Social Media Manager Jobs in Hammersmith, Greater London
Role description, April 2024
Reports to: Director of Communications and Marketing
Direct reports: None
Role Summary
This exciting role will enable Alcohol Change UK to reach millions of people across the UK with key messages about alcohol and alcohol harm, delivered through print, online, and broadcast media engagement tactics. With a high level of existing press interest in our work and campaigns (including our flagship Dry January® campaign), this is an exciting moment as we look to develop our proactive media engagement and share reframed stories about alcohol which resonate with a huge audience. Your work will drive significant awareness of our organisation, and ultimately enable millions of people to transform their relationship with alcohol.
Key Tasks and Responsibilities
Media engagement
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Manage the organisation’s media inbox and phone line, handling enquiries from journalists and providing responses in a timely manner
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Provide regular out of hours media cover on a rota basis (scaling depending on busier campaign periods, shared fairly with others and TOIL provided for hours worked)
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Develop public media statements and quotes across the whole spectrum of Alcohol Change UK’s work, issuing to press both reactively and proactively
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Provide ongoing development of our key lines library, regularly reviewing responses we have on file for a range of topics
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Support Alcohol Change UK spokespeople (Chief Executive, Directors and others) prepare for interviews: developing tailored briefings ahead of opportunities, providing a sounding board to rehearse key lines when required and giving feedback on appearances to support ongoing development
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Manage our media database and reporting tools, providing regular condensed reports for the Director of Communications and Marketing/CEO/Board and develop insights-gathering to better inform our media engagement strategy
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With the Director of Communications and Marketing, play a key role in media crisis management, escalating issues as appropriate, suggesting solutions and developing organisational responses to sensitive situations
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Support the deployment of Alcohol Change UK voices, working closely with the Engagement Team to identify Community Champions, Ambassadors and others who are happy to be supported to share their experiences of alcohol and alcohol harm with the media
Developing a new proactive media strategy
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Plan and deliver a new strategy for generating proactive media coverage, where Alcohol Change UK’s research, campaigns, parliamentary and wider activity connect with larger audiences in a strategic way
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Working closely with teams across the organisation, craft compelling media plans and press releases to generate coverage of our work
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Bring fresh energy to opportunity spotting, securing opinion pieces, expert comment, letters to editors and other ‘newsjacking’ content – particularly on ‘culture change’ topics such as sober shaming and stigma
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Manage relationships with key journalists in our sector, exploring opportunities for partnerships and exclusives
Campaign media activity
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Particularly for our flagship Dry January® campaign, and with the support of the Director of Communications and Marketing, develop media support briefs for external media agencies, when required
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Develop fresh strategies and media angles for annual campaigns (Dry January®, Sober Spring, Alcohol Awareness Week) to keep activity engaging for public and returning audiences
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Think creatively to craft media strategies which are tailored to reach segmented audience groups, aligning with targets for individual campaigns to reach under-served communities
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Provide detailed campaign media evaluations, insights and learning reports
Other
You will also be expected to:
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Work closely with colleagues across the charity to support their work and to act as ‘one team’
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Contribute actively and positively to charity-wide strategies
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Continually develop your knowledge of alcohol harm and solutions to it
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Act as a positive ambassador for Alcohol Change UK at all times
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Know, embrace and actively uphold the values of Alcohol Change UK at all times
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Work flexible hours as necessary to meet the needs of the charity, time off in lieu (TOIL) will be earnt for any work required outside of normal working hours
We are Alcohol Change UK. We work for a society that is free from the harm caused by alcohol.
The client requests no contact from agencies or media sales.
Using Anonymous Recruitment
This organisation is using Anonymous Recruitment to reduce bias in the first stages of the hiring process. Our system keeps your personal information hidden until the recruiter contacts you.
CVAA UK is a membership organisation supporting not-for-profit adoption agencies across the UK who specialise in finding homes for children in care. Over 3000 children in the UK need adoption each year because they cannot remain at home or with family members. The CVAA Practice Programme delivers 30 or more online courses each year to those working in the sector, primarily social workers. The programme has developed a strong reputation for attracting a range of subject experts to deliver cost effective, engaging and useful training. The full programme is listed on the CVAA UK website and inlcudes topics such as LGBTQ+ parenting; therapy for children; identity formation; racism and anti-racism; parenting courses; theraplay and many more.
Due to a restructure of the team, we are now looking for a Training Manager who can oversee the delivery of the programme from mid to late July 2024. Initially fixed term, it is anticipated that this post will become permanent.
The Training Manager will work with the Head of Practice Development and the Programme Administrator to ensure that the courses are full, delivered effectively and evaluated. Part of the role will also be to source new trainers and support the creation of the programme into 2025.
The CVAA team work remotely across the UK so location of the postholder is not a barrier to recruitment as long as long as they can travel occasionally and come into London for team days. The team is small, diverse and dynamic. Experience of project management or delivery of training or events is more important than knowledge of adoption or children's social care. We would warmly welcome an application from people who have lived experience of adoption or fostering, and candidates from the Global Majority.
Benefits include:
- Flexible working
- Pension
- Personal training budget
- Generous holiday allowance
Candidates must be eligible to work in the UK and will need to undertake a DBS due to the sensitive nature of the work of CVAA. We require three references, one of whom can be personal. To apply please prepare a comprehensive CV a covering letter in English which address all the requirements of the Person Specification by providing evidence and examples to back up statements.
Petra Jodlova, Head of Practice Development, is available to arrange informal conversations about the post.
The closing date for applications is 11.59pm 16th May 2024. Interviews will be week commencing 27th May 2024.
Please note we will require a full CV and detailed cover letter addressing the key person specification criteria.
CVAA UK supports adoption agencies across the UK to find homes for vulnerable children who need adoption through improvements in policy and practice.
The client requests no contact from agencies or media sales.
Using Anonymous Recruitment
This organisation is using Anonymous Recruitment to reduce bias in the first stages of the hiring process. Our system keeps your personal information hidden until the recruiter contacts you.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
The Access Foundation is focused on making a real difference to people’s lives by awarding grants to charities which make a valuable and measurable positive impact. Our grant giving objectives fall into three categories:
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to mitigate the digital divide by making computing facilities, support and learning available to disadvantaged and vulnerable people
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to advance the charitable causes of the registered charities which are chosen as the "Access Group Company Charities of the Year"
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to advance the charitable causes of charities for whom there is a strong emotional connection with a member of staff (e.g. through support they or a close relative have received from the charity)
The Foundation aims to achieve this via a fund from which it awards grants to other charitable organisations aligned with the principles above. You are a key member or the team that works towards our target to award grants to a total value of +/- £2 million each year.
The Access Foundation was set up in 2021 following the success and growth enjoyed by The Access Group over the previous decade. While affiliated with The Access Group in terms of its identity, The Access Foundation is a separate organisation, governed by an independent board of trustees and with its own objectives and goals.
The Access Foundation wants to fund projects and activities that make a real difference to people’s lives in the countries the Access group is active.To achieve our objectives, we are looking to appoint an experienced Operations Manager to help run and improve our operational processes.
Job objectives
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Support the trustees in the due diligence and evaluation of each applicant and facilitate the decision-making process for each application
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Support the ongoing evaluation process of all successful applicants and ensure agreed measures and outcomes are reported back to the Foundation in a timely manner
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Manage the external communication of the Foundation’s successes back to stakeholders and supporters, as well as other channels on social media, such as Instagram and LinkedIn
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Manage the communication with the Access Group and maintain an open channel of communication with the charities team at the Access group
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Manage the Admin and Grants Assistant and ensure all Admin processes as well as operational processes are running smoothly and make changes where required
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Manage the use of the accounting package Access Financials to ensure processes are followed and grantees paid on time.
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Oversee the data collation for and write the impact report
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Collaborate and work with the trustees and volunteers
Duties and responsibilities will include
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Write regular reports to the trustees of new applications, applications in progress and outcomes, inform and advise the trustees to achieve a swift decision on all cases
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Organise the publicity and communications around each successful grant, including newsfeeds, social media and website updates.
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Liase with the Access Marketing team to support their own comms
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Ensure financial accounts are accurate and complete
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Liase with 3rd parties such as external suppliers and partners ranging from auditors to our financial partners
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Draft Offer letters for the successful applicants
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Recruit, Manage and Appraise the Admin and Grant Assistant
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Attend trustees, volunteers and applications meetings
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Manage the access controls for volunteers and staff
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Oversee the financial accounts, approve invoices on our bespoke Finance system and deal with some financial accounting together with our Chair of the board of trustees
Skills and Experience Required
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Organised, efficient and reliable with the ability to juggle multiple tasks simultaneous
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A minimum of 2 years' experience in a similar role
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Strong interpersonal skills, with the ability to build positive relationships at all levels from junior to CEO
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Computer literate with good knowledge of Excel, Word and Outlook.
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The ability to be an ambassador for the Foundation to all external parties and stakeholders
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Strong verbal and written communication skills
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Ability to travel to London as required (minimum once every 6 weeks)
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Sympathy for grassroot charities
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Experience of the charity sector
The Access Foundation is focused on making a real difference to people’s lives by awarding grants to charities which make a valuable & positive impact
The client requests no contact from agencies or media sales.
Age UK is offering an exciting opportunity for a Programme Manager to develop and deliver funded programmes. This 12 month fixed term contract role will work across a variety of projects aimed at improving older people's wellbeing and will partner with teams from across the organisation to develop new programmes responding to the changing needs of older people.
Working closely with Age UK's Network of 130+ local and independent Network Partners, this role will work across the life cycle of projects, ranging from the development of new concepts through to the implementation and delivery of funded projects. The focus of the role will change according to the needs of the department and the needs of older people in the future.
The successful candidate would enjoy taking the initiative in challenging circumstances and working in a fast-paced environment. The candidate will demonstrate a high level of expertise in communication and an understanding of complex stakeholder relationship management with challenges that need to be understood and addressed in a timely manner.
This is an exciting hybrid opportunity, offering flexible working between home and a central London co-working hub.
Closing date for applications 14th May, 2024
Must haves:
- Experience of developing new funded programmes, from inception to delivery, including consultation with stakeholders and bid development.
- A substantial and successful track record of programme and project management delivering at all stages.
- Experience of working in a fast paced, complex environment, working collaboratively with a diverse range of stakeholders and project managing cross-divisional work.
- Experience of working with and reporting to a diverse range of funders including corporate, health and local authority commissioners, government departments and grant-making bodies.
- Experience of preparing and managing a budget and financial processes.
- Developing and managing successful multi-sector partnerships and relationships.
- Demonstrable people management.
- Ability to communicate with a wide range of people, including external representation of Age UK.
Great to haves:
- Experience of designing and delivering multi-faceted programme evaluations.
- Experience of managing consultants and external agencies.
- Experience of working in charitable sector, and with older people.
What we offer in return
- Competitive salary, 26 days annual leave + bank holidays
- Excellent pension scheme, life assurance, health cashback plan and EAP
- Car Benefit Scheme, Cycle to Work Scheme and Season Ticket Loan
- You Did It Awards - recognition awards from £100-250.
- Blue Light Card Scheme
Additional Information
All CVs will be anonymised by our recruitment system when you apply for a role at Age UK. Please note that our system is unable to anonymise cover letters, and we would therefore ask that to support the work we are doing on making our recruitment selection process fairer and more unbiased, that you remove any personal information from your cover letter/supporting statement, including your name before uploading this. All equalities monitoring information is also anonymised and not shared with the hiring panel. Your name and address will only be known to us once you are invited for an interview.
Age UK is an Equal Opportunities employer and positively encourages applications from suitably qualified and eligible candidates, regardless of age, sex, race, disability, sexual orientation, gender reassignment, religion or belief, marital/civil partnership status, or pregnancy and maternity. We guarantee an interview to disabled candidates who meet the minimum criteria under the Disability Confident Scheme. Please note that on occasion, due to high numbers of applications, Age UK reserves the right to limit the overall number of interviews offered, and therefore, it may not always be practicable or appropriate to interview all disabled people that meet the minimum criteria for the job.
Age UK is committed to safeguarding adults at risk, and children, from abuse and neglect. We expect everyone who works with us to share this commitment.
Early application is encouraged as we will review applications throughout the advertising period and reserve the right to close the advert at any time.
Age UK politely requests no contact from recruitment agencies or media sales. We do not accept speculative CVs from recruitment agencies nor accept the fees associated with them.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Duties and Key relationships Marketing and Communications
This is a new role in the Marketing and Communications department and is responsible for the media relations of the Charity.
PR and Media Relations
• To develop relevant media contacts, as well as contacts in the sector, to maximise the reach and coverage of key communications campaigns as well as wider organisational projects.
• Produce creative copy written for a variety of audience groups which champions and shows best practice of our tone of voice
• Develop and support in house PR roll out
· Work with external PR agency on selected press releases where relevant
· Write press releases in line with campaign launches and key moments
· Develop pitches and news stories and other promotional copy.
· Lead on media briefings that convey appropriate key messages and prepare spokespeople
· Identify and interview case studies and media spokespeople
· Pull together monthly Data Analysis reports with the support of the Marketing and Communications Manager
· Send out weekly coverage reports with the Digital Marketing Officer, monitor external activity (including competitor) and incorporate best practice.
· Analyse reports to identify new opportunities and act up to grow presence in national press by identifying proactive and reactive media opportunities.
· Be part of out-of-hours weekend monitoring rota
Communications
• Maintain the communications calendar
• Research, write and distribute media outreach activities such as press releases, media comments, media briefs, features, blogs and letters to editors
• Be the first point of contact for media enquiries and manage the press office function in a timely manner.
• Maintain library system for press cuttings, monitor cuttings and report on results
• Lead on gathering powerful stories that highlight the impact of childhood cancer on the lives of children, young people and families
• Work closely with the fundraising and digital teams to coordinate and respond to the different needs for case studies
• Maintain a detailed and GDPR compliant contact management system of all case studies
• Work closely with the Digital Team to ensure that all campaigns and content produced is reflected on the website and across social media accounts
Families
• Maintain relationships with current patient families who are sharing their cancer journey stories with the media.
• Produce stories of patient families and share online and social media
• Work with a diverse range of case studies and media spokespeople and ensure they are treated in an appropriate and safe manner.
• Be key spokesperson for families media storytelling
Other
• Contribute to the overall Marketing and Communications function of Children with Cancer UK
• Carry out any other duties commensurate with the general level of responsibility of the post
• Occasional events attendance
• Partnership relationship building
• Manage relevant cases and inboxes on Salesforce
• Marketing Cloud user
• Be part of the Officers forum
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
About Al Basar International Foundation (BIF):
Al Basar is a leading charity working toward a world free from preventable blindness, where people have access to affordable and sustainable eye care. We are on a mission to create meaningful change in communities across the globe.
The Opportunity:
We are seeking a dynamic Social Media Officer who possesses strong skills in social media management and graphic design. This role is central to enhancing our digital presence and engaging effectively with our diverse audience to raise awareness about our initiatives and impact.
Key Responsibilities:
- Develop and execute social media strategies to enhance engagement and increase awareness across platforms such as Facebook, Twitter, Instagram, and LinkedIn.
- Create compelling, visually appealing content that aligns with our brand and mission, including graphics, videos, and infographics.
- Monitor, moderate, and respond to audience comments; manage social media partnerships with other brands and influencers.
- Analyse and report on social media performance using metrics to guide future campaigns.
- Stay updated with the latest digital technologies and social media trends; implement these innovations in developing campaign strategies.
- Collaborate with other departments to ensure a cohesive and accurate portrayal of the foundation's activities and campaigns.
- Manage and oversee the visual content library, ensuring all media is organised and easily accessible.
Competencies and Qualifications:
- Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field.
- Proven experience managing professional social media accounts, including content creation and digital analytics.
- Strong graphic design skills with proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) or similar software.
- Excellent writing, editing (photo/video/text), and communication skills.
- Creative and innovative thinker and planner.
- Capable of working independently as well as part of a team in a fast-paced, deadline-driven environment.
- Detail-oriented with an ability to prioritise and juggle multiple projects.
Why Join Us:
- Impact: Make a real difference in combating preventable blindness.
- Collaboration: Work in a dynamic, collaborative environment.
- Innovation: Bring your creative solutions to the forefront.
- Development: Access to professional development opportunities.
- Culture: Be part of a dynamic and empowering work culture
Application Process:
Interested candidates are invited to submit a resume and a cover letter outlining their suitability for the position.
BIF is committed to equal opportunity employment. We celebrate diversity and aim to create an inclusive environment for all employees. We welcome applications from individuals of all backgrounds and experiences.
The client requests no contact from agencies or media sales.
Do you love using social media content to engage and support people? Would you like to be part of a team that uses digital channels to make a positive and impactful change for people living with MS?
We’re looking for an enthusiastic and driven Social Media Officer to join our social media team.
Social Media Officer
Type: Full-time (35 hours a week), permanent
Location: Office-based in London, N4 with flexibility to work remotely
Salary: £32,156 - £34,254 per annum plus excellent benefits
Salary Band: Band E1
About us
We make sure people living with MS are at the centre of everything we do. And it’s this commitment that unites us across the UK.
Our strategy is based on what people affected by MS have told us is important to them. It gives us a clear and determined focus.
Our work is based on the hopes and aspirations of our MS community. Together we campaign at all levels, fund ground-breaking research and provide award winning support and information.
Our people are our greatest asset and the key to our success. We offer a vibrant, progressive working environment where you'll be able to make a difference.
About this job
As the social media officer, you’ll help manage an audience of more than 200,000 people across X, Facebook, Instagram, TikTok, LinkedIn and YouTube. You’ll respond to comments and messages from the public, engage with our audiences and work with our MS Helpline team to ensure vulnerable supporters get the help they need.
You’ll have a genuine passion for creating engaging social content and a keen interest in the latest trends and social media platform developments.
Working closely with our Social and Paid Media Manager, you will help to scope for and identify new opportunities to grow our online community developing engaging content across news, media, support, information and our core campaigns.
Planning and strong copy-writing skills are essential and you will thrive in a fast-paced, innovative environment. You’ll also help maintain regular reports on KPIs and performance.
And lastly, you’ll be joining our friendly and supportive team at an exciting stage of our development, as we continue to use digital to help improve the lives of people living with MS.
If that sounds like you – join us!
We recognise the significant and excellent contributions; experience; and skills our employees bring to the MS Society.
Working with external pay and reward consultants, we’re taking active steps this year to review our employees’ pay and benefits package. Ensuring we’re aligned with the most accurate and up-to-date benchmarks for the UK charity sector.
Closing date for applications: 9am on Monday 13 May 2024
PLEASE PRESS THE 'HOW TO APPLY' BUTTON FOR MORE INFORMATION.
Right to work in the UK
The successful candidate must have the right to work in the UK. If we do offer you employment, you’ll be required to provide documentation to show that you’re eligible to be employed in the UK before starting employment.
The full list of UK visas and permits that grant you the right to work in the UK can be found on the UK government website. We currently don’t have a Sponsor Licence agreement with the Home Office and will not be in a position to support you with any visa applications you may make.
Equal Opportunities
We’re a Disability Confident Employer. We’re committed to promoting equality and diversity. We particularly welcome applications from people with disabilities and/or from ethnic minority backgrounds, where we’re looking to build stronger and better representation among our staff.
We’d be grateful if you could complete the equality and diversity monitoring form on our website and submit it with your application.
As part of our commitment to equality, diversity and inclusion, the HR team will anonymise your CV and supporting statement before forwarding to the shortlisting panel.
No agencies please.
The Alliance for Inclusive Education (ALLFIE) has led the lobby for change in inclusive education for over 30 years, serving as the only national Disabled people’s campaigning organisation working on this issue.
ALLFIE’s vision is to create an inclusive society by ensuring inclusive education within mainstream settings for ALL Disabled people. We campaign for ‘a world where inclusive education is a right, not a struggle,’ and for Disabled pupils and students to be fully included in mainstream education, training, and apprenticeships, with all necessary support. We also create the resources that people and organisations need to advocate/campaign for inclusive education, training, and apprenticeships and to develop good inclusive practice.
Job purpose: The Social Media Co–Lead will ensure the smooth delivery of ALLFIE’s online and social media content, to increase understanding of, and engagement with, our inclusive education campaign work. This is a production role which will focus on growth and consistency across ALLFIE’s online and social media platforms, ensuring accessibility in text, visual and audio content.
As an organisation run by and for Disabled people, we are seeking to recruit a skilled and motivated Disabled person for this key role.
We support flexible working and large aspects the role could be done remotely, however some travel to attend face-to -face meetings will be required.
ALLFIE is committed to promoting equality of opportunity, intersectionality and human rights. If you are a Disabled person and we need to make any adjustments to our recruitment process to enable you to apply for this role please let us know.
Closing date for applications: 23:30hrs on Thursday, 23 May 2024
The client requests no contact from agencies or media sales.
We are looking for social media officer to support the Health Equals team to deliver an exciting programme of campaigning work.
The post holder will play a crucial role in helping Health Equals to build its online presence and following, supporting its objective to raise awareness of how our health is shaped by the building blocks of health. As well as driving engagement to our public campaigns, the successful candidate will lead on creating and curating compelling evidence-based content from Health Equals members.
The social media officer will be adept at finding opportunities to reach broader audiences, to amplify messages, build relationships and engage in debates in innovative ways with opinion formers and influencers online.
The successful candidate will be an integral member of our current team of 11 working across:
- Content creation, scheduling and channel management. This will include creating impactful written social media content, tailored across Health Equals social media channels.
- Monitoring social media, including identifying opportunities to build awareness of Health Equals, our members and our campaigns.
- Track, analyse and report on social media metrics to assess the performance of our content, and use insights to make recommendations for improvement in engagement and reach.
- Work to develop our online community engagement and influencer outreach.
Health Equals is a 5-year multi-million pound campaigning initiative developed as part of the Health Foundation’s aim to improve health and reduce inequalities.
We aim to develop a campaigning movement that calls on the general public, policy makers, sector leaders, and the private sector to recognise the value and benefits of good health for all, and make sure the things we know shape good health are at the heart of policymaking and practice. Our vision is a society that values everyone’s health, where each of us has the best chance of a happy and healthy life, no matter where we are born, and wherever we work and live.
This role will work closely with the Senior Communications Manager, Policy & Membership Manager and Digital & Brand Manager.
We look forward to hearing from you!
To find out more about the role and what we are looking for, please click on the link below to be redirected to our careers website.
The client requests no contact from agencies or media sales.
BRAC, one of the world’s leading development organisations, is seeking a Media Engagement Lead to drive forward our media engagement strategy in Europe.
Overview of the role
- After 50 years of southern-led impact at scale, BRAC is more determined than ever to create opportunities to realise human potential. In order to do this, BRAC is looking to raise awareness of its work and values amongst key stakeholders in strategic markets across Europe. Engaging regularly and effectively with the media in Europe is therefore vital.
- The Media Engagement Lead will play a leading role in designing and delivering BRAC’s media engagement plans across Europe. This is a pivotal time for BRAC as we begin to invest in relationship development for influence and partnerships across Europe, and this is a vital role in determining the success of this new chapter.
- The role will be based in London, a Global Media Hub, but will be tasked with supporting media engagement with publications across Europe, particularly in Germany and Scandinavia.
- The Lead will be the focal point for BRAC’s media engagement across Europe and contribute significantly to both securing new media relationships and making the most of existing ones.
- This role offers the opportunity to create real change, leveraging the half-century legacy of BRAC – as a world-leading, Southern-led INGO – to develop a strategic media approach towards major European actors and share BRAC’s story with our target audiences through the media.
About BRAC
Founded in Bangladesh in 1972, BRAC is an international development organisation that today partners with over 100 million people living with inequality and poverty. Best known for our community-led, holistic approach that delivers long-term impact at scale, BRAC works with communities in marginalised situations, hard-to-reach areas and post-disaster settings across Asia and Africa, with a particular focus on women and children. We innovate and create impact through social development programmes, social enterprises, humanitarian response, a bank and a university.
Born and proven in the global south, BRAC has become a world leader in developing and implementing cost-effective, evidence-based programmes. BRAC's office in Europe provides vital support for BRAC’s development work worldwide through fundraising and communications, building impactful, long-term relationships with partners, whether they be foundations, companies, Governments or major donors. To multiply this impact, BRAC Europe also plays a key role in engaging and influencing policymakers and practitioners to tackle extreme poverty.
Please submit your CV and cover letter. The cover letter should include; a) your motivations for applying for this position b) how you would be a strategic fit for the role/organisation and c) the media engagement achievement you are most proud of having contributed to.
The client requests no contact from agencies or media sales.
Purpose of the Role
The Digital Marketing Manager will implement and help develop a new digital marketing strategy, crucial to the ongoing development of ArtsEd’s profile and reputation and the successful delivery of all our programmes.
Understanding the needs of current and prospective students and pupils and their parents, and being able to identify digital plans and initiatives which will enable ArtsEd to meet both the long and short-term needs is a central aspect of the role.
The Digital Marketing Manager will lead in the planning and implementation of digitally creative and customer focused campaigns and will be responsible for the achievement of student and pupil recruitment targets. They will work closely with senior staff and the rest of the Marketing team to deliver highly effective experiences to all stakeholders and potential stakeholders.
The Digital Marketing Manager will be responsible for the continuing development of ArtsEd’s online profile amongst all of our target audiences, including high-level industry connections, potential supporters and the local community, alongside potential students, pupils and parents.
In addition, the Digital Marketing Manager will be responsible for ensuring that ArtsEd’s messaging is consistent, innovative and compelling across all platforms.
Digital Marketing
- Plan and execute digital marketing, including SEO/SEM, email, social media and display advertising campaigns in collaboration with the wider marketing team.
- Use digital marketing expertise to create effective user funnels to optimise conversion rates, tracking user behaviour in order to refine processes.
- Collaborate closely with staff across the organisation to identify storytelling opportunities to ensure a full understanding of ArtsEd’s broad range of target audiences.
- Set up digital advertising campaigns through Meta, Google Ads and other platforms
- Utilise excellent graphic design skills to collaborate with the team on the design and delivery of different digital campaigns for all stakeholder groups. This will include mass e-mails, social media posts and digital collateral as required.
- Instrument conversion points and optimize user funnels.
- Monitor social media communications (both comments on posts and direct messages) and respond in a timely and appropriate manner.
Design & Brand
- Be a guardian of the ArtsEd brand, ensuring correct and effective use of our branding and house style both internally and externally.
- Ensure all digital information is accurate, up to date and relevant.
- Ensure ArtsEd embraces and celebrates diversity and inclusion through all digital marketing touchpoints.
- Develop and manage image library including liaising with relevant staff to select images, co-ordinating in-house photography and film requirements, up-dating plasma screen and fulfilling external requests for images.
- Ensure all touchpoints communicate ArtsEd visual identity. Working with the wider Marketing team to review and implement ArtsEd brand architecture structure on digital platforms
Graphic Design
- Create print and digital advertising material using Canva or similar software.
- Design and create in-house digital signage and support the Marketing Officer where needed.
- Support the print production process, liaising with printers and publications, proof reading and adapting print collateral as required.
Recruitment
- Lead on the implementation and delivery of a robust digital marketing strategy to optimise student and pupil recruitment across the whole organisation. This will include:
- Building on existing digital activity to maximise its reach and impact against all of our target audiences, including digital and associated print advertising.
- Managing an associated programme of recruitment focused events and activities, both virtual and face-to-face, to raise our profile and to maximise our enquires, registrations, applications and acceptances across all of our activities.
- Supporting the relevant teams in the delivery of this programme, which will include existing activity e.g. Day School and Sixth Form Open Days, degree audition days and our outreach programme.
- To programme our email marketing conversion communication using software Mailer Lite/MailChimp
- Overseeing the production of all marketing collateral.
Social Media
- Overseeing the planning and delivery of a social media plan that aligns with and enhances all strands of the marketing and communications strategy
- Create engaging and content drive social media assets.
- Oversee and a schedule the delivery of day-to-day social media content
- Work with the marketing officer to Launch as short form video content strategy for all platforms with aligns with the Marketing and organisations strategy.
- Be the expert in understanding movements regarding social networks ensuring ArtsEd has a presence and brand building content on the right platforms.
- To have responsibility for all digital advertising, including social paid adverts.
Website
- Manage through line managed staff all aspects of the ArtsEd website, ensuring that it remains relevant to all users at all times. This will include:-
- Ensuring factual content is kept up-to-date, imagery and video is regularly refreshed and that the overall site reflects ArtsEd’s unique offer.
- Identifying opportunities to create and update brand focused content
- SEO
- Analytics
Market Analysis/Planning
- Review and analysis of data to identify competitor tactics, market trends, new opportunities and challenges.
- Ability to understand different audiences and relevant content to ensure successful conversion rates and enhance the student and stakeholders experience.
- Explore new methods for collection of data and how this can be used to improve recruitment processes
- Complete quarterly digital impact reports
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Implement regular surveys of students and staff, collecting quantitative and qualitative material to support marketing and communication campaigns.
- Stay up to date with the latest trends and best practices in online marketing and measurement.
- Shape outcome based on data.
Events
- Work with team on the planning and delivery on a programme of events, including Auditions, Open Evenings and Open Events.
Other
- Carry out any other duties as reasonably requested.
- Commitment to equity, inclusion and diversity
- Line management of direct report
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
The Winch is a dynamic children and young persons’ charity in north Camden which delivers a cradle to community pipeline of opportunity, through family support, play, youth-led, sports and social action programmes, working alongside children, young people and parents to develop their strengths, skills and sense of belonging of purpose. We want to appoint a dynamic Community Library Manager to run the library and grow our provision, based on the three key themes that reflect our aspirations; Belsize Reads, Belsize Creates and Belsize Connects. They will be a friendly and welcoming face to a wide range of library visitors, be opportunity-focussed and keen to take the initiative. They will champion the power of reading and creative arts for all
The client requests no contact from agencies or media sales.
Are you looking for a role which gives you purpose?We are looking for an ambitious candidate who will have several years fundraising’ experience, particularly of increasing income and cultivating supporters. We need you to develop and implement our fundraising strategy by contributing to agreed objectives, income targets and other key performance indicators within the timeframe and budget specified while contributing to our purpose of helping vulnerable people to live in dignity and to achieve their potential.
The client requests no contact from agencies or media sales.
Do you have experience connecting university students and non-profits for mutual gain? Are you a storyteller and collaborator?
We are looking for a Community Research Initiative Manager to lead the innovation, delivery, and evaluation of a range of community-based student opportunities at UCL. This currently includes: collaborative PGT dissertations; research skills volunteering; our new Pro bono Community Research Service; and developing community-based class projects for university colleagues. We are seeking an innovative, creative, and passionate person to fill the role of Community Research Initiative manager.
This is an exciting role in a unique organisation. Our vision is of an outstanding experience for all UCL students and to be one of the best students’ unions in the UK and the world. We aim to build a vibrant and empowered student community with real influence in UCL and beyond, that enables students to enjoy their time at university; pursue their interests and passions; see the world in new ways; and develop the skills and experience to change the world for the better.
We are a registered charity employing over 100 career staff and 300 student staff, delivering a wide range of services and representative functions for UCL students. We have the widest portfolio of services of any student organisation in the country, managing UCL’s extracurricular programmes for sport, music, drama, dance, media, volunteering, academic societies and intercultural engagement; providing a wide range of fantastic social spaces; leading on student democracy and representation across UCL; and offering excellent student support services.
It's an exciting time our growing organisation as we lead the delivery of UCL’s groundbreaking new Student Life Strategy. This is enabling us to build more programmes to improve students’ mental and physical wellbeing, promote genuine equity for all, build students’ skills and confidence, develop their international connections and intercultural skills, and make a real contribution to our local community.
We support hybrid working. Excellent benefits including defined benefit pension scheme and generous holiday entitlement. We are proud of high levels of staff engagement and pride ourselves on being a great place to work.
The client requests no contact from agencies or media sales.
Kingston Hospital Charity is committed to improving the quality of care and the experience of everyone who comes to Kingston Hospital or uses the services it provides across the community. This is achieved through a combination of securing funding for a range of priority projects and awarding grants to successful applicants. We want our local NHS to be the best it can be for patients, families and staff, as reflected by the significant growth in income over the last few years.
Working with the director, Grants Committee and trustees, the grants manager will ensure he/ she delivers the best possible support and guidance consistently. This will involve developing and perfecting sound grant-making processes, assisting staff with applications, selection, awarding, distribution and monitoring and evaluating outcomes. This person will also lead on maintaining accurate data and supporting the team with progress reporting and stakeholder management. This is a relationship and process-based role which reaches right across all the NHS trust’s services.
This role will also assist the development of communication materials, including the identification of grantees to spotlight through storytelling and sharing content that can be used to promote the impact of the charity’s work through social media and other channels.
We work to improve the quality of care and experience of everyone who comes to Kingston Hospital or uses the services it provides across the community