Marketing Lead Jobs
The role
We're looking for a Digital Marketing Officer to join our growing and dynamic Digital team to grow our online community, create inspiring content, and drive impactful campaigns. In this brand-new role, you will:
- Lead our interactions with supporters on social media, crafting personal responses and fostering meaningful connections.
- Grow our online community by proactively finding ways to reach new audiences and join topical conversations.
- Collaborate with teams to produce engaging content that inspires action.
- Create reports and digital insights to inform our strategic decision-making.
About you
We are looking for someone who has:
- Proven success in social media community management
- Excellent communication, both written and verbal
- Skills in content creation, graphic design, and video editing
- Strong IT skills with proficiency in social media and analytics tools
If this sounds like you – we’d love to hear from you!
About Working for Us
This is a fast-paced and growing organisation that is really committed to making a difference. Being a part of our team is being part of a thriving, positive, dynamic, successful, and welcoming community that is making an impact. We will support you and develop you should you wish this, and you get the opportunity to be involved in activities outside the scope of your immediate role. We care about your health and well-being and your work-life balance, and you will feel that your contribution is valued and matters.
About Us
Pancreatic cancer is a tough one but we're taking it on. It is tough to diagnose, tough to treat, and tough to research. For too long this disease has been side-lined. We want to make sure that everyone affected by it gets all the help they need. Together we are taking on pancreatic cancer. Underpinning this vision are our three values:
-Courageous
-Collaborative
-Compassion
We cannot achieve our vision without employing people who are committed to our vision, strategy, and values.
At PCUK our ambition is to create an inclusive working environment that reflects the communities and audiences that we engage with and where everyone can be their true selves, where they feel respected, championed, heard, and supported. We want our workforce to achieve their potential, understand their contribution and feel proud of their impact by creating a culture and organisation that is genuinely inclusive by advancing equality, diversity, inclusion, and belonging through our policies and practices.
We believe diversity drives great outcomes by encouraging the different points of view that come from a diverse workforce. We want to hear from and engage with people whose experience of dealing with this disease may be very different depending on their individual circumstances and background can think of no better way to do this than by ensuring that this role fully represents our intent therefore we are especially keen to consider applications from suitable applicants who consider themselves to be in areas that appear underrepresented within the charity sector.
How to apply
- You can download the Job Description and Person Specification on our website for full details of the role. If you have any questions about this role or would like an informal chat before applying, please get in touch with Lauren Ash (contact details on our website's advert).
- To apply, please complete the online application form, setting out why you are interested in the role and how you meet the person specification criteria. This information will be used to select candidates for interviews.
- You will need to have the right to work in the UK as we are not able to provide sponsorship for this role.
- Interviews will held on the week commencing 3 June 2024 in our office near London Bridge.
No agencies/sales call please – as a charity we work hard to keep our costs down and therefore will not be engaging agencies to support this recruitment.
The client requests no contact from agencies or media sales.
Purpose of the Role
The Digital Marketing Manager will implement and help develop a new digital marketing strategy, crucial to the ongoing development of ArtsEd’s profile and reputation and the successful delivery of all our programmes.
Understanding the needs of current and prospective students and pupils and their parents, and being able to identify digital plans and initiatives which will enable ArtsEd to meet both the long and short-term needs is a central aspect of the role.
The Digital Marketing Manager will lead in the planning and implementation of digitally creative and customer focused campaigns and will be responsible for the achievement of student and pupil recruitment targets. They will work closely with senior staff and the rest of the Marketing team to deliver highly effective experiences to all stakeholders and potential stakeholders.
The Digital Marketing Manager will be responsible for the continuing development of ArtsEd’s online profile amongst all of our target audiences, including high-level industry connections, potential supporters and the local community, alongside potential students, pupils and parents.
In addition, the Digital Marketing Manager will be responsible for ensuring that ArtsEd’s messaging is consistent, innovative and compelling across all platforms.
Digital Marketing
- Plan and execute digital marketing, including SEO/SEM, email, social media and display advertising campaigns in collaboration with the wider marketing team.
- Use digital marketing expertise to create effective user funnels to optimise conversion rates, tracking user behaviour in order to refine processes.
- Collaborate closely with staff across the organisation to identify storytelling opportunities to ensure a full understanding of ArtsEd’s broad range of target audiences.
- Set up digital advertising campaigns through Meta, Google Ads and other platforms
- Utilise excellent graphic design skills to collaborate with the team on the design and delivery of different digital campaigns for all stakeholder groups. This will include mass e-mails, social media posts and digital collateral as required.
- Instrument conversion points and optimize user funnels.
- Monitor social media communications (both comments on posts and direct messages) and respond in a timely and appropriate manner.
Design & Brand
- Be a guardian of the ArtsEd brand, ensuring correct and effective use of our branding and house style both internally and externally.
- Ensure all digital information is accurate, up to date and relevant.
- Ensure ArtsEd embraces and celebrates diversity and inclusion through all digital marketing touchpoints.
- Develop and manage image library including liaising with relevant staff to select images, co-ordinating in-house photography and film requirements, up-dating plasma screen and fulfilling external requests for images.
- Ensure all touchpoints communicate ArtsEd visual identity. Working with the wider Marketing team to review and implement ArtsEd brand architecture structure on digital platforms
Graphic Design
- Create print and digital advertising material using Canva or similar software.
- Design and create in-house digital signage and support the Marketing Officer where needed.
- Support the print production process, liaising with printers and publications, proof reading and adapting print collateral as required.
Recruitment
- Lead on the implementation and delivery of a robust digital marketing strategy to optimise student and pupil recruitment across the whole organisation. This will include:
- Building on existing digital activity to maximise its reach and impact against all of our target audiences, including digital and associated print advertising.
- Managing an associated programme of recruitment focused events and activities, both virtual and face-to-face, to raise our profile and to maximise our enquires, registrations, applications and acceptances across all of our activities.
- Supporting the relevant teams in the delivery of this programme, which will include existing activity e.g. Day School and Sixth Form Open Days, degree audition days and our outreach programme.
- To programme our email marketing conversion communication using software Mailer Lite/MailChimp
- Overseeing the production of all marketing collateral.
Social Media
- Overseeing the planning and delivery of a social media plan that aligns with and enhances all strands of the marketing and communications strategy
- Create engaging and content drive social media assets.
- Oversee and a schedule the delivery of day-to-day social media content
- Work with the marketing officer to Launch as short form video content strategy for all platforms with aligns with the Marketing and organisations strategy.
- Be the expert in understanding movements regarding social networks ensuring ArtsEd has a presence and brand building content on the right platforms.
- To have responsibility for all digital advertising, including social paid adverts.
Website
- Manage through line managed staff all aspects of the ArtsEd website, ensuring that it remains relevant to all users at all times. This will include:-
- Ensuring factual content is kept up-to-date, imagery and video is regularly refreshed and that the overall site reflects ArtsEd’s unique offer.
- Identifying opportunities to create and update brand focused content
- SEO
- Analytics
Market Analysis/Planning
- Review and analysis of data to identify competitor tactics, market trends, new opportunities and challenges.
- Ability to understand different audiences and relevant content to ensure successful conversion rates and enhance the student and stakeholders experience.
- Explore new methods for collection of data and how this can be used to improve recruitment processes
- Complete quarterly digital impact reports
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Implement regular surveys of students and staff, collecting quantitative and qualitative material to support marketing and communication campaigns.
- Stay up to date with the latest trends and best practices in online marketing and measurement.
- Shape outcome based on data.
Events
- Work with team on the planning and delivery on a programme of events, including Auditions, Open Evenings and Open Events.
Other
- Carry out any other duties as reasonably requested.
- Commitment to equity, inclusion and diversity
- Line management of direct report
Prospectus is delighted to be working with Hand in Hand International in their search for a Marketing Officer to raise the organisation’s visibility and support its growth. This is a part-time (3-days a week) opportunity, based in London (Hybrid)
At Hand in Hand, they can help women beat the odds and succeed as entrepreneurs. The money women earn and the confidence they gain changes everything. Whole families and communities rise with them. Since 2003, from Afghanistan to Zimbabwe, Hand in Hand helped 4.6 million women launch small businesses that can stand the test of time. Some are smallholder farmers learning to stand up to climate change. Some are refugees starting a new life after running from conflict.
Reporting to the Head of Marketing and Communications, the Marketing Officer will craft exciting, engaging digital and social media content that deliver results for a range of audiences. The postholder will create and edit web pages using WordPress and deliver targeted paid-for advertising campaigns in Google Ads and LinkedIn Ads. The new Marketing Officer will act as marketing lead for Hand in Hand’s corporate partners, including social content, drafting blogs, and editing pitches, working closely with the fundraising team.
To be successful, you will have marketing experience either in an in-house, or agency role, with excellent writing, editing and storytelling skills. You will be a competent digital marketer, with experience using digital marketing tools, and design software. You will be an effective and thoughtful communicator, able to build effective relationships with colleagues and corporate donors. It is desirable, but not a necessity to have experience, or understanding of the charity sector, women’s rights, and/or International Development.
As a specialist Recruitment Practice, we are committed to building inclusive and diverse organisations, and welcome applications from all sections of the community. We invest in your journey as a candidate and are committed to supporting you in your application.
In order to apply please, submit your CV in the first instance. Should your experience be suitable, we will send you the full job description and will arrange for a call to brief you on the role.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Join us in Making a Difference!
Are you passionate about using your marketing and digital skills to uplift communities and create lasting change? If so, YMCA Leicestershire is looking for a dedicated individual to join our team as a Marketing and Digital Content Creator.
Benefits include: A generous 33 days of annual leave, including bank holidays, Birthday Leave, Service Leave, Pension and Health Cash Plan, Company Sick Pay Scheme, Blue Light Discount Card, Free Gym Access and Complimentary Y theatre tickets.
About the role:
As a Marketing and Digital Content Creator, you will play a vital role in elevating YMCA Leicestershire’s brand and engaging our supporters through captivating digital content.
Marketing and communications make an important contribution to the growth and success of the organisation, with impactful stories and campaigns increasing our visibility in the local community. In 2022 we joined the YMCA national brand, but we’re the same independent local charity. This gives us access to many resources and helps us have a stronger voice on young people’s issues
This new Marketing and Digital Content Creator role will work alongside the Fundraising and Communications Manager and Partnerships and Events Fundraiser. The work is varied with different events and projects arising throughout the year and the team works collaboratively to achieve targets.
Key responsibilities will include:
- Developing and implementing digital plans to grow audience engagement and brand awareness.
- Creating exciting content for campaigns, emails, social media, and our website.
- Coordinating marketing projects and print materials across different service areas.
- Leading digital marketing efforts for fundraising campaigns, including regular giving and tailored communications.
- Maintaining supportive team working and building effective relationships with staff, service users, and supporters
About you
We are looking for someone who is:
- Passionate about the charity sector and committed to understanding YMCA Leicestershire’s work.
- Highly organised with the ability to plan and manage workload independently.
- Experienced in marketing, digital, with strong digital marketing skills.
- Proficient with digital tools and platforms, including social media and Google Analytics.
- A team player with excellent interpersonal skills and the ability to build rapport with diverse stakeholders.
To succeed in the role of Marketing & Digital Content Creator, your key skills will include:
- A recognised formal qualification in Marketing/Digital
- Minimum level 2/GCSE in Maths and English
- Proven & relevant suitable experience in a Marketing/Digital content role
- Strong digital marketing skills, including content creation, scheduling and monitoring. Familiarity with paid digital advertising and social media platforms
- Experience of designing print and digital assets using Adobe Creative Suite, Canva or similar design programmes
Interviews will take place for this role as suitable applications are received and the role may close before the closing date upon a successful candidate being appointed.
The client requests no contact from agencies or media sales.
ABOUT US
The Woodland Trust is the UK’s leading woodland conservation charity. We want to see a world where trees and woods thrive for people and nature. The Trust engages and inspires people to make their difference tackling the nature and climate crisis helping protect, restore and create our vital woods and trees.
THE ROLE
This is an exciting opportunity to work within a fast paced and dynamic team. Within the Marketing Communications Executive – Tree Product Development role, you’ll be a vital support in the development and delivery of the Woodland Trust’s products with a specific focus on trees.
You’ll underpin the successful planning, development and delivery of these areas with effective marketing communications to support key organisational strategies and objectives, with a focus on products marketing across a variety of channels.
This is a hybrid working role, where you’ll work part of your time at home and part of the time from a Woodland Trust office. Our Hybrid Working Policy is flexible, and the frequency of time spent in your contracted office will vary across teams and job roles. For this role there is a requirement to be in the office, attending photoshoots or meeting suppliers. Ideally a driving licence would be beneficial.
THE CANDIDATE
Experience in audience-focused, segmented marketing activity and delivering key projects successfully is a must. You will ensure all activities are delivered in accordance with the communications plan.
You’ll have experience in approaching briefs with creativity and results in mind, providing clarity and gaining agreement on what the activity needs to achieve. The ability to set and work to clear schedules is essential. Attention to detail is critical and you will need to be confident operating within and complying to regulatory guidelines.
Our Organisational Nature enables us to better understand what it means to be part of the Woodland Trust, empowering us to make an impact, every day. We want you to be able to role model our values; ‘Grow Together’, 'Explore', ‘Focus’ and ‘Make it Count’ to ensure each of us plays our part in helping to protect, restore and create our woods and trees.
WHAT TO EXPECT BY JOINING A TEAM AND MAKING A DIFFERENCE
There’s no other organisation like the Woodland Trust. Joining the team you will be making your contribution to tackling the nature and climate crisis. In return, we recognise and value our people. You'll have our full support, training and opportunities for professional development, along with a contributory pension, life assurance, good holiday allowance and the opportunity to work flexibly from home.
OUR COMMITMENT TO DIVERSITY & INCLUSION
At the Woodland Trust, we want to reflect and represent the full richness of diversity in the UK. Fewer of our employees are Black, Asian or minority ethnic; disabled; from lower socio-economic backgrounds or under 25, so we are particularly keen to receive your application if you are from one or more of these groups. We can also discuss anything you may need to achieve your full potential at any stage of the process. We assess your application solely on your demonstrated suitability for the job. Nothing else.
To ensure anonymised recruitment, if you have uploaded your CV, shortlisting panels do not see your CV until shortlisting has been completed. Before submitting your application, please ensure you have completed the supporting information section with details of experiences that clearly evidence as many aspects of the job description as possible.
We reserve the right to close this vacancy early if we receive a high volume of suitable applications. If you are interested, we'd encourage you to submit your application as early as possible.
Apply now and be a voice for nature, woods, and trees!
The client requests no contact from agencies or media sales.
Whether it’s our pilots, fire crew or charity team, every member of our workforce has a vital part in providing London with our service. London’s Air Ambulance Charity offers a hybrid way of working with central London offices, continuous professional development, wellbeing packages and family friendly employment policies.
This is an exciting time to join London’s Air Ambulance Charity. We are in the midst of the largest appeal in our history aiming to raise £15 million by Autumn 2024 to replace our two helicopters, and at the end of the year we will be launching our new 15-year strategy which will set the direction for the service until our 50th anniversary.
Who are we looking for?
You will be a determined and passionate individual who wants to make a real difference to critically injured patients in London. You will have experience in developing and delivering robust supporter engagement, acquisition and retention campaigns.
The purpose of the Senior Direct Marketing Officer’s role is to deliver and evolve the acquisition and retention strategy, inspiring the people of London to become long-term supporters of the Charity.
Working closely with the Senior Direct Marketing Manager, you will manage campaign activity, from briefing through to execution, as well as identifying opportunities for improvement within the programme, particularly with regards to retention and delivery of the supporter journey.
You will be responsible for multi-channel donor acquisition, retention, upgrade and cross-sell campaigns across digital channels, print, telephone and provide occasional support to our successful Face to Face programme. You will take ownership of the delivery of our supporter journey for our regular donors, cash, lottery and raffle players – with huge scope to make a big impact in this area.
The role is offered on a full time, permanent basis. Although the post is based at Mansell Street, LAA offers a hybrid working arrangement.
We pride ourselves on our dedication to being an employer that values diversity, we firmly believe that each team member can provide a unique perspective and valuable contribution to the lives of the people we serve, applications from individuals are encouraged regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion or belief and marriage and civil partnerships.
The client requests no contact from agencies or media sales.
As a dedicated marketing resource in this small but energetic charity team, the role of marketing assistant is to help elevate Youth Talk’s story and brand awareness amongst its target markets. The primary focus and accountability is to deliver on fundraising goals, driving awareness and new funding leads from its designated target markets.
Reporting to the Fundraising Manager this will include responsibility for creating and managing impactful marketing content and campaigns that grow the brand profile and drive fundraising income. This would be working across all channels including social media, search, PR, events and website content. This new position will build on the significant work and achievements of the last couple of years and you will support the strategic development of our fundraising marketing plan.
This will require working closely with all the Youth Talk team as well as sourcing content from corporate partners, funders and external suppliers and stakeholders.
Main Responsibilities
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Build on Youth Talk’s Marketing Plan to ensure a balance of content across all marketing channels - effectively engaging with a range of audiences.
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Write, edit and proof-read content for Youth Talk’s website, social media, email newsletters, press releases.
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Energetic, ideas-driven, low-cost marketing attitude. Strong focus on lead generation and ROI to be accountable for delivering on fundraising targets.
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Grow Youth Talk’s social media presence to generate new supporter leads and engage with comments to identify new creative stories.
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Support the fundraising team to develop, implement and evaluate a range of marketing activities and communications to deliver on Youth Talk’s strategic plan.
Additional Responsibilities
- Identify potential new relationships and opportunities for fundraising support.
- Produce reports on marketing activity to optimise content performance and develop insights to inform future activity.
- Work with the team to extract data opportunity for marketing use.
- Provide guidance to staff, external partners and funders on the consistent use of the Youth Talk brand and assets, including the logo, tone of voice, imagery.
- Be the brand guardian in terms of managing correct discipline and best practice around the brand as a mental health charity. Including working with internal colleagues to extract the maximum input and marketing value from the wider Youth Talk team.
- Provide support with events, including representing Youth Talk at events.
Person Specification
We are looking for a marketing individual who can demonstrate the following experience, skills and knowledge:
- Strong marketing and creative skills
- Previous experience in digital marketing across multiple channels
- Passion for social media
- Strong copywriting skills
- Ability to multitask, roll up your sleeves and be part of a small energetic team where adaptability is key
- A team player, as well as the initiative to manage your own work plan
- Experience in using IT systems and marketing management platforms
- Ideally working knowledge of WordPress
- Search engine marketing experience
- Attention to detail and a high level of literacy
- The ability to spot potential and build relationships
- A desire to learn more about fundraising
To make an application to be considered for the role, please submit the following:
· An up-to-date CV outlining your relevant experience (no more than 2 pages).
Interviews will be conducted in St Albans on 29th May.
The client requests no contact from agencies or media sales.
Legacy & In Memoriam Marketing Executive
Do you want to make a difference and be part of a vibrant and inclusive organisation that has been helping save lives for more than a century? As one of the country’s best-loved charities, St John Ambulance played a pivotal role in responding to the pandemic as well as everyday health emergencies, training, supporting communities, and improving young people’s lives.
You’ll be responsible for managing the legacy and in memoriam (in mem) marketing programme, including annual budget proposals and analysis. You’ll promote legacy and in mem giving to both internal and external audiences, using a variety of techniques and media, including direct mail, telemarketing, digital, national events and internal cross-team working
Reporting into the Legacy Manager, you will either be able to work in a hybrid way working between home and 2 days per week at our London office or remotely working from home with a requirement to attend our London office for a team anchor day once a month.
We pride ourselves in being a great place to work, providing a supportive culture with opportunities to grow and develop your career, achieve a healthy work life balance and to be recognised for the great work you do. The role benefits from a competitive salary, generous pension, hybrid, flexible working, 33 days holiday (inclusive of bank holidays) - increasing to 38 days over 5 years, options to buy and sell holiday, free first/mental aid first aider courses, Blue Light and NHS online shopping discounts, cycle to work scheme, life assurance, flu jab, eye care, mental health and wellbeing tools and volunteering days.
About You:
Having previously worked within a direct marketing team within the charity sector, you’ll have experience project managing campaigns with external agencies and internal stakeholders utilising a variety of fundraising channels such as digital, email, social media, direct mail, and telemarketing.
You’ll also have gained experience using Dynamics 365, Raisers Edge or a similar database.
About The Role
- Lead on the planning and implementation of legacy and in mem fundraising portfolio, managing marketing campaigns from initial brief through to post campaign analysis.
- Develop and maintain sustainable relationships with in mem supporters and legacy prospects in local communities, with the support of community fundraising managers and local volunteers – keeping these supporters at the heart of your work to to maintain and increase their support through excellent stewardship.
- Prepare and administer correspondence and relevant paperwork and ensure maintenance for full and accurate database (D365/First Class) records, analysing financial and non-financial data to monitor and improve engagement and customer service performance.
- Proactively keep abreast of competitor activities, new initiatives and sector trends.
- Effectively plan and execute legacy events around the country, with the aim of motivating supporters to consider leaving a gift in their Will.
Please see the job description for more detail
About Us:
St John Ambulance is committed to increasing the diversity of our team and making sure we best reflect the diversity of the communities we serve. At St John, everyone is valued and supported to thrive; we have several networks including the Armed Forces Multi Culture, Disability and Accessibility, Pride, Family and Carers and Women’s groups. We do not tolerate any form of discrimination and engender a sense of belonging for all, by creating an environment of mutual respect, where we value unique differences and demonstrate authentic allyship. We believe passionately in equity, diversity and inclusion.
We reserve the right to close this vacancy early if we receive a high volume of applications for the role. Therefore, if you are interested, please submit your application as early as possible.
The British Society for Immunology (BSI) is recruiting a permanent full-time Senior Marketing & Communications Officer to deliver engaging communications to a variety of audiences to drive the reach and influence of the Society’s work.
The British Society for Immunology is an influential and authoritative voice for immunology, a key scientific and health field that plays a central role in many of the most pressing global health challenges we face, including research into the COVID-19 pandemic, developing new treatments and vaccines against disease, and supporting ageing populations to experience healthier lives for longer. This role is split equally between supporting activities of the BSI and those of our publishing portfolio. On the BSI side, you will be responsible for developing and delivering our marketing and communications activity through a variety of channels. Activities can include promoting our membership offering to immunologists working in academia, industry and the clinical sector, promoting key activities such as our events or training offerings, and supporting initiatives to raise the importance and influence of immunology. On publishing, you will be responsible for developing and delivering impactful marketing activities to increase submissions and readership of our official journals, Clinical & Experimental Immunology, Immunotherapy Advances and Discovery Immunology, in particular building the reputation of our newer Open Access journals
This creative role is a fantastic opportunity for someone with excellent communication and organisational skills and a passion for science, who is looking to build their expertise and experience working on impactful marketing and communications projects in an innovative charity.
Please read the job description to find out more about the role. To apply, please email a copy of your CV and a cover letter explaining your suitability for the role. The deadline for applications is Monday 20 May. Interviews will be held via Zoom on Thursday 30 May.
Driven by our values and behaviours, we are a high-performing, ambitious and forward-thinking organisation, who value teamwork and collaboration. We encourage applications from individuals from all backgrounds who are inspired by our values and behaviours.
We request no contact from agencies. Due to the number of applications, only shortlisted candidates will be contacted after the application deadline.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
The Talent Set are delighted to be working with The Royal Marsden Cancer Charity to find their brand new Marketing Campaign Manager.
The Royal Marsden offers hybrid working, with a requirement of 2 days per week based at their Chelsea or Sutton site, with occasional working from Chelsea or Sutton site. Salary for this role is between £40-44k per year.
The Marketing Campaign Manager will lead the end-to-end delivery, and measurement of defined marketing campaigns, seeking efficiencies and development opportunities for growth. They will implement insight driven test and learn programmes and work to identify new marketing opportunities and audiences.
We are looking for a passionate and proficient marketer with experience of driving the development and delivery of complex integrated campaigns, someone who is a confident communicator and has strong relationship management skills.
Key Responsibilities:
· Successfully manage the strategy development and delivery of key defined marketing campaigns such as The Banham Marsden March from brief to launch and evaluation, on time and to budget, to achieve growth.
· Project manage these campaigns, ensuring marketing deliverables and milestones are met, and incorporate marketing activity across our channel mix. This includes defining and agreeing the brief with the key stakeholder, defining timings and budgets, and gathering quotes.
· Work cross-functionally with Fundraising colleagues and across the Marketing and Digital team to understand and develop, design and execute marketing campaigns applying a holistic view, which unifies channels and customer engagement touch points.
· Manage the day-to-day relationships with associated external suppliers, such as printers, freelancers, photographers, and creative agencies on allocated projects.
· Manage the Marketing Officer, supporting them to deliver their objectives and ensuring their development.
Person Specification:
· Creating marketing strategies for individual campaigns or products, including the testing of new tactics or ideas.
· Proficiency in executing end to end multi-channel marketing campaigns or projects from brief to delivery.
· Excellent written and oral skills including strong content production and brief writing skills.
· Working across multiple teams, with a range of internal and external stakeholders of all levels.
· Delivering clear, collated and focused feedback to agencies and stakeholders.
· Excellent knowledge of creative design principles – showing good creative appreciation and an ability to recommend direction.
· Establish and report against KPIs which measure success, impact and effectiveness.
· Management of an officer level line level report, or desire to take on this responsibility.
· Strong project and campaign management skills, with the ability to effectively prioritise and be adaptable to manage multiple workstreams in a fast-paced environment.
· Confident communicator, proficient in building relationships and managing stakeholders.
To be considered for this position please apply with your CV as soon as possible, regrettably please note we may not be able to reply to each and every application.
We are committed to diverse and inclusive recruitment practises that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process.
Salary: £43,000- £45,000, 2 year FTC
Location: Greater London
Job Type: Permanent
WANTED! Experienced Marketing Manager with an excellent track record of leading fundraising marketing campaigns for charity
THE COMPANY
Our client is one of the world's most famous conservation charities.
THE ROLE
In the job of Marketing Manager, you will:
- develop and implement the fundraising marketing plan using insight and customer data
- develop the fundraising proposition
- own the planning and delivery of the fundraising campaigns and collateral working with the subject matter experts, the fundraising teams and internal and external creatives
- deliver weekly and end-of-campaign updates
- work extensively with stakeholders
YOU
As the successful candidate for this fantastic role of Marketing Manager, you MUST have extensive experience in devising and managing busy marketing campaigns in the charity sector including:
- experience in leading fundraising marketing strategies specifically for individual giving and/ or legacy including media planning
- a track record of developing customer marketing propositions within a charity environment
- a proven track record managing advertising creative process with internal and external creative teams
- experience working with media agencies to deliver integrated campaigns across online and offline channels including paid search
- experience in paid media optimisation and reporting
If you can tick all the boxes above we'd like to hear from you NOW!
Salary: £43,000- £45,000, 2 year FTC
Location: Greater London
Job Type: Permanent
NB: You must be eligible to work in the UK
If this role isn't what you are looking for, don't worry. At Stopgap we cover a wider range of freelance and permanent positions with dedicated sector specialists. It is worth checking our website for all our latest jobs and registering to receive job alerts so you are the first to know about a new opportunity.
Marketing, Digital and Creative Recruitment
Stopgap - Talent With A Spark
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Duties and Key relationships Marketing and Communications
This is a new role in the Marketing and Communications department and is responsible for the media relations of the Charity.
PR and Media Relations
• To develop relevant media contacts, as well as contacts in the sector, to maximise the reach and coverage of key communications campaigns as well as wider organisational projects.
• Produce creative copy written for a variety of audience groups which champions and shows best practice of our tone of voice
• Develop and support in house PR roll out
· Work with external PR agency on selected press releases where relevant
· Write press releases in line with campaign launches and key moments
· Develop pitches and news stories and other promotional copy.
· Lead on media briefings that convey appropriate key messages and prepare spokespeople
· Identify and interview case studies and media spokespeople
· Pull together monthly Data Analysis reports with the support of the Marketing and Communications Manager
· Send out weekly coverage reports with the Digital Marketing Officer, monitor external activity (including competitor) and incorporate best practice.
· Analyse reports to identify new opportunities and act up to grow presence in national press by identifying proactive and reactive media opportunities.
· Be part of out-of-hours weekend monitoring rota
Communications
• Maintain the communications calendar
• Research, write and distribute media outreach activities such as press releases, media comments, media briefs, features, blogs and letters to editors
• Be the first point of contact for media enquiries and manage the press office function in a timely manner.
• Maintain library system for press cuttings, monitor cuttings and report on results
• Lead on gathering powerful stories that highlight the impact of childhood cancer on the lives of children, young people and families
• Work closely with the fundraising and digital teams to coordinate and respond to the different needs for case studies
• Maintain a detailed and GDPR compliant contact management system of all case studies
• Work closely with the Digital Team to ensure that all campaigns and content produced is reflected on the website and across social media accounts
Families
• Maintain relationships with current patient families who are sharing their cancer journey stories with the media.
• Produce stories of patient families and share online and social media
• Work with a diverse range of case studies and media spokespeople and ensure they are treated in an appropriate and safe manner.
• Be key spokesperson for families media storytelling
Other
• Contribute to the overall Marketing and Communications function of Children with Cancer UK
• Carry out any other duties commensurate with the general level of responsibility of the post
• Occasional events attendance
• Partnership relationship building
• Manage relevant cases and inboxes on Salesforce
• Marketing Cloud user
• Be part of the Officers forum
The client requests no contact from agencies or media sales.
Purpose of the role:
The purpose of this role is to manage and deliver an effective email CRM programme for ZSL and its Zoos (London Zoo and Whipsnade Zoo) across the broad range of audience groups (zoo visitors, donors, members, experience bookers, etc.). The aim is to continuously grow customer acquisition, engagement, value and loyalty as part of an overarching Supporter Journey that has the customer experience at its heart.
Your key responsibilities:
- Design and build on-brand email marketing campaigns from end to end. Including copywriting, building emails on Dotdigital, sending campaigns and manage A/B and MVP testing strategy to ensure continuous optimisation of email campaigns.
- Own the overall email campaign plan and delivery, working with audience owners across ZSL to manage email communications, providing guidance and best practice.
- Analyse and segment customer data and maximise this data to deliver effective targeted activity, managing the quality and frequency of messaging. Use this insight to identify opportunities for up-selling or cross-selling programmes.
- Develop and deliver customer data acquisition strategies and ensure all activity is GDPR compliant.
- Work with the Membership Marketing Manager to fully develop, deliver and manage an effective CRM programme for ZSL to build (automated) supporter journeys along the customer lifecycle, driving loyalty and growing the value of each customer and ROI from CRM activity.
- Work with the Digital Marketing Executive to track and analyse campaign results (engagement, conversion rates, web analytics, ROI) to produce regular reports on campaign performance, and continuously implement improvements based on findings.
- Develop strong working relationships with our Ticketing and Systems teams to understand and use Tessitura, our membership and donations CRM platform as well as ticketing and experiences data from SEE Tickets.
- Manage ZSL’s email service platform (currently Dotdigital) including being responsible for managing and maintaining the data within it to ensure that all customer data and communication is GDPR complaint, management of the ESP budget and management of the relationship with the ESP supplier.
ABOUT YOU
Your experience:
- Email CRM programme management expertise
- Consumer marketing communications experience and management of a customer database essential
- Experience with Dotdigital highly desirable
- Working knowledge of HTML desirable
- Experience with CRM platform Tessitura desirable
Your skills and knowledge:
- Strong project management skills and ability to co-ordinate multiple projects and stakeholders and manage competing priorities
- Excellent working knowledge of email service provider platforms, including knowledge of establishing automated programmes
- Experience in content development, including copywriting
- Experience in manipulating customer data with a high attention to detail
- Proven knowledge of the General Data Protection Regulation
- Good analytical and problem-solving skills with strong commercial focus
- Excellent interpersonal, communication and influencing skills
- Excellent Microsoft Excel skills
This post can operate on an agile/blended working model. We’re currently meeting as a team at the office (Regent’s Park) once per week, working from home for the rest of the week. Occasional travel to Whipsnade Zoo will also be required.
We strongly encourage applications from all backgrounds and celebrate the value of having a team of employees with diverse skills, experiences, and heritage. We are committed to ensuring our teams can bring their authentic selves to work without fear of discrimination. ZSL has active equality networks for our staff with lived experience and those who provide active allyship in Race and Culture, Team Pride, Disability Network, and Menopause Network, complemented by our strategic EDI Steering Group.
This role is subject to standard pre-employment checks, including the candidate's right to work in the UK.
ABOUT US
We’re ZSL, an international conservation charity. Through our unrivalled animal experts in our two zoos (London Zoo and Whipsnade Zoo), the work of our pioneering scientists, our dedicated conservationists, our purpose is to inspire, inform and empower people to stop wild animals going extinct. Our vision is a world where wildlife thrives and we’re working every day to achieve this. From investigating the health threats facing animals, to helping people and wildlife live alongside each other, we are committed to bringing wildlife back from the brink of extinction.
What do we offer?
At ZSL, we are proud of our approach to employee benefits. Our benefits include:
- Our vision and purpose - you’ll work alongside colleagues who are passionate about science-led conservation, knowing that you will help us to inspire, inform and empower people to stop wildlife going extinct
- Pension scheme - we offer a generous pension scheme with up to 12% contributory pension
- Flexible working – talk to us about your flexible working requirements and we will do everything we can to make sure you work in a way that suits you
- Holidays – 25 days annual leave allowance, plus UK bank holidays Wellbeing – access to a blended programme of wellbeing initiatives, including confidential access to our 24/7 Employee Assistance Programme
- Life assurance – eligible employees will be enrolled in ZSL’s life assurance scheme from their first day
- Complimentary tickets – annual allocation of Whipsnade Zoo and London Zoo tickets, with a 30% discount in online and retail shops
- Cycle2Work - our cycle to work scheme enables you to lease a bicycle
- Season ticket loan - we offer an interest free loan for eligibly London-based employees to buy a season ticket for travel between home and work
- Family friendly policies – we offer enhanced maternity, paternity, and adoption packages
NB: We reserve the right to close our advertisement early or extend the advertising date until a suitable candidate has been found.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Job description
We're seeking a talented and motivated Campaigns and Marketing Manager to lead and execute innovative marketing campaigns and strategies aimed at increasing awareness, engagement, and support for Southampton Hospitals Charity. This role will involve developing and implementing compelling campaigns across various channels to drive donations, event participation, and community involvement.
About the Charity
We are a leading healthcare charity dedicated to enhancing patient care and experience at University Hospital Southampton NHS Foundation Trust by providing vital funding for innovative projects, state-of-the-art equipment, and cutting-edge research. Our work is made possible through the generosity of individuals, businesses, and community groups who share our vision of exceptional healthcare.
Main Responsibilities:
Campaign Development and Management:
- Lead the development and execution of integrated marketing campaigns that align with the Charity's objectives and resonate with our target audience.
- Conduct thorough research to understand audience demographics, preferences, and behaviors.
- Collaborate with internal stakeholders to identify key messages and stories.
- Develop creative concepts, visuals, and messaging.
- Oversee the production of marketing materials.
- Evaluate campaign performance and effectiveness, identifying areas for improvement and optimisation
Digital Marketing and Content Creation:
- Develop and implement digital marketing strategies across various platforms, including social media, email marketing, website, and digital advertising, to maximise reach and engagement.
- Design and execute email marketing and donor campaigns.
- Optimise website content and user experience.
- Implement digital advertising campaigns across platforms.
- Generate compelling stories, testimonials, and case studies.
- Develop multimedia content and write persuasive copy for marketing materials, fundraising appeals, event promotions, and donor communications.
Brand Management, Data Analysis, and Reporting:
- Develop and maintain brand guidelines, ensuring consistency in messaging, tone, and visual identity across all channels and materials.
- Monitor brand mentions and sentiment online.
- Conduct periodic brand audits.
- Champion the Charity's brand values and mission.
- Set up tracking mechanisms and analytics tools to monitor campaign performance.
- Analyse data to assess campaign effectiveness and audience engagement.
- Prepare regular reports and dashboards summarising campaign results, trends, and insights for internal stakeholders.
Please submit your CV and a Cover Letter. Your Cover Letter should be no more than 2 pages and should include a summary of your reasons for applying for the position. You should also include details of how your skills and experience meet those necessary for the role, as listed in the Job Description and Person Specification.
We are a leading healthcare charity dedicated to enhancing patient care and experience at University Hospital Southampton
The client requests no contact from agencies or media sales.
About the opportunity
As our Digital Marketing Officer, you will play a pivotal role in supporting the Marketing Manager and broader team in volunteer and school recruitment efforts, while managing our social media presence. Your primary responsibilities will include managing and curating content for Action Tutoring's social media platforms, including Facebook, Instagram, LinkedIn, X, and TikTok.
In addition to social media management, you will contribute to the creation of diverse content, such as graphics, videos, and photography, with occasional visits to our school programmes and events. You will also monitor and report on the impact of our social media campaigns, staying abreast of industry trends to optimise our digital presence.
If you're creative, passionate about education, and thrive in community engagement, we'd love to have you on board.
Closing date: Sunday 19th May 2024
Interviews: 28th and 29th May 2024
Start date: June 2024
Location: This role is remote. The candidate can be based anywhere in the UK. Occasional travel to London is required.
We use anonymised applications for our shortlisting process.
Duties and responsibilities
• Responsibility for managing Action Tutoring’s social media channels (Facebook, Instagram, LinkedIn, X, TikTok and YouTube). Plan content (in collaboration with wider Marketing and Communications team) in line with the charity’s wider campaigns, volunteer recruitment rounds and key messages, ensuring regular diverse posting.
• Work with the Marketing Manager to develop engaging content which encourages the recruitment of high quality volunteer tutors, enquiries from potential partner schools and raises awareness of the charity to potential fundraisers, donors and employees.
• Promote the breadth of Action Tutoring’s activities and projects on social media, working across the whole team to gather content to raise brand awareness (including Programme, Philanthropy, Operations, Policy and Impact).
• Contribute to the development of content for social media channels including graphics, video and photography, with the occasional visit to school programmes and other charity events.
• Regularly analyse and report on the impact of Action Tutoring’s social media content through weekly analysis, quarterly reporting and campaign analysis.
• Monitor social media trends and industry developments to ensure we’re maximising content across all channels.
• Lead on blogger, influencer and community outreach (e.g. Facebook community groups, Next Door) to help raise awareness of Action Tutoring's volunteering opportunities and encourage applications.
• Manage our national digital adverts (such as Indeed, CharityJobs, Do-It). Respond to any direct enquiries sent through these and other digital platforms, including the Volunteer Facebook Group and Google business.
• Identify national digital advertising opportunities for volunteer and school marketing, and support with content for regional adverts. Work with the Marketing Manager to analyse impact and decide where our budget is best spent.
• Support the day to day management of Action Tutoring’s website, editing content with updates upon request. Support with creating high quality, engaging content for the Action Tutoring website to ensure it’s optimised.
• Create external marketing materials on request and support with ad-hoc visual design work.
• Support with the attendance at volunteering promotion events, mainly university fairs.
• Any other duties deemed reasonable by the Chief Executive Officer.
Person specification
Qualifications criteria:
• Right to work in the UK.
We are looking for some of the following attributes, though you might be more experienced in some areas than others:
• Excellent knowledge of social media platforms such as Facebook, Instagram, LinkedIn, X, and TikTok.
• Copywriting skills: able to interact with a range of audiences and have outstanding verbal and written communication skills. The role involves representing our brand on various channels and you will need to be able to adapt your communication style to different audiences and inspire them to engage with the charity.
• Able to work independently and use initiative in a range of situations.
• Able to think creatively and generate content to effectively convey messages and motivate audiences.
• Adaptable and open to learning. You will need to be willing to adapt and to grow and develop with the organisation.
• Efficient and able to work under pressure when required, able to multi-task and juggle a varied workload.
• Committed to equality, diversity and inclusion.
• Committed to the mission and values of Action Tutoring.
• Committed to promoting and safeguarding the welfare of children.
The client requests no contact from agencies or media sales.