Alpha Senior Fundraising Manager

Alpha International is seeking a strategic and relationship-focused Fundraising Manager to lead our Donor Growth Programme, driving supporter engagement and growing income from donors giving up to £10,000 annually.

In this pivotal role, you will develop and deliver fundraising campaigns, donor journeys and stewardship programmes that attract, engage, retain and inspire supporters. Using data and insight, you will identify opportunities to grow giving, strengthen donor relationships and build a pipeline of future major donors.

Some of the key responsibilities include:

• Lead the strategy and delivery of Alpha’s Donor Growth Programme.
• Develop and optimise donor journeys, ensuring excellent supporter experiences.
• Plan and deliver multi-channel fundraising and engagement campaigns.
• Manage and steward a portfolio of current and prospective donors.
• Monitor performance, analyse data and use insight to drive continuous improvement.
• Collaborate with colleagues across Fund Development, Communications, Operations and the wider HTB Group to deliver fundraising objectives.

The Ideal Candidate

• Committed to the vision, mission and values of Alpha.
• Familiarity with Alpha – experience in attending, serving or leading an Alpha course.
• Experience of managing mid-level donor or regular giving programmes, including activity to upgrade donors and identify future major donor prospects.
• Experience using a fundraising CRM or donor database to manage relationships, segment audiences, track activity and report on performance.
• Good financial awareness, including the ability to track income, monitor campaign performance and contribute to budget planning and operational budget monitoring.
• Experience working with fundraising suppliers, agencies or external partners where appropriate.