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£48,714 - £51,666 per year
Contract (12 months)
Job description

Lead Creative, an incredible opportunity for an experienced Senior Creative professional to join a National Children’s Welfare Charity, at a very exciting time of development.

  • Remote Working: Based anywhere in the UK, with occasional travel to London, Head Office.
  • Salary: £51,666 per annum (London), £48,714 per annum (National)
  • 12-month Fixed term contract until July 2025
  • Hours of Work:  35 hours a week. Open to flexible working patterns, compressed hours.
  • Holidays: 28 days holiday per year + 8 bank holidays

An incredible opportunity to lead on creative development, working as part of the storytelling group, within the Social Impact Team. The teams goal is to develop bold and powerful communications, carving out a unique brand identity which is brought to life by authentic storytelling aimed at inspiring, motivating and mobilise audiences.

As the Creative Lead, your role is critical in developing and evolving a distinctive brand identity, overseeing the development of creative collateral and assets across all channels and formats to bring the brand to life. Alongside the Strategic Planner and Head of Media and PR, you’ll develop multimedia propositions, messaging, and campaigns that match the objectives of the organisation.

You will be a dynamic creative leader, who will lead a group of talented producers across the storytelling team. You will apply audience insights to develop brave, innovative and powerful creative propositions and concepts that deliver impact via cross-platform, multi-channel campaigns. You will encourage others to try new things, helping to stretch the brand in a test and learn environment.

Main responsibilities as the Lead Creative are to:   

  • Lead the strategic, creative development of the charities brand identity & voice.  Develop creative strategies, toolkits & templates. Onboard & build internal creative skills & capacity to ensure consistency & excellence in execution and brand impact.
  • Lead on crafting organisation-wide messaging that elevates a unique brand personality, amplifies message, & grows support. Work with the Strategic Planner to draw on audience insight to achieve impact goals.
  • Develop and evolve a brand identity for the charity across all channels & formats. Direct and oversee the development of creative collateral & assets to bring the brand to life for the audiences.
  • Apply audience insights to develop creative propositions and concepts. Build on these, producing creative collateral that delivers impact, achieves cut- through, and meet campaign objectives.       
  • Provide creative leadership by developing bold and powerful storytelling, brand narrative and voice guidelines for the organisation.


To be successful in this Lead Creative role, you will have proven skills, experience and knowledge in key areas such as:

  • Worked in a similar Senior Creative role, managed a team with outstanding coaching, nurturing, and leadership skills.
  • Experience in developing strategic and creative brand identity, proposition & creative concept development, producing multi-media creative collateral to brief.
  • Applied audience insight to develop creative strategy and brand identity.
  • External stakeholder management, working in partnership with external agencies, producers, and freelancers.
  • Planned, prioritised and built internal creative skills to deliver multi-media campaigns.
  • Sound knowledge of marketing regulations, inclusion, and best practice



Application and role details: 

  • Deadline for applications: 10th June
  • Salary: £51,666 per annum (London), £48,714 per annum (National)
  • Remote Working: Based anywhere in the UK, with occasional travel to London, Head Office.
  • Contract: 12-month Fixed term until July 2025
  • Hours of Work: 35 hours a week. Open to flexible working patterns, compressed hours.
  • Holidays: 28 days holiday per year + 8 bank holidays



'Angela Mann Recruitment' is a specialist Charity & NFP Recruitment Agency, with extensive experience and knowledge of working within the sector. We match individuals to roles based on the required skills and experiences requested to fulfil a position, regardless of age, disability, gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation.

Posted by
Angela Mann Recruitment View profile Company size Size: 0
Posted on: 27 May 2024
Closed date: 10 June 2024 at 11:21
Job ref: AMR00035
Tags: Communications, PR, Marketing, Digital