Seo jobs

Senior Digital Channels Analytics Manager

£45,167 + excellent benefits

Woking, Surrey GU21 4LL / Hybrid Working (minimum 40% in person collaboration per month)

Join us at WWF-UK – Senior Digital Channels Analytics Manager

About the role

We’re excited to be recruiting a Senior Digital Channels Analytics Manager to join WWF-UK.

In this role, you’ll lead our digital channel analytics capability across web, email, social and paid media, helping teams understand what is working, where we can improve and how digital activity supports supporter experience, engagement and meaningful action.

You’ll act as the organisational expert for digital channel analytics, providing the insight, standards and expertise needed to inform decisions across fundraising, communications and digital activity. You’ll help ensure our digital data is robust, compliant and actionable, and that insight is used consistently to improve performance, planning and evaluation.

You’ll own and develop our digital analytics tools and platforms, including Google Analytics, Google Tag Manager, Hotjar, Hootsuite and native social analytics tools. You’ll also support consistent campaign tracking, clear governance and accessible reporting across our digital estate.

This role will involve providing high-quality insight across web, email, social and paid media, including social listening, sentiment analysis, paid media attribution, A/B testing and conversion optimisation. You’ll work closely with teams and agencies to ensure tracking is set up effectively, learning is captured and insight is translated into practical recommendations.

You’ll also play an important role in supporting compliance, including cookie banner management and alignment with GDPR, ePrivacy and ICO guidance. Alongside this, you’ll monitor emerging trends, technologies and changes in the digital media landscape, helping WWF-UK understand what they mean for analytics, measurement, SEO, GEO and brand traffic.

Skills and experience

You’ll bring the skills and experience needed to succeed in this role, including:

Essential

• Significant experience working in a digital, new media or marketing analytics role

• Deep expertise in digital and social analytics, with the ability to interpret performance and identify strategic implications

• Advanced Google Analytics and Google Tag Manager expertise, including implementation, event tracking and data layer understanding

• Experience owning or managing digital analytics tools and platforms, with a strong focus on data quality, access controls, naming conventions and documentation

• Strong understanding of campaign tracking, attribution and digital measurement across web, email, social and paid media

• Experience delivering clear, accessible reports, dashboards and presentations that support decision-making

• Strong communication skills, with the ability to translate complex technical insight into clear, actionable guidance for different audiences

• Strong stakeholder management skills, with the ability to build trust in insight, recommendations and measurement approaches

• Understanding of data protection, GDPR and ePrivacy requirements relevant to digital analytics and measurement

• Ability to manage competing priorities and reporting needs while maintaining quality and consistency

• A proactive, analytical mindset with a focus on continuous improvement

• A clear commitment to WWF-UK’s mission, values and ethical standards

Desirable

• Experience using tools such as Hotjar, Hootsuite, Brandwatch, Looker Studio, Tableau or Power BI

• Experience using social analytics and listening tools, including sentiment analysis and competitor benchmarking

• Experience supporting paid digital media measurement across platforms such as Meta and Google Ads

• Experience working with fundraising, supporter or first-party data to inform insight and decision-making

• Experience with A/B testing and conversion optimisation tools, such as AB Tasty

• Experience with SEO and GEO tools such as Moz, Ahrefs or SEMrush

• Experience identifying emerging trends and technologies affecting digital media measurement, including developments in GEO and impacts on SEO and brand traffic

• Experience working in a charity, purpose-led or complex stakeholder environment

• Degree-level qualification or equivalent experience demonstrating strong digital, data or analytical capability

What we offer

We believe in rewarding our team with more than just a salary. Here’s what you can expect:

• Annual leave starting at 26 days a year pro-rated, rising one day each year to 31 days plus bank holidays

• Flexible working options, to support your work life balance

• 5% employer contribution to pension, rising to 10% with employee contribution

• Learning and development opportunities to help you grow

• Regular wellbeing initiatives to support your health and happiness.

This is a UK based contract, and you are required to have the Right to Work in the UK. Unfortunately, we’re unable to offer sponsorship and any offer of employment will be subject to evidence of your Right to Work in the UK.

This role is hybrid with a minimum 40% of your contracted hours spent at our beautiful UK head office, the Living Planet Centre in Woking, Surrey, where you’ll hot desk among trees and gardens.

About WWF-UK

We're a global conservation charity with millions of supporters and hundreds of projects around the world.

At WWF-UK, we’re bringing our world back to life. Protecting what’s left isn’t enough. We’re racing to restore nature and prevent catastrophic climate change. And it’s a race we can win with everyone’s help.

We’re courageous, passionate, and driven by science. For more than 60 years we’ve been at the forefront of global efforts to protect wildlife and the natural world. We work with integrity, collaboration and deep respect for those we partner with.

How to apply

Click the link to apply via our website. You’ll be asked to complete an application form and upload your CV and a supporting statement that tells us why you’ll be a great addition to WWF-UK.

Application closing date - 17/08/2026

Our Diversity Promise to You

At the heart of our mission is a simple truth: the planet needs everyone. That means you - in all your uniqueness, regardless of age, disability, gender identity, marital status, race, faith or belief, sexual orientation, socioeconomic background, or how you choose to express yourself.

We don’t do stereotypes. We work together with purpose, driven by passion and enhanced by respect, courage, and integrity. We pull together from all walks of life to fight for a better future, and we want you to feel supported every step of the way.

We’re proud to be a Disability Confident employer and are committed to creating an inclusive workplace where everyone feels they belong. We actively encourage applications from people of all backgrounds and identities.

So, if there’s anything we can do to make your application or interview experience more comfortable or accessible, just give our Talent Acquisition Team a shout via our website.

Safeguarding Commitment

Just as we celebrate diversity in all its forms, we are equally dedicated to creating a safe environment for every person we work with or encounter.

Our commitment extends to children, adults at risk, and individuals experiencing any form of vulnerability, whether temporary or permanent.

We proudly stand behind CAPSEAH (Common Approach to Protection from Sexual Exploitation, Sexual Abuse and Sexual Harassment) and put this commitment into action through clear policies, thorough training, and recruitment checks tailored to each role, which may include external vetting.

If you ever have a concern, however big or small, know that there are confidential channels ready to support you at WWF-UK. We promise to respond promptly and with care, because protecting every individual is at the heart of everything we do.

Role Overview:
The Talent Set are delighted to partner with their client on a fantastic Digital Content Officer role. This temporary position involves supporting a web transformation project by creating, editing, and migrating user-focused, SEO-optimised content for a new website, alongside managing internal communications.

Key Responsibilities:

• Write, review, and migrate content for the new website, ensuring clarity, consistency, and brand alignment.
• optimise web content for search engines, including metadata, headings, and internal links.
• Build, format, and publish web pages within a content management system, ensuring accessibility and responsive design.
• audit existing URLs, develop redirect strategies, and proofread content before publication.
• collaborate with stakeholders to review, approve, and sign off website content, maintaining content accuracy and relevance.
• manage project timelines, tracking content progress through designated tools, and ensuring deadlines are met.
• support testing phases by working with external web agencies to identify and resolve issues prior to launch.
• gather user feedback through testing with students and implement practical improvements.
• ensure all digital copy and media meet WCAG 2.1 AA accessibility standards.
• update the organisation’s internal SharePoint intranet with news and operational updates.
• plan, write, and distribute the staff newsletter fortnightly, based on sourcing content from relevant internal teams.
• liaise with internal stakeholders to gather key updates and promote internal communications.

Person Specification:

• Proven experience in digital copywriting, content editing, and web publishing, particularly within WordPress.
• Strong understanding of SEO best practices and optimisation techniques.
• Experience managing and updating intranet platforms, ideally SharePoint.
• Skilled in developing engaging internal newsletters and editorial content for internal audiences.
• Exceptional written English, with strong proofreading and editing skills.
• Ability to simplify complex information into accessible, engaging content.
• Knowledge of WCAG 2.1 AA accessibility standards.
• Organised, detail-oriented, and capable of managing multiple deadlines simultaneously.
• Effective communicator with the ability to liaise with diverse internal stakeholders.

What’s on Offer:
Salary: £138.34 per day + £21.48 daily holiday
Location: Hybrid – 2 – 3 days per week onsite
Contract: Initial 3 – 4 months

How to Apply:
To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.

Commitment to Diversity:
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.

 Key responsibilities:
The Marketing Officer (Retention) at CBM UK is an important role in making our lifechanging work possible. The position holder is responsible for producing direct mail and digital fundraising appeals for individual supporter audiences that will elicit strong engagement and ongoing financial support.
Working closely with the Head of Marketing and across the Fundraising, Impact and Communications department, the Marketing Officer (Retention) plans and delivers 10-12 fundraising appeals per year to existing supporters. These include one off cash fundraising appeals, newsletters, and prayer diaries, which are produced through working with external copywriters, designers and printers. The role works across multiple
marketing channels, including direct mail, email, web, and telephone, towards an agreed income target.
The position holder also supports the development of fundraising plans, supporter
(customer) journeys, and the testing of new channels and messaging.
Cultivation appeals (60%)
a. Direct mail: Deliver regular and inspiring off-line direct mail campaigns to existing supporters on time and within budget. The role-holder will plan, co-ordinate and prepare fundraising appeals. This involves creating briefs, working alongside
freelance copywriters and designers, and managing print and fulfilment suppliers.
b. Email marketing: Plan, build, and send mass marketing and fundraising emails to existing supporters.
c. Online landing pages: Build landing pages (using WordPress) to support individual fundraising and offline marketing appeals. Ensuring landing pages on the CBM website are integrated with offline appeals and are engaging to existing audiences. This includes utilising Search Engine Optimisation tools aimed at maximising online traffic and income.
d. Newsletters and prayer diaries: Lead on the planning and implementation of reporting back to existing supporters about CBM UK’s work as part of their donor journey, through delivering supporter newsletters, e-news, and prayer diaries, currently produced three times per year.
e. Internal briefings: Prepare internal marketing materials for colleagues and provide briefings for supporter facing teams ahead of each appeal.
f. Agency and freelancer management: Develop excellent working relationships with existing and new agencies and suppliers, including marketing agencies, freelance copywriters and designers, print suppliers, and mailing houses. Evaluate and source new agencies and suppliers as appropriate.
High donor fundraising (20%)
a. High donor direct mail: Lead on CBM UK’s high donor fundraising programme, through planning and managing regular direct mail communications and fundraising asks to this segment of supporters, working towards achieving annual income targets.
b. Relationship development: Work alongside the Supporter Relations team to develop and carry out a donor journey for high donors, including the planning,
briefing and reporting of personalised communications, carried out by the Supporter Relations team through phone, email, and post.
Planning and reporting (10%)
a. Analysis and reporting: Review appeal performance against key performance indicators (response rates, average value, net income) to report back and provide learnings to support decision making around future activity.
b. Data and CRM handling: Develop a good knowledge of the CRM system (SalesForce), including the creation of data briefs and appeal selections through the CRM, and ensuring clear recording and reporting of direct marketing activity.
Other (10%)
a. Sector knowledge: Maintain awareness and anticipation of charity sector trends relating to direct marketing and keep abreast of competitor activities to enable CBM to respond and adapt quickly where appropriate.
b. Communication guidelines: Ensure the consistent implementation of CBMs brand, key messages and style guide in fundraising activities.
c. Compliance and data protection: Awareness of, and compliance across direct marketing, of Fundraising Regulator and Data Protection legal requirements (GDPR and PECR).
d. Collaboration and integration: Work alongside other teams, including the CBM Global Federation, to maximise collaboration opportunities and integrated working. Ensure fundraising plans are shared across departments.

In developing and testing new fundraising approaches, messaging, and channels, the role holder is part of a culture of enthusiasm, continual improvement and success which reflects the ambitions of CBM UK. The role may also include occasional working out of normal office hours, agreed in advance, and occasional travel in the UK, as well as the possibility of travel internationall

Please download the recruitment pack for full details.

Department: Fundraising, Marketing & Communications

Reports to: Director of Fundraising & Communications

Work Pattern: Full Time (35 hours per week)

Location: Hybrid working (3 days in office Aylesbury, Bucks)

Salary: £35,000-£39,000

Are you a creative, data-driven marketer who wants to make a lasting difference?

Calibre Audio is looking for an ambitious Marketing & Communications Manager to grow our reach, strengthen our brand and help more people discover the life-changing power of audiobooks.

This is an exciting opportunity to lead multi-channel marketing and communications campaigns that drive awareness, membership growth and supporter engagement. You'll combine strategic thinking with hands-on delivery, using insight and innovation to expand our audience, improve supporter journeys and position Calibre Audio as the UK's leading audiobook charity.

What you'll do

• Develop and deliver integrated marketing and communications strategies that support organisational growth.
• Lead impactful campaigns across digital, social, email, paid media and partnerships to attract, engage and retain audiences.
• Grow Calibre Audio's brand awareness and social media presence.
• Manage and optimise digital performance, including Google Ad Grants, paid advertising and conversion activity.
• Use data, testing and insights to improve campaign effectiveness and reduce acquisition costs.
• Enhance member and supporter journeys, increasing engagement, satisfaction and retention.
• Oversee accessible communications, content and email marketing programmes.
• Develop ambassador and advocacy initiatives that bring member stories to life.
• Work collaboratively across teams to align marketing activity with fundraising and organisational goals.
• Provide insight, reporting and recommendations to senior leadership.

About you

You'll be a confident and proactive marketing professional with experience delivering successful multi-channel campaigns and using data to drive results. You will bring:

• Proven marketing and communications experience, ideally within the charity sector.
• Strong digital marketing skills across social media, email and paid channels.
• Excellent communication, planning and project management abilities.
• Experience managing budgets and measuring return on investment.
• Knowledge of marketing platforms, CRM systems and analytics tools.
• A passion for accessibility, inclusion and creating meaningful audience experiences.

Why join us?

At Calibre Audio, you'll be part of a values-driven organisation dedicated to making reading accessible for everyone. In return, we offer:

• 30 days annual leave, plus a Christmas closure day
• Matched pension contributions up to 5%
• Medical Cash Plan
• Life Assurance (2x salary)
• Employee Assistance Programme
• Retail discounts and rewards scheme
• Ongoing learning and development opportunities
• A supportive, inclusive culture
• Free on-site parking

Join us and help transform lives through the power of accessible reading.

As our Digital Fundraising & Campaigns Lead, you’ll manage and oversee the delivery of our digital fundraising and donor acquisition activities, ensuring campaigns are innovative, data-driven and aligned with our mission.

Leading a small, talented team of marketing and campaign professionals, you’ll lead the campaign development function in cross-departmental planning, including events that drive donor acquisition and fundraising.

You’ll help us tell powerful stories, deepen engagement and help grow our community of supporters, shaping end-to-end integrated digital campaigns that build and strengthen relationships and help us bring hope and practical aid to remote communities.

Alongside campaign strategy and execution, you’ll be involved in paid media activity and digital performance, providing strategic oversight, guiding agency relationships and driving continuous improvement.

Additionally, you will:

- Deliver campaigns, events, and digital initiatives
- Act as a trusted adviser to senior leadership on digital strategy
- Lead the planning and delivery of events and volunteer engagement at festivals
- Ensure budgets are well managed, and campaigns are delivered efficiently
- Develop and evaluate digital performance metrics and reporting

About You

To join us as our Digital Fundraising & Campaigns Lead, you will need:

- At least five years’ experience in digital fundraising and marketing in a charity or mission-driven organisation
- A minimum of two years’ management experience leading digital fundraising or marketing teams
- Experience writing, reviewing, and editing copy for a variety of audiences and users
- Experience in project management
- The ability to communicate clearly, assertively, and diplomatically at all levels
- Demonstrable success in developing and delivering multi-channel digital campaigns with measurable impact
- Demonstrable expertise in paid media strategy and optimisation (Google Ads, Meta, programmatic, etc.)
- Strong creative ideation and direction skills
- A data-driven approach with experience using analytics tools (e.g., Google Analytics, CRM platforms)
- Excellent and proven stakeholder management and influencing skills
- A deep understanding of digital trends, donor behaviour, and fundraising compliance

This is a remote role with a once a month visit to our Folkestone office. 

Marketing & PR Manager

About the role

This is a senior role working across the whole Charity, tasked with growing public awareness and support for Clatterbridge Cancer Charity. Leading on marketing, PR, brand and design, this role will manage relations with media, stakeholders, supporters and the wider public, creating and delivering engaging campaigns, generating support for the Charity, demonstrating impact and increasing income generation.

This is an exciting time to join the Charity as it moves to the next stage in its growth. As part of a busy and ambitious team, this role would suit an experienced, proactive and creative individual with a talent for storytelling and a knowledge of data-driven marketing.

You’ll have strong commercial knowledge, with the ability to apply this to the charity sector; adding value to our existing fundraising activities and impact reporting.   

Key responsibilities include:

· Create and deliver a comprehensive marketing & public relations strategy for the Charity to increase levels of awareness, reaching and engaging audiences.

· Build brand awareness, promote income generation and communicate activities and impact.

· Identify, create and maximise media, PR and marketing opportunities for the Charity to achieve strong positive coverage in print, broadcast and online media.

· Utilise the full mix of communications and marketing tools, including media and public relations, internal communications, brand marketing, advertising, campaigns, direct marketing, digital and social media and production of materials.

· Lead and give strategic marketing direction to the Charity team, taking responsibility for all marketing activities within the Charity to ensure consistent messaging.

· Identify and develop key relationships with journalists and influencers across a broad

range of media.

· Lead, manage and plan key Charity marketing and communications initiatives such as the annual Glow Green Night Walk and annual ball.

· Be responsible for brand management, ensuring consistency across all internal and external communications and adherence to brand and corporate identity guidelines.

· Oversee the design, production and dissemination of marketing and communications collateral as required, including annual reports and impact statements.

· Oversee the design and production of all printed materials for Charity events to ensure consistency of brand and messaging.

· Identify and manage outside agencies where necessary to add value to the role and produce, for example, video and photographic content.

· Report to the Chief Executive on impact and coverage.

· Manage crisis communications if necessary.

· Liaise with the Communications team of The Clatterbridge Cancer Charity NHS Foundation Trust to provide a joined-up comms and PR strategy for joint ventures.

· Manage staff within the Marketing and Individual Giving team.

About the Charity

Clatterbridge Cancer Charity is an independent charity, dedicated to supporting patients and research at The Clatterbridge Cancer Centre - one of the UK’s leading cancer hospitals.

It’s thanks to our supporters that we can achieve so much for people with cancer across Merseyside and Cheshire, which may not be possible through NHS funding alone.

This includes funding life-saving research to shape cancer care for generations to come, investing in leading technology that drives better outcomes for people with cancer, enhancing the patient environment to support health and wellbeing and enabling innovations in care for every patient, every day.

Hours: 37.5 hours per week

Location: Hybrid working with base office at The Spine Building, Paddington Village, Liverpool L7 3FA

Closing Date: 11 September 2026

Interview Date: 24 September 2026
Flexible / hybrid working available