Direct Marketing Officer

Role Overview:
The Talent Set are delighted to partner with the wonderful MND Association on an exciting Direct Marketing Officer role. This position offers an opportunity to lead impactful campaigns, build supporter engagement, and contribute to a meaningful cause within a dedicated charity organisation.

Key Responsibilities:

• Plan and deliver direct marketing campaigns across online and offline channels to recruit, retain, and strengthen relationships with supporters.
• Source and manage information to create appeals, newsletters, and supporter communications, liaising with colleagues and external partners.
• Manage relationships with external agencies and suppliers, including printers, fulfilment providers, and telemarketing firms, ensuring seamless collaboration.
• Monitor income and expenditure to ensure campaigns adhere to budgets and are delivered on schedule and to high standards.
• Analyse campaign performance against KPIs, prepare reports, and make informed recommendations for future initiatives.
• Respond promptly and professionally to queries regarding marketing campaigns.
• Stay informed about industry trends, competitor activities, and legal regulations to ensure compliance and innovative communication strategies.
• Undertake additional tasks relevant to the role’s purpose, maintaining alignment with the organisation’s mission and values.

Person Specification:

• Proven experience in designing and executing direct marketing campaigns in the not-for-profit sector, both online and offline.
• Strong understanding of direct marketing principles and experience collaborating with agencies to develop compelling materials.
• Excellent communication skills with the ability to establish strong relationships with external partners and internal teams.
• Proficiency in using CRM systems for campaign planning and analysis.
• High numeracy skills for analysing data and interpreting campaign results.
• Meticulous attention to detail, including proofreading and quality assurance.
• Effective project management skills, with the ability to handle multiple projects under tight deadlines, exhibit problem-solving capabilities, and make confident decisions.

What’s on Offer:

• Salary: £34,868
• Location: Hybrid - London or Northampton 1 day per week
• Contract: Full time and permanent

How to Apply:
To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.

Commitment to Diversity:
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.