Greenpeace is an international non-profit global campaigning organisation. Our independence and global reach enables us to stand for positive change through action in order to defend nature and promote peace. We investigate and expose global environmental problems, confront those in positions of power and present alternative solutions.

Do you want to use your marketing know-how to help Greenpeace achieve its goals?

We are looking for a talented digital direct marketing professional to lead a team of specialists delivering marketing campaigns that build Greenpeace’s supporter base.

Are you an inspiring manager with experience of delivering a variety of complex, integrated marketing campaigns from start to completion? Passionate about KPIs and optimising performance - you thrive in a fast paced arena where you can see how your work is making a real impact. Join us and be part of the change you want to see.

The Direct Marketing Manager plays a significant role in developing and delivering the digital streams of our donor recruitment strategy. You will maximise supporter recruitment opportunities using a range of digital channels (with a strong emphasis on Facebook) and will lead a team to deliver against ambitious targets and work to maximise opportunities for innovation and development.

To secure this role:

Since the majority of the work that you will be responsible for is delivered via Facebook, we are looking for someone with extensive experience using Facebook ad manager. This will be essential to guide your team in their day-to-day work, and to ensure any strategy is based on knowledge of the core tools. You will have solid direct marketing experience, exceptional project management skills and the self-assurance to make data-led recommendations for effective fundraising campaigns.

To Apply

For further information and details on how to apply, please follow the link to our website.

Greenpeace UK is an inclusive and diversity-friendly employer. We value difference, promote equality and challenge discrimination, enhancing our organisational capability. We welcome and encourage applications from people of all backgrounds and do not discriminate on the basis of disability, race, colour, ethnicity, gender, religion, sexual orientation, age or any other category protected by law. Greenpeace UK was recently awarded the National Equality Standard, one of the UK’s most rigorous accreditations for equality, diversity and inclusion.

CLOSING DATE: 30 January 2020

INTERVIEWS: 12 February 2020

A great opportunity to join a world-leading Health Charity based in Central London offering flexible working options (4 days a week would be considered).

As an experienced Marketing Manager you will be joining the Legacy team as they enter year 3 of their 5 year strategy having enjoyed huge success since their conception, winning awards from the IOF and recently launching a leading Free Will programme. Legacy experience is helpful but far from essential to be successful in this role, an understanding of an over-50’s audience would be very beneficial. This organisation is pushing boundaries, but Direct Mail is of course still an absolute must in Fundraising – experience conceiving, implementing and managing DM campaigns is essential.

Working very closely with the Head of Legacy, you will be confident deputising and making decisions in their absence, as well as managing the personal development of a very competent Legacy Officer. You will work in partnership with the Database support team, developing a supporter journey that optimises engagement and income.

Some key areas of responsibility include:

• Supporting Head-Of to map out key activities, identify objectives, KPIs, milestones & budget requirements, and developing annual Business Plans.
• Lead on the development of strategies and marketing plans for all legacy campaign activity.
• Work collaboratively with multiple teams, developing a combined approach, to ensure campaigns and activities are delivered on budget, to track outcomes and make recommendations to the Head-Of and MD. Ensuring key messages are consistent and all marketing channels are optimised.
• Converting supporter journeys for all legacy supporters into detailed activity plans and managing effective thanking and stewarding of supporters, ensuring the highest standards and best practice.
• Forecast and manage budget for all areas of responsibility.
• Ensuring high standards of data management, governance and compliance alongside the Database team.

Please get in touch for further information on the organisation and role.

Marketing Manager

Location: London
Hours: full-time 35 hours per week
Salary: £42,500pa
Benefits: Read more about what we offer on our website
Contract type: Permanent
Closing date: by midnight on 10 February 2020

Download the job description and person specification from our website.

Summary

Versus Arthritis won’t stop until every one of the 17.8 million people living with arthritis in UK has the treatment, care and support they need to live their lives as they wish. We must change hearts and minds across the UK to recognise the impact of arthritis and refuse to tolerate it any longer.

We are looking for an experienced Marketing Manager to join our team to work with the Head of Marketing and external agencies to deliver multi-channel through the line campaigns to bring about this change.

About the role

We need the right Marketing Manager to help us:

· Challenge perceptions of arthritis

· Give a voice to people with arthritis to demand more

· Let people who need us know we are here for them.

We know it won’t be easy. People with arthritis hold back from talking about their experience because they feel like a burden, like they are whinging, like it’s ‘only arthritis’. But it does not have to be like this. We are mounting a loud and visible opposition to arthritis across the UK.

Our large-scale advertising and marketing campaigns have already started to bring about change at scale.  Millions of people have seen us on their TV, at their bus stop, on their smartphone and connected with us. In just over a year we’ve raised the profile of arthritis, begun to shift attitudes and generate support – but we have so much more to do and we need the right team to do it.

The Marketing team lead on creating integrated campaigns aimed at people with arthritis and those connected to them. We are a small, passionate team, determined to make a difference. We work on projects across Versus Arthritis which means plenty of opportunity to build a diverse set of skills and experience.

Key requirements

Alongside your marketing experience, gained either in an agency or in-house, you will bring:

· Experience of working on large, complex marketing projects with an understanding of audiences, messaging, targeting, tactics and scheduling.

· Experience of forming strong relationships both internally and with external agencies

· The ability to monitor the effectiveness of campaigns using insight and monitoring tools and to work with colleagues to use this insight to inform future plans

· The ability to identify interdependencies, opportunities and issues and to take action to maximize opportunities and mitigate issues.

How to apply

To apply you MUST submit:

1. a concise, up-to-date CV

2. along with a completed supporting statement demonstrating how you meet the key requirements set out in the job description and person specification

3. Please include where you’ve seen this role advertised

Email your completed application by 10 February 2020 

Interviews

First interviews expected: 26 & 27 February 2020 in London
 

About us

Arthritis causes pain, fatigue and isolation for 17.8 million people in the UK every single day. It can impact on the ability to work, our relationships and take away our independence. We don’t accept this.

We are Versus Arthritis. We are volunteers, healthcare professionals, researchers and friends, all doing everything we can to push back against arthritis. We’re reaching out to everybody with the information and support they need, funding vital research and changing the way society sees arthritis. Together we’ll keep running, researching, influencing, volunteering, advising, chatting, baking, listening.  We won’t stop until no-one has to tolerate living with the pain, fatigue and isolation of arthritis. 

Join us and use your skills, knowledge, passion and energy to help us defy arthritis.

Happy to Talk Flexible Working

Promoting Equality in the workplace

Versus Arthritis is a Registered Charity No: 207711 and in Scotland No. SC041156

Are you seeking a new challenge for 2020?

The Masonic Charitable Foundation (MCF) is looking for a Marketing Manager to promote its charitable services and support fundraising activities.  We are looking for a candidate with proven management experience as well as the vision and drive to take our marketing to the next level.

Working in collaboration with service-delivery and fundraising colleagues, you will use your creativity, marketing knowledge and experience to create, deliver and evaluate marketing strategies and campaigns that support the MCF’s operational goals.

Through regular contact with local MCF representatives, you will understand the needs of our target audiences and the value of our brand as you refine messages and devise new activities.

Your work will raise awareness and understanding of the wide range of services available from the MCF, encouraging enquiries and applications from those who may require our help; it will also inspire and thank our supporters and fundraisers.

To deliver your strategies and campaigns, you will oversee a six-figure budget and manage a team of four marketing professionals.  You will supervise and coach the team to plan and create effective written, visual and video content across digital, print and other channels.

Details

Post: Marketing Manager

Description: A member of the charity’s Operational Delivery Group, responsible for the communications activities in the corporate plan; supporting and enabling other functions to deliver their own objectives through marketing activities; managing the marketing function and budget.

Location: Covent Garden, London

Hours: 34 hours per week (early finish on Fridays); occasional evening or weekend work may be required

Contract: Full-time, permanent role; probationary period of 6 months

Salary: Circa £39,495 - £46,465 (dependent upon experience)

Holiday: 25 days (rising to 30 after 5 years’ service), plus additional 3 days to be taken between Christmas and New Year

Benefits: Excellent package including contributory pension, medical and dental plans, access to various health, wellness and retail benefits

Reports to: Head of Communications

Team: Senior Marketing Executive, two Marketing Executives, Press and Marketing Assistant

Start Date: February / March 2020

About the Masonic Charitable Foundation

The Masonic Charitable Foundation (MCF) is one of the UK’s leading charities, providing a range of benevolent support to individuals and awarding grants to local and national charities.

Our work helps to encourage opportunity, promote independence and improve wellbeing for thousands of people each year.  Least year, the MCF awarded support totalling over £18 million.  Our support is funded from the donations of freemasons, their families and friends.

The MCF was founded in 2016 following the merger of four charities that had operated separately since the eighteenth century.

Main responsibilities

· Draft, deliver and report on the marketing activities within the Corporate Plan

· Create, manage and report on the marketing strategy budget

· Recruit and manage a multidisciplinary communications team

· Prepare, manage and deliver the MCF’s multi-channel content calendar

· Maintain effective relationships with internal clients, external suppliers and Masonic contacts

· Protect and enhance the MCF brand

Person specification

Essential

• Qualification in a relevant field

• Experience of managing a multidisciplinary communications team

• Devising and managing marketing projects from inception to completion

• Developing integrated communication plans across a range of media including print, digital and press

• A track-record of delivering operational plans and projects to tight deadlines and prioritising workload of self and team

• Proven experience of building effective relationships with peers, senior colleagues and high-level stakeholders

• Understanding of marketing best practice and sector trends

• Understanding of how marketing and media activities affect reputational risk when liaising with or influential external stakeholders

• A positive, pro-active, can-do attitude with a track record of overcoming obstacles to achieve the organisation’s objectives and project targets

• Highly proficient use of Microsoft Office, Adobe Create Suite, content management systems and other online applications

• Excellent written and verbal communication skills, with the ability to write and speak persuasively to a range of audiences

• An understanding of Data Protection and how it relates to marketing

Desirable

• Educated to degree level or equivalent

• Membership of a professional organisation

• An understanding of Freemasonry

• Experience of the charity sector

How to apply

Please provide a copy of your CV together with a covering letter explaining how you meet the person specification.

Deadline for applications: 12.00 noon, Friday, 31 January 2020

Interviews to take place during week commencing 10 February 2020

Please note: Candidates invited to attend an interview will be asked to prepare a short presentation – further details will be provided to all shortlisted applicants.

Do you want to play a key role in an organisation which stands up for children? Join us as Marketing Manager and ensure our marketing is engaging, accurate and inspires our supporters.

In our Marketing, Fundraising and Communications department, we fight for children every single day. We inspire millions of people, from individuals to large corporates, to support our quest for change. We go the extra mile - and we don’t rest until the work is done.

As Marketing Manager you will deliver effective marketing across bought, owned and earned channels, using insight and data to understand our audience’s needs and motivations in order to build long term supporter relationships. You will plan and execute multi-channel marketing campaigns, driving brand awareness, supporter action, income and loyalty targets. You will cultivate collaborative relationships with a range of key partners including agencies and production companies, delivering marketing including email, display, paid social, direct mail, TV, radio and out of home. In addition you will:

• Work with Senior Marketing Managers and Team Leads to manage team budgets, e.g. supporting planning, reporting and re-forecasting
• Analyse marketing effectiveness and ensure supporter insight and data analysis play a pivotal role in our marketing, driving a test and learn approach to improve all of our output
• Develop a cohesive supporter experience ensuring alignment across all supporter touchpoints, to deepen engagement and drive long term value.

To be successful you will be an excellent communicator and team player with significant marketing experience, including but not limited to developing marketing campaigns, data analysis and audience planning. You will have project management experience with a proven ability to plan, manage and deliver complex projects on time and to budget. Ideally you will have strong numerical and critical thinking skills, with experience of managing budgets.

Working within multi-disciplinary teams, and leveraging agile principles, you will be flexible and quick to adapt and respond to changes. A rapid learner, you will aim to keep our supporters at the heart of everything you do. As marketing manager you will be part of a team working towards those shared goals. Additionally you will have:

• Significant experience across a minimum of three of the following different media types (with a minimum of one being digital): Paid social, Display, PPC, TV, VOD, Press, Radio, OOH, Telemarketing, Direct Mail and Email
• Experience of effectively managing external partners, such as working with media agencies to plan, buy and optimise media, creative agencies and fulfilment agencies
• Experience of developing marketing assets to drive engagement and action
• Experience of developing engaging supporter journeys across channels to deepen engagement with supporters and drive further action

At Save the Children we are committed to the safeguarding and protection of children in our work. We will do everything possible to ensure that only those who are suitable to work with children are recruited to work for us. This post is subject to a range of vetting checks including a criminal records disclosure.

If you share our belief in the power of children, join the fight. It takes relentless determination, creativity and a real commitment to real change. Because every child should be able to make their mark on their world, and help to build a better future. We look forward to hearing from you.

To apply please visit our website.

Closing date: 26 January 2020

Job Title - Head of MarketingLocation: LondonContract: 3 months FTC initiallySalary: CompetitiveThe Badenoch + Clark team are looking for an Interim Head of Marketing and Fundraising to join one of London's leading mental health charity.Key responsibilities include: *Developing the organisations communications and marketing strategy which align with the objectives and outcomes for building the charities brand*Identifying the key stakeholders to engage with and build relationships through channels including the use of social media and wider press activity*Supporting the engagement and develop internal communications processes which support the development of internal stakeholders as brand ambassadors*Leading on the effective delivery of digital content and design - maximising the impact of engagement with new and existing stakeholders *Ensuring consistency of brand messaging across all communications channels including digital, media, PR, marketing, advertising, internal communications and print materials. *Advising the Chief Executive, Leadership Team and Board on key aspects of communications particularly in relation to profile and reputation.*Leading on delivering effective internal communications ensuring colleagues across the group are informed and engaged on both strategic as well as day to day activity. *Ensuring the charity's marketing and wider communications activity as well as fundraising is compliant with the General Data Protection Regulations and fundraising regulator guidance. Your attributes: *Ability to manage complex projects, and balance multiple priorities across multiple disciplines*Proven experience of building brand awareness with a range of different external and internal audiences *Demonstrable experience of developing and delivering marketing strategies and profile building campaigns across a range of channels *Experience of advising senior management team on key aspects of communications *Competent across Microsoft packages, website and intranet management systemsIf you value job satisfaction, working for a charity that advocates for change this may be a perfect opportunity for you. Please do get in touch to hear more!

A newly created legacy marketing management role for an international development charity.

A unique opportunity in the sense that for the right candidate the role can be worked part time three or four days a week, OR five days for a one-year FTC, with the possibility to extend.

Job specification

• Lead the legacy marketing strategy
• Grow the legacy programme via a warm supporter base
• Manage gifts in Wills mailings, regular legacy engagement, communications and events.
• Manage a legacy administrator
• Work across team functions to raise the profile and understanding of legacies and marketing opportunities

Person specification

• Experience of running a successful legacy programme
• A passion for legacy campaigns
• Experience of creating new initiatives and bring them to senior stakeholders
• Budget management experience
• Project management experience

Flexible working available.

                     

To apply for this role, please click Apply with Charityjob to submit your CV to Janice Hardy at QuarterFive Fundraising Recruitment. If your experience is a good fit, we will send you a job description and arrange a briefing call or meeting that will provide you with all the information required to formally apply. QuarterFive aims to proactively support your job search, so we may also consider your details for other job vacancies to enable us to find a position that is most suitable for you.

Senior Marketing Manager - £45,000, Charity - South West London

• Do you have notable marketing and communications campaigns experience?
• Do you have direct mail and social media (paid) experience?
• Would you like to work for an established medical health charity?

Pro-Marketing is working alongside an illustrious health charity who are seeking a Senior Marketing Manager to develop their overall marketing and communications plan. This high achieving marketing team operates like an in-house agency within the charity and notably has an in-house design team too.

What's great about this organisation?

• Amazing London location
• Modern offices
• Tangible cause as you will get to see first-hand what the charity raises funds for
• High achieving marketing and fundraising functions
• Centralised brand aligned marketing team
• In-house design team
• Opportunities to market fundraising activity that is makes national news

In this role you will be responsible for…

• Brand championing the charity and their brand principles
• Establishing the marketing and communications plans
• Leading the charity's direct mail and social media (paid) activity
• Managing the day to day relationships with external agencies on allocated projects
• Establishing clear KPIs and project objectives for each campaign
• Line managing two marketing officers

You will be ideally suited for this role if you have…

• A relevant marketing programmes and campaigns background
• Direct mail and social media (paid) experience
• Brief writing and budget setting experience
• Line management experience would be desirable
• Offline and online marketing experience
• Need to have traditional print and brand creation experience
• Notable experience of agency relationship management
• An interest in working for an established medical health charity
• Recent Facebook Business Manager Paid Social experience would be very desirable but not essential

What next?
If you are interested in applying for this Senior Marketing Manager role, or in learning more, then contact me ASAP:

Tel: 020 7269 6338

Email:

Would you like £500 in high street vouchers?

Well, if you know any tax, legal, finance, HR or marketing candidates looking to move jobs please refer them to us and if we successfully find them a new job in the next 12 months we will send you £500 in high street vouchers of your choice.

As well as this we are looking to grow the Pro-Recruitment Group family and would be interested in any amazing Recruitment Consultants you think might like to work for us. £500 on offer for any referrals we successfully hire.

The consists of five distinct brands: , , , and .

This is a temporary contract role to enable the initial project set-up and launch of the Distance Learning Project. The role holder will work unsupervised, establishing ways of working with the university and the 3^rd party platform and marketing provider. Delivering a proof of concept in line with the project timescales of taster courses being available launching in September 2020.
Main Duties

• Manage the relationship with the marketing arm of our platform partner, ensuring our marketing and recruitment activities are aligned with, and build upon, theirs, and that we maximise opportunities to attract suitable learners already on their platform
• To work closely with and manage the Online platform and 3rd party Marketing partners performance in identifying, creating and executing market research to identify recommendations and opportunities for launch offerings into specific international markets
• Identify and execute the market research to support launch courses
• Secure and establish 3rd party tools/databases to conduct appropriate market research activities
• To oversee lead generation and conversion in specific markets.
• To oversee specific market research on programme topic market demand
• To oversee targeted marketing campaigns for Online programmes in specific international and domestic markets.
• To manage and monitor the 3rd party performance in generating expressions of interest in Online programmes, nurturing and converting into programme enrolments in Online offers
• Working closely with the 3rd party partners to synthesise market research into clear recommendations and opportunities for new or expanded programme offers into specific international markets
• Oversee the development and delivery of targeted integrated marketing campaigns that will raise awareness of the university with potential learners and their influencers. This will include developing briefs for campaigns and commissioning
• Manage the 3rd party in developing and delivering an approach to lead conversion that enables the university to meet challenging learner recruitment targets.
• Act as lead for marketing in the development of the online portfolio, ensuring our online offer is ahead of the curve. This will involve commissioning research and insight as needed
• To oversee and manage the implementation of an online Programme directory and course descriptions
• Design of Brand promotional and communication material

The successful candidates will be able to demonstrate all of the below: -

• Relevant professional qualification or equivalent
• Educated to degree level or equivalent
• Significant experience of delivery via 3rd parties
• Experience of working within the UK Higher Education Sector
• Experience of working in online education
• Significant experience of social media marketing
• Knowledge and significant experience of using market research and evaluation techniques
• Successful experience of developing and delivering marketing campaigns
• Ability to command respect within the university and with a wide range of partners
• Excellent communication and presentation skills
• Strong IT and data manipulation skills
• Experience of managing change

If this role is of interest, please do apply ASAP with an up to date word version of your CV highlighting all your relevant experience. Do feel free to contact myself for further information

Hays Specialist Recruitment Limited acts as an employment agency for permanent recruitment and employment business for the supply of temporary workers. By applying for this job you accept the T&C's, Privacy Policy and Disclaimers which can be found at hays.co.uk

Senior Marketing Manager - £42,000, Charity - South West London

• Do you have notable marketing and communications campaigns experience?
• Do you have a background in both offline and online marketing?
• Would you like to work for an established medical health charity?

Pro-Marketing is working alongside an illustrious health charity who are seeking a Senior Marketing Manager to develop their overall marketing and communications plan. This high achieving marketing team operates like an in-house agency within the charity and notably has an in-house design team too.

What's great about this organisation?

• Amazing London location
• Modern offices
• Tangible cause as you will get to see first-hand what the charity raises funds for
• High achieving marketing and fundraising functions
• Centralised brand aligned marketing team
• In-house design team
• Opportunities to market fundraising activity that is makes national news

In this role you will be responsible for…

• Brand championing the charity and their brand principles
• Establishing the marketing and communications plans
• Managing the day to day relationships with external agencies on allocated projects
• Establishing clear KPIs and project objectives for each campaign

You will be ideally suited for this role if you have…

• A relevant marketing programmes and campaigns background
• Brief writing and budget setting experience
• Line management experience would be desirable
• Offline and online marketing experience
• Need to have traditional print and brand creation experience
• Notable experience of agency relationship management
• An interest in working for an established medical health charity
• Recent Facebook Business Manager Paid Social experience would be very desirable but not essential

What next?
If you are interested in applying for this Senior Marketing Manager role, or in learning more, then contact me ASAP:

Tel: 020 7269 6338

Email:

ProTax is acting as an Employment Agency in relation to this vacancy.

Legacy Marketing Manager
Disability Charity
£40K

Our client is a Disability Charity based in Central London who are currently looking to recruit a Legacy Marketing Manager. Sitting within the Individual Giving team, circa £8 million is generated from legacies each year. To help them to continue to achieve this aim they are looking for a Legacy Marketing Manager to join their top notch team.

We are looking for someone with the ambition to drive forward this area of great importance for the Charity. Legacy income accounts for over 70% of the charity's income. In-memory giving is currently an underdeveloped programme, with a great deal of untapped potential. You will be tasked with developing innovative strategies and engagement mechanisms, to enhance the journeys of those giving in-memory.

Furthermore, you will organise and deliver legacy events; actively encouraging engagement from supporters across the whole charity. You will manage income and expenditure budget and work to build strong relationships with suppliers, both internal and external, to deliver campaigns and events to time and to budget.

You will be an excellent strategist and direct marketer, someone with the ability to think 'big picture' with the skills and desire to deliver on the ideas you have developed. You should have a strong understanding of Legacy Marketing. If you have the ambition to do great things, in a team which will challenge, support and inspire you, then this is the role for you.

Interested applicants should send the CV to Ben Garner at Charity People on [email protected]o.uk

About us

Christian Aid is one of the world's leading humanitarian and development organisations. For over 70 years Christian Aid has worked with the world's poorest to tackle the causes and consequences of poverty regardless of religion, ethnicity or nationality. We operate in 37 countries and are the official relief, development and advocacy agency of 41 sponsoring churches in Britain and Ireland and part of the church community worldwide.

About the role

To manage all legacy and in memoriam marketing to increase legacy conversations and engagement with prospects, secure legacy pledges and increase in memory donations. To significantly grow our legacy income in both cash terms and as a proportion of income. To maintain senior stakeholder commitment to legacy fundraising so that the legacy message is mainstreamed across all communication channels.

Key outcomes

-Develop and refine Christian Aid's legacy marketing strategy to drive growth in engagement in legacy conversations, to increase legacy and in memoriam income.

-To develop relationships with external constituencies and partners to identify, test and manage new promotional opportunities that will uplift the level of legacy gifts evidenced by new pledges and intenders.

-All legacy budgets, strategic plans and promotional campaigns are effectively developed, implemented, managed and monitored

-All aspects of legacy and in memory income and expenditure are managed, monitored and reported effectively and within agreed timeframes.

-To take the lead responsibility for our relationship with Will Aid, representing Christian Aid's interests on the management group and leading on marketing / development of the Will Aid opportunity to supporters.

-To represent to external bodies and to deliver new ways of working with churches and other groups.

Role context

This role reports to the Individual Giving Lead as part of the Fundraising, Communication & Campaign division. The post holder manages a specialist team comprising of Legacy Marketing Officers and regional legacy fundraisers, and works in collaboration with the Legacy Administration Manager. The post holder represents the interests of the team at cross-organisational bodies and supports the development of supporter journeys that provide participation across the full range of the team's work. As a team, we aim to nurture supporters towards their optimum level of engagement, to help:

-Eradicate extreme poverty

-Dismantle its root causes across the world

-Enable the voice and agency of the poor and marginalised to be fully realised.

The role works proactively and collaboratively across the organisation, providing legacy fundraising insight and support to colleagues all working together to achieve these goals.

Relationships

External The role researches and develops relationships with new external constituencies including church bodies, solicitors and key companies. It manages the relationship with and represents Christian Aid at external consortiums including Will Aid.

Internal The post holder manages legacy roles and works closely with other teams within the Fundraising and Supporter Engagement Department. The role works with senior managers to promote legacies across a range of communication channels.

Budgetary/savings responsibility

Leading on budgeting and forecasting for legacy marketing and in memoriam campaigns

Decision making

Responsible for developing, implementing and managing the legacy strategy. Responsible for developing, implementing and budgeting all legacy and in memoriam marketing activity including all promotions and advertising campaigns. Responsible for external relationships with consortiums and agencies & co-operative ventures. Responsible for overseeing all work produced by the legacy marketing officers.

Analytical skills

Responsible for delivering analysis that identifies potential legators and for planning approaches and journeys to inform and inspire them to take action towards making a legacy gift. Responsible for work that identifies key drivers for legacy giving within our supporter base and utilises that in marketing and nurture activity.

Developing Self and Others

Number of direct reports: 2

The post holder will need to maintain a good level of understanding of the legacy market and the opportunities presented by tax efficiencies available and to train and resource the team appropriately.

Encourage others to give their best by discussing goals and aspirations and recognising achievement. Provide an appropriate level of supervision according to need; know when to provide help and when to give others space to learn.

Give constructive and timely feedback to others on difficult or contentious issues. Deal with poor performance directly and sensitively, seeking appropriate and timely advice and support if needed.

About you

Applied skills/knowledge and expertise.

Essential:

-Substantial fundraising experience with a track record of working on legacy, community or major donor fundraising.

-Detailed understanding of legacy giving.

-Significant experience of developing and implementing fundraising plans and the ability to devise, implement and manage direct marketing activities.

-Significant experience of public speaking and strong presentation skills.

-Ability to devise, implement and manage budgets and strategies with good database analysis skills.

-Ability to brief and manage creative development for brochures and advertising.

-A basic understanding of and an appetite for delivering digital marketing/fundraising campaigns.

-Substantial experience of managing others and ability to work with volunteers and older people in ways that provide motivation, management and support.

-Ability to handle sensitive situations with tact, diplomacy and confidentiality

-Ability to work independently using own initiative.

-Excellent report writing skills.

-Advanced negotiation skills with proven ability to influence colleagues and other stakeholders.

-Ability to travel throughout the UK and speak to audiences during evenings and weekends.

Desirable:

-Institute of Legacy Management diploma or other relevant technical qualification.

-Interest in developing world issues and knowledge of church and ecumenical structures.

-Knowledge of a broader variety of marketing/fundraising techniques.

-Institute of Fundraising Certificate.

Digital/IT competencies required

-Word, Excel, Powerpoint: Intermediate

-Internet based collaboration tools and video calling: Basic

-Social media: Intermediate

-Data visualisation: Basic

-Web content design and development: N/A

Further information

This role requires applicants to have the right to work in the country where this position is based.

We value diversity and aspire to reflect this in its workforce. We welcome applications from people from all sections of the community, irrespective of race, colour, gender, age, disability, sexual orientation, religion or belief.

You can expect a wide range of rewards and benefits, including a generous holiday allowance, a season ticket loan, and flexibility that will ensure you enjoy a good work/life balance.

The Individual Giving and Legacy Marketing Manager will be key to driving the direct marketing programme forward to engage new and existing supporters. This is an exciting time to lead on our strategy to grow regular giving, donations and legacies as we develop integrated supporter journeys with a digital first approach.

About you:

You will be highly digitally-skilled, insight led and have excellent direct marketing experience both on recruitment and development. You will be confident in working with agencies and creating compelling propositions to engage supporters.

How to apply

Please submit your application no later than 12 noon on Friday 24 January 2020.  We reserve the right to close early or extend this date depending on the number of applicants.

Interviews will be held on the 10 February 2020 in London.

Please note, incomplete or speculative applications will not be considered. 

Prospectus is delighted to be supporting a leading health charity as they look to recruit a new Marketing Manager. This role will help give a voice to the service users of the charity and challenge perceptions. You will also work to widen the exposure of the organisation so that people who could be helped by the charity are aware of the services that they offer.

The Marketing Manager will lead on the delivery of the organisations advertising and marketing campaigns, which includes liaising with external media and advertising agencies. You will also take the lead on campaign monitoring to help make tactical decisions to maximise success. From this, you will also work on campaign evaluation, making sure learnings are understood and communicated to the whole organisation. This post will also line manage the Marketing Officer.

The successful candidate will have demonstrable experience within a similar role. You will have broad and extensive knowledge of mass audiences and how best to engage a wide variety of audiences through paid media. You will also have experience with campaigns, ideally on a national level, as well as strong analytical experience to understand and communicate campaign activity and success.

This is an exciting time to join the organisation and help them make sure everyone who could utilise the services they provide can seek the support they need.

Please apply with a WORD copy of your CV and the relevant consultant will be in contact.