Direct Marketing Jobs
At Sightsavers, we start with sight, but we don’t stop there. We work closely with communities and local volunteers to help us carry out our work. We also partner with regional, national and international organisations, governments and non-governmental organisations in over 30 countries in Africa and South Asia, working to eliminate avoidable blindness and promote the rights of women, girls and people with disabilities, and help to improve local health services so they are sustainable. We have more than 70 years of experience, and we’re proud to be a leader in our field.
Salary: £30,000 - £35,000 per annum
Location: UK remote - with monthly travel to Haywards Heath, West Sussex
Contract: Permanent
Hours: This is a full-time or part-time role with some flexibility around hours worked.
As Digital Fundraising Executive, you will manage specific digital campaigns to drive supporter acquisition, engagement, retention, and income. You will play an important role in ensuring we provide the best possible experiences for supporters online, and that the online content and journeys are as good as they can be.
Managing specific digital fundraising projects, working with internal stakeholders and suppliers to ensure requirements are met, projects are delivered on time and on budget, and targets are achieved.
- Project Management: Oversee digital fundraising projects, ensuring they meet requirements, stay within budget, and hit targets.
- Digital Integration: Enhance offline campaigns with digital content and messaging in collaboration with fundraising teams.
- Email Campaigns: Manage the full cycle of email campaigns, from planning to analysis and feedback.
- Supporter Onboarding: Create welcoming experiences for new sign-ups to foster loyalty.
- Strategic Development: Work with the Digital Manager to grow international fundraising through various digital channels.
- Performance Monitoring: Keep track of fundraising activities, update plans, and implement optimisations as needed.
- Testing and Optimisation: Assist in A/B and multivariate testing to improve digital fundraising efforts.
- Global Efficiency: Ensure campaign activities are efficient and optimised internationally.
- Collaborative Projects: Support the Digital Managers and Head of Digital Fundraising with additional projects.
As the Digital Fundraising Executive, you will be responsible for managing projects to maximise income, plus supporter recruitment, engagement, and retention, through digital channels. Their work will include email, search, display and paid social campaigns across one or more countries where Sightsavers fundraises. Working with colleagues across fundraising and beyond to ensure digital support for the relevant campaigns is effective and optimised.
Required Skills
Essential:
• Proven experience in managing digital fundraising projects with timely delivery, adherence to briefs and budgets, and effective results reporting.
• Knowledge and experience in key digital marketing or fundraising disciplines, including CMS, email platforms, social media, search and display advertising, and GA4.
• Excellent writing skills with a background in fundraising copywriting.
• Competence in data analysis, reporting setup, and tracking progress against KPIs.
• Strong communication and interpersonal skills, capable of engaging both technical and non-technical audiences.
• Project management skills involving coordination with multiple teams and external agencies to achieve organisational goals.
Desirable:
• Experience in international fundraising.
• Understanding of various individual-giving fundraising disciplines, such as mailings, inserts, and TV advertising.
• Experience in orchestrating virtual mass participation events.
• Strong editing and proofreading abilities.
• Research skills to identify new digital and fundraising opportunities.
To apply for this exciting opportunity, please complete an application via our recruitment portal. We are particularly interested in learning of your motivations for applying.
As an equal opportunity employer, we actively encourage applications from all sections of the community. Sightsavers is a Disability Confident Leader and qualified people with a disability are particularly encouraged to apply.
Sightsavers is an employer that does not tolerate any form of harassment and has zero tolerance for sexual exploitation and abuse. All potential candidates will be subjected to rigorous background checks and controls.
In line with its commitment to safe programming and recruitment, Sightsavers participates in the inter-agency Misconduct Disclosure Scheme (MDS) administered by the Steering Committee for Humanitarian Response. Through collaboration with other MDS members, Sightsavers aims to ensure that there are no sexual exploitation, abuse or harassment issues relating to potential new hires and that we can respond systematically to checks from fellow MDS members. This ensures our work is accountable, delivered to a high standard and supports safeguarding across the development and humanitarian fields.
The client requests no contact from agencies or media sales.
Poverty is not part of God's plan. You are.
Our Church & Supporter Engagement team have an ambitious vision to grow a global community of people who want to enter into a whole-life response to poverty with help from Tearfund. We have a ministry to inspire and help people to live generously – in every sense of the word.
We are looking for an experienced fundraiser to join the Church & Supporter Engagement Leadership Team in this maternity cover role to help with this exciting vision.
You will be responsible for:
- Leading the development and delivery of a cost effective individual donor recruitment strategy
- Recruiting new individual donors, targeting individuals who have greatest potential to continue their support for the work of Tearfund throughout their lifetime and by engaging in whole life response
- Align fundraising activity with wider vision, mission and brand identity
The successful candidate will:
- Experience in the charity sector in a fundraising or marketing leadership role
- Multi-channel marketing experience across a variety of media channels including digital marketing, social media, PR, OOH, TV and radio.
- Strong experience of managing creative, media and digital agencies to deliver campaigns and achieve numerical and fundraising targets
- Experience in KPI tracking and analysis
- Strategic thinker who sees the big picture, capable of adapting tactics to maintain focus on delivering the high level strategy
- Good track record of managing budgets over £1m
- Excellent project management skills, with the ability to plan and manage multiple projects
- Significant experience of project managing multi-channel projects with multiple stakeholders.
This is a fixed-term 12 month maternity cover role, with an expected start date at the beginning of August 2024. This is a full time role 35 hours per week.
We particularly welcome applications from people with disabilities and those from Black, Asian or Minority Ethnic (BAME) backgrounds (in our UK workforce) as these groups are currently under-represented at Tearfund.
This role is eligible for hybrid working and you will be required to work from a designated Tearfund office and from your home by agreement with the line manager
All applicants must be committed to Tearfund's Christian beliefs
The client requests no contact from agencies or media sales.
Poverty is not part of God's plan. You are.
We're looking for a marketing professional passionate about inspiring new donors to join with Tearfund to help people living in extreme poverty fulfil their God-given potential. Is that you?
Our vision is to grow a global community of people who want to enter into a whole-life response to poverty with help from Tearfund. They will be invited to give, pray, campaign, volunteer and make lifestyle changes, according to how they feel challenged to respond. We have a ministry to inspire and help people to live generously – in every sense of the word.
This role will focus the majority of their time on the acquisition of new donors. The team works on an agile basis and there is an expectation that the postholder will develop skills in our four key fundraising domains (acquisition marketing, retention marketing, church & community engagement, legacy & in memory fundraising) and support the execution of marketing campaigns and activities in each of these areas as required.
Key areas of focus in the Acquisition Marketing domain are:
- recruiting new individuals with optimal lifetime value to Tearfund through integrated campaigns using a range of above the line, direct marketing and digital marketing channels
- helping to achieve challenging annual targets for new supporters in line with UK fundraising strategy
- Project managing the implementation of campaigns and messaging to achieve donor recruitment targets
Do you have the following experience?
- An experienced marketing professional with an understanding of the charity sector
- Strong understanding of the UK Christian marketplace from a church and individual perspective
- Multi-channel marketing experience across a variety of media channels including direct mail, press and digital channels
- Experience of working with creative agencies and external suppliers
Do you have the following skills?
- Strategic thinking, and desire to drive forward new ways of doing things.
- Ability to influence and work alongside senior stakeholders
- Management and coaching ability, and a desire to help your direct reports to develop to their full potential
- Excellent oral and written communication skills with ability to write reports and creative briefs
- Ability to collaborate effectively with a variety of stakeholders
If that's you, then we would love to hear from you!
This is a fixed-term 12 month maternity cover role. This is a full time role 35 hours per week. Flexible working patterns can be considered.
We particularly welcome applications from people with disabilities and those from Black, Asian or Minority Ethnic (BAME) backgrounds (in our UK workforce) as these groups are currently under-represented at Tearfund.
This role is eligible for hybrid working and you will be required to work from a designated Tearfund office and from your home by agreement with the line manager
All applicants must be committed to Tearfund's Christian beliefs
The recruitment process will include specific checks related to safeguarding. In addition, personal identification information will be submitted against a Watchlist database to check against criminal convictions as a counter-terror measure.
The Cherie Blair Foundation for Women is looking for an experienced and results-driven marketing professional with great know-how in marketing opportunities and managing agencies, and a commitment to women’s economic empowerment to join our team as Programme Marketing Manager for 12 months.
Please note, applications without a covering letter will not be considered. All applicants must have the full legal right to work in the UK as the Foundation does not offer sponsorship at this time.
General information
Start date: Mid to end of June dependent on notice period required
Contract: Temporary – 12 months
Hours: Part time: 21 hours per week, ideally over 4 or 5 days but 3 days considered.
Salary: £34,176 - £37,024 per annum (£20,506 - £22,214 pro rata)
About the role
Becoming the Programme Marketing Manager at the Cherie Blair Foundation for Women is a fantastic opportunity to help drive progress for women entrepreneurs in low and middle income countries by engaging more people in our work.
The key purpose of this role is to effectively market our programmes to participants – chiefly our HerVenture business skills microlearning app and our sector-leading Mentoring Women in Business programme.
This will span three main projects:
· to successfully manage a marketing agency to effectively market the HerVenture app to women in South Africa (as part of a fixed-term project with active marketing ongoing until Mar ‘25);
· to successfully manage the same marketing agency to promote the app in Nigeria (as part of a separate fixed-term project with active marketing ongoing until Dec ‘24); and
· to effectively promote the opportunity to become a mentor to a woman entrepreneur through our Mentoring Women in Business programme to paying professionals worldwide. Your objective will be to secure 18+ paid mentors for the Nov ’24 programme intake and 20+ for the May ’25 intake.
Following the completion of the two HerVenture marketing projects, you will also lead other programme marketing initiatives in 2025. These will be determined in late 2024.
Following the May ’25 Mentoring intake you will deliver a strategy, harnessing your learning and analysis to outline an approach for marketing the programme to paying mentors in future.
You will also be called on to support other forms of programme marketing on an ad hoc basis, for example advising on development of corporate pitch decks, or co-designing materials for fundraising events.
This position reports directly to the Head of Communications and Marketing, however this is a highly collaborative role and you will also work closely with the Entrepreneurship programmes team and the Programme Funding team to develop and deliver plans and manage projects.
Our ideal candidate will be a knowledgeable and motivated marketer with experience in ‘selling’ professional development / online volunteering opportunities, and in managing agencies and contractors to deliver on fixed projects as aligned to good marketing practices. You should be highly organised and goals-driven, with a collaborative approach, a growth-oriented mindset, and a strong desire to harness the power of marketing to support women’s economic empowerment.
We are open to applications from consultants.
For full information on this role, please download the job pack
What the Foundation can offer you
· A fantastic package of 28 days of annual leave (which includes three that must be taken during the festive break).
· An organisation that values you. As a smaller organisation, we value everyone’s individual perspective and voice and all team members are able to contribute to our strategic planning.
· Professional development, with career growth built into each staff member’s annual plan and a wide range of skills-building and learning opportunities provided. Each staff member has an annual £1,000 training budget.
· A positive, supportive and collaborative culture and leadership style. We encourage teamwork and open and honest communication, while maintaining a friendly and relaxed atmosphere where everyone can thrive.
· A focus on personal wellbeing and happiness, with regular team-building activities and line manager meetings that as well as your personal wellbeing.
About the Foundation
The Cherie Blair Foundation for Women exists to create a future where women everywhere enjoy equal economic opportunities so they can thrive. Together with partners around the world, we work with women in low and middle income countries so they can start, sustain and grow successful enterprises. We collaborate to create fairer business environments so women are not constrained by gendered barriers and can reach their potential on their terms.
Since 2008, our training and mentoring services have supported more than 250,000 women to build successful micro, small and medium enterprises in over 100 countries. By blending insights from research, strong partnerships and pioneering technology we open doors for women entrepreneurs to skills, confidence, networks, finance and markets. We press for change to stop millions of women being held back from having the choice and opportunity to thrive.
Our gender transformative approach means women can achieve their own economic objectives. They create a better future for themselves, their families, and their communities. They contribute to thriving, fair economies, and global economic justice.
To find out more about our work, you can read our latest annual report here, and read our 2023-2026 organisational strategy ‘Ready for Business’ here.
How to apply
To apply, please download the job pack and send us the following:
· Covering letter addressing relevant experience for the role (one A4 page maximum). When writing your cover letter, please refer to the job description, focussing on the essential and desirable criteria.
· Current CV (two A4 pages maximum).
All applicants should have the legal right to work in the UK prior to applying.
Please send your application by 11:59 BST, Tuesday 14 May.
First round interviews will be held on 22 and 23 May.
The Foundation is an equal opportunity employer and actively encourages candidates of all backgrounds to apply for this position. Please let us know if you have any access requirements that you would like us to be aware of during this process.
Due to the large number of applications we receive, please note that you will only be contacted should we wish to invite you to interview.
Thank you for your interest in the Cherie Blair Foundation for Women. We look forward to receiving your application.
We work with partners to eliminate barriers to entrepreneurship for women, enabling global economic gender justice.
The client requests no contact from agencies or media sales.
Marketing Manager (Supporter Activation)
Contract: Permanent, Full time, 35 Hours per week
Salary : £43,668 - £45,851with excellent benefits
Location: London, UK
Hybrid Working: A minimum of 40% of working time is spent face to face, either in the London office, or as a result of external engagement or travel for WaterAid. WaterAid is located at Canary Wharf, London and this will be your location and contract base. In order to apply for this post, you must be able to demonstrate your eligibility to work in the UK.
About WaterAid:
Want to use your skills in Fundraising to play a vital role in making clean water, decent toilets and good hygiene normal for everyone everywhere?
We need passionate, creative and dedicated people. In return, you will be encouraged and empowered to be yourself at your very best. Together, we will make a bigger difference. Join WaterAid as Marketing Manager in Supporter Activation to change normal for millions of people so they can unlock their potential, break free from poverty and change their lives for good.
About the Team:
The WaterAid Supporter Activation team sits within the Mass Engagement Department. The team is responsible for building understanding and consideration for WaterAid amongst potential supporters, as well as driving the recruitment of new regular and cash supporters.
The team works closely with other teams within Mass Engagement, in particular the Supporter Engagement and Legacy teams as well as teams across the organisation such as the Strategic Partnerships and Performance & Insight to identify new opportunities and work collaboratively to achieve our mutual objectives.
About the Role:
As an experienced and innovative Marketing Manager, you will have the chance to challenge and develop key channels to drive continued success in attracting new supporters to WaterAid.
The role is to project lead the day-to-day development, management and delivery of a number of fundraising campaigns across channels such as DRTV, inserts and door drops. Overseeing the creative and delivery of campaigns from initial brief through to post campaign analysis, contributing to and ensuring the Supporter Activation team meets agreed objectives and income targets.
Key to this role will be to lead on the management and development of the DRTV programme (from creative to planning) which plays a significant part in the activation programme.
You'll also:
- Lead on the management, delivery and development of all aspects of the DRTV programme. Taking particular responsibility for creative development and innovation, media planning and campaign analysis.
- Support the Senior Marketing Manager (Supporter Activation) in the strategy and innovation of the DRTV programme to drive growth in this pivotal channel.
- Support the Senior Marketing Manager and working closely with the Marketing Officers to manage, deliver and develop the other channels in the extensive activation portfolio such as inserts, door drop and integrated media and creative campaigns, taking particular responsibility for media planning, buying and analysis.
- Support the Senior Marketing Manager in the management, delivery and development of campaigns within the Brand Consideration programme. Including collaboration with a wide number of internal teams and external colleagues to create integrated creative campaigns utilising multiple channels.
- Lead media and creative agency relationships at a strategic level; including taking a lead on pitching and appointing new agencies, including contract management. Act as first point of contact for external partners where required, taking responsibility for resolving queries, trafficking all stages of projects, escalation of potential problems and performance reviews.
- Lead on creative development; contribute to the overall strategy for the Individual Giving & Engagement Team, make decisions on creative strategy, approach, copy and design, working closely with Communications Team to accurately reflect the brand.
- Develop, plan and manage complex income and expenditure budgets for a portfolio of activities, some with six figure budgets and targets; including using complex reforecasting models to provide projections for income and expenditure.
- Ensure that all communications are carried out within FRSB, DPA and Charity Commission guidelines.
About You:
- Substantial proven experience of working in a similar fundraising and/or customer marketing role managing an expenditure budget to deliver campaigns using a wide range of media.
- Proven experience of managing DRTV campaigns, working closely with media, creative and production agencies.
- A track record of developing and implementing successful direct marketing strategies working in a complex direct marketing role / team. Including experience of strategic planning and executing multi-faceted activation campaigns for both below and above the line channels.
- Proven experience of managing large volume media campaigns including media planning, buying and analysis.
- Significant project management experience including identifying new fundraising opportunities and developing a framework for implementation.
- Experience of developing and managing complex budgets, using relevant monitoring and evaluating tools.
- Ability to develop, monitor and adapt DM strategies for the implementation of fundraising channels; including advising on the direction of the overarching direct marketing programme.
- Experience of successfully developing high level relationships with senior staff and stakeholders both internally and externally.
- Experience of leading a team and line management of one or more team members.
- Excellent written and numeracy skills with attention to detail and the ability to use spreadsheets to formulate and analyse complex budgets and make informed decisions.
- Excellent negotiation skills, and communication skills including experience of presenting to internal and external stakeholders.
- A good understanding of fundraising principles.
Closing date: Applications will close at 23:59 on Sunday 12th May 2024. Availability for an interview is required the week commencing 20th May 2024.
How to Apply: To see the full job pack, please click 'Apply'. Please apply by submitting your CV and a cover letter in one document in either Word Document or PDF format.
Pre-employment screening: To apply for this post, you must be able to demonstrate your eligibility to work in the UK. All our vacancies require a basic Disclosure and Barring Service (DBS) check to comply with our Safer Recruitment policy.
Our Benefits:
- 36 days' holiday (including 8 Bank Holidays)
- Option to buy an extra 5 days annual leave
- We offer a generous pension plan with employer contribution of up to 10%
- Wide range of flexible and agile-working arrangement
- Season Ticket Loan
- Free annual eye tests
- Pay as You Give charitable giving scheme
- Enhanced Maternity and Adoption/Surrogacy pay, Shared Parental Leave and Paternity Leave
- Sabbaticals
- Volunteer Day
Our Commitment
Our People Promise:
We will work with passion and focus to ensure safe and sustainable water, toilets and hygiene are available to everyone, everywhere. WaterAid is a place of purpose - where people have a real commitment and shared responsibility for the impact we have. We are a global community with diverse backgrounds and perspectives, motivated by inspiring, stimulating work. We are determined to put the wellbeing of our people first, to be a place where people feel safe and able to contribute their voice and truly live our values.
Equal opportunities:
We are an equal opportunity, disability-confident employer and are dedicated to achieving the highest standards of diversity, equity and inclusion. We welcome applications from people of all backgrounds, beliefs, customs, traditions and ways of life. This includes, but is not limited to, race, gender, disability, age, sexual orientation, religion, national or social origin, health status, and economic or social situation.
Safeguarding:
We are also committed to protecting everyone we come into contact with. We have a zero-tolerance approach to abuse of power, privilege or trust across our global work, and any form of inappropriate behaviour, discrimination, abuse, bullying, harassment, or exploitation. Safeguarding the people and communities we work with, our staff, volunteers and anyone working on our behalf is our top priority, and we take our responsibilities extremely seriously.