Performance marketing officer jobs

About the role

We are a charity that provides loving, compassionate care and support for veterans and their families, living with disability or dementia. We do this through our Homes and our services reaching into the community. As we continue to grow, we are looking for a Marketing Officer to research and develop multi-channel marketing campaigns to drive occupancy and new services, and to lead on their implementation.

You will create and execute digital marketing campaigns to support our services, and work on design for inhouse creative projects, developing engaging on and offline materials. You will implement marketing plans to promote services offered both in and out of our Homes, produce digital content to engage and convert audiences, develop website content, and manage photography to maintain our image bank.

You will produce regular updates and analysis using data on our enquiry system, keep accurate records of activity and costs, and support monitoring of literature and merchandise. As a brand ambassador, you will ensure consistency across audiences and adhere to relevant legislation and guidelines.

We are seeking someone with experience in a busy marketing environment, excellent communication and copywriting skills, good design and IT skills, and strong analytical ability. If you are proactive, flexible, and committed to high-quality outcomes while demonstrating our mission and values, we would love you to join our team.

Purpose of the role

• To research and develop multi-channel marketing campaigns to drive occupancy and new services and to lead on their implementation.
• To create and execute digital marketing campaigns to support our services
• To work on design for inhouse creative projects, including the development of engaging on and offline materials for our services.

Key responsibilities

Marketing & Communications

• To implement the marketing plans to promote our range of services offered both in and out of our Homes.
• To research and develop relationships with media channels to negotiate media space and to design and deliver artwork.
• To produce digital marketing content and campaigns to engage and convert our priority audiences.
• To develop compelling and emotive content for our website ensuring it reflects the range of services we offer.
• To work on the design and production of literature and materials both on and offline to support our services and with teams across Fundraising and other departments.
• To develop and review marketing materials, ensuring they are up-to date and in line with our brand and key messages.
• To support on all photography to ensure our image bank is up to date.
• To develop merchandising from concept to production, working with other teams within fundraising and the wider organisation.

Process

• To produce regular updates and analysis making use of the data on our enquiry system (Found).
• To keep accurate spreadsheets of all activity and costs.
• To maintain the current Marcomms system to track and store projects, ensuring they are logged on the workflow system.
• To work with Fundraising on the monitoring of literature and merchandise.

Other

• To be a brand ambassador ensuring consistency to a range of audiences.
• To adhere to data protection legislation and to be fully conversant with relevant legislation and the guidelines.
• To undertake other such duties as may be required and which are consistent with the nature of this role.

Person specification

Knowledge and experience:

• Experience of working in a busy marketing environment with the ability to plan, prioritise and manage a varied workload delivering projects to a high standard.
• Experience using digital tools, such as website content management systems, photo or video editing software and the ability to pick up new tools quickly.
• Experience in implementing and optimising digital campaigns on google ads and meta and a good understanding of campaign tracking.
• Knowledge of SEO best practice and analytics packages.
• Good knowledge of relevant marketing and charitable legislation and guidelines.

Skills:

• Excellent communication and listening skills across a wide range of audiences.
• Excellent editing and copywriting skills with attention to detail and accuracy.
• Strong relationship building with the ability to work across teams and build effective internal and external networks.
• Good design skills including Adobe (other design packages).
• Good IT skills including MS 365, Teams.
• Strong analytical skills, with the ability to use data to improve marketing performance.
• Demonstrates commitment to our mission and values

Other:

• The ability to travel and work remotely, including the location of our Homes in Solihull, Surbiton, High Wycombe, and Worthing.
• Be willing to work flexibly including occasional evenings and weekends.

Personal characteristics should include:

• Demonstrates commitment to our mission and values
• Proactive and able to inspire collaboration across teams
• Committed to achieving high-quality outcomes and supporting team success
• A positive attitude
• Reliable, professional manner; flexible and calm under pressure

Hours: Full time (37.5 hours per week)

Line Manager: Head of Marketing & Communications

Team: Marketing & Communications

Location: Ware, Hertfordshire (hybrid working will be considered)

Salary: £26,523 per annum

All Nations Christian College has been leading the way in cross-cultural mission training for over 60 years. We provide a flexible undergraduate programme validated by The Open University, alongside specialist short courses and a well-established postgraduate programme for mission leaders. Based in the UK, north of London, we are an independent, evangelical, interdenominational Bible college welcoming students from all over the world. Our mission is to serve the global church by training disciples of Jesus Christ for mission in a multicultural world.

Role Overview and Main Responsibilities

One of the main areas of this role is to improve the Digital Marketing systems of the college. This involves managing multiple projects and supervising other team members within their roles. The postholder will also work alongside the CEO to develop and implement a new marketing strategy to enable ANCC to achieve its vision and mission globally. This will include shaping the Marketing and Communications team to support the stakeholder journey for students, partners and donors.

• Enhancing the digital systems of the college for the purposes of marketing
• Work collaboratively with the CEO and Marketing & Communications team to ensure new marketing assets are designed and produced for optimal results

· Generating leads for new applicants, students, partners and donations to the college, optimising our efficiency, and maximising opportunities for engagement.

• Manage the website development project which includes the improvement of the college website for marketing purposes, and improving the User Experience (UXP) ensuring that it is optimised for search engines
• Manage team members for the maintenance and development of the college’s website, SEO, user journey experience, and website assets
• Support and collaborate with the Social Media officer to ensure digital marketing across our platforms, including LinkedIn for digital community engagement.
• Monitor and review performance of digital marketing channels for analytical reporting and making recommendations for improvement.
• Email marketing across stakeholder groups to support recruitment and engagement for the college. This includes the management of Mailchimp and ensuring Donorfy data is up to date.
• Direct marketing to students and partners for college courses, training options, collaborative design, delivery and lifelong learning. This may include digital marketing via website, social media, email, content marketing, print marketing and campaigns.
• Developing a digital marketing campaigns calendar and system for use within the team including the implementation of campaign briefs and tracking of campaigns across ANCC products
• Play an active role within the team to help at promotional events, including national exhibitions and conferences, at the college and elsewhere
• Assist the team with organising college open days and other promotional events (graduations, multicultural evenings, carols at Easneye etc).
• Work creatively with the team to continue to develop strong relationships with ANCC alumni through digital communications, and maximising opportunities for engagement
• Fully participate in All Nations community activities when possible

Other Information

· There is a genuine requirement for this role to be filled by a committed Christian who is passionate about cross cultural mission and fully able to articulate the overall purpose as well as the detail of the College’s mission, from a personal faith basis.

· All Nations Christian College is committed to safeguarding children and adults at risk from abuse and neglect. We expect all staff who work with us to share this commitment, and staff will be required to be checked with the Disclosure & Barring Service (DBS).

· Working hours at college are 8.40am - 5.10pm. Occasional weekends and evenings will be required in this role eg for events

· Holiday: 30 days per annum (pro rata) plus 6 of the 8 bank holidays when they fall on a normal working day.

· Applicants must have the right to work in the UK

Benefits

§  Employer pension contributions of 8%.  A salary sacrifice scheme option is also available.
 

§  Life Assurance of three times salary  
 

§  Employee Assistance Programme

§  30 days holiday per annum plus bank holidays (excluding the May bank holidays) plus the days the College is closed between Christmas and New Year.

§  Free, freshly prepared lunch at the College on your working days on site.
 

Digital Marketing Officer

£40,489 

About us

BVA is the largest membership community for the veterinary profession in the UK, we champion, support, and empower more than 19,000 vets of all ages, stages, and disciplines.

We’re making sure that our members' work is understood and valued by the public, that they’re supported to grow and thrive both personally and professionally, and that their expertise is heard and respected by the people shaping our national policies.

We’re looking for a Digital Marketing Officer to join our friendly and purpose-driven marketing and events team. If you’re a creative and proactive marketer with strong content creation skills, a flair for planning and delivering effective campaigns, and have hands-on experience of email marketing, this could be the perfect next step for you.

This is a varied and rewarding role where no two days look the same. One day you might be crafting digital content that brings our membership offer to life; the next, you’ll be supporting a targeted, insight-driven campaign to grow participation in the Canine Health Scheme.

In this role, you’ll support the tactical planning and delivery of multi-channel marketing campaigns designed to meet engagement, participation, and growth targets. You’ll bring ideas to life through high-quality content - capturing and editing photos and videos, creating eye-catching graphics, and shaping stories that champion BVA’s mission and impact. You’ll also take ownership of planning, writing, and building regular email campaigns, using segmentation, A/B testing, and automation to drive results.

We’re looking for someone who is organised, curious, and full of creative energy - someone who can juggle multiple projects while keeping a close eye on detail, deadlines, and performance. You’ll be confident using a range of digital tools and platforms, including social media, content management systems, design software, and analytics tools like GA4.

In return, we offer a supportive, collaborative environment where you can develop your skills, try new things, and contribute to meaningful work that supports the veterinary profession. If you're excited by the idea of creating content that inspires, campaigns that deliver impact, and digital experiences that truly resonate, we’d love to hear from you.

Benefits

· Annual leave allowance of 25 days (excluding public holidays), increasing by one day per year up to a maximum of 30 days.

· One day paid wellbeing day per year to provide you with dedicated time to focus on your own mental and physical wellbeing.

· One day paid leave per year to undertake voluntary work within the community or to support any reasonable charitable institution or cause.

· Enrolment into a pension scheme provided by Aviva (Employer = 6.5% / Employee = 5%).

· Opportunities for learning and development.

· A wide range of discounts from leading brands via Perkbox.

· A number of staff social events throughout the year.

· Well-behaved dogs are allowed to be brought to the workplace on a regular basis subject to agreement and various conditions being met.

BVA is strongly committed to equality, diversity and inclusion, and we encourage applications from all sectors of society. We would particularly welcome applications from under-represented groups within the not-for-profit/membership sector.

How to apply

Please submit your CV along with a cover letter (maximum 700 words) that clearly demonstrates how you meet the job description and person specification via 'CharityJob Apply' We're keen to learn about your experience, and see your ability to write clear, engaging, and concise copy, so staying within the word limit is essential.

Closing date

5pm on Wednesday 3 December 2025.

Interview dates

First interviews will be held remotely on Tuesday 9 and Wednesday 10 December

Second interviews will be held in person on Wednesday 17 December

No agencies please.

Role

Working within the Individual Giving team, you’ll have a varied role managing and supporting the delivery of supporter-centric fundraising appeals which will recruit, retain and/or develop supporters across the cause-led, gaming, in memory and legacy programmes. These appeals will include utilising online and offline channels such as direct mail, organic and paid social advertising, email, private sites, SMS and telemarketing.

This role would suit someone with some experience of marketing or fundraising or who would like to expand their experience of Individual Giving.

What we’re looking for

• Direct marketing or related experience, including planning, delivering and evaluating campaigns.
•  Knowledge of direct marketing methods to recruit, retain and grow supporters.
• Ability to write engaging, emotive copy for varied channels and audiences.
• Experience managing suppliers and working with supporter databases, including audience segmentation.
• Strong organisational skills with the ability to manage multiple projects simultaneously.
• Ability to work quickly, accurately and independently, using initiative.
• Skilled at building collaborative relationships internally and externally.
• Fast learner with strong prioritisation and evaluation skills.

What we offer

• Hybrid working between home and our Head Office in Holborn (3 days a week in the office)
• Flexible working around our core hours of 10am to 4pm
• 25 days annual leave rising with length of service
• Closure at Christmas (additional 3 days)
• Training, support and development opportunities
• Access to the Charlie HR discount scheme and other discounts opportunities
• Range of wellbeing initiatives including access to an employee assistance programme (WeCare) designed to save money and improve your physical, financial and mental health and wellbeing and free eye tests and contribution towards any glasses required for work purposes

Use your leadership in marketing to help bring freedom from slavery and violence.

At IJM, we’re seeing the impossible become reality: entire justice systems transformed, violence reduced by up to 85%, and thousands of lives transformed. Now we’re stepping into a new season—scaling to rescue and protect millions.

To get there, we’re looking for a Director of Marketing —a leader who can turn conviction into movement, and movement into lasting change.

This role isn’t just about revenue. It’s about shaping the way supporters in the UK engage with justice:
 
• Leading the strategic development of campaigns that awaken hope and inspire action.

• Building journeys that move people from awareness to lifelong partnership.

• Catalyzing a transformational movement with insights, creativity, and courage to innovate and drive impact at scale.

If you’re ready to put your marketing and leadership to work so that all may be free, please see the job pack attached and prayerfully consider joining us. Closing date 3rd December.

AtaLoss is recruiting a skilled, motivated and creative Marketing and Communications Executive to help raise national awareness of bereavement and increase engagement with our services across the UK. This full-time role offers the chance to apply your marketing expertise to meaningful, purpose-driven work that supports people who are grieving.

You will lead a variety of marketing and communication activities, including planning and delivering digital and print campaigns, managing social media and website content, producing creative digital assets, supporting PR, media work and Ambassadors, and reporting on performance analytics. You will also assist with events, webinars and exhibitions, working closely with the Director of Communications and Development and collaborating with the Marketing and Income Generation Executive. This is a rewarding role for someone who is highly organised, digitally confident and passionate about impactful, compassionate communication.

We are seeking a part-time Communications and Marketing Officer to join the Foundation during an exciting period of growth. You will work as part of a small team to deliver our fundraising strategy – by 2028 we aim to be raising £1 million a year to fund vital work in the National Park.

We are looking for a creative and proactive communicator who is passionate about the Peak District, its wildlife and its communities. You’ll be someone who thrives in a small dynamic team and is confident working across digital platforms to tell compelling stories, engage supporters and grow our reach. You’ll bring fresh ideas, a collaborative spirit, and a keen eye for details – whether crafting social media content, managing campaigns, or supporting fundraising initiatives.

This is a varied role that will work as part of a small team to ensure we raise the funds needed to support the Peak District to be enjoyed by everyone, forever. You will help to raise funds to:

• Protect our peatlands. The Park contains some of the most degraded upland peatland anywhere in Europe. We’re working to restore Peak District blanket bogs and peatland back to health, conserving this vital carbon capturing habitat for the future.
• Restore habitats. Nature is in crisis even in our National Park. We’re working to create bigger, better and more joined up habitats across the Peak District, supporting biodiversity and providing essential corridors for wildlife.
• Connect people and communities to nature. The more people who are connected to nature, the more people will want to protect it. We are working to ensure people of all ages and backgrounds have opportunities to experience and care for our National Park.
• Ensure access for everyone. There are over 1,600 miles of paths within the National Park. We’re working to fund high quality path repair, improve access for people with disabilities and help more people enjoy their right to roam.
• Protect our cultural heritage. The Peak District landscape has been shaped by people. We’re working to protect and conserve these irreplaceable heritage sites, from historic buildings and industrial structures to pre-historic features.

If you’re enthusiastic about making a difference and helping protect and promote the UK’s first National Park, we’d love to hear from you. We are open to individuals looking to transition from other sectors.

What we can offer you

• 25 days annual leave + bank holidays (pro-rata)
• Two wellbeing days (pro-rata) – additional paid leave to support your mental, emotional and physical wellbeing
• Enjoy your birthday as a paid day off
• 2 days volunteer leave per year (and access to volunteer opportunities inside the Park)
• Flexible working - we support hybrid and adaptable hours to suit your lifestyle
• Family friendly policies – flexible hours and a culture of listening and support
• Getting to work in and around our beautiful Peak District National Park

This is a rare opportunity to take ownership of a new and high-impact role, shaping how Greyhound Trust engages the public, tells its story, and builds lasting support for the thousands of greyhounds we help each year.

As PR & Marketing Manager, you’ll join our newly formed Income Generation and Engagement Team — a dynamic group driving innovation, brand growth, and audience engagement across the charity. Reporting to the Head of Income Generation and Engagement, you’ll have the freedom and trust to review our current approach and design a fresh, strategic programme of marketing and PR activity that truly reflects our values, our mission, and our ambitions.

With 50 years of history, Greyhound Trust has long been at the heart of helping retired greyhounds find loving homes. As the charity evolves to meet the changing landscape, this role will be pivotal in driving a step-change in how we communicate — raising awareness of the growing homing challenge, inspiring new audiences to get involved, and supporting our vital income generation work.

You’ll bring at least three years of proven experience in both strategic and hands-on PR and marketing — from planning and content creation to media relations, digital engagement, brand development and taking a lead on key events, such as Crufts and our annual Great Greyhound Gathering.

You’ll understand how effective PR and marketing can both protect and enhance a charity’s brand while also supporting income generation and engagement goals. You’ll bring the confidence and experience to balance these priorities and work collaboratively to achieve them.

Confident working across multiple audiences and channels, you’ll combine creative storytelling with data-driven insight to deliver measurable impact.

As a national charity, based in Surrey, but represented across the UK via a developing branch network (often volunteer led) you will need to have experience of working with a large and diverse range of passionate and knowledgeable stakeholders. 

This is a role for a person who enjoys variety, autonomy, and responsibility — someone who can balance strategic thinking with a willingness to get stuck in and make things happen. In return, you’ll find a supportive, collaborative team and the chance to see the direct results of your work: more people understanding, supporting, and opening their homes to retired  greyhounds.

Salary range £38k - £40k

The role is full time, located at the National Greyhound Centre, Horley with occasional travel to branches across the UK.

Occasional working from home when appropriate.

No Agencies please.

Help us secure the funds needed to save lives.​

We are looking for a passionate Senior Direct Marketing Officer to join our Individual Giving team at Samaritans. This role will create, manage and implement key campaigns and projects across the Individual Giving (IG) programme to recruit and retain supporters maximising loyalty and lifetime value.​

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Contract​

£38,000 - £40,000 per annum plus benefits

Full time (35hrs per week) 

Fixed Term Contract (12 months)

Hybrid working with link to Ewell office

In-person working: Meeting in person and working collaboratively are things we value. We work in person around 2 days or more per month.​

We are passionate about flexible working, talk to us about your preferences 

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What you’ll do 

Craft creative direct marketing campaigns across a range of channels

Manage campaigns from concept to fulfilment and analysis

Develop long-term marketing strategies to maximise income

Work with staff across the organisation to deliver high class supporter experience

Review and analyse campaign effectiveness

Build strong relationships with external suppliers and agencies​

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What you’ll bring

Proven experience of direct marketing campaign management

Sound understanding of customer relationship marketing and integrated marketing communications

Experience of managing online and offline campaigns

Strong project management skills

Ability to communicate with a wide range of stakeholders

Excellent copywriting and proof-reading skills​

Full Job Description and Person Specification here

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Why Samaritans?​

At Samaritans, you’ll be part of a people-first organisation deeply committed to inclusion, compassion and learning. You’ll contribute to a team where your voice matters, your expertise makes a difference, and your work helps save lives.

We welcome applications from individuals with lived experience and encourage those from underrepresented communities to apply. We are committed to creating an environment where all our people feel seen, heard and supported.

You’ll join a values-led organisation with a powerful mission and a collaborative culture. We offer flexible hybrid working, excellent benefits, and the chance to make a tangible difference in suicide prevention across the UK and Ireland.​

For further information about Samaritans, including our charity structure, values, employee benefits, and application process, please read our recruitment brochure available here. You can also visit our careers website to access this.​

We recognise the enormous benefits and the social justice imperatives of ensuring diversity at every level of our organisation. Samaritans is wholly committed to inclusion and diversity and to building a culture and environment where everyone is appreciated for the unique person they are. To ensure Samaritans is representative of those we support and who support us, we particularly welcome applications from disabled, racialised minority and LGBTQ+ candidates, as these people are under-represented at Samaritans.

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Apply now​

If this sounds like the opportunity for you, please apply. You will be asked to some answer short application questions and to upload your CV.​

We kindly ask that you don’t rely on AI tools for your application answers, or to generate interview answers. We want to see your own unique ideas and writing skills. We want your application to stand out from the rest and showcase your own strengths.​

​Applications close: Friday 5th December @ 09:00am

Interviews: w/c 8th December 2025. Second round interviews will be held on 15th and 16th December.

As the Marketing Manager at World Land Trust, you will play a crucial role in promoting our mission, raising awareness of our conservation efforts, and driving support for our projects globally. You will develop and implement effective marketing initiatives to engage existing supporters and attract new audiences, effectively communicating the importance of biodiversity conservation and the impact of our work. This role reports directly to our Director of Brand and Communications and works closely with our Communications Project Manager.

This is a full-time post with options for flexible working, like our popular 9-day fortnight working pattern. Whilst our offices are located in Halesworth, Suffolk, we know that our staff have valued the opportunity to enjoy a healthy work-life balance. We build flexibility into the way we work from day one, encouraging early conversations around options for hybrid working to enable remote connection and collaboration as well as face-to-face interaction, ideally working from our Suffolk offices at least once a week, as we feel this is important to build and maintain working relationships. We believe that this supports our staff to achieve their full potential at work and to maintain a healthy work life balance to do the things that are important to them.

We recognise the benefits of a diverse workforce, bringing new perspectives and different experiences into the workplace. Our aim is to be an inclusive employer, providing a welcoming and supportive environment for all staff, where staff can be the best they can be. We recognise that we are underrepresented in some groups, so welcome and encourage applications from minority ethnicities, those with disabilities, and all gender identities. What’s important to us in this process is your skills, experience and passion for what we do and that is where our focus will be to find our next new team member! 

Applications 

We are working with Justine Chapple at Pure Recruitment Solutions (PRS) to find our next team member. Please contact Justine for an initial discussion, contact details can be found in the application pack on our website. 

Closing date: early December 2025 with interviews expected to be held during the first two weeks of December. Please note that the closing date given is a guide.  We reserve the right to close the vacancy once we have appointed the successful applicant.

The International Rescue Committee (IRC) responds to the world's worst humanitarian crises, helping to restore health, safety, education, economic wellbeing, and power to people devastated by conflict and disaster. Founded in 1933 at the call of Albert Einstein, the IRC is one of the world's largest international humanitarian non-governmental organizations (INGO), at work in more than 40 countries and 29 U.S. cities helping people to survive, reclaim control of their future and strengthen their communities. A force for humanity, IRC employees deliver lasting impact by restoring safety, dignity and hope to millions. If you're a solutions-driven, passionate change-maker, come join us in positively impacting the lives of millions of people world-wide for a better future.

IRC UK
IRC UK is part of the IRC global network, which has its global headquarters in New York. Our team in the UK works to raise profile, deliver policy and practice change, and increase funding to help restore health, safety, education, economic wellbeing and power to people devastated by conflict and disaster. Since 2021, IRC UK has also provided integration services directly to refugees in the UK.
In Europe, the IRC also has offices in Berlin, Bonn, Brussels, Geneva and Stockholm. 

The Purpose of the Role
IRC’s External Relations (ER) department brings together Fundraising, Communications and Policy & Advocacy functions. With the aim to raise money, awareness and influence for crisis-affected populations worldwide, the department combines knowledge and expertise across multiple national markets.  
 
The IRC fundraising teams are comprised of colleagues and teams working in the USA, UK, Germany, Sweden and Korea as well as emerging markets delivering direct marketing, content, account management, philanthropy, board liaison, corporate as well as trust and foundation partnerships to support IRC’s national fundraising strategies. 
 
The IRC’s private fundraising capability in the UK has grown significantly over the past five years. Ambitious growth plans are in place to deliver increasing income from the private sector as part of an exciting global External Relations strategy.  
 
The Director of UK Mass Markets is responsible for the leadership and direction of the Mass Markets team in the UK and for securing long-term sustainable income for the IRC through individual donor acquisition, retention and supporter care. You will lead and develop a high-performing team by growing mass marketing audiences and income, developing exciting and targeted campaigns, identifying opportunities for product, channel and audience diversification, and championing UX and a supporter centric fundraising model. The Director will also serve as a key partner to the UK Executive Director as they facilitate cross-team collaboration, accountability and success among all private fundraising teams in the UK (Philanthropy, Global Corporate Partnerships, Foundations & Trusts and Mass Markets). The Director will play a leadership role in IRC UK more widely as a member of the UK Senior Management Team (UKSMT). The UKSMT is collectively responsible for achieving the cross-functional goals of IRC UK’s strategy and actively fostering an inclusive workplace at IRC UK.
 
This role is responsible for:  
I.  Securing significant and sustainable funding in the UK for IRC’s work 
II.  Leading strategic activities that support IRC’s mass market fundraising presence including campaigns for the End-of-Year, World Refugee Day and emergencies

Scope and Authority 
This position has responsibility for delivering the UK Mass Market team strategy and targets and Supporter Care within the overarching Global Mass Markets strategy and UK Strategic Plan. 

Responsibility for Resources:
This post will have responsibility for three direct reports (1x Senior Acquisition Marketing Manager, 1 x Retention Marketing Manager, 1 x Donor Services Assistant) and a substantial expenditure budget. The role is part of the global Mass Markets team and is matrix managed by the Executive Director in the UK and the Global Vice President of Mass Markets.

Key Working Relationships
Internal:
•  Counterparts and senior leads in global Mass Markets team 
•  UK SMT: Directors of Strategy and Delivery, Communications, Advocacy, Philanthropy, Finance, People and Culture, Awards Management
•  Global peer-level team: Directors and Heads of Mass Markets for Korea, Germany, Sweden, USA and Global Mass Market Support Leads
•  Digital team members (UK and global) 
•  Global Creative Studio and Brand 
•  Senior Director for Retention
•  International Operations team, incl. data & analytics roles  

Key Accountabilities

·  Aligned to the overall Global External Relations Strategy, develop, implement, monitor and report on IRC UK’s fundraising and supporter engagement strategy. 
·  Lead fundraising campaigns (acquisition, retention, mid-level) that deliver unrestricted income to enable IRC’s work. Channels include e-mail, direct mail, inserts, Facebook advertising, new forms of social media, and adwords, as well as telemarketing etc.
·  Develop a supporter engagement programme that focusses on developing and deepening long-term relationships and drives retention rates.
·  Develop and deliver an innovation programme, ensuring fundraising products and activity are at the forefront of the UK sector and allow IRC to cut through to new audiences.
·  Deliver outstanding supporter services, ensuring supporter interactions are dealt with professionally and appropriately.
·  Contribute strongly to overall Global External Relations strategy and budget development during the budgeting and investment request process.  
·  Lead, inspire, develop and performance manage the UK Mass Markets team.
·  Ensure effective collaboration between the UK-based leads of the Foundations and Trusts, Global Corporate Partnerships, and Mass Markets teams, in executing comprehensive, aligned donor engagement strategies across the UK. 
·  Collaborate with other UK leaders on the UK Senior Management Team, holding collective accountability for achieving the goals of the UK strategy and advising on the wider management of IRC UK to support those goals.  
·  Reporting to the UK Board of Trustees, including presentations to the full Board and the External Relations Committee as required. 
·  Representing IRC in the Disasters Emergency Committee (DEC) Fundraising Directors group.
·  Be the senior contact for all mass marketing partnerships with third party supplies.  
·  Act as senior voice in cross-market working groups and committees. 
·  Network and build external profile of the IRC UK Mass Markets team by attending relevant fundraising and sector events, and building other external stakeholder relationships. 
·  Input into effective risk management of mass marketing income by accurately assessing opportunities, threats, strengths and weaknesses on a regular basis, and iterating the programme based on results.  
·  Accurately forecast, monitor and report on income and expenditure budget lines. 
·  Keep up to date with sector developments in individual giving, digital fundraising to ensure IRC is at the forefront of fundraising developments. 
·  Work closely with Mass Markets team in other national markets (i.e. Korea, Germany, Sweden, US) and the International Operations team to ensure all engagement is coordinated, and where appropriate, synchronised.  

Skills, Knowledge and Qualifications:

·  Driven, motivated and proactive with a solutions-based attitude and resilient in the face of setbacks. 
·  Proven ability to manage, meet and monitor fundraising budgets and Key Performance Indicators. 
·  Excellent organisational skills, especially the ability to manage a complex, varied and substantial workload. 
·  Ability to understand legal frameworks and requirements, and implications of decisions in the best interest of the charity. 
·  Excellent verbal and written English and the ability to produce well designed and high-quality proposals and reports.
·  Institute of Fundraising, Cass or comparable qualifications would be an advantage.  

Experience:
·  Extensive experience of individual giving (or mass marketing) and digital fundraising and ideally, mid value and legacy giving, within a large or medium global charity, including a proven track record of both acquisition and retention.**  
·  Launching new channels and products with success. 
·  Comprehensive understanding and experience of audience and donor segmentation, analytical modelling such as LTV and use of insights to drive strategy and performance.** 
·  Experience and understanding of creative process and relationship with brand identity through different channels and audiences. 
·  Proven track record of success in a leadership, line management, recruitment, performance management and talent retention.**
·  Demonstrated history of being an empowering and supportive manager to front-line fundraisers.
·  Experience working for a centralised, international organisation would be a strong advantage.  
·  Experience using Salesforce an advantage.  

Criteria in the Person Specification marked with ** are the minimum criteria in line with our commitments under the Disability Confident Employer Scheme in the UK. 
UK based candidates who state that they have a disability and meet these criteria, will be invited to interview.

Back Up is an organisation that has inspired and supported people affected by spinal cord injury to get the most out of life for almost 40 years.

Today, the organisation is leading the way in helping people adjust positively to life after a spinal cord injury. The organisation's services are delivered by people who've been there, who understand the journey, and know how to support others. Whether it's building practical skills through wheelchair skills training, boosting confidence via participation in life-changing courses, or supporting families through challenging times, Back Up is there for everyone affected by spinal cord injury.

Charity People is delighted to be supporting this incredible organisation to recruit for a part time Director of Communications and Marketing who will join the team at a key point in the early stages of their new strategy, as they launch a new brand and head into their 40th birthday year with the vision to ensure everyone affected by spinal cord injury can reach their full potential - no matter their age, background, injury level or any other factor.

Part time Director of Communications and Marketing
Contract: Permanent role
Hours: Part time, 21 hours per week
Salary: £60,000 to £70,000 per annum FTE (pro-rata for 0.6 hour week to between £36,000 and £42,000)
Location: Hybrid - home based with at least one day per week in the charity HO in Wandsworth, South London
Closing date for applications: Monday 15th December at 9am
Interviews: first stage interview held remotely on Wednesday 7th January, with second round being held in person on Tuesday 15th January

The Director of Communications and Marketing will combine strategic leadership with a readiness to get hands-on where needed, building sustainable systems, processes, and team capacity that set Back Up to achieve long-term success.

Your core responsibilities will include:

* Building on existing plans develop and deliver a comprehensive 2030 communications and marketing strategy aligned with organisational and departmental plans.
* Serve as strategic communications advisor to the CEO and SLT on reputation, brand positioning, and stakeholder engagement; and lead cross departmental collaboration to deliver shared objectives
* Build and nurture strategic partnerships with key media, influencers, and sector organisations.
* Oversee the successful phased launch and roll-out of Back Up's new brand across all channels from January 2025.
* Ensure storytelling is compelling, authentic, and inclusive, reflecting the lived experience of people with spinal cord injury.
* Oversee creative strategy, commissioning, and content planning, ensuring quality and alignment with Back Up's mission.
* Champion accessible communications that reach and resonate with diverse audiences.
* Provide strategic oversight of digital marketing and online engagement, including social media, to grow reach and impact.
* Champion the ethical use of AI and emerging technologies in communications, ensuring robust governance and responsible practice.
* Introduce systems and processes to measure digital performance and optimise engagement.
* Line manage a team of five in total with direct line management responsibility for two Communications and Marketing Managers, ensuring clarity, accountability, and professional development.
* Model a creative, ambitious, and positive culture in line with Back Up's values.
* Build long-term team capability in brand, digital, and storytelling.
* Manage external agencies, freelancers, and suppliers to deliver high-quality outputs.
* Maintain strong financial management and risk controls within agreed budgets, and report clearly and regularly to CEO, SLT, and Board on communications impact, reputation, and reach.

We'd love to hear from candidates with the following skills and experience:

* Previous Director-level leadership experience of communications and marketing functions (charity or comparable sector).
* Proven track record in developing and delivering successful communication and marketing strategies.
* Strong expertise in brand management, digital engagement, and integrated campaigns across multiple channels.
* Experience leading a significant brand roll-out or website redevelopment project.
* Understanding of digital transformation, including CRM/data integration, marketing automation, and analytics.
* Knowledge of accessibility standards and inclusive communications practices.
* Familiarity with the ethical application of AI and emerging digital tools in communications.
* Strong financial and risk management skills.
* Outstanding storytelling, presentation, and influencing skills, with gravitas to act as an organisational ambassador.
* Ability to lead through change, build effective partnerships, and inspire teams.
* Alignment with Back Up's values: we embrace challenge, we have fun, we build inclusive communities, and we are ambitious for each other.

Additionally, we're particularly keen to speak to anyone who has lived experience of disability or spinal cord injury, however this is in no way essential.

Charity People is a forward thinking, inclusive organisation that actively and deliberately promotes equity, diversity and inclusion. We know organisations thrive when inclusion is at the forefront. We evidence our commitment by matching charity needs with the skills and experience of candidates irrespective of background e.g. age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we believe that greater diversity leads to greater results for the charities we work with.

We’re looking for an experienced Marketing and Communications Manager to provide maternity cover and lead our small but mighty team during a pivotal period for St Michael’s Hospice. 

This is a hands-on management role at the heart of the Hospice, driving strategic marketing and communications priorities across the organisation.

What you’ll do

• Drive marketing and communications strategy and team leadership.
• Oversee brand management, campaign and content planning, internal communications, stakeholder engagement, and marketing that supports income generation, community engagement, and awareness of our services.
• Delivery of some marketing and communications activity alongside management responsibilities.
• Play a key role in major projects, including embedding a new CRM system, website relaunch, and planning for the Hospice’s 40th anniversary celebrations.

What we’re looking for

• Proven experience managing marketing and communications teams.
• Charity sector expertise (health, care, or hospice desirable).
• Strong CRM and data-driven marketing knowledge.
• Values-led leadership: kindness, respect, inclusivity, innovation.

This is a unique opportunity to make a real impact while steering a talented team through a period of innovation. If you’re ready to bring your expertise to a role that matters, we’d love to hear from you.

Apply now and be part of a special community organisation that makes a tangible difference to people’s lives across Hastings and Rother.

At St Michael’s Hospice we offer a friendly, team orientated work environment – a good pension scheme with the option to continue any existing NHS pension scheme membership, an Employee Assistance Programme (Benenden Healthcare), up to 33 days annual leave plus bank holidays, subsidised employee meals and free refreshments, free parking, supportive supervision along with a proactive Education Department to support with your development. Hospice employees also qualify for a Blue Light Card with access to a huge array of discounts.

To apply for this position, please complete a Hospice application form available for the job opportunities page of our website. Please note CVs will not be accepted, unless candidates are unable to complete the application form due to a disability, in which case please contact the HR team.

Join the Learning with Parents team to develop our school marketing and sales programmes, helping us to reach more schools so that one day every child is supported at home to fulfil their potential.

About Us

Learning with Parents supports all families to have positive learning interactions together. We drive inclusive parental engagement by partnering with schools and leading the sector through learning what works.

By partnering with primary schools, we support thousands of families across the UK to enjoy learning together at home. Our child-led videos and hands-on family activities replace traditional homework. Through behavioural insight research, innovative technology and teacher training we ensure that as many families as possible are supported effectively.

We are working to improve parental engagement across the sector, by producing evidence of parents’ impact and generating insights into how schools can best support them. Learnings are disseminated through the Parental Engagement Forum and amplified through the Fair Education Alliance.

About the Role

The Marketing and Sales Lead will be the driving force behind our marketing and sales programmes for schools, bringing their creative flair, marketing expertise and sales understanding to help Learning with Parents engage more schools across the UK.

We see there being three strands of marketing to this role: awareness raising marketing to both cold and warm contacts that drives attendance to events such as webinars and our parental engagement forum, sales marketing to new schools that drives sales of our programmes and marketing that supports the schools team to develop deeper school partnerships and grows the impact of our programmes in schools.

Alongside this marketing we also would like this role to shepherd our schools through the sales pipeline ready for onboarding.

Areas of Responsibility

School marketing strategy support

• Review, evolve and implement our marketing to schools approach, with the support of our Programme Director, taking it beyond email to other channels

• Analyse and report on our marketing performance to the Programme Director, making clear and actionable recommendations for improvements 

• In collaboration with our Communications Officer, ensure our brand guidelines are used effectively and kept up to date for all staff to use as required. 

Awarenss Raising Marketing

• Help us reach new schools by designing eye-catching marketing assets that communicate the benefits of Learning with Parents and match audience needs

• Collaborate with our Communications Officer to create values-led content for our website and social platforms that will engage and inspire school leaders and teachers

• Create marketing to new and current schools that drive attendance to events such as webinars and the parental engagement forum

Sales Marketing 

• Review and evolve our email marketing to schools in our sales pipeline and new school to support sales with action-orientated marketing messages and materials 

• Support the cross-sell of programmes to existing schools by optimising marketing messages and timing 

• Create engaging newsletter content that communicates our brand personality, support schools with parental engagement and builds school loyalty

Sales Pipeline Management

• When needed, deliver sales to demos to prospective schools

• Manage the follow up emails to teachers and school leaders after sales demos to move them through the pipeline.

• Log emails and correspondence with prospective schools.

• Send reminders to schools on their next actions

• Track and analyse data on school sales and report to Programme Director

About You 

A successful Marketing and Sales Lead will be eager to work in a small team, have a can-do attitude, and be keen to get stuck in to support the charity’s growth and impact. 

Our ideal candidate would also be able to provide examples of when they have used the following skills and experience: 

• Previous success in marketing to educational institutions such as schools / colleges etc

• Creative storyteller with a passion for creating content

• Excellent copywriting skills 

• Exceptional abilities on Canva or similar

• Confident use of a CRM system, such as HubSpot, to manage sale leads 

• Strong organisational and planning skills

• Ability to work independently and in collaboration with teams

• Working to Key Performance Indicators linked to both the performance of marketing and sales numbers

• A desire to champion and uphold our organisation’s vision, mission and values

Our ideal candidate might also be able to provide examples of when they have used  some of the following skills and experience, although these are not essential: 

• An understanding of the state education system in the UK

• An understanding of education inequality or experience of supporting disadvantaged families in the UK

• Lived experience of some of the barriers that families from disadvantaged communities face in engaging with children’s learning.

Our Values 

Our Learning with Parents values are key to how we work and inform our strategy, programme, and how we collaborate.

Ambition - We strive do more for the families, schools and organisations we work with

Collaboration - We value the voices of others and achieve more by working together

Exploration - We are curious and seek evidence to inform our work

Innovation - We test, learn, adapt and embrace failure in our pursuit of progress

Integrity - We act responsibly and honestly, and default to transparency

Supportive environment - We work to create an environment which supports growth, belonging and wellbeing for everyone

Benefits

We have a passionate team and supportive culture. We have supportive policies and offer a number of benefits including:

• Generous annual leave allowance (35 days, including bank holidays)

• Your birthday off and additional holiday reward for every year employed with us (up to five days pro rata)

• Enhanced maternity, paternity and family-related leave policy from day one

• Income protection in case of sickness

• Flexible working times

• Social events

• Environmental (Net Zero) Pension

• Cycle to work scheme

• Benefit Hub, including virtual GP and discount scheme