Social Media Volunteer

Main purpose of role:

To take on the responsibilities of our direct social media output.

To support our communications and marketing work.

To help with creating content for our newsletters, social media, print media and other promotional material over time.

Key responsibilities:

1.     Create content to be attractive, informative and inclusive.

2.     Post across Instagram, Blue Sky, Facebook, Tic Tok and LinkedIn to promote the organisation

3.     Support designated team members to utilise social media to thank and engage our supporters, doners and funders.

4.     Form key relationships with organisations and brands.

5.     Create new ideas to make the best use of our social media to improve our engagement with the unpaid carers we support, and existing and potential volunteers.

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6.     Collaborating with other team members to contribute to and adhere to the wider communications strategy.

7.     Maintain strict GDPR and confidentiality practices at all times.

8.     Monitor and report on engagement rates of each post/platform to inform our messaging.

9.     To carry out the above tasks in accordance with the policies and procedures of Carers Trust Hillingdon & Ealing.

Person Specification

·       A good understanding of the best practice for maximum social media engagement (i.e: best time of day to post, how to write comments and captions that will gain engagement) and a willingness to learn more about this.

·       Strong communication skills

·       Awareness of latest social media trends and etiquettes

·       Enthusiastic, proactive and excited to take on their own project

·       Creativity and Canva skills

·       Good team player

·       A keen interest in social media

·       An interest in our work with unpaid carers

·       A commitment to equality, diversity and inclusion

What You Will Gain

•                  Purpose and fulfilment: Contribute directly to sustaining and growing services that support unpaid carers.

•                  Professional experience: Gain valuable insight into charity fundraising, marketing, and community partnerships.

•                  Skill development: Strengthen your communication, writing, and organisational

skills.

•                  Confidence building: Engage with funders, local businesses, and the public in meaningful ways.

•                  Training and support: Receive full induction and ongoing training and guidance from experienced staff.

•                  Recognition: Be part of a supportive team, attend volunteer celebrations, and receive references or certificates for your contribution.

Additional Notes / Special Requirements

•                  Flexible working hours and days.

•                  An enhanced DBS check and references will be required before commencing the role.

•                  Travel expenses reimbursed in line with Carers Trust Hillingdon & Ealing’s volunteer policy.