Digital Communications and Marketing Manager

Charity People is delighted to be partnering with Cancer Support UK to recruit a Digital Communications and Marketing Manager.

Contract: Permanent role working five days per week
Salary: £40,000 full time
Location: Hybrid role between home and South London office, with ideally two days per week in the office at South Wimbledon. The charity is also open to applications from home-based candidates.
Closing date for applications: 9am on Friday 10th July
Interviews: Interviews will be held in person on the 20th and 21st July

About Cancer Support UK
Cancer Support UK exists to tackle the profound sense of isolation many people experience after a cancer diagnosis. While diagnosis and treatment can have significant physical impacts, the emotional toll can be just as challenging, leaving many feeling alone at a time when connection and understanding are essential. The organisation is dedicated to ensuring that anyone affected by cancer feels supported, understood, and never alone, from diagnosis through treatment and into life beyond.

Through practical and emotional support, Cancer Support UK meets a largely unmet need. Its Cancer Kits, thoughtfully created with input from people with lived experience, provide comfort and reassurance at a critical moment, while its Cancer Coach services offer ongoing guidance to help individuals navigate life after treatment. Alongside this, the organisation works with businesses and the health sector to improve support for those affected by cancer. With millions of people in the UK living with a diagnosis, the charity's mission is clear: to reduce loneliness and ensure no one faces cancer alone.

You'll work within a small, dedicated and talented team and will play a central role in shaping how Cancer Support UK tells its story; leading the development of high-quality, impact led content that brings lived experience together to build support loyalty and increase public engagement and understanding.

The role has real scope for impact and innovation and will work closely with colleagues from across the charity, including the CEO, to build on strong foundations. Core responsibilities within the role will include:

• Lead all digital communications, including website, social media and online campaigns
• Manage and create content for the website, overseeing written, visual and video
• Develop and deliver a planned schedule of communications activity across all channels
• Develop and maintain a compelling library of supporter stories (written, film and imagery), ensuring appropriate permissions and coverage across key research areas
• Work with colleagues to source, craft and share stories that demonstrate impact and inspire support
• Collaborate with colleagues to translate unique insight from beneficiaries into engaging stories that demonstrate the positive impact of the services delivered by Cancer Support UK
• Work closely with the fundraising team to optimise digital communications
• Engage with and respond to the organisation's online community in a timely, supportive and professional manner
• Ensure consistent use of brand, tone and values in line with brand guidelines
• Track and analyse digital performance using tools such as Google Analytics and income reports, using insight to continuously improve effectiveness
• Report on how communications activity drives engagement, enquiries, donations and pledges
• Manage relationships with third-party agencies where required, including briefing, objectives and evaluation
• Coordinate corporate communications such as the annual review and impact report

We would love to see applications from candidates with the following skills and experience:

• Previous experience within a communications role within a charity or similar organisation
• Demonstrable experience of leading on storytelling, narrative development or content creation that has driven engagement or fundraising outcomes, with the ability to identify the emotional heart of a story and shape it appropriately for different audiences and channels
• Experience planning and delivering social media content using a structured schedule
• Experience developing e-communications to build loyalty and engagement
• Experience managing website content, ideally WordPress or similar
• Understanding of online community management and supporter engagement
• Confidence using analytics tools to measure and report on digital performance
• Excellent interpersonal skills and ability to build positive relationships with diverse audiences
• Emotional intelligence and sensitivity when engaging with people affected by medical conditions
• Understanding of how to use video and film across digital channels
• High level of attention to detail and accuracy
• Familiarity with CMS platforms, social media channels (e.g. Instagram, Facebook) and e-marketing tools (e.g. Mailchimp, DotDigital)

If you're interested in hearing more about this opportunity, please send your CV to Alice at Charity People in the first instance by applying to this advert. 

Charity People is a forward thinking, inclusive organisation that actively and deliberately promotes equity, diversity and inclusion. We know organisations thrive when inclusion is at the forefront. We evidence our commitment by matching charity needs with the skills and experience of candidates irrespective of background e.g. age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we believe that greater diversity leads to greater results for the charities we work with.