Campaign and Engagement Officer

CENTRE FOR AGEING BETTER

Campaign and Engagement Officer

·       Permanent

·       Salary £38,393 per annum

·       Full time

·       Flexible working options will be supported.

·       Central London Office and Hybrid working (6 days a month office attendance)

We offer a pension scheme with employer contribution up to 10%, in addition you’ll receive 28 days holiday plus bank holidays, 24-hour access to a comprehensive employee assistance programme, cycle to work scheme and season ticket loan scheme and other benefits.

About the role

This is an exciting opportunity to work across two of the Centre for Ageing Better’s key areas of work – our award-winning Age Without Limits anti-ageism campaign, and our Voice function, ensuring lived experience informs and shapes our thinking and decision-making, especially through our Ageing Better Voices Network. You would spend your time divided equally between these two important projects.

The Campaign part of the role would see you become a crucial part of the team behind our Age Without Limits campaign, which since 2024 has driven public awareness and understanding of ageism, gained high-profile media coverage for the issue, established a national day of action with over 10,000 participants, and developed influencing work with the advertising, press, film and TV industries – as well as launching our own free age-positive image library. This role will be critical to our next phase, working on things like:

·       Creating campaign content for our social channels, website and national day of action (Age Without Limits Day)

·       Managing our key channels for reaching audiences – social media, newsletters, and campaign inboxes

·       Managing the image library and supporting in ideas and production of new shoots

·       Supporting our Campaign Manager in strategy, idea development and delivery of key moments like media coverage, report launches, Age Without Limits Day

·       Staying abreast of trends and conversations around ageism in the outside world, keeping the team updated and creating ideas for campaign themes

·       Ensuring lived experience remains at the heart of the campaign, in line with your role on the Voice team.

The Voice part of the role is a hands-on role for someone who enjoys working with people, understanding individuals’ experiences, and likes being organised. No two days will look quite the same. You could be:

·       Listening to people’s experiences, identifying the key themes and sharing what you’re hearing with colleagues

·       Responding to questions from Ageing Better Voices members about payments, travel arrangements, dates or who can take part in an activity

·       Helping someone join a Zoom call, use the chat or take part in an interactive activity

·       Facilitating conversations where people have different views, making sure everyone is heard and the discussion stays constructive as well as engaging.

·       Coming up with new ways to build relationships with members, keep them involved and encourage people to take part

·       Writing the Ageing Better Voices involvement update, sharing opportunities, news and what has happened as a result of members’ involvement.

About you

You’ll thrive in doing varied work, juggling different priorities and deadlines, solving everyday problems and using your initiative to keep things moving. You’ll be passionate about addressing social injustice and ensuring lived experience is at the heart of campaigning.

You will understand the key components of a high-profile campaign (social media, PR, stakeholder management), but also be passionate about engaging directly with individuals. You’ll enjoy working directly with people and making sure their experience of getting involved with us is welcoming, accessible and worthwhile.

You do not need to be familiar with the subject of ageing or ageism, but central to both parts of this role is a passion to understand challenging social issues and to use insights from lived experience to tackle them.

About us

The Centre for Ageing Better is a charitable foundation funded by The National Lottery Community Fund (NLCF) and part of the government’s What Works Network. We are fortunate to have monies remaining from our endowment from the NLCF to fully fund us until 2029, and we will be looking for new funding opportunities to sustain activity beyond 2029.

Everyone has the right to a good life as they get older, and our whole society benefits when people are able to age well. But far too many people face huge barriers, and as a result are living in bad housing, dealing with poverty and poor health and made to feel invisible in their communities and society.

The Centre for Ageing Better is an independent centre of excellence on ageing and demographic change. We work with national and local government, industries, businesses and community organisations to improve how people experience ageing. Our work focuses on creating better workplaces, homes and communities, while tackling ageism and addressing inequality in later life.

We are striving to create an organisation that reflects our society and the communities we serve with a workplace where everyone feels empowered and where diversity of background and thought is celebrated. We know there is more work to be done and are committed to continuing to improve our practice around Equality, Diversity, and Inclusion.

We very much welcome applications from minority groups and those underrepresented in our workforce. This especially includes people from Black, Asian and Minority Ethnic backgrounds, LGBT+ people, and Disabled people. 

We are a Positive Action employer, therefore in recruitment where two candidates are ‘as qualified as’ each other, we will favour a candidate from any group identified as currently underrepresented in our team based on protected characteristics as outlined in the Equality Act 2010.

To apply

To apply, please follow the link to complete an application form and Equality and Diversity form.

We understand the benefits of using AI in the workplace and the support that generative AI can offer. However, we would encourage you to write your supporting statement and complete your application without the use of AI and if you do use AI, to avoid copy and pasting and to consider the value it will add. We encourage you to showcase your experience and knowledge using your own unique voice.

The closing date for this role is 9am Monday 30th November, with in- person interviews to take place during the week commencing 14th December.