Marketing manager jobs in Birmingham, west midlands
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Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
What we're building
Level Water exists to solve a problem that shouldn’t exist: too many disabled children are still missing out on high-quality swimming lessons.
Last year, our swimmers raised over £1m. This year we’ve sold out events in minutes and want to double the fundraising. We’re on the path to exponential growth and we need someone who can help us get there.
We're Level Water, a founder-led charity solving learn-to-swim for disabled children. We're not your typical charity. We own our events and run them like a business. We move fast, test everything, and we're building something that doesn't exist anywhere else. Our events are uniquely profitable, and we reinvest in quality and growth.
We've just brought in a new Fundraising Director, and this Marketing role is a cornerstone of the team we're building. If you want to help define how a modern charity grows and does marketing, this is your chance.
The opportunity
This isn't a "post on social and send a newsletter" role. This is a “build something exceptional, then grow it” role. Marketing is at the heart of our flywheel, which means you’ll be integral to everything we are doing at Level Water.
You'll own marketing strategy and execution across our entire operation: our iconic events, our life-changing swimming programmes, and our reputation as a charity. You'll drive growth, tell stories that matter, and build genuine communities that scale.
You'll have the freedom to experiment. Want to test a new channel? Launch a content series? Build a creator programme? Run paid campaigns that actually convert? Brilliant. Build the business case and let's do it.
You'll work with real impact. Children with disabilities are learning to swim because of us. Families are transformed by our lessons. Volunteers and incredible teachers make it happen. These are stories that deserve to be told brilliantly, and you'll be the one telling them.
This role is 80% growth and 20% impact storytelling, but the two are inseparable. We’re product-led and we launch and test often. Great stories fuel growth. Growth creates more stories. You'll understand that tension and thrive in it.
You'll work closely with our Fundraising Director and CEO to scale marketing as our most powerful growth lever. You'll also manage a network of brilliant freelancers (photographers, videographers, copywriters, designers) to help you execute at the highest level.
And you'll grow with us. We're scaling fast, and we need people who can scale with us.
This is a mission-critical role in driving Level Water's growth. Every event you sell out, every story you tell, every audience you build helps unlock more funded swimming lessons, bringing us closer to a future where every disabled child can have a great swimming lesson with a confident, qualified teacher.
Marketing at Level Water isn’t just about selling events - it’s a core delivery mechanism in our Theory of Change. This role exists to move the levers that unlock more lessons, faster progression, stronger outcomes, and a sustainable income engine that funds it all.
This is the most exciting marketing job in the charity sector for the right person.
What you'll actually do
This role owns marketing as a growth engine. You'll set strategy, drive execution across multiple channels, and be accountable for how marketing translates into event sign-ups, fundraising growth, profile, and impact. You'll work closely with the Fundraising Director to shape priorities, influence decisions, and build something that scales.
Drive growth marketing that converts
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Own end-to-end marketing for our events portfolio: from launch campaigns to sell-out.
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Build and execute multi-channel campaigns across social, email, paid ads, PR, partnerships, and whatever else works.
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Test everything. Audiences, messages, creative, channels. Find what works, double down, and scale it.
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Use data to spot opportunities: which channels are converting? Where are we leaving growth on the table? What could we do differently?
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Manage our digital advertising and paid social strategy with a ruthless focus on ROI.
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Grow our email database and social audiences with intent, not just for vanity metrics.
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Be trusted to repeatedly turn £1 into £5 or £10.
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Define and unleash our audiences: help them share their stories in a way that turns experiences into future sales, and makes everything that Level Water does easier.
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Build and manage our captain and ambassador programmes as genuine growth engines - nurturing relationships, setting expectations, and turning influence into measurable impact.
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Proactively convert interest into action. This includes direct outreach (e.g. picking up the phone to captains, engaging top fundraisers, activating ambassadors) to ensure intent turns into ticket sales and fundraising.
Tell stories that build belief
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Find, shape, and share the stories that show our impact: the children, the families, the teachers, the moments that matter.
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Build and curate a library of content (video, photography, case studies, testimonials) that we can use everywhere.
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Work with freelance photographers and videographers to capture our events and programmes at their best.
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Create content that our supporters, partners, and prospects actually want to engage with, not just content that ticks a box.
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Manage our website (fundraising, events, and programmes pages) to ensure it's always up to date, compelling, and optimised for conversion.
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Ensure our impact reporting to donors is rich with content about our work.
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Use storytelling internally to build shared understanding, momentum and belief across the charity as we scale.
Build our profile and partnerships
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Position Level Water as a leader in accessible swimming and outdoor challenge events.
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Build and leverage relationships with press, influencers, local authorities, and stakeholders.
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Identify partnership and sponsorship opportunities that align with our mission and drive growth.
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Amplify examples of inclusion within our pools, making them known and also making inclusive practice visible.
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Promote our swimming pool partners and recognise their contribution to our work.
Manage, measure, and improve
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Own the marketing budget and get maximum value from every pound spent.
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Manage our freelance network: scope projects, review proposals, and ensure quality work on time and on budget.
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Report regularly on what's working and what's not: campaign performance, audience growth, conversion rates, ROI.
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Stay ahead of the curve: what are the best organisations doing? What can we learn and adapt?
Who we're looking for
We care much more about how you work than where you've worked. You don't need charity sector experience .
People who thrive here have:
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Hustle and drive. You take ownership. You spot opportunities and go after them. You don't wait to be told what to do.
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A commercial approach. You think in terms of audiences, funnels, conversion, and scale. You understand what drives growth and you know how to execute it.
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Copywriting chops. You can really write. Headlines that stop the scroll. Emails people actually read. Stories that land. You know that words matter.
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A data brain. You can look at campaign performance and spot the story. You know that "CTR is up 18%" means something, and you know how to act on it.
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A bias for action. You test things. You move fast. You're comfortable with uncertainty and you learn by doing.
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Creative thinking. You generate ideas. You see opportunities others miss. You're not afraid to try something different.
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Organisation. Strong attention to detail, with the ability to run 12 products, 40 email journeys and 100 web pages without dropping anything.
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An entrepreneurial mindset. You think like an owner. If this were your business, how would you grow it?
Bonus points if:
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You've worked in a startup, scale-up, or high-growth environment.
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You've built audiences from scratch or scaled marketing profitably.
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You've led paid campaigns that actually delivered ROI.
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You've worked across multiple channels and understand how they work together.
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You love being outdoors (swimming, hiking, wild camping, anything that gets you outside).
Why Level Water?
Our values: Bold, Driven, Personal, and Joyful are at the heart of this role. You'll be expected to bring ambition, move with purpose, care deeply about impact, and help create marketing that feels genuinely joyful to be part of.
Bold. This isn't a "follow the playbook" role. We want your ideas. We want you to challenge us. We want you to help us build something better.
Driven. We're growing fast and we need people who can scale with us. If you're ambitious, there's a huge opportunity here.
Personal. We're a small, founder-led team. We move fast, we debate hard, we test everything, and we care deeply about what we do.
Joyful. You'll work on some of the most iconic outdoor swims in the UK. You'll help tell stories that change lives. You'll be part of creating something people remember forever.
Practical details
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Flexible working: remote, hybrid, or (even better) office-based in Tunbridge Wells or Exeter, your choice.
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You'll attend weekend events throughout the summer (with time off in lieu).
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Salary: £30k–£45k depending on experience.
How to apply
We want to hear from you in whatever way best shows us who you are and how you think.
Get creative. It’s a marketing job so sell us on your personality and style. A traditional CV and cover letter? Absolutely fine. A video introduction? Great. A presentation deck? Bring it on. Whatever format helps you shine and show us who you are.
Here's what we'd love to know:
1. How you'd approach marketing growth:
Imagine we want to double sign-ups for one of our summer events (currently sitting at 500 swimmers). Walk us through your approach: which channels would you use, what would your messaging be, how would you measure success, and what would you test first?
2. What excites you about this role:
Tell us why this opportunity appeals to you specifically.
3. Something you're proud of:
Share one thing you've built, grown, or improved. Doesn't have to be in charity or even at work, it could be anything that shows your drive and ability to make things happen.
Before you apply
If you've got questions about the role, the team, or whether this might be right for you, please reach out. I'm Andy Punter, Fundraising Director at Level Water, and I'd genuinely love to chat.
Deadline
20th March 2026
We're excited to meet you. Let's build something brilliant together.
Registered Charity
6 - 10
We equip pools and leisure providers across the UK to deliver specialist swimming lessons for children with disabilities.
Thank you!
Our vision
At Rees Foundation, we believe that everyone with care experience should have the same life chances as anyone else.
We work alongside care experienced people to provide practical support, build community, and create opportunities so that individuals can move forward with confidence, connection, and hope.
Our communications and marketing are rooted in authenticity, respect, and lived experience. We aim to amplify real voices, build understanding, and inspire support for the work we do together.
Overall purpose of the role
The Marketing and Communications Manager leads the charity’s strategic communications and marketing activity, ensuring that our voice, values, and impact are clearly and consistently communicated.
The post holder will be responsible for shaping and delivering an integrated marketing and communications strategy that supports service engagement, fundraising, partnerships, and organisational growth. The role involves balancing and prioritising communications across a range of projects, services, partnerships, and campaigns, ensuring the charity’s overall message remains clear, consistent, and impactful.
They will play a key role in helping the charity extend its reach and connect with more care experienced people across the UK. The role requires a proactive, creative, and visionary approach, identifying new opportunities, audiences, and platforms, and ensuring that the charity’s projects and services are visible, accessible, and relevant to those who need them most.
Working closely with colleagues across the organisation, the role will oversee the planning and delivery of campaigns, digital engagement, content, and brand development, while line managing the Marketing Executive and supporting a positive, collaborative culture. As part of a small, collaborative team, the post holder will combine strategic leadership with hands on involvement in the development of key marketing materials and campaigns where appropriate.
Key responsibilities
Strategic leadership
- Lead the development and delivery of an integrated marketing and communications strategy aligned with the charity’s vision, values, and strategic priorities.
- Provide strategic advice to senior leadership on marketing, communications, and brand positioning.
- Ensure all communications reflect the charity’s tone of voice, values, and lived experience approach.
- Contribute to organisational planning and support the delivery of strategic programmes and campaigns.
- Prioritise and coordinate marketing activity across multiple programmes, campaigns, and audiences, ensuring resources are used effectively and key organisational priorities are reflected.
Team leadership and management
- Line manage and support the Marketing Executive, providing regular supervision, guidance, and development.
- Allocate and prioritise work across the marketing function.
- Foster a positive, supportive, and collaborative team culture.
- Encourage creativity, initiative, and continuous improvement.
- Work alongside the Marketing Executive as part of a small, practical team, contributing directly to marketing outputs as required.
Reach, engagement, and innovation
- Proactively identify opportunities to extend the charity’s reach to more care experienced people across different regions and communities.
- Work closely with service teams to ensure projects and services are clearly communicated, accessible, and visible to those who may benefit.
- Develop innovative and creative approaches to engagement, particularly for harder to reach audiences.
- Test new channels, formats, and campaigns to increase awareness, participation, and community connection.
- Support the growth of the charity’s community of care experienced people, volunteers, ambassadors, and partners.
- Ensure communications are inclusive, trauma informed, and grounded in lived experience.
Campaigns and content
- Plan and deliver integrated marketing campaigns across digital, print, and events, taking a hands on role in content and material development where appropriate.
- Lead and contribute directly to the creation of engaging, accessible, and trauma informed content.
- Ensure consistent messaging across all channels, including website, social media, email, and printed materials.
- Support programme teams to promote services, events, and impact.
- Take a proactive approach to promoting each of the charity’s core projects and services, ensuring they reach the right audiences at the right time.
- Work with teams and care experienced contributors to develop compelling stories that demonstrate impact and encourage engagement.
Digital and audience engagement
- Oversee the charity’s digital presence, including website, social media, and email platforms.
- Ensure content is accessible, inclusive, and aligned with the needs of different audiences.
- Monitor engagement and audience growth, using insight to inform future activity.
Fundraising and partnerships
- Work closely with the fundraising team to support donor, corporate, and grant related communications.
- Develop materials that demonstrate impact and inspire support.
- Support the promotion of partnerships, campaigns, and corporate engagement.
- Identify and maximise PR and media opportunities.
Impact, data, and reporting
- Develop and monitor key performance indicators for marketing and communications activity.
- Use data and insight to shape campaigns, messaging, and audience engagement.
- Provide regular reports to senior leadership on performance, impact, and learning.
Brand and external profile
- Act as a guardian of the Rees Foundation brand, ensuring consistency and quality across all communications.
- Build and maintain relationships with media, partners, and sector networks.
- Support ambassador, volunteer, and lived experience storytelling initiatives.
Financial and operational responsibilities
- Manage the marketing budget effectively, ensuring value for money.
- Work with external suppliers, designers, and agencies where required.
- Ensure all communications comply with relevant policies, including safeguarding, data protection, and equality, diversity, and inclusion.
General responsibilities
- Work in a flexible and collaborative way to support the team.
- Uphold the charity’s values in all aspects of work.
- Participate in training, supervision, and organisational development activities.
- Undertake other reasonable duties as required.
Person specification
Essential
Experience
- Experience in a marketing or communications role, with strategic planning responsibilities.
- Experience managing or supervising staff, volunteers, or contractors.
- Experience delivering integrated digital and offline campaigns.
- Experience working across multiple stakeholders or projects.
- Experience working in a complex or multi service organisation, balancing communications across different projects, audiences, or funding streams.
Knowledge and skills
- Strong understanding of digital marketing, social media, and audience engagement.
- Excellent written and verbal communication skills.
- Ability to translate complex or sensitive information into accessible, engaging content.
- Strong organisational and project management skills.
Personal qualities
- Values led and committed to the charity’s mission.
- Collaborative and supportive leadership style.
- Creative, proactive, and solutions focused.
- Visionary, with the ability to spot opportunities and turn ideas into practical campaigns.
- Passionate about extending the charity’s reach and ensuring more care experienced people can access support.
- Able to manage competing demands across a range of programmes, campaigns, and stakeholders, maintaining clarity, focus, and impact.
Desirable
- Experience in the charity, social care, or youth sector.
- Experience supporting fundraising or corporate partnerships.
- Experience working with lived experience voices or co production.
- Knowledge of accessibility and trauma informed communications.
Registered Charity
21 - 50
Our aim is to help care leavers thrive. Our projects are available to anyone over 16 who has been in foster care or residential care as a child.
The client requests no contact from agencies or media sales.
Thank you!
Actively Interviewing
This organisation is scheduling interviews as applications come in. They're ready to hire as soon as they find the right person. Don't miss your opportunity, apply now!
We are recruiting for the new role of Communications & Marketing Manager. This year we are celebrating the 40th anniversary of the founding of ABCD. It’s an important and exciting point in ABCD’s development, when we seek to develop our profile and supporter base, particularly among younger people in the UK. Over recent years we have been gradually extending the scope of our work in the refugee camps in the West Bank. As we grow, and the demand for our services grows, so have our ambitions to raise much needed funds as we develop. We seek a committed individual to join us on a one-year contract with a vewi to becoming permanent if all goes well.
Registered Charity
6 - 10
ABCD improves the lives of children with disabilities across Palestine regardless of faith, race or gender
Thank you!
Help improve the life chances of young people through physics education. We’re looking for an experienced, creative Marketing and Communications Manager to raise awareness of our work, strengthen our brand, and inspire engagement across schools, teachers, industry partners, and supporters.
Physics Partners is a charity dedicated to improving young people’s life chances through high-quality physics teaching. We work with schools, teachers, and industry partners to make physics accessible for every student, helping to build the skilled workforce the UK needs for the future.
As our Marketing and Communications Manager, you’ll lead campaigns that tell our story, grow our reach, and celebrate the impact of our programmes. You’ll manage content across digital, print, and social media, shape our online presence, and develop creative materials that connect with diverse audiences.
We’re looking for someone who combines strategic thinking with hands-on creativity - confident in digital communications, content creation, and stakeholder engagement. You’ll join a small, collaborative team where your ideas will make a real difference.
Key details
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Hours: 14 hours per week (0.4 FTE) – flexible working arrangements available
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Contract: 6-month initial term, with potential to become permanent
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Salary: £35,000 FTE (negotiable depending on experience and contract type)
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Reports to: Chief Executive
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Location: Home-based, with occasional travel
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Contract type: Employment or freelance considered
Essential skills and experience
- Proven experience in developing, planning, and executing marketing communications campaigns.
- Strong digital communications skills (CMS, SEO, email marketing, social media, Google Analytics).
- Excellent writing, editing, and storytelling ability with a strong eye for design and detail.
- Track record of managing external agencies and multiple stakeholders.
- Creative and proactive mindset
- Strong organisational skills and ability to manage competing priorities.
- A genuine commitment to diversity, inclusion, sustainability, and Physics Partners’ mission.
Application process
The full role description is available to download.
Submit your CV and a brief cover letter outlining your suitability for the role.
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Deadline: 5:00 pm, Sunday 1 March 2026
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First interviews: Online on 9 and 10 March 2026
Physics Partners is an equal opportunities employer. We welcome applications from people of all backgrounds and are committed to building a diverse and inclusive workforce.
The client requests no contact from agencies or media sales.