Innovation Digital Marketing Manager Jobs in Edinburgh, Scotland
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Role: Digital Marketing Manager
Hours: 30 hours per week (4 days per week)
Location: Homebased within the UK with a requirement to travel to occasional meetings, mostly held in London
Reporting to: Director of Brand and Digital
Benefits: Flexible working arrangements, 28 days of annual leave (FTE pro rata for part-time) + 1 day for your birthday, pension scheme
Key relationships: Managing external relationships with key agencies and partners
Salary: £40,000 per annum (FTE pro rata for part-time)
Contract: Fixed term with the potential to extend
About Overcoming MS
Are you a digital marketing expert, looking to make an impact at the world’s leading multiple sclerosis healthy lifestyle charity?
At Overcoming MS, we are here for everyone with MS who wants to take control of their health and wellbeing. We provide clear, practical actions for people to take and a supportive community to help people living with MS. The Overcoming MS Program uses substantial scientific evidence to show how lifestyle choices, alongside medication, benefit physical and mental health.
Knowing people with MS can reduce their risk of disease progression through lifestyle choices gives hope to us all. Our vision is a world in which living a full and healthy life with MS is possible for everyone.
Once people with MS know about the potential impact of a healthy lifestyle, they need to feel that the information is coming from a reliable source, in order to believe in it and adopt the key changes. The Overcoming MS Program is based on broad-based, high-quality scientific evidence, and lifestyle is an area that has growing interest and development.
About the role
We’re recruiting for an experienced Digital Marketing Manager to steer us in the next stage of our journey. This is an exciting development of an existing role at Overcoming MS and will allow the successful candidate to make the position their own.
The Digital Marketing Manager will be responsible for delivering an innovative new digital marketing approach, through the innovation, creation and delivery of projects and activities which increase leads, donations and engagement for Overcoming MS charity.
Key Responsibilities
The Digital Marketing Manager will work across several areas, including:
1. Conversion optimisation
· Increasing our donations and data capture - to enable us to continue the dialogue and create donations from a greater percentage of those who visit our website, or interact with other digital channels.
· Working with our agency partner to optimise key landing pages and signposting for conversion.
2. User journey optimisation
· Helping people find the right content based on data optimisations so that more people find what they need and understand what else the charity could offer them. Using HotJar for insights.
· Automated email journeys - Building customer journeys to support the Program pillars to build deeper relationships with people in our community.
3. Increasing reach and traffic generation
· Testing different low-cost digital reach opportunities.
· Including paid social, referral activities, calls to action across our channels, YouTube SEO and SEM. Working with an agency to optimise journeys from Google Grant, leading to clearly articulated actions (eg donations, sign-ups, click-throughs).
4. Testing to improve results continually
· Email AB testing - Deliver AB testing to inform future email AB tests.
· Plan AB testing for email marketing projects, for the website, and other projects as needed to improve conversion rates.
5. Digital project management
· Testing new digital versions of courses and tools. Project management of website updates.
6. Campaign support
· Leading, innovating and supporting advocacy, communications and fundraising campaigns as needed to increase reach, engagement and conversions.
7. Gathering community feedback
· Continue the plan to access regular community feedback to influence Hub improvements and other digital channel improvements.
8. Supplier collaboration
· Working with our suppliers to optimise collaboration, reduce cost and increase impact.
About you
Strong digital skills
• A proven track record of managing digital products/projects/programmes which create value for end-users.
• Strong working knowledge and experience in digital solutions.
• Experience in evaluating and improving existing digital programs.
• Significant experience working with 3rd party digital providers to create solutions that work for the target audience.
• Confident in Google Analytics and Google Search Console.
• Excellent understanding of AB testing to maximise conversion rates.
• Experience in using tools like HotJar (preferred).
• Strong analysis skills.
Project management skills
• Excellent organisational, planning, prioritisation and time management skills with an ability to work to deadlines and change priorities when needed.
• Expertise in using and implementing relevant project management methodologies and tools.
• Ability to proactively mitigate risks and overcome barriers to implementing solutions.
High work quality and passion for innovation
• Excellent eye for detail, works to deliver high-quality work.
• A passion for innovation, an open mind, and a willingness to learn and grow.
Strong interpersonal skills
• Excellent communication skills, energetic and passionate.
• Demonstrable track record of building lasting professional relationships.
Charity interest
• An understanding of the charity sector or an interest in charities would be a bonus.
• Knowledge of digital fundraising, digital income generation opportunities and digital conversion.
Working location
You are comfortable working remotely as part of a small team, and happy to travel occasionally to London or other central locations for meetings.
What can we offer you?
Our staff benefits include:
• 28 days annual leave (FTE - pro rata for part-time) plus a day off for your birthday and bank holidays
• Flexible working
• Remote working
• Pension
• Employee Assistance Programme
How to apply
Please send your CV and a covering letter.
In your application, please let us know:
- Your current salary and desired salary (if you are successful in getting the role)
- Your notice period
- Your current location.
Please respond ASAP, as we will start screening candidates as soon as we receive applications.
We are an equal opportunities employer, committed to diversity and inclusion in the workplace. We make hiring decisions based on merit. If you fill most or all of the requirements, please apply.
No agency contact, please.
The client requests no contact from agencies or media sales.
Salary: £30,753 - £32,091 (Depending on location)
Location: Remote (UK) with visits to our London & Bristol offices as required.
Closing date: Sunday 12th May 2024
When a child is diagnosed with cancer life becomes full of fear, for them and their family. Fear of treatment, but also of families being torn apart, overwhelming money worries, of having nowhere to turn, no one to talk to.
At Young Lives vs Cancer, we help children and young people (0-25) and their families find the strength to face whatever cancer throws at them. Join us and your skills will make a real difference to the lives of young cancer patients.
About the role
This is an exciting time to join Young Lives vs Cancer as we set up a new Brand Marketing and Communications function including a team of digital experts.
We are looking to recruit two Digital Marketing Officers to join the newly created Digital Engagement team working to deliver exceptional digital activity that delivers against organisational objectives. One successful candidate will lead on supporting social channels and the other on email marketing, however both roles will be expected to work across all digital channels and cover for each other as necessary.
You will work on digital campaigns across email, organic social and paid digital marketing channels, including PPC and social media. This role will be vital in setting up a new digital hub of expertise within the organisation and helping to drive forward the best use of digital channels.
Key responsibilities include:
• Work with stakeholder teams to develop digital marketing campaigns across paid, earned and owned channels delivering against KPI’s for income, campaigning and brand awareness.
• Work closely with colleagues creating content and landing pages on the website to optimise supporter journeys through digital channels
• Monitor the impact of marketing campaigns to report on key KPI’s and metrics. Using tools within social media platforms and Google analytics.
• Monitor and follow trends within digital and innovation in order to improve the organisation’s digital presence and activities
Young Lives vs Cancer is open to and in support of flexible working. Your flexibility requirements and that of the role will be discussed at interview stage with you.
This role is remote and can be based anywhere in the UK with regular visits to Young Lives vs Cancer workplaces.
We would love to hear from you if you have:
• Experience managing marketing campaigns across digital channels including PPC, paid social, email.
• An enthusiasm and interest in user experience and A/B testing and optimisation through digital marketing channels.
• Creating content for digital channels, such and social or email.
• Passion for working in the digital environment, discovering new channel opportunities.
Diversity declaration
At Young Lives vs Cancer, we recognise that opportunities for too many people remain a condition of their race, class, gender identity, disability, sexual orientation – or a combination. This has never been acceptable to us as an organisation.
We are committed to taking anti-oppressive action and removing barriers in our recruitment practices. We particularly welcome applications from members of minoritized communities and creating equitable opportunities for all. We are passionately committed to taking action and making changes to be a truly diverse, inclusive and equitable organisation, as well as reflective of the diverse children and young people we support.
Accessibility
We are committed to providing reasonable adjustments throughout our recruitment process and we’ll always endeavour to be as accommodating as possible. Please get in touch with us if you would like to discuss any specific requirements.
What we offer
In return for your commitment, we offer a great reward package, which includes generous annual and family/ caring leave entitlements, enhanced pension and employee savings scheme.
To find out more about our benefits package, have a look at our website.
If you join us, you will be part of a community that is committed to making a difference in the lives of children and young people with cancer. Young Lives vs Cancer is committed to safeguarding and promoting the welfare of children and young people and expects all staff to share this commitment.
You may have experience in the following: Digital Engagement Specialist, Digital Campaign Coordinator, Digital Brand Strategist, Digital Marketing Coordinator, Digital Media Specialist, Digital Engagement Officer, Digital Content Coordinator, Digital Campaign Manager, Digital Communications Officer, Digital Marketing Specialist, etc.
REF-213 620
Individual Giving Fundraiser
An exciting opportunity has been created for an enthusiastic and motivated individual to join our Mass Engagement team, focussing on our growing individual giving acquisition programme.
If you have experience of working in a fundraising and/or marketing environment, then apply today!
Position: CE303 Supporter Acquisition Officer
Location: Homebased, U.K. Nationwide, however occasional travel will be required as part of this role (May include team meetings or other work-related meetings)
Hours: Full-time, 35 hours per week
Salary: Circa £30,600 per annum (inner London weighting £3,950 per annum or outer London weighting £2,100 per annum may be applied in accordance to where you live)
Contract: This is a fixed-term contract for 12 months.
Benefits: 25 days’ annual leave plus bank holidays (this will increase with service up to 30 days, full time equivalent) cashback and discount scheme, employee assistance programme, learning and development, pension scheme, Life Assurance, Eye Care vouchers, Long Service Award, Tax-free childcare, Health Cash Plan, Working Pattern Agreement, flexible working opportunities available.
Closing Date: 17 May 2024. We reserve the right to close these vacancies early if we receive sufficient applications for the role. Therefore, if you are interested, please submit your application as early as possible.
Interview Date: 22 May 2024
Interviews will be held via video conferencing. Please let us know if this will present any challenges when you email your application.
The Role
Reporting to the Supporter Acquisition and New Product Development Manager, you will play a pivotal role in shaping and driving innovation within our fundraising initiatives. You will be working with wider teams to help identify new products for our portfolio and to ensure that our products and offers are integrated.
As we continue to invest and grow our programme, this is a very exciting time to join our team.
Key responsibilities will include:
· Managing campaigns on brand and within budget
· Managing external agencies to deliver successful campaign KPIs
· Working with the team to identify new products and channels for testing
· Working with teams across the organisation to ensure integration
About You
You will have experience working in a fundraising and/or marketing environment and will have key strengths in:
· Organising and prioritising a busy workload
· Knowledge of fundraising regulations and compliance
· Good experience of Excel and working with numbers and spreadsheets, to deliver on campaign results, budgets, and reporting
· Good grammatical skills and experience of reviewing compelling copy
· Knowledge and interest in the charity fundraising sector
· Experience working on digital campaigns
To fulfil the role, you must be a resident of the UK and have the right to work in the UK.
When you click to apply, you will be able to see the full responsibilities and person specification for further information on the role.
Please submit your CV and a supporting statement of no more than two pages demonstrating how you meet the person specification and what you bring to the role in terms of your skills and experience.
About the Organisation
When stroke strikes, part of your brain shuts down. And so does a part of you. That’s because a stroke happens in the brain, the control centre for who we are and what we can do. It happens every five minutes in the UK and changes lives instantly. Recovery is tough, but with the right specialist support and a ton of courage and determination, the brain can adapt.
Everyone deserves to live the best life they can after stroke. And it’s a team effort to get there.
The charity provides specialist support, funds critical research and campaigns to make sure people affected by stroke get the very best care and support to rebuild their lives.
The organisation is working to improve the diversity of the team. Because individuality leads to a richer experience for its people and better support for those affected by stroke.
People from all backgrounds are strongly encouraged to apply. And particularly applications from those with lived experience of stroke and those from under-represented communities.
Every five minutes, stroke destroys lives. Help rebuild them and join the team.
The charity developed a bold new corporate strategy so that they can rebuild more lives after stroke and make a bigger difference to people’s lives. To help deliver the strategy and make a real difference, we are looking to recruit talented people to a number of new roles.
If you would like to support stroke survivors to rebuild their lives, we want to hear from you!
You may also have experience in areas such as Individual Giving, Fundraising, Individual Fundraising Officer, Fundraising, Fundraiser, Supporter Engagement, Supporter Acquisition, Marketing Officer, Marketing and Communications Officer.
PLEASE NOTE: This role is being advertised by NFP People on behalf of the organisation.
We're looking for an enthusiastic and motivated Senior Events Fundraiser to join our well-respected team responsible for full project management of a range of third party events.
Senior Events Fundraiser (Third Party Events)
Type: Full-time (35 hours a week), permanent
Location: Office-based in Edinburgh with flexibility to work remotely.
Salary: £35,652 - £37,747 per annum plus excellent benefits
Salary Band: Band E2
About us
We make sure people living with MS are at the centre of everything we do. And it’s this commitment that unites us across the UK.
Our strategy is based on what people affected by MS have told us is important to them. It gives us a clear and determined focus.
Our work is based on the hopes and aspirations of our MS community. Together we campaign at all levels, fund ground-breaking research and provide award winning support and information.
Our people are our greatest asset and the key to our success. We offer a vibrant, progressive working environment where you'll be able to make a difference.
About this job
Our Third Party Events team are working to raise up to £2m+ across a range of activities in 2024, and we need brilliant people to help achieve our ambitious fundraising goals.
In this role, you'll be responsible for managing a portfolio of third party challenge events to target, and for innovating, developing and delivering new fundraising activities.
You'll also be monitoring and evaluating all products to create opportunities for future growth. This role is customer-focused and you'll spend lots of time stewarding our amazing supporters to maximise their fundraising.
This is an exciting opportunity to steward fundraising teams of significant size, as well as helping to shape the future third party events strategy.
The portfolio is well-established and includes a mixture of events activities, including runs, cycles and challenges. You'll have contact with event participants and supporters and manage relationships with a number of third party agencies, while working with other colleagues in our Community and Events team.
If you’re an enthusiastic and supporter-focused team player, who is motivated by the idea of raising more funds than ever for a fantastic cause, we’d love to hear from you.
We recognise the significant and excellent contributions; experience; and skills our employees bring to the MS Society.
Working with external pay and reward consultants, we’re taking active steps this year to review our employees’ pay and benefits package. Ensuring we’re aligned with the most accurate and up-to-date benchmarks for the UK charity sector.
Closing date for applications: 9am on Friday 10 May 2024
PLEASE PRESS THE 'HOW TO APPLY' BUTTON FOR MORE INFORMATION.
More about our employee benefits:
We have a wide range of employee benefits including (but not limited to):
Encouraging work life balance
- 38 days paid annual leave (including bank holidays), pro-rata for part-time
- More annual leave entitlement, based on length of employment
- Smart working options (with the opportunity to work remotely and find a smart working pattern that suits both you and us)
- Flexible working options
Caring for you and your family
- Generous sick pay entitlement
- More sick pay entitlement, based on length of employment
- Opportunity to buy and sell annual leave in each calendar year
- Free access to a GP virtually 24 hours a day/7 days a week allowing you unlimited advice, reassurance and where appropriate diagnosis
- Enhanced leave for new parents
- Free access to a confidential 24 hours a day/7 days a week helpline service for both you and your family with a specialist range of support and information
- Special leave options (such as up to 5 days paid leave for domestic or personal emergencies a year)
- 10 days paid disability leave a year, pro-rata for part-time
- 10 days paid carers’ leave a year, pro-rata for part-time
- New family-friendly benefits, including paid leave:
- In the event of miscarriage or still birth
- To support fertility treatments
- For antenatal appointments for both parents
- Cycle to work scheme
- Death in service scheme
- Health cash plans to help offset the cost of health care for you and your family
Thinking about your finances
- Enhanced salary sacrifice pension scheme
- Discounted season ticket loan and interest-free emergency loans
- Give as you earn to support other charities of your choice before tax
- New employee portal including lifestyle savings vouchers and personal wellbeing
Enriching your life at work
- Personalised development plans with a wide range of training courses and opportunities to source additional training options with your line manager
- Yearly internal apprenticeship opportunities
- New, modern offices that embrace working together both in-person and remotely
- Various opportunities to influence how we internally operate (including surveys, and focus and committee groups)
- Active and supportive internal employee networking groups for collaboration and peer support
- 2 days paid leave a year for volunteering for MS Society activities during normal working hours (such as fundraising events, or campaigning in the local community)
- 2 days paid leave a year for volunteering with other charities during normal
Equal Opportunities
We particularly welcome applications from people with disabilities and or from ethnic minority backgrounds.
We’d be grateful if you downloaded and completed the equality and diversity monitoring form and submit it with your application.
Disability Confident Employer
We’re a Disability Confident Employer and we’re committed to promoting equality and diversity.
You can ask for reasonable adjustments as part of both our recruitment and new starter on-boarding processes.
If you need any help or adjustments to apply for this role, please contact us. You can also ask for the application materials to be sent to you in a different format. Such as for them to be sent to you by email or in a larger word format.
Safeguarding
We’re committed to safeguarding and promoting the welfare of everyone who uses our services and we come into contact with.
This is regardless of Gender, Race, Disability, Sexual orientation, Religion or belief, Pregnancy, Gender reassignment.
We recognise our particular responsibility to make sure vulnerable adults and children are protected.
We have measures in place to protect everyone we come into contact with from abuse and maltreatment of all kinds.
Your right to work in the UK
You must have the right to work in the UK to work in paid employment with us. You’ll need to share documents showing you’re eligible to work in the UK if we offer you employment.
You can find the UK visas and permits granting you the right to work in the UK on the UK Government website. We currently don’t have a Sponsor Licence agreement with the Home Office and aren’t able to support you with your visa applications.
No agencies please.
About you
Are you detail-oriented, love working with data and want to work in a great team that’s making a difference to people living with myeloma? We’re looking for an enthusiastic Data Officer who has experience working with relational databases with a strong understanding of data protection and electronic marketing regulation. This role is ideal for someone who is methodical, enjoys a varied to-do list, and is committed to continuous professional development.
The right candidate will have experience working with databases in a fundraising or marketing context, be comfortable wrangling and cleaning data and possess the ability to communicate complex concepts effectively. If you have experience with data analysis and visualisation that’s even better!
About the Role
As a Data Officer at Myeloma UK, you will be supporting the charity as we implement a brand-new data strategy. You will ensure our data is handled with the highest care, complying with best practice in data protection, and be involved in projects covering data management, data cleaning, reporting, and analysis.
Some of your varied responsibilities will include:
· Collaborate across the charity assessing our processing and help to manage communication preferences, data assets, including maintaining the Records of Processing Activities (RoPA) log.
· Support us in assessing new and existing data processing to ensure we follow privacy by design principles.
· Enhance data flows from multiple sources to our CRM, providing training and support to colleagues where needed.
· Contribute to the development and execution of a brand-new data strategy, improving our charity’s data maturity through staff training and promoting best practice.
· Create dashboards and visualisations, identify trends, and provide insights to enhance how we work.
About us
Myeloma UK is the only organisation in the UK dealing exclusively with the blood cancer myeloma and related conditions. We are committed to bringing together the best and brightest people to help ensure that every patient has an empowered present and a hopeful future.
Our ultimate goal is to find a cure and make myeloma history. Until then, our mission is to help every patient live well with myeloma for as long as possible. We are committed to diagnosing myeloma earlier, discovering and sharing knowledge, transforming the patient experience and influencing positive change in care.
Our culture
Wellbeing and staff engagement are at the heart of our culture.
We offer flexible working and flexitime to allow you to find the right working pattern for you. We have a Staff Engagement Group who work with us to ensure staff are happy and who help us review and update our benefits. We offer an employee assistance programme and our Wellbeing Leads are always here to support our staff.
How to apply
If you think you would be a great fit for this role, get in touch and tell us more about yourself by sending us:
1. A cover letter telling us more about you and what you think makes you a good fit for this role
2. A CV that sets out your career history, with key responsibilities and achievements
We want to get a sense of who you are as well as what you can do.
Applications close on 13 May 2024 and interviews will be held w/c 20 May 2024. You may be asked to do a task prior to your interview.
Myeloma UK is an equal opportunities employer and always welcomes applications from suitably qualified and eligible candidates regardless of:
· sex,
· race,
· disability,
· age,
· sexual orientation,
· gender reassignment,
· religion or belief, marital status, or pregnancy and maternity.
Please note, you will be asked to provide evidence of your eligibility to work in the UK prior to interview selection.
The client requests no contact from agencies or media sales.