Senior brand marketing manager jobs in Liverpool

ABOUT THE ROLE
We are looking for an experienced Communications and Marketing Manager with excellent organisational
skills to develop, implement and manage effective communication strategies for a charity based in the
healthcare sector, with a national and local reach across the UK and Ireland.

You’ll have demonstrable experience in planning and implementing different communications strategies
across a range of marketing channels to help us grow our organisational profile, uphold our vision
and values, while extending our reach across the sector to support growth and awareness among the
community we support.

As part of the daily management of the charity’s communications and marketing needs, you’ll work with colleagues and volunteers to raise awareness maximise awareness of our support model, support the organisation through attendance of national and local events and be part of a team representing the charity at key exhibitions during the year requiring you to be away overnight for up to 3 or 4 nights at a time (depending upon location) – approximately 3-4 times per year. Further information will be available to candidates taken forward for interview.

You will be integral to our communications and marketing approach, collaborating with colleagues who manage our social media and published communications (e.g. member magazine). Above all you are someone who fosters an organisation wide approach working with, mentoring and supporting colleagues to ensure a planned, structured and collaborative approach to our communications and marketing planning.
The ideal candidate must have a proven track record in managing communications, producing effective content and campaigns across a range of channels (print, digital, online) for at least TWO years, ideally bringing additional experience from within the charity sector.

The role is primarily remote and the successful applicant can work from a location of their choice (subject to representing the charity at key meetings, internal meetings and exhibitions throughout the year). The role holder will make optimum use of video conferencing and online collaboration tools to work as part of a wider communications team so the team feels connected and engaged in its approach.

Interviews will be two-stage for successful candidates. Initial interviews will be held via video conferencing (such as Zoom) with successful candidates going through to a second round. Second round interviews will be face-to-face interview (with advance notice). Successful candidates will, in advance of the second round, be given a short working brief and asked to present their campaign ideas at interview together with past examples of their work.

UK travel within the role is expected with the charity reimbursing reasonable travel costs where agreed up front and on behalf of the charity.

KEY RESPONSIBILITIES

• Plan, execute and monitor a value-driven, measurable communications and marketing strategy across our print, digital and internal channels in accordance with the direction of the Board
• Demonstrable experience developing, collaborating and managing multi-channel campaigns as part of the overall strategy measuring their effectiveness, adapting to change, where necessary, as part  of the wider communications approach (digital, print)
• Develop engaging, accessible and audience-focused content to build trust and a relationship with  our target audience
• Excellent organisational skills to manage small projects, ensuring timely delivery and execution  supporting risk identification and mitigation
• Upholding brand and culture in everything you do
• Collaborate with colleagues to support organisation and management of charity events
• Oversee the communications and marketing direction of the charity to ensure consistency in approach across all channels
• Build and maintain relationship with journalists and oversee other PR opportunities
• Develop and nurture strategic partnerships with key individuals, stakeholders, and community voices, building strong working relationships that support authentic storytelling and enhance the charity’s impact
• Ensure all content in accessible, inclusive and aligns to our brand and identity
• Budget management with strong planning to meet upcoming deliverables and identifying areas where  financial savings can be made to maximise charity resources
• Produce meaningful management information at key times
  • Monthly senior management reporting
  • Quarterly Board reporting
  • Annual reports (authoring and collaborating from external sources)

PERSON SPECIFICATION

Essential Experience

• At least two years experience in a Communications/Marketing Management role
• Experience in developing and implementing communications and marketing strategies, ideally within the not-for-profit sector, across a wide range of marketing channels
• PR experience and media liaison
• Communications planning and forward thinking
• Brand management
• Team player/Mentor
• Campaign management to raise the organisational profile and advocate for people 
• Working with third party stakeholders to manage exhibition attendance, organise events and more generally any services provided to/purchased by the charity
• Working with and maintaining effective stakeholder relationships including our trustees, staff, volunteers and external medical professionals
• Demonstrable experience of online and digital marketing platforms to promote the charity, raise awareness and support our target audience
• A strong working knowledge of social media platforms, although we have a dedicated social media manager undertaking the role that you will collaborate with
• Familiarity with UK data protection regulation

Desirable Experience

• Knowledge and experience of SEO
• Budgetary management
• Experience in social media moderation
• Experience in creative tools (Canva, Adobe products) and digital marketing platforms
• Podcasts or similar digital content
• Experience of working on sensitive content
• Experience across the not-for-profit sector
• Ambassador management

SKILLS AND QUALITIES

• Creative, proactive and confident in your approach achieving outcomes in a timely manner and within budget
• Excellent interpersonal skills with ability to build strong working relationships
• Adaptable, flexible and committed to our charitable aims and values
• Strong time management skills

APPLICATION SUBMISSION

To apply, please submit:

1. Your CV (up to 3 pages)
2. A covering letter outlining your suitability to the role (max 500 words)

Interviews will be two-stage for successful candidates. Initial interviews will be held via video  conferencing (such as Zoom) discussing previous experience and role fit with successful candidates  going through to a second round. This includes alignment to IA’s values. Please allow up to 1 hour  for this stage.

Second round interviews are expected to be in in-person in a central location - advance notice will  be given and the charity will reimburse reasonable travel expenses, approved in advance. Successful  candidates will, in advance of the second round, be given a short brief and asked to present their campaign ideas from a charity working example at the interview. This should be available to us at least 48 hours prior to interview to allow us time to review.

Additionally second stage applicants will be asked to provide examples of their own work, at least  48hrs prior to the interview. You should be comfortable sharing past content that you have created  previously which will be treated with the strictest confidence. Please allow up to 1.5 hours for this second stage.

Applications should be submitted via the advertising platform including your CV and covering letter. See attached role profile for recruitment timetable and further details about us/the role, including contact details for an informal chat, if required, before applying. Applicants are encouraged to ensure availability in line with the recruitment timetable in the attached job specification.

While IA recognises the value of AI technology in the current climate, IA reserves the right to  ignore applications where we have reason to believe that they have been wholly produced using generative AI tools.

Please let us know if you require any additional support to attend or undertake an interview or if there is anything we should consider as part of the interview process.

QuarterFive are delighted to be supporting STEM Learning, a leading educational charity that believes every young person deserves access to high-quality education and career support, regardless of their background. 

Reporting directly to the Chief Executive, and as a member of the Senior Management Team, you will lead the organisation's fundraising strategy and team to secure significant, multi-year income from major donors, trusts and foundations and corporates. You’ll be responsible for expanding their funding base, deepening key relationships, and ensuring the organisation has the partnerships and resources to achieve its mission.

Fundraising has developed rapidly in recent years, with investment, board-level commitment and a growing team driving success. With strong foundations in place and a portfolio of high-value partnerships, there is an exciting opportunity to scale their strategic influence and deepen their impact.

We’re looking for a relationship-driven leader who will take an entrepreneurial approach to identifying opportunities for new funds and develop long-term, high-impact partnerships.

This is a hybrid but mostly home-based role, with monthly team meetings and occasional overnight stays at the N.England headquarters, and fortnightly attendance at the London office. All travel costs covered.

As Head of Fundraising, you will:

• Lead on fundraising strategy with major donors, trusts and foundations and corporates, focusing on driving  new funder engagement and developing long-term, high-impact partnerships
• Secure high-value, multi-year funding partnerships with major donors, trusts and foundations and corporates, achieving six-figure and above income targets
• Manage, develop and inspire a team of five, fostering a proactive, collaborative, innovative and high-performing culture
• Build and maintain a strong, diversified pipeline of new and repeat funders aligned to organisational priorities and ethical fundraising principles
• Engage senior stakeholders including the CEO, Chair, Trustees and senior partners to unlock networks and open opportunities
• Work closely with programme and delivery teams to create compelling funding propositions and ensure excellent stewardship and impactful reporting
• Represent the organisation at senior-level networking events, conferences and sector forums, influencing decision-makers and strengthening brand positioning

Essential skills and experience:

• Success in securing and growing income from a range of sources, including HNWIs and trusts and foundations — delivering six-figure and multi-year partnerships
• Skilled relationship builder with experience developing and stewarding complex, multifaceted partnerships that deliver mutual value and long-term impact
• Strong managerial skills to empower teams and support their professional development and enjoyment in their role
• Strategic business developer with the ability to build and maintain a strong pipeline of funding opportunities, identifying, cultivating, and converting prospects to meet fundraising targets
• Entrepreneurial and proactive, with a strong sense of ownership and the confidence to identify, shape, and present compelling cases for support
• Collaborative and influential, experienced in working across matrix structures and with remote or cross-functional teams to achieve shared goals, ensuring alignment and effective delivery
• Highly skilled communicator, comfortable presenting to diverse audiences and tailoring messages to inspire and engage at all levels
• Strong networker, eager to represent the organisation at events and conferences, identifying new opportunities, and staying informed on market trends and developments in the philanthropic and corporate partnership landscape

Desirable, but not essential:

• An understanding and general knowledge of the education landscape in the UK
• Experience of establishing or maintaining a Fellowship programme

Employee benefits include:

• 30 days annual leave plus bank holidays
• Up to 15% employer pension contributions 
• Private health care via Benenden Health plus Healthcare Cash Plan and Dental Plan
• Annual salary review
• Electric Car Benefit Scheme

Head of Communications (Job Share)

Location: Remote

Salary: £19,160 - £21,424 per annum

Vacancy Type: Permanent

2–3 days per week (flexible, subject to agreement)

Please note that the salary has been calculated on a pro-rata basis, reflecting the role's two-day-per-week working pattern.

Join us - transform lives, change minds

We are a leading social justice charity supporting people to recover from addiction and leave behind crime - helping them move on in life with family, friends, jobs, homes, and a sense of belonging. Working in over 80 prison and community settings across England and Wales, we support more than 40,000 people each year to achieve lasting, transformational change.

Alongside frontline local delivery, we are driving change nationally - challenging stigma, influencing policy, and creating a society that believes in second chances and long-term recovery.

The opportunity

We are looking for an exceptional communications leader to join us in a job share Head of Communications role, working alongside an experienced colleague to shape and deliver a high-impact, organisation-wide communications strategy.

This is a unique opportunity to lead high-profile national campaigns, strengthen our voice across the media and digital landscape, and ensure our people - over 900 staff across the country, many with lived experience - remain connected, engaged, and inspired by our mission.

What you’ll lead

You will play a central role in amplifying our impact and growing our influence, including:

• • National campaigns and public engagement — including our flagship Taking Action on Addiction campaign and Addiction Awareness Week, supported by our Royal Patron, HRH Princess of Wales, reaching millions each year
  • Media and profile-building — securing high-quality coverage, managing relationships with press, ambassadors, and influencers, including Lily Allen, Alasdair Campbell and many others
  • Audience growth and supporter engagement — expanding our network of donors, partners, and advocates
  • Digital and content strategy — driving a multi-platform approach that positions us as a thought leader in our field and also helps us reach the people who most need our support
  • Internal communications and culture — ensuring our 900+ staff feel informed, connected, and part of a shared purpose
  • Team leadership — jointly leading a skilled communications team and working closely with senior leaders, including our Chair, Tony Adams OBE, the CEO and Executive Team and Trustees.

Why this role matters

This role sits at the heart of how we influence change - shaping how we tell our story, how we reach people who need support, and how we mobilise public and political will.

You’ll help ensure our communications are not only compelling, but impactful - supporting service delivery, influencing systems, and ultimately helping more people rebuild their lives.

Who we’re looking for

We want a dynamic, values-driven communications professional who can operate both strategically and ‘hands-on’. You will:

• Bring a strong track record across PR, campaigns, digital, and internal communications
• Be confident leading complex, multi-channel communications activity
• Experience navigating complex organisational environments with diverse operational and service functions.
• Have experience translating organisational mission into clear, engaging messaging for diverse audiences
• Be a collaborative leader, comfortable working in a job share arrangement and across senior teams
• Combine creativity with delivery—able to move from strategy to execution at pace
• Bring a strategic and pragmatic approach to marketing, with strong attention to brand consistency and discipline.
• Be passionate about social justice and motivated by real-world impact

What we offer

• A high-profile, purpose-driven leadership role
• Flexibility through a supportive job share model
• The opportunity to shape national conversations and influence change
• A collaborative and ambitious organisation committed to growth and innovation
• A generous benefits package

If you’re ready to use your communications expertise to drive real social change, we’d love to hear from you.

About Us

We are The Forward Trust, the social enterprise with charitable status that empowers people to break the often interlinked cycles of crime and addiction to move forward with their lives. For more than 25 years we have been working with people to build positive and productive lives, whatever their past. We believe that anyone is capable of lasting change. Our services have supported thousands of people to make positive changes and build productive lives with a job, family, friends and a sense of community.

To Apply

If you feel you are a suitable candidate and would like to work for Forward Trust, please click apply to be redirected to our website to complete your application.