Senior Digital Content Producer Jobs in Battersea, Greater London
Turn2us is a national charity tackling poverty and the structural causes of poverty. We work with co-producers and partners to provide people in financial crisis with the means and agency to get back on their feet, build resilience, move forward with their lives and thrive.
As an equal opportunities’ employer, we are committed to equality, inclusion and diversity and the value people from different backgrounds bring to a team. If like us you believe everyone has the right to have enough to live on, and you are ambitious about eradicating poverty, join us and build your career with a charity dedicated to ensuring dignity and equity for all.
The vital work of the charity is partially enabled by income generated through fundraising; from supporter engagement and community events and activities, as well as philanthropic sources, such as trusts and foundations, and major donors.
As Supporter Engagement Officer you’ll play a key role in helping us to engage new and existing supporters as well as helping to deliver first-class stewardship to retain support and build trust. In addition you will develop appeals and communications that engage and inform supporters which help to raise more voluntary income.
Directly supporting the Direct Marketing and Legacy Manager and working closely with all of the Supporter Engagement team it would be beneficial if you have previous experience or an interest in Fundraising. Being a confident communicator with a “can-do” approach is essential as well as being able to demonstrate proven administrative skills, the ability to manage a varied workload and be highly organised.
We offer flexible working patterns, both in terms of hours and remote working. Please note that all employees are contractually required to work from the office a minimum of 4 days a month.
Some roles may be required to be in the office more often than others and this will be agreed with the hiring manager upon starting at Turn2us.
Please note that all job offers are subject to 2 – 3 satisfactory references and a disclosure satisfactory to Turn2us from the Disclosure & Barring Service (DBS).
Closing date: 20th May 2024
Interview date: 23rd May 2024
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
About Us
At Spring Impact we’re dedicated to helping mission-driven organisations scale their impact. We’ve set some clear targets to expand our reach among nonprofits and funders who are eager to scale their impact, and to build the Spring Impact brand. We are looking for a Senior Communications Specialist who is a deeply strategic thinker as well as a producer of high-quality content, to help build the capabilities and capacity of our team. This is an exciting opportunity to guide Spring Impact’s audience growth across various channels, steer the development of new and engaging content, and advance various activities with the objective of building our brand in the nonprofit and philanthropic landscape.
The core responsibilities of this role are:
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Strategically guide our brand Development and Innovation:
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Serve as a strategic partner to enhancing brand visibility and engagement, through innovative approaches and ideas
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Initiate and manage projects for new content creation, exploring untapped avenues and channels for distribution
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Strategically repurpose existing content to maximise impact and reach across diverse platforms
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Content Strategy:
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Work with with cross-functional teams to gather industry insights and craft compelling narratives for our target audiences
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Guide and manage the development (outsourcing where necessary) of multimedia content
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Strategic direction in Email Marketing:
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Develop advanced strategies to expand our email marketing capabilities and subscriber base
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GuideLead the design and execution of engaging email campaigns that optimise customer engagement and conversion rates
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Analyse campaign effectiveness and drive continuous improvements based on data-driven insights
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Collaboration and Thought Partnership:
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Act as a key thought partner to the communications team, contributing to high-level strategy discussions
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The ideal candidate will have:
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Excellent strategic planning and execution skills, developing and managing communication strategies and campaigns that drive results
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Excellent written and verbal communication skills (English) with the ability to produce compelling written materials
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Significant knowledge of digital communications platforms and relevant trends within them, particularly in email marketing and social media
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Excellent project management skills and ability to independently carry out tasks to meet or exceed target results
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A good understanding of the non-profit, social enterprise, and philanthropic sector
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Model data-driven approaches to communications
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Experience of developing compelling and engaging content, and thinking creatively about how it can best be leveraged to achieve the communications objectives
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Evidence of working on communications programmes that deliver directly to brand-building goals
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Alignment with Spring Impact’s mission, vision and values
Spring Impact’s Commitment to Inclusion
Spring Impact is an equal opportunity employer. The impact of our work is strongest when our team has a variety of experience, expertise, and insights to draw from. We are committed to building an inclusive team and strongly encourage BIPOC, women, nonbinary people, LGBTQIA+ people, persons with disabilities, and persons from other underrepresented groups to apply. We take our responsibility to cultivate a culture of inclusion and justice at Spring Impact very seriously, and implement practices like our flexible working schedule, de-biased hiring platform, and organisation-wide involvement in DEIJ (diversity, equity, inclusion, and justice) workshops.
For further information on how Spring Impact has incorporated DEIJ practices into our organisation, and what work we still need to do, please refer to our article "Embedding and Advancing DEIJ: The Distance We've Travelled and the Distance Still to Go".
Job Information Summary and How to Apply
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Maternity cover, 1 year contract. 0.6FTE/22.5 hours a week
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Please submit your CV and cover letter on BeApplied.
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Interviews will be held on a rolling basis. The final application deadline is May 17th, 2024, however we reserve the right to end this recruitment ahead of the application deadline, so we encourage candidates to apply as soon as possible.
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Start Date: ASAP subject to availability
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This role is not eligible for sponsorship. Existing right to work in the UK is required for the duration of the contract
The client requests no contact from agencies or media sales.
Purpose of the Role
The Digital Marketing Manager will implement and help develop a new digital marketing strategy, crucial to the ongoing development of ArtsEd’s profile and reputation and the successful delivery of all our programmes.
Understanding the needs of current and prospective students and pupils and their parents, and being able to identify digital plans and initiatives which will enable ArtsEd to meet both the long and short-term needs is a central aspect of the role.
The Digital Marketing Manager will lead in the planning and implementation of digitally creative and customer focused campaigns and will be responsible for the achievement of student and pupil recruitment targets. They will work closely with senior staff and the rest of the Marketing team to deliver highly effective experiences to all stakeholders and potential stakeholders.
The Digital Marketing Manager will be responsible for the continuing development of ArtsEd’s online profile amongst all of our target audiences, including high-level industry connections, potential supporters and the local community, alongside potential students, pupils and parents.
In addition, the Digital Marketing Manager will be responsible for ensuring that ArtsEd’s messaging is consistent, innovative and compelling across all platforms.
Digital Marketing
- Plan and execute digital marketing, including SEO/SEM, email, social media and display advertising campaigns in collaboration with the wider marketing team.
- Use digital marketing expertise to create effective user funnels to optimise conversion rates, tracking user behaviour in order to refine processes.
- Collaborate closely with staff across the organisation to identify storytelling opportunities to ensure a full understanding of ArtsEd’s broad range of target audiences.
- Set up digital advertising campaigns through Meta, Google Ads and other platforms
- Utilise excellent graphic design skills to collaborate with the team on the design and delivery of different digital campaigns for all stakeholder groups. This will include mass e-mails, social media posts and digital collateral as required.
- Instrument conversion points and optimize user funnels.
- Monitor social media communications (both comments on posts and direct messages) and respond in a timely and appropriate manner.
Design & Brand
- Be a guardian of the ArtsEd brand, ensuring correct and effective use of our branding and house style both internally and externally.
- Ensure all digital information is accurate, up to date and relevant.
- Ensure ArtsEd embraces and celebrates diversity and inclusion through all digital marketing touchpoints.
- Develop and manage image library including liaising with relevant staff to select images, co-ordinating in-house photography and film requirements, up-dating plasma screen and fulfilling external requests for images.
- Ensure all touchpoints communicate ArtsEd visual identity. Working with the wider Marketing team to review and implement ArtsEd brand architecture structure on digital platforms
Graphic Design
- Create print and digital advertising material using Canva or similar software.
- Design and create in-house digital signage and support the Marketing Officer where needed.
- Support the print production process, liaising with printers and publications, proof reading and adapting print collateral as required.
Recruitment
- Lead on the implementation and delivery of a robust digital marketing strategy to optimise student and pupil recruitment across the whole organisation. This will include:
- Building on existing digital activity to maximise its reach and impact against all of our target audiences, including digital and associated print advertising.
- Managing an associated programme of recruitment focused events and activities, both virtual and face-to-face, to raise our profile and to maximise our enquires, registrations, applications and acceptances across all of our activities.
- Supporting the relevant teams in the delivery of this programme, which will include existing activity e.g. Day School and Sixth Form Open Days, degree audition days and our outreach programme.
- To programme our email marketing conversion communication using software Mailer Lite/MailChimp
- Overseeing the production of all marketing collateral.
Social Media
- Overseeing the planning and delivery of a social media plan that aligns with and enhances all strands of the marketing and communications strategy
- Create engaging and content drive social media assets.
- Oversee and a schedule the delivery of day-to-day social media content
- Work with the marketing officer to Launch as short form video content strategy for all platforms with aligns with the Marketing and organisations strategy.
- Be the expert in understanding movements regarding social networks ensuring ArtsEd has a presence and brand building content on the right platforms.
- To have responsibility for all digital advertising, including social paid adverts.
Website
- Manage through line managed staff all aspects of the ArtsEd website, ensuring that it remains relevant to all users at all times. This will include:-
- Ensuring factual content is kept up-to-date, imagery and video is regularly refreshed and that the overall site reflects ArtsEd’s unique offer.
- Identifying opportunities to create and update brand focused content
- SEO
- Analytics
Market Analysis/Planning
- Review and analysis of data to identify competitor tactics, market trends, new opportunities and challenges.
- Ability to understand different audiences and relevant content to ensure successful conversion rates and enhance the student and stakeholders experience.
- Explore new methods for collection of data and how this can be used to improve recruitment processes
- Complete quarterly digital impact reports
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Implement regular surveys of students and staff, collecting quantitative and qualitative material to support marketing and communication campaigns.
- Stay up to date with the latest trends and best practices in online marketing and measurement.
- Shape outcome based on data.
Events
- Work with team on the planning and delivery on a programme of events, including Auditions, Open Evenings and Open Events.
Other
- Carry out any other duties as reasonably requested.
- Commitment to equity, inclusion and diversity
- Line management of direct report
Head of Communications & Marketing
Baby Lifeline
Midlands or London (Hybrid if required)
About Us
Baby Lifeline is a highly respected national charity whose mission is to ensure the healthiest and best outcomes possible from pregnancy and birth.
Founded over 40 years ago by Judy Ledger following the personal tragedy of losing three premature babies, we have since purchased many million pounds’ worth of equipment for maternity and neonatal units, produced nationally recognised reports and research projects, staged highly successful annual UK maternity safety conferences, and provided evidence-based, multi-professional training to reduce avoidable harm and death in maternity. Training is provided through Baby Lifeline Training Ltd, a not-for-profit social enterprise. It trains around 4,000 delegates annually and is one of the main providers/developers of training for maternity professionals in the UK.
Head of Communications & Marketing
An exciting opportunity has arisen to join Baby Lifeline as Head of Communications and Marketing. You will play a critical role in supporting Baby Lifeline to deliver its important mission, leading the development and delivery of our strategic communications and marketing plan. Together, these will grow awareness of and engagement with our brand and increase donations.
Head of Communications and Marketing Responsibilities:
· Providing strategic communications and marketing counsel to the Chief Executive
· Devising results-driven marketing campaigns to grow our audience and drive charity donations and fundraising
· Devising creative media engagement strategies, leading on proactive and reactive media relations including press releases, statements, interviews, and enquiries
· Building relationships with relevant professionals and experts within healthcare, to help drive sign-ups to events and training
· Managing and influencing relationships with key external influencers, such as journalists, producers, and celebrity VIP ambassadors
· Overseeing our website and social media channels, developing creative content that drives growth, reach and engagement across channels
· Line managing a Digital Marketing Manager on the effective day to day delivery of website and social media activity; working with external agencies where appropriate
· Understanding what metrics to use as a measure of success, based on key objectives – and to report on these confidently
· Researching and evaluating the latest trends within the charity sector and using these to advance Baby Lifeline communications and marketing activity
· Advising and working with Baby Lifeline Training Ltd on relevant projects
As Head of Communications & Marketing, you will have:
· Experience in a similar communications or marketing role
· A keen eye for marketing design – experience creating social media assets is preferable
· Self-motivation and passion about the opportunities that can come from marketing, communications, and social media
· Strong written communication skills and copywriting capabilities
· Excellent interpersonal skills
· A degree in marketing and/or PR or equivalent is desirable
· Health/charity sector experience is desirable but not essential
Baby Lifeline is a unique national charity whose mission is to make care safer and better for every pregnant woman, pregnant person, and newborn baby
The client requests no contact from agencies or media sales.