Trustee (Commercial Strategy)

About the opportunity

We are seeking committed vegetarians and vegans to join our volunteer board of trustees.

Vegetarian for Life (VfL) is the only UK charity specifically dedicated to supporting older vegetarians and vegans. If you share our belief that all older people should be enabled to maintain their chosen diet and lifestyle, have access to trusted information, and enjoy good quality plant-based food wherever they live, this role may be of interest to you.

Our trustees work with the CEO of VfL and its operational team to ensure strong governance and help realise the strategic aims of this unique and growing charity. Since its formation in 2007, VfL has earned widespread respect for its advocacy, training, and resources that support dignity and choice in later life.

In line with our new Vision for 2030, we are looking to strengthen our board with a new trustee who brings experience of business development and income generation. This role is ideal for someone who understands how values-led enterprise can fuel social change.

We are particularly interested in individuals with experience in:

• Social enterprise or ethical business growth

• Developing new income streams or commercial partnerships

• Consultancy, training, or service-based models

• Scaling mission-aligned products or services

You’ll work alongside a committed board and leadership team as we seek to build VfL’s long-term sustainability – including enhancing our earned income to complement strong reserves and existing financial support.

Experience of charity governance is welcomed but not essential. More important is a strategic mindset, commercial insight, and a strong commitment to VfL’s mission.

The role of trustee is a voluntary one, with expenses paid when incurred in connection with the role. The board meets quarterly, mainly via video conferencing, with at least one in-person meeting annually in Manchester. Meetings are held on Saturdays, with additional (short) discussions scheduled by arrangement when needed.

Our Vision for 2030

Business Development
We will be the go-to resource for those supporting older veg*ns – driving best practice in catering and care. VfL accreditation will be recognised as the mark of excellence, with plant-based options not just available but expected. We will strengthen the skills, confidence, and networks needed to support individuals and communities.

Supporter Services
We will be the trusted first point of contact for older vegetarians and vegans across the UK – offering responsive, personalised support. VfL will empower individuals, foster community, and help shape a broader nationwide shift toward plant-based living at all life stages.

Research and Policy
We envision a future where the rights of older vegetarians and vegans are protected in law, regulation and practice –given equal status to faith-based diets and recognised as central to dignity, identity and person-centred care. VfL will lead in building the evidence base and advancing understanding of the barriers older veg*ns face.

To be considered for this role

You should have the experience outlined above and a passion for VfL’s mission. You should be able to articulate how your skills can help further our strategic aims, especially around enterprise and sustainability.

To apply

Please send a covering letter along with a CV of no more than 2 pages FAO CEO, Amanda Woodvine. We usually offer an informal conversation about the role prior to a formal recruitment process.