Digital Media Officer

The role

The Digital Media Officer role provides support to Crimestoppers and Crimestoppers’ youth service Fearless, in creating impactful content and campaigns that empower people to speak up about crime.

You will be responsible for filming, creating, and scheduling organic and paid social media content, and as the face of Fearless’ social media platforms, feature in the content yourself. You will play a key role in shaping and driving forward Fearless’ communications strategy to ensure Fearless’ social media platforms remain relevant, engaging and supportive of Crimestoppers overall aims.

You will contribute to the development of Crimestoppers and Fearless national and regional campaign ideas, content and messaging and manage the execution and reporting of multi-channel communication activities. You will use data from campaigns, as well as insights from focus groups, to inform future projects.

What you'll bring

• Ability to think creatively and to communicate creative ideas to others. (Essential)
• Experience in designing and creating engaging and innovative content (including featuring in videos/audio) and campaigns for social media platforms or websites. (Essential)
• Excellent attention to detail and a good eye for design / visuals, ideally with expertise in software applications like Adobe Creative Suite, Microsoft Office, Canva etc. (Essential)
• Experience managing social media accounts and analysing engagement data to inform future content and campaigns. (Desirable)
• Excellent written and verbal communication skills; ability to present self professionally to internal colleagues, stakeholders, and clients. (Essential)
• Highly organised self-starter; persuasive, tenacious and perceptive. (Essential)
• Able to work effectively in a team and use initiative to manage and prioritise own workload. (Essential)
• Experience in communications or digital marketing/content creation. (Desirable)
• Knowledge of using web analytics. (Desirable)
• Knowledge of scheduling tools (Sprout Social, Hootsuite). (Desirable)