick to respond to opportunities.
Desirable
- Understanding of child bereavement.
- Evidence of continued professional development.
- Experience of using Salesforce CRM System.
Recruitment Timetable
Application deadline: Tuesday 1st July 2025
Interview date: Wednesday 9th July 2025
Interview location: MS Teams
Winston’s Wish reserves the right to close the vacancy early if we receive a high number of applications for the role before the closing date.
Registered Charity
51 - 100
Winston’s Wish is a charity that helps children, teenagers and young adults find their feet when their worlds are turned upside down.
The client requests no contact from agencies or media sales.