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Top job
Willow Foundation
Welwyn Garden City
£25,000 - £30,000 per year
We are looking for an Events Manager to lead on our challenge and community events, creating more Special Treats and Days!

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The British Youth Council
Multiple Locations
£38,890 per year (plus London Weighting where applicable)
Want to help young people speak truth to power and make change in their communities? Then this is the role for you.
Kent MS Therapy Centre
Canterbury, Kent
£30,000 - £40,000 per year, plus bonus
A fabulous opportunity for an experienced fundraiser to build on a strong foundation to generate funds that will support our expansion.
Open Door
£35,000 - £40,000 depending on experience
English Heritage
Starting from £32,268 outside London, £34,060 Greater London and £35,853 for inner London
Page 1 of 6
Welwyn Garden City, Hertfordshire
£25,000 - £30,000 per year
Permanent, Full-time
This recruiter is scheduling interviews as the applications come in. So apply now!
Job description
This organisation supports anonymous recruitment. That means hiding your personal identifying information, removing bias from the hiring process.

Reporting to: Head of Community Fundraising

Team comprises: Head of team, Community Fundraiser, Community Fundraising Assistant, Individual Giving Manager

Location:  Welwyn Garden City - currently 40% of time in office, remainder remote working

Job purpose:

  • To plan, develop, deliver and review the calendar of Willow organised events. Ensuring income, participation & retention targets are achieved by planning and delivering a supporter recruitment and stewardship plan.
  • To deliver relevant fundraising events & appeals to suit the fundraising environment and be prepared to adapt fundraising plans as needed. 
  • To work with third party event providers to offer a wide range of events for Willow supporters to take part in.  Ensure participant targets and fundraising targets are achieved by planning and delivering a supporter recruitment and stewardship plan.

Key responsibilities:

  • To set and successfully meet financial and non-financial targets for the Supporter Fundraising events programme.
  • To be responsible for ensuring that all Willow led events are run safely with the health and safety of participants, staff and volunteers ensured. This will include conducting thorough risk assessments for all events, consulting with relevant authorities, keeping up-to-date with changes in legislation and introducing and regularly reviewing risk measures.
  • To ensure all third party event participants are provided with full support to maximise fundraising potential
  • To lead the planning of events fundraising projects, researching, identifying and developing new events and appropriate new third party events for Willow.  To achieve this within agreed budgets and timelines.
  • To participate in the overall development of a supporter stewardship strategy and to implement this strategy within events fundraising.
  • To ensure Willow continues to provide a consistently high level of stewardship and supporter care for all Willow event participants and third party event fundraisers where Willow has purchased places.
  • Identify and make recommendations for new fundraising events and activities to attract new event audiences.
  • To effectively steward event fundraisers, developing relationships to maximise long term income opportunities for Willow.
  • To manage the Fundraising Team Assistant to ensure all challenge event administration is completed and recorded on the Charity database Raisers Edge.
  • To analyse all aspects of event performance reporting as required and utilising the results to improve practice.  This includes evaluation of cost effectiveness, levels of potential and sustainability.
  • To coordinate multimedia event participant recruitment campaigns working closely with the Willow Communications Team.
  • To identify and make recommendations for new fundraising events and activities to attract new event audiences.
  • To work closely with the Supporter Fundraising Team and wider Fundraising teams
  • To undertake any other tasks reasonably required.


  • To keep up to date on developments and trends in fundraising and the charitable sector.
  • To keep up to date and comply with fundraising, data protection and other relevant legislation and codes of practice and good standards.

Person Specification

Education & Qualifications

  • Educated to degree level or equivalent professional qualification or experience

Knowledge and Experience

  • Proven experience of successful relationship management
  • Proven success at leading and delivering mass participation events
  • Experience of working with Third Party event providers
  • Up to date with latest developments in challenge fundraising
  • Significant project management experience
  • Hands on budget management experience
  • Experience and confidence in team working across disciplines, with an ability to bring together both internal and external stakeholders to deliver projects to agreed objectives in a fast paced, constantly evolving environment
  • Understanding and knowledge of the UK funding environment and good practice
  • Extensive experience in analysing and reporting on fundraising activity and outcomes
  • Experience in developing and managing agency relationships


  • Excellent written and oral communication skills
  • Effective organisational skills and ability to manage time and prioritise work
  • Ability to work quickly and accurately under pressure

Personal Qualities

  • Motivated and target driven
  • Personable with excellent ability to engage with supporters and stakeholders
  • Significant attention to detail
Application Instructions

Please provide a covering letter, outlining your interest in the role and how you meet the person specification

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More about Willow Foundation
Willow Foundation

Our Vision: young adults with life threatening illness and those close to them are able to take full advantage of what life ha... Read more

Posted on: 22 October 2021
Closing date: 21 November 2021
Tags: Fundraising

The client requests no contact from agencies or media sales.

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