3 Marketing manager jobs in Coventry, West Midlands
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About the role
We are currently recruiting for a Senior Marketing Manager (Support and Influencing) to join on a full-time basis, working 35 hours per week on a fixed-term contract for 12 months. This is a home-based role, with occasional travel required for in-person team meetings and events.
As Senior Marketing Manager (Support and Influencing), your role will be pivotal in galvanising our society around dementia: creating the conditions for greater public engagement, determination and pressure for change.
Your work will position dementia as a major health and social issue, mobilising the public to pressure the system for better diagnosis, treatment, care and support. You will help us to move dementia from overlooked to unavoidable, whilst also contributing to increasing awareness and engagement with Alzheimer’s Society’s vital and life changing support services and health information.
You will also be leading the charge in driving the public to Demand a Better Future for people affected by dementia through targeted influencing marketing campaigns. You will build our influencing and campaigning marketing programme with key internal senior stakeholders to drive the public to pressure the government and the system to drive positive change around dementia diagnosis, treatment, care and support.
You will use audience centred, multi-channel marketing strategies, plans and activations to drive an increase in awareness, perceptions, understanding and engagement, helping us to continue to reach people affected by dementia with our life changing support services and health information. These marketing campaigns could cover paid, earned, owned, and shared media – and all will contribute to a high-quality brand experience.
We have provisionally scheduled the first stage interviews for this role to take place via MS Teams on Thursday 8th October.
About you
Joining us, you’ll have a strategic focus and extensive experience of developing and deploying successful multi-channel marketing strategies and campaigns – ideally within the charity sector, health sector or government. You’ll have a demonstrable ability to translate organisational strategies and business needs into detailed marketing strategies, objectives and recommendations.
Crucially, you’ll have experience managing and motivating a high performing team in addition to experience in planning, deploying and managing marketing budgets and resources effectively. You’ll be able to work well in collaboration with other teams, with the communication and interpersonal skills required to influence and inspire across all levels.
What you’ll focus on:
- Leading upper-funnel public engagement marketing that frames dementia as a major societal and public priority, building understanding, urgency and pressure for change alongside support and campaign marketing activity.
- Overseeing the development and delivery of integrated, multi-channel marketing strategies, plans and campaigns for support services, health information, public awareness, campaigning and influencing priorities.
- Leading senior stakeholder groups to agree priorities, influence upwards and ensure marketing resource, plans and seven-figure budgets are focused on activity with the greatest potential to deliver organisational impact.
- Running key steering and working groups to identify, unblock and respond to marketing challenges and opportunities.
- Leading cross-organisational teams and agency partners to deliver joined-up activity across paid, owned, earned and shared channels, maximising integration and cross-sell opportunities.
- Line managing two marketing executives and ensuring the team operates as a high-performing, efficient function, with clear priorities, strong ways of working and shared accountability for delivery.
- Overseeing media planning and implementation for support and influencing marketing campaigns in collaboration with inhouse delivery teams and external agencies.
About Alzheimer's Society - who are we and what’s our mission?
Dementia is the UK’s biggest killer. One in three people born in the UK today will develop dementia in their lifetime.
At Alzheimer’s Society, we’re the UK’s leading dementia charity and the only one to tackle all aspects of dementia by giving help and hope to people living with dementia today and in the future. We give vital support to people facing the most frightening times of their lives, while also funding ground-breaking research and campaigning to make dementia the priority it should be.
Together with our supporters, we’re working towards a world where dementia no longer devastates lives. Our values make sure that our focus is clear for the challenges and opportunities ahead and remind us of what we all stand for.
Our commitment to Equity, Diversity, Inclusion & Belonging
We need to ensure the voices around our table better reflect and understand the communities we exist to serve. We strongly encourage individuals to apply who have a disability, impairment or health condition or individuals who identify as part of a minority ethnic background, as these groups are currently under-represented at Alzheimer's Society.
Our hiring process
We want you to bring your whole self to the process. Applications are anonymised until interview stage, and we’re happy to support any adjustments. Share your feedback via our candidate survey when applying to help us improve. We may close early if we receive high interest (with 48 hours’ notice). Some roles may require a DBS check as part of our safer recruitment commitment. Thinking about using AI during the recruitment process? We know this can be helpful in many ways but remember to include your personal and authentic self too. Your voice and experience are what really set you apart.
Giving back to you
At Alzheimer’s Society, we value our people and take a total reward approach to pay and benefits. You’ll enjoy a generous double-matched pension scheme, 27 days’ annual leave (plus bank holidays and wellbeing days), and access to a free Health Shield Cash Plan, 24/7 EAP, Thrive mental wellbeing support, and virtual GP services. Our Society Plus platform offers exclusive discounts, wellbeing resources, and recognition schemes, while our flexible working, family-friendly policies, and life assurance provide peace of mind and work/life balance. We also offer a free Will-writing service and long service awards to recognise your ongoing commitment.
Closing Date: 27th September 2026
Interview Date: 8th October 2026
Corporate Band E
Salary : £38,413 rising to £39,908 in year two, subject to achieving objectives
Hours: Full Time, 37.5 hours
Fixed Term: 2 years until 31st December 2028, covering a secondment
Hybrid working with multi-site working from home and across both sites, Selly Park and Erdington
About the role
We are recruiting a Communications and Marketing Manager to support income growth through the delivery of Birmingham Hospice's income generation communications and marketing activity.
This is a two-year, fixed-term post covering a secondment – a genuine opportunity to make a lasting impact for a charity with ambitious plans for the future.
Working closely with income generation colleagues, you'll bring together fundraising, media, marketing, digital, creative and campaigns activity to maximise income, supporter acquisition and retention.
You'll be confident leading projects and working collaboratively across teams to deliver impactful campaigns through social media, email and paid media, bringing creativity, innovation and new ideas to help secure and grow all forms of voluntary income and raise the profile of Birmingham Hospice.
What you’ll bring
- A background in a fundraising and/or communications environment
- A proven track record creating multimedia communications campaigns, including social media, email and paid digital advertising (e.g. Meta, Google, TikTok ads)
- Experience of developing and managing digital channels, including websites and a variety of social media platforms
- Some experience of line managing, mentoring or developing team members
- Excellent organisational skills, with the ability to manage a complex workload and prioritise effectively
- Creative thinking skills with the ability to spot opportunities for innovation and growth
What we offer
- Join a supportive, creative and collaborative team where your ideas are valued
- A varied and interesting role leading fundraising marketing, digital and campaigns activity
- Autonomy to try new things and bring innovation to your work
- Work that makes a genuine difference for people living with terminal illness and their families
- Recognition of prior NHS or hospice service (including pension and annual leave entitlements)
- Generous annual leave, wellbeing programmes and access to employee benefit platforms such as Stream and Engage
We believe that anyone with a terminal diagnosis deserves to live well and make the very most of the time that remains.


The client requests no contact from agencies or media sales.
This is an exciting opportunity to join a respected professional membership organisation and educational charity at a time of significant development and growth. Working within a collaborative team, you'll lead the marketing strategy for a portfolio of professional qualifications, helping to attract future students, engage employers and strengthen the position of industry-leading qualifications.
As Qualifications Marketing Manager, you'll be responsible for developing and delivering strategic marketing plans that increase awareness, generate engagement and grow the student pipeline. You'll use audience insight, research and performance data to shape campaigns, improve customer journeys and deliver measurable results.
This role offers a unique blend of strategic marketing, stakeholder engagement and content development. You'll work closely with employers, training providers and internal teams to ensure marketing activity reaches the right audiences, communicates clear value and supports long-term growth objectives.
What you'll be doing
- Leading the marketing strategy and delivery for professional qualifications, certifications and programmes
• Driving student recruitment and awareness through targeted B2B and B2C campaigns
• Leading the marketing activity for a major qualification launch and ongoing promotional campaigns
• Using audience insight, market research and performance data to inform strategic decision-making
• Mapping and improving customer journeys to increase engagement and conversion
• Creating compelling content across websites, email marketing, social media and digital advertising
• Developing marketing plans, creative briefs and campaign assets that align with brand guidelines
• Building strong relationships with employers, training providers and key stakeholders
• Managing agency relationships and external suppliers
• Monitoring performance, analysing results and reporting on ROI and campaign effectiveness
- Proven experience delivering integrated marketing and campaign strategies
• Experience of both B2B and B2C marketing
• Strong analytical skills and experience using data and insight to drive decisions
• Excellent stakeholder engagement and relationship-building skills
• Strong project management skills and the ability to manage multiple priorities
• Experience developing engaging content across digital channels
• Confidence working with CRM systems, website platforms and marketing analytics tools
• Excellent written and verbal communication skills, including presentation skills
• A proactive and self-directed approach with excellent attention to detail
• Experience within a membership body, professional education or qualifications environment would be highly desirable
Closing date: 25 September 2026
We want you to have every opportunity to demonstrate your skills, ability and potential; please contact us if you require any assistance or adjustment so that we can help with making the application process work for you.