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Top job
Charity Digital, London (Hybrid)
£42,000 per year
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Posted 4 days ago Quick Apply
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Page 1 of 4
London, Greater London (Hybrid)
£42,000 per year
Permanent, Full-time
Anonymous Recruitment
Job description
 
This organisation supports anonymous recruitment. That means hiding your personal identifying information, removing bias from the hiring process.

As Growth Manager at Charity Digital, you will be joining a charity dedicated to helping charities increase their impact through digital transformation. Your key function will be to drive traffic to the Charity Digital website, and convert traffic into content views, registrations, and discounted software purchasers. You’ll be responsible for growing the Charity Digital audience both as a website database and as a community through our social channels and physical event platforms.

You will have a data-driven, solution-orientated, and audience-led mindset. You’ll be an expert in user experience, regularly conducting projects to understand user behaviours and needs, and create streamlined journeys to encourage interaction with our services.

Lastly, you will be a leader and communicator with a proven ability to motivate your team of 2 and pull multiple parts together to deliver strategic outcomes. As a senior member of the marketing team, you’ll be a champion for the team and the organisation as a whole.

Key responsibilities

· Oversee user acquisition and retention strategy, driving traffic to the Charity Digital website and keeping users there.

· Responsible for growing the Charity Digital user base through a wide range of marketing tactics and channels

· Understand user behaviour and motivations to launch initiatives that will increase engagement

· Lead research projects to improve user experience and better understand user needs

· Maintain and cleanse the CRM following data best practice and guidelines

· Use the data we collect to make informed marketing decisions that help us acquire and retain users.

· Adopt test, learn, and fail forward mindset constantly trying new things, bringing fresh ideas to growth projects, and using learnings to improve.

· Be the ambassador for the Charity Digital brand, ensuring users see us as we want to be seen and support the communications executive in the development of the Charity Digital community

· Manage the growth and engagement team to deliver and surpass monthly and quarterly targets

· Be a senior member of the marketing team by contributing to a positive team culture and working practices that create an equitable work environment for all

· Support the well-being and personal development of the growth team

The ideal candidate will be:

  • An experienced marketer - have 5 years growth marketing experience including line management 
  • Audience-led – understand that how we grow relies heavily on our existing audience and make all decisions with them in mind
  • Make decision backed by data – use the extensive data we collect to drive our campaigns, decisions, and improvements
  • Strive for better – if something is broken, fix it. If something is not broken, how can it be done better?
  • Results focused - constantly evaluating the impact of growth/engagement efforts, and explore ways to improve elements and surpass targets
  • Social impact driven – with a demonstrated interest in or experience of working in the charity sector
  • Supremely organised – with a track record of working on multiple tasks and projects at the same time
  • Process heavy - regularly analyse and update processes to ensure stakeholders buy into changes as they happen
  • A great communicator - able to manage and communicate effectively and clearly with the Charity Digital audience
  • A strong team leader - able to motivate your team and effectively communicate strategies and goals to deliver high-performing campaigns and strategies
  • An eager learner – should learn from all around you and use feedback to continuously improve Charity Digital’s growth marketing
  • A supportive team member – able to not only lead your team but actively and positively contribute to the wider team and organisational culture

About us

At Charity Digital our mission is simple, we want to help other charities increase their impact by empowering them to be more digital. And we do this through 3 key activities:

  • Providing access to the software products charities need, at dramatically reduced prices
  • Publishing content (articles, podcasts, videos, webinars etc.) that educate charity professionals and volunteers on how to make better use of digital tools and technologies
  • Running physical and virtual events and programmes that upskill charity professionals and volunteers, inspiring them to share those skills and make changes in their organisations

Over the last 3 years, we have made strides in developing the value we offer to charities and their employees. We’ve seen exponential growth - doubling our user base, launching our #BeMoreDigital conference and virtual event days, and granting the sector access to almost £50m of software savings.

Why work for Charity Digital

This is an opportunity to join a rapidly developing charity and have a real impact on the future direction and success of the organisation. Success in this role will benefit a huge number of charitable organisations and massively contribute to social good.

We are a really friendly, diverse and inclusive working environment and have regular team dinners and social events.

Benefits

  • Annual performance-based bonus scheme
  • 5% employer contribution to pension scheme
  • 25+ days holiday per year
  • Private healthcare and cashback for dentistry, physiotherapy, and more
  • Access to a range of perks, from discounted cinema tickets and gym memberships to high street and digital vouchers
  • Free financial and pension advice
More about Charity Digital

At Charity Digital our mission is simple, we want to help other charities increase their impact by empowering them to be more di... Read more

Posted on: 05 August 2022
Closing date: 30 August 2022 at 23:59
Tags: Marketing,Digital

The client requests no contact from agencies or media sales.