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Harris Hill are delighted to be working with a fantastic charity to recruit for a Senior Legacy Acquisition Officer.
This is an exciting new role created as part of a significant investment in legacy fundraising. You will play a key role in delivering a new, integrated legacy acquisition campaign designed to grow the number of supporters considering leaving a gift in their Will, while also increasing broader consideration of giving.
As a Senior Legacy Acquisition Officer, you will lead the delivery, monitoring and continuous improvement of a new integrated legacy acquisition campaign.
You will manage activity end to end, from initial briefing and campaign launch through to testing, optimisation and evaluation, working closely with internal teams and external agencies.
Key responsibilities will include:
• Delivering an integrated legacy acquisition campaign across TV, digital, radio, print and other channels.
• Managing campaigns from briefing and launch through to ongoing review, testing and optimisation.
• Developing and delivering annual test plans to improve campaign performance.
• Managing campaign budgets, timelines and quality standards.
• Growing the number of quality legacy hand raisers year-on-year and meeting agreed acquisition and cost-per-hand-raiser targets.
• Supporting increased consideration of leaving a gift in a Will and broader consideration of giving.
• Ensuring legacy acquisition activity integrates effectively with wider brand, fundraising and supporter engagement activity.
• Developing an excellent supporter and enquirer journey, ensuring a supporter first approach throughout.
• Producing regular performance updates and quarterly impact reports for senior leadership.
• Working collaboratively with legacy, stewardship, supporter engagement, brand and supporter care colleagues.
• Ensuring legacy messaging and supporter journeys align with wider brand positioning and fundraising propositions.
You will have:
• Proven experience delivering integrated fundraising or marketing campaigns across multiple channels, including TV.
• Strong project management skills and experience managing campaigns end-to-end.
• A good understanding of fundraising and acquisition principles, including KPIs, testing and optimisation.
• Experience working with external agencies, such as creative, media and/or telemarketing suppliers.
• Strong organisational and administrative skills, with confidence managing campaign activity and data.
• Experience using data and insight to monitor performance, identify opportunities and improve results.
• Excellent communication skills, with the ability to brief agencies and collaborate effectively with internal teams.
• Experience developing compelling, audience-led creative or campaign communications.
• Experience developing and implementing campaign test plans and working against clear hypotheses.
• Confidence producing campaign reports and presenting recommendations to senior stakeholders.
• An understanding of the importance of tone, trust and supporter experience within legacy fundraising.
• A positive, collaborative approach and the ability to turn strategy into well-run, effective campaigns.
Experience of legacy fundraising, gifts in Wills or long-term supporter engagement would be advantageous, as would experience developing telemarketing scripts, FAQs and supporter materials, and using brand or consideration tracking to measure attitudinal change.
Salary & Benefits
• Salary: £41,500 per annum
• Contract type: 12 months FTC, full time, 35 hrs a week
• Location: London, hybrid working, one day a week in the office
Recruitment process: Cv to [email protected]
If this sounds like you, then please do get in touch ASAP!
As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.
We’re currently recruiting for a Senior Marketing Officer to join the Mass Participation Team of a fantastic, well-known Children’s Charity, for a 12 month FTC.
This is an exciting opportunity to lead and coordinate multi-channel fundraising marketing campaigns, helping to drive supporter recruitment, engagement and income across Third Party Events, Schools Fundraising and DIY fundraising.
We’re looking for an audience-focused marketer with experience delivering campaigns across digital, social, content, email, paid media and offline channels, ideally within the charity/not-for-profit sector. You’ll be confident using insight and performance data to shape activity, improve supporter experience and deliver ambitious participation targets.
Key details:
Plus London Weighting Allowance- £3,366 (1 day a week minimum in the office)
OR £500 a year home allowance
If you’re passionate about audience-led marketing, supporter engagement and delivering impactful fundraising campaigns, we’d love to hear from you.
Please get in touch for further information and to discuss the opportunity.
As leading charity recruitment specialists and a certified B Corp™, Harris Hill is committed to high and ever-improving standards of equitable and inclusive recruitment. We actively welcome applications from all sections of the community regardless of age, disability, gender, race, religion, sexuality and other protected characteristics.
Using Anonymous Recruitment
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This is a critical, high impact, supporter-facing role within our fundraising team helping to plan and deliver our Events and Community programme. The role is responsible for engaging and growing a community of committed supporters with the goal of growing income across our varied Events portfolio of third-party and DIY challenges, whilst also supporting the team manager across our Community and Virtual challenge programmes.
About Ovarian Cancer Action
In the UK, only 1 in 3 women live more than 10 years after an ovarian cancer diagnosis.
As the leading ovarian cancer research charity, we’re working to change that. By finding new and better ways to prevent, treat and detect ovarian cancer, we will ensure a future where no woman dies of ovarian cancer.
Ovarian Cancer Action is a community of changemakers with one purpose: to give ovarian cancer the focus it needs to increase 10-year survival rates. And we know research is the solution.
We live and breathe this lifesaving, world-leading research. We fund more ovarian cancer research than any other UK gynaecological cancer charity. It’s how we’ve driven some of the biggest breakthroughs of the last 19 years.
We're also the only charity at the heart of the global ovarian cancer research community and have been for four decades.
By connecting the world's leading scientists together, we’re creating a powerful hub of experience, expertise and insight so that we confidently fund research that takes us a step closer to our goal: that by 2032 half of women will live more than 10 years after diagnosis.
Role: Senior Events and Community Fundraising Officer
Reports to:Events and Community Fundraising Manager
Functional team: Fundraising Team
Main working relationships:
Community and Events team, Fundraising, Communications, Finance and Database colleagues
Event organisers, challenge providers, fundraising platforms, suppliers, volunteers and supporters
External stakeholders:
Supporters, volunteers, agencies, service providers
Scope of the role
You will manage and successfully deliver key events including the London Marathon, Great North Run and London Landmarks Half Marathon, as well as third party and DIY challenge fundraising. You’ll lead on supporter recruitment and stewardship to meet or exceed agreed targets, while keeping budgets, income and performance on track, as well as maintaining accurate supporter data. You’ll also support on the delivery of Community and Virtual challenge fundraising, including our flagship challenge, Walk in Her Name.
1)Support planning and delivery of the Events programme
i) Support recruitment, engagement and retention across our event portfolio including London Marathon, Great North Run, London Landmarks as well as third party and DIY challenges to meet or exceed agreed income and engagement targets, while keeping budgets, income and performance on track.
ii) Responsible for the OCA London Marathon team from sign-up to post-race including delivery of training and fundraising support, on the day cheer point and post-race celebration activities.
iii) Attend events as required.
iv) Support the team Manager to plan and deliver virtual challenges, including our flagship event, Walk in Her Name and Walk 100, working collaboratively across the team to maximise supporter experience and campaign performance.
2) Manage delivery of Community Fundraising
i) Manage delivery of community fundraising and engagement
ii) Support the team manager to explore and identify new opportunities for growth.
3) Provide excellent supporter care across the events and community portfolio
i) Deliver excellent supporter care across Events and Community fundraising, ensuring every supporter receives timely, helpful and inspiring communications throughout their fundraising journey
ii) Monitor event performance and supporter feedback, sharing and deploying insight to improve stewardship journeys, recruitment activity and future planning
iii) Work closely with colleagues across Fundraising, Communications, Finance and Database teams to deliver integrated, supporter-led activity.
4) Provide excellent administrative support
i) Manage and track event budgets, income and expenditure, ensuring accurate forecasting, reporting and post-campaign evaluation.
ii) Maintain accurate supporter and financial records across Raiser’s Edge and fundraising platforms, including data coding, income coding and administrative processes to support excellent supporter care
iii) Ensure all events and fundraising activity is delivered in line with Ovarian Cancer Action’s processes, fundraising best practice, GDPR requirements and relevant legislation.
Person specification
At Ovarian Cancer Action, we have different backgrounds, ways of working and areas of expertise, but we strive to create an environment that lives our values and ambitious mindset.This means that your attitude to your work and fellow team members is as important as skills and abilities.
What experience we're looking for
Skills And Attributes:
Attitude and personal qualities:
Don’t meet every single requirement?
Studies have shown that women and people of colour are less likely to apply to jobs unless they meet every single qualification. We are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the role description, we encourage you to apply anyway. You may be just the right candidate for this or other roles that we have.
Additional details
Salary: Between £32,000 to £35,000 per annum (dependent on experience)
Contract type: This is a fixed term contract of 12 months.
Role type:This is a full-time role, however, we’re open to a variety of working patterns and welcome the opportunity to discuss this with candidates. If flexibility or part-time work is your preference, then a paragraph about how this could work well for you in your supporting statement would be helpful.
Location: This role is hybrid with up to 40% office based in City Road, London, EC1V 2PR, near Old Street underground station. The nature of the role may require ad hoc work outside regular office hours (with time off in return).
Our benefits and flexible working
Our commitment to Equality, Diversity and Inclusion
We are committed to actively promoting equality, diversity and inclusivity and welcome enquiries and applications from underrepresented groups, including minoritised communities and applicants with disabilities. At Ovarian Cancer Action, we believe that embracing diversity, promoting equality and fostering inclusivity are essential values that drive our success.
We understand that a diverse workforce brings together unique perspectives, experiences and talents, which fuels innovation and enhances our ability to better serve the communities we work with.
We're the UK's leading ovarian cancer research charity, working on early detection, prevention and treatments so that no woman dies of ovarian cancer.
The client requests no contact from agencies or media sales.