Contract Type: Maternity Cover 12 months
Location: London (Flexible working with a minimum of 2 days in the office)
Interviews: Monday 13th July 2026
Help Grow our Individual Giving Programme to Support Young People
Every day at The King's Trust, we help young people build the confidence and skills they need to succeed. Behind every life-changing opportunity is a supporter who believes in their potential.
We're looking for an experienced and creative fundraiser to help grow and run the daily management of our Individual Giving programme, inspiring more people to support our work and become loyal, long-term champions of young people across the UK. The Individual Giving Manager is a maternity cover role for one year, starting September 2026.
You'll lead the development and delivery of engaging fundraising appeals across digital and offline channels, creating exceptional supporter experiences that encourage one-off donors to become regular givers. Working closely with colleagues across Fundraising and Brand and Marketing, you'll use data insight, creativity and organisational skills to build meaningful supporter journeys and maximise engagement.
You'll manage campaigns from concept through to evaluation, monitor performance against targets and budgets, and ensure all activity meets fundraising and compliance standards. You'll also support the development of our Individual Giving and Legacies Executive and contribute to a collaborative, inclusive team culture.
What you'll bring
- Experience of delivering successful individual giving or direct marketing appeals.
- Strong project management skills, with the ability to manage multiple priorities and stakeholders.
- Confidence using data and insight to drive performance and improve supporter engagement.
- Excellent written and verbal communication skills, with a flair for inspiring action.
- Knowledge of fundraising compliance and supporter stewardship and journeys best practice.
- A passion for helping young people and communicating the impact of our work.
If you're excited by the opportunity to combine creativity, data and purpose to grow supporter engagement and income, we'd love to hear from you.
Join us and help more young people build brighter futures.
What happens next?
Please submit a CV, and Cover Letter that includes your experience, transferrable skills and motivation to work for The King's Trust! The Team will be in touch about the next steps shortly after the closing date.
Why do we need Individual Giving Managers?
Last year, we helped more than 40,000 Young People, with three in four young people on our programmes moving into a positive outcome in work, education or training. The young people we help face a range of challenges, such as unemployment, mental health issues or some who have been in trouble with the law. We believe all young people should have the chance to succeed, and that young people are the key to a positive and prosperous future for all of us. We want to continue having a positive impact on young people’s lives and we couldn’t do this without the important work of Individual Giving Managers!
Perks for working at The Trust!
- Great holiday package! 30 days annual leave entitlement, plus bank holidays. Office closure on the days between Christmas and New Year
- Flexible working! Where operationally possible, our roles require a combination of office days and working from home (please speak to the hiring manager about this particular role)
- You can volunteer for and/or attend events – The King's Trust Awards, Pride, active events etc.
- In-house learning platform! Develop your skills for your career and your role
- Benefits platform! Everything from health and financial well-being support to discounts on your favourite restaurants, shops and cinemas.
- Personal development opportunities through our Networks – KT CAN (Cultural Awareness Network), KT GEN (Gender Equality Network), KT DAWN (Disability & Wellbeing Network), and PULSE (LGBTQIA+ Network).
- Fantastic Family leave! Receive 13 weeks of full pay and 13 weeks of half pay for maternity and adoption leave. Receive 8 weeks of full pay for paternity leave.
- Interest-free season ticket loans
- The Trust will contribute 5% of your salary to the Trust Pension Scheme
- Generous life assurance cover (4 x annual salary)
We believe that every young person should have the chance to succeed, no matter their background or the challenges they are facing.
The client requests no contact from agencies or media sales.
Assistant Head of Fundraising (Public Fundraising)
Salary £57,574.79 per annum
LocationLondon/Hybrid
Weekly Hours35
The Vacancy
Job Title: Assistant Head of Fundraising (Public Fundraising)
Location: London/Hybrid
Salary: £57,574.79 per annum
Weekly Hours: 35
Reference: YMC1212513
An exciting moment to join us
YMCA England & Wales is entering one of the most exciting chapters in its fundraising history, launching our ambition to create 10,000 new homes for young people. Working alongside local YMCAs, we will support the development of new accommodation across the federation, helping young people move towards independence.
This role sits at the heart of that ambition.
You will lead the fundraising behind two critical components of the 10,000 Homes programme:
• Securing income from the public to build and sustain a central Centre of Expertise (mobilisation team), supporting local YMCAs to develop and deliver housing projects.
• Raising capital from individual supporters, mid-level donors and major donors to grow a replenishing national fund that provides upfront investment to unlock housing developments across the federation.
At the centre of this is the 10,000 Homes Fund: a bold, housing-focused proposition that offers the public a clear and tangible way to support young people into safe, stable accommodation. You will be responsible for growing this proposition, ensuring it resonates strongly with supporters and inspires giving at all levels.
You will lead an integrated public fundraising approach, bringing together individual giving, mid-level and major donors into one compelling, housing-led narrative. A key part of the role will be translating a complex, federated model into a simple, emotional and compelling case for support that connects with people’s motivations to give.
We’ve established strong early foundations and are now ready to scale. This role offers the opportunity to take a high-potential public fundraising proposition to the next level -expanding its reach, deepening supporter engagement, and unlocking significant new income.
We are looking for someone who is creative, data-driven and passionate about engaging the public to drive meaningful change for young people. We’re looking for someone comfortable working in a federated environment, with the ability to simplify complex ideas into compelling messages for the public.
The role
As Assistant Head of Fundraising (Public Fundraising), you will lead and inspire a team of talented fundraisers, deputising for the Head of Fundraising and taking ownership of our most ambitious programmes:
The 10,000 Homes Fund driving forward our flagship proposition across individual giving, cash appeals and mid-level audiences.
Major Donors shaping the strategy for high-net-worth relationships, new giving circles and development boards.
RoomSponsor, YMCA’s flagship regular giving product, now in its third year of an ambitious growth strategy. You will oversee a unique partnership model across 45 local YMCAs, support the income distribution process, and see first-hand the impact of your work through a programme that directly supports young people with safe accommodation.
Legacies working with the Senior Fundraising Manager and Head of Fundraising to define and grow what is set to become a landmark legacy programme.
This is a hands-on leadership role: you will set direction, manage budgets, develop your team, while also being prepared to step into delivery when it matters most. You will balance strategic oversight with practical execution, ensuring programmes are both ambitious and deliverable.
About you
You are an experienced public fundraising professional with a strong track record in individual giving or direct marketing, alongside a well-developed understanding of major donor fundraising. You know how to bring different disciplines together behind a single proposition and deliver results.
You are an effective and confident leader, able to build, motivate and develop high-performing teams. You create clarity, set high standards, and support others to do their best work, stepping in when needed and leading from the front.
You are at your best when driving a clear proposition forward. You are excited by the opportunity to take a compelling idea and translate it into something that engages the public, inspires generosity and delivers sustainable income.
You are energised by a challenge, comfortable with complexity and working in a federated environment, where success depends on strong relationships and shared ownership. You are skilled at working with partners, whether agencies, internal stakeholders or local YMCAs, and know how to align people around a common goal.
You combine strategic thinking with operational delivery. You are data-driven, using insight and performance to shape your decisions, and confident working with (and occasionally building) financial models to plan, test and scale activity. You bring both creativity and discipline, generating new ideas while ensuring they are grounded, deliverable and effective.
Above all, you are a strong communicator and influencer. You can simplify complex ideas into clear, compelling messages, build confidence with colleagues and stakeholders, and position fundraising as a critical enabler of impact.
Why join us now
YMCA is the oldest and largest youth charity in the world, serving communities across England and Wales every day. The fundraising team is geared up for success, the strategy is set, the proposition is proven, and the results are already coming in. What we need now is a leader ready to take this momentum to the next level.
YMCA England & Wales is committed to equality and valuing diversity. We welcome applications from all backgrounds.
Our recruitment process is anonymised and candidates' names are hidden. Safer recruitment is important to us and the successful applicant will be asked to provide two references. They will also be required to complete a safeguarding self-declaration, safeguarding training and undertake a DBS check.
YMCA is the world's oldest and largest youth charity. Collectively, we support 402,501 young people across 708 communities in England and Wales.

