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Senior Marketing Executive

Greater London (Hybrid)
£181.82 per-day + £22.63 daily holiday pay = total of £204.44 per-day PAYE
Full-time
Contract or temporary (Initial 2-3 month)
Job description

Role Overview:

The Talent Set is thrilled to be working with a fantastic membership organisation as they search for a Senior Sales and Marketing Executive to support them for an initial 2–3-month period.

This role is ideal for someone skilled in copywriting, data management/CRM, sales, and account management. Your main tasks will include collaborating with the Events, Marketing, and Membership teams to execute successful strategies.

Key Responsibilities:

  • Develop effective sales and promotional email campaigns for 12-14 annual events, aiming for an annual event revenue of around £1m.
  • Craft engaging marketing emails to boost engagement and increase ticket sales.
  • Utilise email marketing best practices, such as A/B testing, segmentation, and personalised targeting.
  • Proficiency in using email marketing platforms, with a preference for Dot Digital.
  • Manage CRM systems to oversee sales pipelines and utilise external data sources and desk research.
  • Develop and manage target lists for marketing campaigns.
  • Strong administrative skills, particularly in Excel and Word, to manage ticket sales documentation.
  • Assist in budgeting, financial mapping, and modelling exercises for ticket sales.
  • Handle event bookings and related administration tasks.
  • Analyse sales trends, feedback, and market trends, providing regular reports to colleagues and senior management.
  • Foster relationships with both members and non-members, understanding their interests and needs to match with our events.
  • Generate sales through various communication channels, including email, phone calls, and face-to-face meetings.
  • Represent the organisation at events and network with members.
  • Develop a high level of understanding of the organisation’s members and events to effectively target and sell events.
  • Support the membership and commercial team with ad hoc project-based activities related to member relationship management.

Person Specification:

  • Proficiency in CRM systems, particularly Microsoft Dynamics.
  • Advanced knowledge of MS Office, especially Excel for data management and analysis.
  • Self-motivated with a positive attitude and strong work ethic.
  • 3-5 years of marketing/sales experience preferred.
  • Excellent copywriting skills and the ability to present ideas effectively.
  • Organised, methodical, and able to manage multiple priorities.
  • Strong relationship-building skills with the ability to influence at all levels.
  • Professional and persuasive communication skills.
  • Collaborative and consultative approach.
  • Knowledge of private capital/financial services is an advantage, but not essential.
  • Interest in or eagerness to learn about the private capital industry.

What’s On Offer:

  • Immediate start in a full-time role
  • Competitive day rate of £181.82 per-day + £22.63 daily holiday pay = total of £204.44 per-day PAYE.
  • Hybrid working with just days per-week in Central London
  • 2–3-month contract with possibility of extension or even going permanent.

How to Apply:

To apply, please submit your CV demonstrating your suitability for this role. 

Commitment to Diversity:

The Talent Set and our partner charity are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, sexual orientation, disability, age, or gender. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.

Posted by
The Talent Set View profile Company size Size: 1 - 5
Posted on: 26 April 2024
Closed date: 03 May 2024 at 23:59
Job ref: GL - 2009
Tags: Fundraising, Marketing, Business Development, Digital