Seo specialist jobs

First Steps ED is a specialist charity supporting people affected by eating disorders and disordered eating, and their families, across the UK. We provide early intervention, peer support, therapeutic services, and evidence-informed resources designed to improve access to help, reduce isolation, and promote recovery.

Digital communications are central to how First Steps ED reaches people in need, builds trust with service users, strengthens relationships with funders and partners, and amplifies our influence. Our website, social platforms, and email communications are often the first point of contact for individuals seeking help, and a key driver of fundraising, engagement, and organisational growth.

Role Overview:
The Senior Digital Marketing Officer will play a critical role in shaping and delivering this digital presence. You will be responsible for translating our values, services, and impact into compelling, accessible digital content that reaches diverse audiences, drives engagement, and supports income generation. Working closely with the Head of Fundraising & Communications and the Senior Communications Officer, the postholder will ensure that First Steps ED’s digital communications are ethical, inclusive, data-led, and aligned with our organisational priorities.

The post holder will be required to attend our Derby office at least two times per week

Key Responsibilities:

• Lead on digital communications, performance, and audience engagement.
• Deliver an integrated communications that supports income generation, awareness, influence, and service delivery.
• Evaluation of First Steps ED’s digital presence across website, social media, email, and paid digital channels.
• Ensure digital communications are accessible, ethical, on-brand, and data-led, strengthening First Steps ED’s public profile and engagement with key audiences.
• Set social media frameworks, objectives, and performance indicators.
• Manage content calendars, paid campaigns, optimisation, and analytics across LinkedIn, Facebook, Instagram, and X.
• Own email platforms (e.g. Mailchimp), performance tracking, and optimisation.
• Produce regular newsletters, ensuring they are newsworthy, well-designed, and properly formatted.
• Own SEO strategy, Google campaigns, and digital advertising.
• Monitor and report on First Steps ED’s digital presence across website, social media, email, and paid digital channels.
• Work closely with other departments to align digital communication efforts with the charities goals.

Qualifications:

• Experience: Proven experience in digital communications or digital marketing role, preferably within the non-profit sector/ charity sector.
• Education: Degree in Marketing, Visual Communications, Journalism or a related field or equivalent professional experience.
• Skills:

· Excellent written and spoken English, with strong copy-editing and proofreading skills.

• • Proven ability to manage multiple projects and meet deadlines.
  • Proven ability to manage paid digital advertising campaigns across Google Ads and social media platforms.
  • Experience managing websites, social media channels, email marketing platforms (e.g. Mailchimp), and integrated digital campaigns.
  • Strong analytical skills, including experience using GA4 or similar tools to evaluate performance and inform strategy.
  • Excellent organisational and planning skills.
• Personal Attributes:
  • Passionate about mental health and eating disorder awareness.
  • Creative and innovative thinker with a flair for communicating story through social media.
  • Strong understanding of accessibility, inclusive communication and digital best practice
  • Strong interpersonal skills and ability to work as part of a team.

What we offer 

• 28 days annual leave (pro rata for part time) 

• Enhanced sick pay 

• Company events 

• Access to our Employee Assistance Program + Wellbeing App 
• Health Cash Plan with BHSF (after probation)

• Company pension -  5% employee, 3% employer 

• On-site parking 

• Referral programme 

• Work from home (depending on role) 

• Casual dress 

• Accredited training programme towards CPD 

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.

Based at our Head Office, Leatherhead

Status:         12 month fixed-term contract 

Salary:       Band 7, £47,320 - £54,150 per annum, dependent on experience, plus 5% Fringe Allowance 

Hours:       Full-time 37.5 hours per week, Monday - Friday, 09:00 - 16:30, hybrid, 2 days in office, 3 days at home. 

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About Us:

Combat Stress is the UK’s leading mental health charity for veterans. For over a century we’ve been helping former service personnel deal with issues like post-traumatic stress disorder (PTSD), anxiety and depression. Today we provide specialist treatment and support for veterans from every service and conflict, focusing on those with complex mental health issues related to their military service. We provide a range of community, outpatient and residential mental health services to veterans with complex mental health problems. We provide services in-person, and via phone and online.

About the role:

The Social Media and Digital PR Manager will develop, oversee and help execute the social medial and digital content strategies, while also being hands-on responsible for the charity’s online public relations.

This role is subject to a DBS check.

What we offer:

You will work within a reputable charity that is constantly evolving to meet the needs of our veterans, that has a fantastic cause and a committed follower base.

Benefits:

•          27 days annual leave, with an increase to 30 days annual leave upon 5 years of continuous service, plus bank holidays

•          Stakeholder pension scheme - contributions matched up to 11% of salary

•       Discount shopping vouchers

•       Cycle to work scheme

•       Access to the Employee Assistance Programme

•          Flexible working

•          Access to Blue Light Card scheme

•          Death in Service Scheme

Plus many more.

Senior Digital Data Analytics Specialist

When registering to this job board you will be redirected to the online application form. Please ensure that this is completed in full in order that your application can be reviewed.

Role Title:  Digital Data Analytics Specialist
Salary: £48,166-£49,446 Pro-rata
Location: London-Hybrid
Tenure: 28 hours Part-Time, Permanent

ActionAid UK is a member of the ActionAid Federation, an international charity that works with women and girls living in poverty. We work with our partners and dedicated staff in 43 countries to end violence and fight poverty so that all women, everywhere, can create the future they want

Are you a keen advocate of women and girls’ rights in emergencies? 

Are you passionate about data, digital strategy, and making a real-world impact? 

At ActionAid UK, we’re looking for a Senior Digital Analyst to help us harness the power of data to drive change and social justice.

In this exciting role, you’ll sit at the heart of our digital advocacy and fundraising efforts, working closely with colleagues across teams to improve our online performance. From analysing website journeys to optimising digital campaigns, your insights will fuel smarter decisions and more impactful outreach. You’ll take ownership of our tracking systems, manage tagging across platforms, and translate complex datasets into actionable insights that help us reach, engage, and mobilise supporters globally.

You’ll be the go-to expert for digital analytics tools like GA4, Google Tag Manager, Sprout Social, Google Ads, and Meta Business Manager, helping us monitor performance and shape strategy. Your days will be filled with solving real problems, identifying opportunities for conversion rate optimisation, improving SEO, and advising teams on user behaviour and engagement. As someone who thrives on precision and creativity, you’ll find joy in creating dashboards, evaluating campaigns, and ensuring we stay at the forefront of digital best practices.

Beyond the numbers, this role is about collaboration. You’ll run training sessions, contribute to cross-team initiatives, and help build a culture that values learning, equity, and innovation. Whether it’s leading on cookie consent frameworks or advising on the next big campaign, your work will be central to making ActionAid’s digital presence more effective and inclusive.

We’re looking for someone with hands-on experience in digital analytics, strong knowledge of GA4 and data visualisation tools, and a clear understanding of SEO, digital marketing, and data privacy. If you bring enthusiasm, strong communication skills, and a commitment to feminist and anti-racist principles, we want to hear from you.

The Ideal candidate will have:

• At least 1 year demonstrable experience in a digital analytics/marketing analytics role

• Advanced experience of website analysis including using GA4

• Knowledge of tracking and tagging, including events, pixels and UTM parameters, experience using Google Tag Manager

• Experience of using Power BI and/or Google Looker (Data Studio), and experience of data visualisation 

• Advanced experience of using SEO tools and techniques • Understanding of conversion rate optimisation

• Experience of writing reports and analysis for stakeholders 

• Excellent communication skills, verbal and written

At ActionAid UK, we believe in building a better, more equitable world—and that starts from within. Join us, and use your data skills to support meaningful, lasting change.

Additional information

Diversity, equality, inclusion and belonging:

Diversity, inclusion and belonging are key to our organisational culture. We are on a journey to become not only an anti-racist organisation but one that proudly celebrates the diversity of all applicants and employees. We look forward to you bringing your full self to work, proudly sharing your unique perspective and helping us to shape our combined future. We especially welcome applications from those from under-represented/marginalised communities.

AAUK is a Disability Confident Committed organisation and as such any candidate that declares a disability will be shortlisted for interview if they meet the essential criteria for the role.

Referencing and safeguarding:

All offers of employment will be subject to satisfactory references and appropriate screening checks, which can include Misconduct Disclosure Scheme, safeguarding, criminal records and terrorism finance checks. By submitting an application the job applicant confirms their understanding of these recruitment procedures. 

ActionAid UK is committed to preventing any form of sexual harassment, exploitation, and abuse (including child abuse and adult at-risk abuse) and responding robustly when these harms take place. We expect all ActionAid UK staff and ActionAid UK representatives to share this commitment. We will not tolerate our staff or other representatives carrying out any form of sexual harassment, exploitation or abuse towards anyone we come into contact with through our work. 

Working practices:

ActionAid is committed to supporting flexible working. If you would like to discuss flexible working options, including the possibility of a job share for this role, there will be space to do so during the interview process.

ActionAid UK has a hybrid working policy for many of our roles. The requirement will vary from team to team and the responsibilities of individual roles. As a minimum, all colleagues are expected to attend the office 12 days per year, plus additional time for induction, training, and company connection days. Some roles may require in-office attendance on all days and if so, these will clearly be marked as in-office roles.

Please note that ActionAid UK does not offer fully remote working options. We encourage you to discuss hybrid working expectations at interview.

Recruitment processes:

Please note that ActionAid UK may review, shortlist and interview candidates prior to the closing date so we encourage all candidates to apply as soon as possible. If we receive a very high response, we may close the vacancy early and will not accept further submissions.

Charity People is delighted to be supporting Fauna & Flora in their recruitment of a Paid Search Freelancer. As the organisation's paid search specialist you will have responsibility for the relaunch and ownership of the paid search programme including Google Paid, Google Ad Grants Pro, Microsoft Ads, and Performance Max, as well as for leading CRO for donation landing pages.

About the Charity

Fauna & Flora is an international wildlife conservation charity saving species; restoring habitats; and empowering communities in more than 40 countries worldwide. With over a century of impact, the organisation brings people together to protect nature and tackle the planet's most urgent environmental challenges.

Contract: Freelance, part time role working two days per week

Salary: £300 per day

Location: Role can be undertaken remotely or with time spent in the organisation's Cambridge HO

Closing date for applications: 9am on Friday 27^th February

Interviews: Interviews will be held week commencing 9^th March

Core responsibilities within the role will be:

• Audit historic accounts, structure, tracking and performance to determine which to reactivate, and what to rebuild or add
• Create a relaunch plan covering budgets, targeting, creative assets and measurement
• Rebuild and optimise campaigns across Google Search (paid and Grants Pro), PMAX and Microsoft Ads. Set and manage budgets, identify new opportunities, and run continuous A/B tests on ads, assets and landing pages
• Reactivate activity across all mediums and optimise them to deliver a substantial source of one-off donations, regular gifts and new donors
• Re-establish an always-on, profitable programme with clear reporting to the Marketing Manager and support the wider marketing campaigns with search and PMAX activity
• Own and lead on continuous CRO of donation and campaign landing pages - including prioritised test backlog, hypotheses, wireframes, copy, QA and implementation with designers and developers - to improve performance of paid and organic traffic
• Undertake AB and multivariate testing including running experiments on landing pages, CTAs and forms to improve conversion rates
• Assist with ensuring clean tracking across the digital marketing, including responsibility for query strings
• Monitor KPIs including bounce rate, time on site, conversion rate, and ROI using tools such as Google Analytics, GA4, and Hotjar
• Provide UX insights across heatmaps, session recordings, and user feedback to inform design and content changes
• Produce regular reporting and insights for the Marketing Manager

We'd love to hear from you if you're a Paid Search Freelancer, or broader digital marketing Freelancer with expertise in the following:

• Substantial hands-on management, optimisation and reporting across Google Ads (paid and Ad Grants) and Microsoft Ads including Search and PMAX
• Organic traffic SEO experience including keyword research, On-Page SEO (Optimise meta tags, headings, content structure, and internal linking) using search console and SEMrush
• Demonstrable experience in website conversion analysis and page optimisation for landing pages in a non-profit organisation
• Experience with conversion funnel analysis - identifying drop-off points and optimising user journeys across devices.
• Strong experience in GA4 and platform dashboards
• Familiarity with WordPress or similar tools
• Familiarity with Hotjar or similar tools
• Experience with Salesforce
• Experience with donation form UX in a fundraising context

If you're interested in hearing more about this opportunity, please send your CV to Alice at Charity People in the first instance. Alice can be reached at .

Charity People is a forward thinking, inclusive organisation that actively and deliberately promotes equity, diversity and inclusion. We know organisations thrive when inclusion is at the forefront. We evidence our commitment by matching charity needs with the skills and experience of candidates irrespective of background e.g. age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we believe that greater diversity leads to greater results for the charities we work with.