Marketing Executive
Remote
£31,018 per year
Full-time
Contract
Job description
About The Role
Are you a direct marketer looking for and opportunity to broaden your experience into new channels and products?
Would you like to be part of a large and friendly team who are all passionate about the special and selfless gifts we receive through Wills?
Yes? We have a fantastic 9 month Fixed Term Contract with opportunities for internal collaboration and personal development!
We are excited to be able to offer an amazing vacancy for a Legacy Marketing Executive. This varied and diverse role will support us to deliver our ambitious marketing strategy, bringing in a third of the charity’s income through gifts in Wills to help give help and hope to people living with dementia for years to come. the successful individual will have opportunity to work across marketing channels both online and offline, as well as strategic projects across the wider fundraising team!
About you
- Data driven and detail oriented
- Experienced in direct marketing through paid channels (direct mail, paid social, press adverts among others)
- Experienced in all aspects of day-to-day campaign management (creative development, data segmentation, supplier management, results analysis)
- Have a creative flare and passion for delivering the best possible supporter experience
- A confident communicator and able to work with multiple stakeholders across the organisation and externally
What you’ll focus on:
- Rolling out our new legacy proposition: Help shape the future of our programme and bring our new messaging to life
- Exploring emerging digital channels: Lead on some of our newest digital channels including LinkedIn
- Leading our podcast campaign: Develop engaging “host-read” podcast ads that connect emotionally with listeners
- Reporting on our annual status check campaign: Finalising our direct mail and email campaigns with our agency partner
- Creating our biggest press inserts campaign ever: Collaborate with Open to develop standout creative for major newspapers and magazines
About Alzheimer's Society
Dementia is the UK’s biggest killer. One in three people born in the UK today will develop dementia in their lifetime.
At Alzheimer’s Society, we’re the UK’s leading dementia charity and the only one to tackle all aspects of dementia by giving help and hope to people living with dementia today and in the future. We give vital support to people facing the most frightening times of their lives, while also funding groundbreaking research and campaigning to make dementia the priority it should be.
Together with our supporters, we’re working towards a world where dementia no longer devastates lives.
Our values make sure that our focus is clear for the challenges and opportunities ahead and remind us of what we all stand for.
Our commitment to Equity, Diversity, Inclusion & Belonging
We need to ensure the voices around our table better reflect and understand the communities we exist to serve. We strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as part of a minority ethnic background, as these groups are currently under-represented at Alzheimer's Society.
Our hiring process
We want you to bring your whole self to the process. Applications are anonymised until interview stage, and we’re happy to support any adjustments. Share your feedback via our candidate survey when applying to help us improve. We may close early if we receive high interest (with 48 hours’ notice). Some roles may require a DBS check as part of our safer recruitment commitment. Thinking about using AI during the recruitment process? we know this can be helpful in many ways but remember to include your personal and authentic self too. Your voice and experience are what really set you apart.
Giving back to you
At Alzheimer’s Society, we value our people and take a total reward approach to pay and benefits. You’ll enjoy a generous double-matched pension scheme, 27 days’ annual leave (plus bank holidays and wellbeing days), and access to a free Bupa Cash Plan, 24/7 EAP, Thrive mental wellbeing support, and virtual GP services. Our Society Plus platform offers exclusive discounts, wellbeing resources, and recognition schemes, while our flexible working, family-friendly policies, and life assurance provide peace of mind and work/life balance. We also offer a free Will-writing service and long service awards to recognise your ongoing commitment.
Are you a direct marketer looking for and opportunity to broaden your experience into new channels and products?
Would you like to be part of a large and friendly team who are all passionate about the special and selfless gifts we receive through Wills?
Yes? We have a fantastic 9 month Fixed Term Contract with opportunities for internal collaboration and personal development!
We are excited to be able to offer an amazing vacancy for a Legacy Marketing Executive. This varied and diverse role will support us to deliver our ambitious marketing strategy, bringing in a third of the charity’s income through gifts in Wills to help give help and hope to people living with dementia for years to come. the successful individual will have opportunity to work across marketing channels both online and offline, as well as strategic projects across the wider fundraising team!
About you
- Data driven and detail oriented
- Experienced in direct marketing through paid channels (direct mail, paid social, press adverts among others)
- Experienced in all aspects of day-to-day campaign management (creative development, data segmentation, supplier management, results analysis)
- Have a creative flare and passion for delivering the best possible supporter experience
- A confident communicator and able to work with multiple stakeholders across the organisation and externally
What you’ll focus on:
- Rolling out our new legacy proposition: Help shape the future of our programme and bring our new messaging to life
- Exploring emerging digital channels: Lead on some of our newest digital channels including LinkedIn
- Leading our podcast campaign: Develop engaging “host-read” podcast ads that connect emotionally with listeners
- Reporting on our annual status check campaign: Finalising our direct mail and email campaigns with our agency partner
- Creating our biggest press inserts campaign ever: Collaborate with Open to develop standout creative for major newspapers and magazines
About Alzheimer's Society
Dementia is the UK’s biggest killer. One in three people born in the UK today will develop dementia in their lifetime.
At Alzheimer’s Society, we’re the UK’s leading dementia charity and the only one to tackle all aspects of dementia by giving help and hope to people living with dementia today and in the future. We give vital support to people facing the most frightening times of their lives, while also funding groundbreaking research and campaigning to make dementia the priority it should be.
Together with our supporters, we’re working towards a world where dementia no longer devastates lives.
Our values make sure that our focus is clear for the challenges and opportunities ahead and remind us of what we all stand for.
Our commitment to Equity, Diversity, Inclusion & Belonging
We need to ensure the voices around our table better reflect and understand the communities we exist to serve. We strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as part of a minority ethnic background, as these groups are currently under-represented at Alzheimer's Society.
Our hiring process
We want you to bring your whole self to the process. Applications are anonymised until interview stage, and we’re happy to support any adjustments. Share your feedback via our candidate survey when applying to help us improve. We may close early if we receive high interest (with 48 hours’ notice). Some roles may require a DBS check as part of our safer recruitment commitment. Thinking about using AI during the recruitment process? we know this can be helpful in many ways but remember to include your personal and authentic self too. Your voice and experience are what really set you apart.
Giving back to you
At Alzheimer’s Society, we value our people and take a total reward approach to pay and benefits. You’ll enjoy a generous double-matched pension scheme, 27 days’ annual leave (plus bank holidays and wellbeing days), and access to a free Bupa Cash Plan, 24/7 EAP, Thrive mental wellbeing support, and virtual GP services. Our Society Plus platform offers exclusive discounts, wellbeing resources, and recognition schemes, while our flexible working, family-friendly policies, and life assurance provide peace of mind and work/life balance. We also offer a free Will-writing service and long service awards to recognise your ongoing commitment.
Posted by
Registered Charity 
More than 1000
Posted on: Tuesday, 8 July 2025
Closing date: 20 July 2025 at 23:30
Job ref: 2946 (7091)
Tags: Fundraising, Marketing, Digital, Legacy, Digital Fundraising
The client requests no contact from agencies or media sales.
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