2 Marketing manager jobs in Leicester

Are you an ambitious fundraising professional with the vision to spot opportunities, the commercial drive to deliver results and the leadership skills to bring out the best in your team?

At RSPCA Woodside, we’re looking for an experienced and forward-thinking Fundraising and Marketing Manager to help shape the future of our income generation and supporter engagement.

This is an exciting opportunity to take a leading role in growing sustainable income, developing meaningful partnerships and strengthening Woodside’s profile across the communities we serve. You’ll lead a dedicated team, bring fresh thinking to our fundraising and marketing activities, and turn ambitious plans into measurable results.

If you’re a strategic thinker who thrives on a challenge, knows how to inspire others and wants to use your expertise to make a genuine difference, we’d love to hear from you!

Job Purpose

The Fundraising and Marketing Manager will be responsible providing leadership and expertise across all fundraising income streams and marketing activity for RSPCA Leicestershire, Peterborough and Rutland.

Striving not only to maintain but to also drive and go beyond compliance expectations, both internally and externally, to ensure that not only are our values upheld but that we are compliant in everything that we do. 

Whilst ensuring that our animals are the focus of our service, the post holder will continually review, maintain and improve where necessary to uphold the charity’s high standards and ensure that all levels of the charity are maintaining and working within current regulations and guidelines set out for the charity.

Role Responsibilities

• Support the Head of Income Generation to deliver the charity’s fundraising and marketing strategy, translating agreed priorities into practical plans and measurable results. 

• Lead, support and develop the fundraising and marketing team, setting clear objectives, managing workloads and reviewing performance. 

• Manage delivery against agreed fundraising income targets, reviewing each income stream and taking action to improve results and grow sustainable income. 

• Prepare performance reports and dashboard information for the Head of Income Generation, highlighting achievements, risks and actions required for board reporting. 

• Support the preparation of annual fundraising and marketing budgets, monitoring income and expenditure throughout the year to achieve agreed financial outcomes. 

• Develop and manage relationships with high-value supporters, major donors and corporate partners, securing significant gifts and building long-term support. 

• Develop legacy fundraising activity, raising awareness of gifts in wills and providing sensitive, appropriate care for legacy supporters. 

• Identify suitable trust and grant opportunities, prepare compelling applications and coordinate reporting to funders on the use and impact of their support. 

• Identify and assess new fundraising and marketing opportunities, preparing business cases and leading agreed initiatives from planning through to delivery. 

• Work with the Head of Income Generation to grow the lottery and other regular giving opportunities, improving supporter recruitment and retention. 

• Ensure a consistent, positive supporter experience across fundraising activities, with timely communication, appropriate recognition and clear opportunities for continued involvement. 

• Lead the effective use of Beacon CRM across the team, maintaining accurate supporter records and improving processes, reporting and supporter communications. 

• Manage the fundraising and marketing activity calendar, coordinating campaigns, appeals, events and communications across the team and wider charity. 

• Oversee marketing activity to grow awareness, engagement and fundraising response, maintaining brand guidelines and approving marketing materials within agreed authority. 

• Ensure fundraising and marketing activity follows relevant requirements and charity policies, including data protection, consent and responsible fundraising, escalating concerns where necessary. 

• Carry out other reasonable duties appropriate to the role, as agreed with the CEO or Head of Income Generation. 

Leadership Responsibilities

• Providing decision-making and advice for fundraising and marketing.

• Fundraising Regulator and ensuring any other regulatory and legal requirements of statutory bodies are met. 

• Creating fundraising opportunities. 

• Supporting department planning and budgeting. 

• Assessing risk and ensuring relevant mitigations are in place 

• Creating an inspiring team environment with an open communication culture. 

• Promoting a clear vision and a positive culture of engagement and well-being 

• Leading by example and modelling the organisational values. 

• Providing supportive leadership, ensuring all people, policies and procedures are adhered to, drive succession planning through coaching. 

• Following industry trends and market changes. 

Person Specification

• Proven experience of growing fundraising income across several streams, with a track record of achieving targets, managing budgets and developing sustainable sources of support. 

• Experience of securing significant funding through major donors, corporate partnerships or trusts and grants, with strong relationship-building skills and the ability to make compelling fundraising proposals. 

• Experience of planning and delivering marketing campaigns that increase awareness, engage supporters and generate fundraising income, with the ability to maintain consistent branding and evaluate results. 

• Leadership qualities to engage, nurture and enthuse. Experience of managing teams. 

• A creative outlook, with the ability to articulate your vision with passion at all levels of the organisation. 

• Controlled: in an environment where no day is the same, you will be calm and able to respond in a crisis 

• Good analytic skills 

• Experience of being accountable for budgets and management of charity assets.

• Strong IT skills, use of CRM systems is essential.

• Committed to own professional development.

• High integrity and openness combined with commitment to good governance.

36.5 hours per week

Benefits:

• Company pension
• Employee and store discounts
• EV Car salary sacrifice scheme
• Free parking
• Health and wellbeing programme

Application Deadline: 9am Monday 23rd November

Teams screening interviews: Thursday 3rd December.