Head of volunteer transformation jobs in belfast
Winston’s Wish is a digital first organisation leading the way in Digital Transformation across the Bereavement sector. We have an exciting opportunity to join our ambitious Mass participation team as our Individual Giving Manager. This role plays a vital part in helping Winston’s Wish turn up the dial across our Individual Giving Fundraising. The Individual Giving Manager is responsible for creating, developing and delivering a fundraising plan to grow existing and new support for Winston’s Wish across our online and offline channels. This includes Direct Mails, Regular Giving, our Lottery, Legacies and In Memory giving income streams.
As the driving force behind our individual giving activity, you will help us to engage individuals across the country by bringing them closer to our work, encouraging them to stay longer, give more and become true ambassadors for our vital work with grieving children, young people and families. We’re looking for a highly creative individual who can help us to stay one-step ahead of the curve and excite new and existing audiences to get behind our vision of a society in which every child can get the help they need when someone close to them has died.
MAIN RESPONSIBILITIES
Strategy
- Lead on the development and implementation of our Individual Giving strategy, supported by the Head of Mass Participation and the Director of Fundraising & Marketing.
- Ensure all opportunities and future plans are in line with Winston’s Wish’s over-arching fundraising strategy to meet financial targets, organisational objectives and KPIs.
- Maintain an awareness of philanthropy trends, news, events and legislation in the UK to ensure that Winston’s Wish remains up to date on key changes which are likely to impact on individual giving.
Generating Individual Giving Income
- Lead on and deliver a plan to increase individual giving income from streams including, but not exclusive to, direct mail, regular giving, legacies, in-mem and our charity lottery
- Effective use of KPIs to ensure decisions are driven by evidence and real-time data.
- Continuously analyse our income and supporter data to measure effectiveness of activities and return on investment.
- Work alongside our design agencies and in-house marketing team to develop and manage direct mail campaigns, including segmentation to ensure campaigns will be carefully targeted and designed to maximise income.
- Explore and test new methods for donor recruitment and increasing donations.
- Seek every opportunity to increase awareness of legacy giving to Winston’s Wish and monitor the effectiveness of these activities over time.
- Manage a growing portfolio of legacy enquirers with appropriate contact and timely solicitation of prospective legators including hosting events and tailored stewardship.
- Manage the stewardship and development of our regular giving programme including uplift campaigns and solicitation of new donors to agreed targets.
- Work alongside the wider fundraising team to ensure effective cross-selling of individual giving products and vice-versa identify opportunities to introduce other fundraising products to our individual givers.
- Identify supporters who could provide compelling content which could be used by the wider Fundraising & Marketing team to inspire further support including suggesting key individuals who could feature in online and offline publications.
- Work with the Philanthropy & Partnerships Manager to ensure that potential major donors are identified and included in relevant activities.
Administration
- Diligently maintain records of all interactions with supporters on Salesforce.
- Ensure all activities comply with appropriate legal, regulatory and fundraising good practice and with Winston’s Wish policies and standards.
- Keep a close eye on incoming donations to ensure they are coded correctly and that supporter data is accurately recorded in accordance with GDPR.
- Effective management and control of expenditure across all projects and campaigns in line with agreed expenditure budgets.
All Staff
- Contribute to the vision and mission of Winston's Wish; working with colleagues in all teams to meet the objectives of Winston’s Wish.
- Work to objectives, targets and work plans agreed with your line manager.
- Undertake specific projects and other ad hoc duties agreed with your line manager, fulfilling any deadlines, reviews and reporting procedures required.
- Take an active part in the one-to-one process and participate in training agreed with your line manager.
- Contribute to the wider charity sector and childhood bereavement sector by getting to know those working in the same space and actively contributing to sector-wide events.
- Ensure the health and safety of all colleagues, volunteers and visitors in accordance with Winston’s Wish policy.
- Promote equality of opportunity and diversity in accordance with Winston’s Wish policy.
PERSON SPECIFICATION
Essential
- A sound understanding of the principles of fundraising across individual giving, in-memory fundraising, and legacies.
- Proven track record of preparing successful programmes of activity and business plans to recruit, engage, inspire, and retain supporters in a not-for-profit organisation, or similar transferable experience gained in the commercial sector.
- Specific experience of delivering an individual giving programme.
- Experience of budgets, including planning, forecasting, and analysing performance.
- Experience of high-level use of a customer relationship management system.
- Experience of managing direct mail campaigns.
- Strong organisational skills and keen attention to detail to plan and schedule multiple activities, respond flexibly to opportunities, handle conflicting demands and meet tight deadlines.
Desirable
- Understanding of childhood bereavement.
- Experience of using Salesforce CRM.
Recruitment Timetable
Application deadline: Wednesday 28th May 2025
Interview date: Friday 13th June 2025
Interview location: MS Teams
Winston’s Wish reserves the right to close the vacancy early if we receive a high number of applications for the role before the closing date.
Winston’s Wish is a charity that helps children, teenagers and young adults find their feet when their worlds are turned upside down.

The client requests no contact from agencies or media sales.
Senior Accessibility Specialist
Reference: APR20257021
Location: Flexible in UK
Salary: £44,315.00 - £47,312.00 Per Annum
Contract: Permanent
Hours: Full Time, 37.5 hours a week – Flexible working pattens to be discussed
Benefits: Pension Scheme, Life Assurance Scheme, 26 days' Annual Leave
Whilst we have a huge presence and influence in the conservation sector we recognise that our work is not reaching everyone. We need to enable more, and more diverse people to engage with and act for nature.
Recognising that people are at the heart of delivering our ambitions, we have an exciting opportunity for a talented person to join as Senior Accessibility Specialist.
What’s the job about?
Our 2030 strategy commits the RSPB to becoming more relevant to the communities and supporters we work with by involving a more diverse range of people. Recognising that people are at the heart of delivering our ambitions, we have an exciting opportunity for a talented person to join as Senior Accessibility Specialist. Reporting to the Head of EDI, and as part of the EDI leadership team, you’ll hold close relationships with a wide range of stakeholders across the organisation. You’ll work collaboratively to support the transformation in behaviours and skills needed to make the RSPB a more accessible and equitable place for all.
The role does have flexibility to shape and innovate but will be focused on the continuation and delivery of two main priorities:
- Working with our nature reserve teams to implement accessibility improvements that make our spaces more inclusive for Staff, Volunteers and Visitors
- Working with Communications and Learning and Development teams, internal networks and other stakeholders, to deliver better experiences for our disabled workforce from the point they apply for a role.
Essentials:
- Experienced in delivering strategic accessibility interventions and influencing positive change at all levels of a large and complex organisation and the wider sector
- Personal commitment to making a tangible difference to accessibility with a focus on physical disability, sensory disabilities and neurodiverse people and communities.
- An advocate and practitioner of accessible design and clear communication
- Background and confidence in working with people with lived experience of access barriers and providing support and advice to organisations around accessibility.
- Comfortable to proactively challenge internal policy, practices and communications to better include marginalised groups.
- Expertise on accessible communications, with experience working to improve standards of internal communications and co-designing engaging content for external communication
- Excellent interpersonal and influencing skills to role model and drive behaviour change across all areas of accessibility
- In depth knowledge of accessibility standards and best practise within the UK. Including: WCAG, social model of disability, universal design principles, access to work, reasonable adjustments and working application of the Equality Act 2010
- Significant experience of designing and delivering resources and training around accessibility in a range of formats to meet learner needs
- Strong internal and external stakeholder management skills, ability to recognise a build key relationships and influence at a sector level
- Sound understanding of intersectionality of disability and other protected characteristics and a good generalist EDI knowledge to inform specialist advice and guidance
- Strong and effective communication skills, with ability to influence leaders and mobilise other teams to act
- Strong written communication and digital presentations skills to communicate accessibility and disability inclusion to a wide range of audiences
- Analytical evaluation to inform and report on areas of focus and impact
- Awareness of project and process management to enable work to be planned and delivered to a high quality, on time and within resource capacity
Desirable:
- Experience or interest in accessibility in the Conservation section, nature or climate emergency
- Understanding of the intersectional context of race and gender equity within accessibility
- Practical experience supporting accessibility changes at visitor attractions
- Experience working in the Voluntary sector or in volunteering
- Experience of movement building or membership organisations
Additional Information
This role is available full time and permanently for 37.5 hours a week, but we welcome applications for those looking for different working patterns and are happy to discuss further with interested candidates.
We are committed to developing an inclusive and diverse RSPB, in which everyone feels supported, valued, and able to be their full selves. To achieve our vision of creating a world richer in nature, we need more people, and more diverse people, on nature’s side. People of colour and disabled people are currently underrepresented across the environment, climate, sustainability, and conservation sector. If you identify as a person of colour and/or disabled, we are particularly interested in receiving your application.
Closing date: 23:59, Wednesday 21st May 2025
Interviews will take place around the 18th and 19th of June.
Please note: We reserve the right to close this advert at any time.
Open briefings
If this sounds like the role for you and you'd like more information on what the day-to-day responsibilities are, or a chance to ask questions, please get un touch with EDI at RSPB to enquire about one of our open briefings.
Interested?
If you would like to find out more, please click the apply button. You will be directed to our website to complete your application for this position.
As part of this application process you will be asked to complete an application form including evidence on how you meet the skills, knowledge, and experience listed above. Contact us to discuss any additional support you may need to complete your application.
This role is not eligible for UK Visa Sponsorship - the successful applicant will need to have a pre-existing Right to Work in the UK in order to be offered an employment contract.
No agencies please.
The RSPB brings people together – people like you – to protect the things that matter to us all.


