Senior digital content producer jobs

We are looking for a Senior Graphic Designer to join our award-winning Content and Creative team at Friends of the Earth.

You’ll be an experienced designer bursting with creative ideas and passionate about using your skills to tell compelling stories that inspire people to take action. You’ll have the ability to develop our visual brand, to lead on the production of bold, audience-centric concepts, and to work closely with videographers and copywriters to support the organisation’s ambitious campaigning, activism and fundraising goals.  

You will also line manage the Midweight Graphic Designer and oversee all graphic design output to ensure it is high quality, rooted in insight and delivered on time.

Key Skills and Attributes: 

You’ll have a strong portfolio that demonstrates high-quality, impactful design tailored to different audiences and objectives. You will be confident in developing innovative concepts that work across multiple digital and print channels, and in managing a variety of design projects.

You will also be experienced in commissioning freelancers and line-managing or providing mentorship to team members, as well as possessing top-notch stakeholder communication skills and the ability to interrogate a brief.

The team: 

This role is on the Content and Creative team, which sits in the Engagement directorate.

The team consists of 9 roles:

Head of Content and Creative (line manager for this role)

Senior Graphic Designer (this role)

Midweight Graphic Designer (line report of this role)

Creative Producer (film and photography)

Videographers x 2

Digital Product Manager

Digital Developer

Content Designer

We work with a variety of teams across the organisation, including Income Generation, Campaigns, Activism and Marketing to produce engaging creative, web content and digital products for paid, owned and earned channels – so no two days are the same.

Our goal is to develop the most impactful content possible to support the organisation’s urgent and exciting mission: a greener, fairer future for everyone. We need creative experts who are passionate about fighting for people and our planet to help us reach new audiences and inspire powerful collective action.

Closing date: Monday 30th March 2026 (23:59)

Hours: Full time (30 hours over 4 days)

Location: Flexible across England, Wales and Northern Ireland 

(London salary applicable to candidates who live in London or are based in the London office a minimum of two days a week)

Please note we only accept applications via the Friends of the Earth Application System.

We offer a competitive range of benefits, good work/life balance including a 4-day working week with no loss of pay, excellent learning and development opportunities and a vibrant organisational culture. 

Our staff body is currently under-representative of People of Colour, LGBTQIA+ people and people with long term conditions or impairments. We are committed to eroding these historic barriers, so as to create a movement in which people from all walks of life see themselves in, and so we particularly encourage you to apply if you belong to one of these groups or sit at multiple intersections of disadvantage. We are committed to the Disability Confident standard and will guarantee an interview to any candidates who declare a disability and who meet the essential criteria for the role.

Friends of the Earth staff who publicly represent Friends of the Earth (including all campaigners) are not allowed to also represent a political party. This is to ensure that there can be no confusion in the minds of the public about Friends of the Earth's party-political independence. Affected staff should also seek permission from the Senior Management Team if they wish to hold a non-public facing official role in a political party. If this is an issue, please do raise this with us as soon as possible.

Friends of the Earth is an international community dedicated to protecting the natural world and the wellbeing of everyone in it. We lead campaigns, provide resources and information, and drive real solutions to the environmental problems facing us all. 

The Head of External Communications is a senior strategic leadership role responsible for shaping, delivering, and protecting IAPB’s global communications work. This role leads the organisation’s external communications function, overseeing global media strategy, press outreach, stakeholder visibility, thought leadership, and crisis and reputation management. The postholder ensures IAPB’s voice is influential across global health, policy, and development sectors supporting the organisation’s 2030 In Sight strategy and positioning IAPB as a leading authority on vision and eye health.

Role and Responsibilities

1. External Communications & Media Strategy

• Develop and deliver a bold, high impact‑ external communications strategy aligned to IAPB’s mission and the 2030 In Sight strategy.
• Lead strategic planning across all external comms channels, ensuring integrated messaging across media, digital, publications, and partnerships.
• Use insight, data, and evaluation tools to monitor performance, influence future communications activity, and drive continuous improvement.

2. Team Leadership, Management & Press Office Leadership

• Lead and inspire a high performing‑ external communications team across media, content, and digital functions.
• Set clear goals, KPIs, outputs, and outcomes for team members and external partners.
• Where needed manage recruitment, onboarding, development, and performance.
• Promote collaborative, cross organisational‑ ways of working and ensure seamless coordination across departments and time zones.
• Lead IAPB’s global press outreach, ensuring fast, coordinated, and proactive communication with international media.
• Oversee creation of media materials including press releases, statements, briefings, Q&As, and reactive press responses.
• Ensure consistent messaging and brand voice across all external statements and spokesperson engagements.
• Managing third party agencies who support with media and campaign elements for IAPB.

3. Media Relations

• Build and maintain strong relationships with journalists, editors, broadcast producers, and influential commentators in global health, policy, and mainstream media.
• Secure high impact‑ coverage in global business, health, and policy publications (e.g., BBC, Financial Times, The Economist).
• Identify opportunities for proactive media moments, narrative shaping, and agenda setting‑.
• Serve as a senior spokesperson where required.

4. Thought leadership, Storytelling & Content Development

• Develop and deliver a global thought leadership‑ strategy, positioning IAPB leaders and experts as authoritative voices on eye health.
• Oversee publication of articles, op-eds, insights pieces, and leadership content across IAPB’s channels.
• Manage third party‑ engagement including panels, conferences, media partnerships, and editorial collaborations.
• Build and promote a pipeline of owned thought leadership platforms and sector‑ leading‑ commentary.
• Oversee global storytelling that humanises eye health and elevates lived experience from communities worldwide.
• Lead the Every Story Counts initiative and develop multimedia content that strengthens global understanding of eye health challenges.
• Provide tools, assets, and support for IAPB members to extend campaign reach within their local and regional markets.
• Ensure content reflects diverse voices and demonstrates the global Value of Vision.

5. Stakeholder Visibility

• Elevate IAPB’s profile among policymakers, global health institutions, donors, private sector partners, and high level‑ influencers.
• Work closely with advocacy, knowledge and membership teams to coordinate messaging and strengthen IAPB’s influence across global forums.
• Drive visibility for key initiatives including Love Your Eyes, Every Story Counts, and the Value of Vision platform.

6. Crisis Communications & Reputation Management

• Lead IAPB’s crisis communications planning, preparedness, and response.
• Advise senior leadership on reputational risks, ensuring robust processes for monitoring, escalation, and mitigation.
• Draft and manage crisis statements, holding lines, and rapid response‑ communications.
• Protect IAPB’s reputation and confident organisational voice during high pressure situations.

Education, Skills & Experience Required

Required

• Proven track record leading external communications, media relations, and press office functions across global or multi country environments.
• Significant experience delivering high profile media campaigns with measurable impact.
• Strong understanding of crisis communications, reputation management, and risk mitigation.
• Demonstrable experience influencing senior stakeholders and representing organisations at international events.
• Excellent written and verbal communication skills, with the ability to craft clear, compelling stories for varied audiences.
• Strong interpersonal and cross team‑ collaboration skills.
• Deep knowledge of global media landscapes, emerging platforms, and audience engagement strategies.

Desirable

• Experience in public health, international development, eye health, or adjacent sectors.
• Experience working with federated or membership based global organisations.

General

• Demonstrate IAPB organisational behaviours—Ambitious, Collaborative, Inclusive, and Strategic.
• Respect the diverse cultures, experiences, and working patterns of colleagues and partners.
• Undertake any other duties commensurate with the role.
• This role profile outlines key responsibilities but is not exhaustive; duties may evolve as required by the organisation.

About us

The International Agency for the Prevention of Blindness (IAPB) is the overarching alliance for the global eye health sector dedicated to eliminating the global vision crisis. A global network spread across 100+ countries, of the most brilliant and committed non-profits, philanthropists, public and private organisations.

There are 1.1 billion people living with sight loss because they don't have access to eye care services. We are making the case loudly and repeatedly that access to eye health services are vital to everything, for everyone.

IAPB, on behalf of its network, holds trusted relationships with the United Nations and the World Health Organization. No one else is operating under this same model with the same reach. We are a growing and successful international organisation registered as a charity in the UK with a dedicated staff team located around the world.

We are seeking someone to be a part of our journey and help us achieve our goals. We are a small charity with a supportive can-do attitude. We are informal but professional and work flexibly. This role offers a real opportunity for someone to contribute our development and progress towards our goals.

Other Information

• Benefits include 30 days annual leave (plus statutory bank holidays)
• Pension scheme – 10% Employer contribution, no minimum employee contribution
• Group life assurance
• Hybrid working - minimum 2 days per week in the London office
• Flexible working
• Employee Assistance Provider
• Various family friendly policies
• We are only accepting applicants with a right to work in the UK; we are unable to sponsor people requiring a work visa.

 Closing date Friday 10th April 2026. IAPB reserves the right to close the vacancy before the closing date.

1st stage interviews will be held via Teams w/c 20 and 27 April 2026. 

Due to the volume of applications received, we are unable to respond to everyone. If you have not heard from us within 28 days of the closing date, please assume your application has been unsuccessful.  We request no contact from agencies.