Contract Digital Jobs in South East
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Role: Digital Marketing Manager
Hours: 30 hours per week (4 days per week)
Location: Homebased within the UK with a requirement to travel to occasional meetings, mostly held in London
Reporting to: Director of Brand and Digital
Benefits: Flexible working arrangements, 28 days of annual leave (FTE pro rata for part-time) + 1 day for your birthday, pension scheme
Key relationships: Managing external relationships with key agencies and partners
Salary: £40,000 per annum (FTE pro rata for part-time)
Contract: Fixed term with the potential to extend
About Overcoming MS
Are you a digital marketing expert, looking to make an impact at the world’s leading multiple sclerosis healthy lifestyle charity?
At Overcoming MS, we are here for everyone with MS who wants to take control of their health and wellbeing. We provide clear, practical actions for people to take and a supportive community to help people living with MS. The Overcoming MS Program uses substantial scientific evidence to show how lifestyle choices, alongside medication, benefit physical and mental health.
Knowing people with MS can reduce their risk of disease progression through lifestyle choices gives hope to us all. Our vision is a world in which living a full and healthy life with MS is possible for everyone.
Once people with MS know about the potential impact of a healthy lifestyle, they need to feel that the information is coming from a reliable source, in order to believe in it and adopt the key changes. The Overcoming MS Program is based on broad-based, high-quality scientific evidence, and lifestyle is an area that has growing interest and development.
About the role
We’re recruiting for an experienced Digital Marketing Manager to steer us in the next stage of our journey. This is an exciting development of an existing role at Overcoming MS and will allow the successful candidate to make the position their own.
The Digital Marketing Manager will be responsible for delivering an innovative new digital marketing approach, through the innovation, creation and delivery of projects and activities which increase leads, donations and engagement for Overcoming MS charity.
Key Responsibilities
The Digital Marketing Manager will work across several areas, including:
1. Conversion optimisation
· Increasing our donations and data capture - to enable us to continue the dialogue and create donations from a greater percentage of those who visit our website, or interact with other digital channels.
· Working with our agency partner to optimise key landing pages and signposting for conversion.
2. User journey optimisation
· Helping people find the right content based on data optimisations so that more people find what they need and understand what else the charity could offer them. Using HotJar for insights.
· Automated email journeys - Building customer journeys to support the Program pillars to build deeper relationships with people in our community.
3. Increasing reach and traffic generation
· Testing different low-cost digital reach opportunities.
· Including paid social, referral activities, calls to action across our channels, YouTube SEO and SEM. Working with an agency to optimise journeys from Google Grant, leading to clearly articulated actions (eg donations, sign-ups, click-throughs).
4. Testing to improve results continually
· Email AB testing - Deliver AB testing to inform future email AB tests.
· Plan AB testing for email marketing projects, for the website, and other projects as needed to improve conversion rates.
5. Digital project management
· Testing new digital versions of courses and tools. Project management of website updates.
6. Campaign support
· Leading, innovating and supporting advocacy, communications and fundraising campaigns as needed to increase reach, engagement and conversions.
7. Gathering community feedback
· Continue the plan to access regular community feedback to influence Hub improvements and other digital channel improvements.
8. Supplier collaboration
· Working with our suppliers to optimise collaboration, reduce cost and increase impact.
About you
Strong digital skills
• A proven track record of managing digital products/projects/programmes which create value for end-users.
• Strong working knowledge and experience in digital solutions.
• Experience in evaluating and improving existing digital programs.
• Significant experience working with 3rd party digital providers to create solutions that work for the target audience.
• Confident in Google Analytics and Google Search Console.
• Excellent understanding of AB testing to maximise conversion rates.
• Experience in using tools like HotJar (preferred).
• Strong analysis skills.
Project management skills
• Excellent organisational, planning, prioritisation and time management skills with an ability to work to deadlines and change priorities when needed.
• Expertise in using and implementing relevant project management methodologies and tools.
• Ability to proactively mitigate risks and overcome barriers to implementing solutions.
High work quality and passion for innovation
• Excellent eye for detail, works to deliver high-quality work.
• A passion for innovation, an open mind, and a willingness to learn and grow.
Strong interpersonal skills
• Excellent communication skills, energetic and passionate.
• Demonstrable track record of building lasting professional relationships.
Charity interest
• An understanding of the charity sector or an interest in charities would be a bonus.
• Knowledge of digital fundraising, digital income generation opportunities and digital conversion.
Working location
You are comfortable working remotely as part of a small team, and happy to travel occasionally to London or other central locations for meetings.
What can we offer you?
Our staff benefits include:
• 28 days annual leave (FTE - pro rata for part-time) plus a day off for your birthday and bank holidays
• Flexible working
• Remote working
• Pension
• Employee Assistance Programme
How to apply
Please send your CV and a covering letter.
In your application, please let us know:
- Your current salary and desired salary (if you are successful in getting the role)
- Your notice period
- Your current location.
Please respond ASAP, as we will start screening candidates as soon as we receive applications.
We are an equal opportunities employer, committed to diversity and inclusion in the workplace. We make hiring decisions based on merit. If you fill most or all of the requirements, please apply.
No agency contact, please.
The client requests no contact from agencies or media sales.
We currently have an exciting opportunity for an experienced individual to join our team as a CRM Technical Lead. You will join us working 35 hours per week, on a 24-month fixed-term contract basis and will be based remotely. In return you will receive a salary of up to £48,444 per annum plus excellent benefits.
Since 1927, Cats Protection has helped thousands of cats each year, across the UK. As a community of volunteers, employees, supporters and partners, we’ve improved the lives of millions of cats and transformed the way millions of people see and care for cats.
Cats Protection is moving into an exciting stage in its digital transformation journey with the implementation of Microsoft Dynamics as its new Customer Relationship Management functionality. This role will be part of a core delivery team leading the charity through discovery and implementation of the system and work closely with the existing IT team.
Responsibilities of our CRM Technical Lead:
As our CRM Technical Lead you will be responsible for providing expertise on CRM software functionality, data management and IT business processes. You will ensure all assigned immediate development work, upgrades, and support requests are dealt with to agreed levels of service and customer satisfaction. Ultimately ensuring the non-functional requirements are delivered and supporting the delivery of functional requirements whilst supporting and assisting with other staff within the IT Applications team and across the IT department.
What we’re looking for in our CRM Technical Lead:
- Recent or current knowledge and experience (within last three years) in dynamics 365 implementation as a technical lead, CRM and fundraising - essential
- Experience in product ownership/leading CRM replacement projects or large process change - essential
- Proven experience in stakeholder management, dealing confidently and persuasively with stakeholders
- Exceptional communication skills and ability to deal with all departments across the organisation
- Good knowledge and understanding of IT concepts and architectures and implementing and delivering IT services
- Organised with good planning skills
- Understanding of cloud hosting services
What we can offer you:
- salary of up to £48,444 per annum plus excellent benefits
- generous annual leave entitlement
- life assurance scheme
- range of health benefits including private healthcare
- Employee Assistance Programme
- and more
Through our values and behaviours we help people see the world through cats’ eyes. Together we can make a difference.
Unfortunately, we cannot accept applications or CVs that are emailed to us directly.
Closing date: 6th May 2024
Virtual interview date: TBC
Applications may close before the deadline, so please apply early to avoid disappointment. Please note, applications received after the closing date may not be responded to.
Please email if you require any adjustments to be made for you to complete your application or to participate in the recruitment journey.