Trustee - Digital, marketing and Communcations

We are seeking a new Trustee to join our Board with a digital skill set and experience in marketing and communications as well as the ability to deliver core Trustee responsibilities. A background or interest in healthcare and/or education would be an advantage. We are looking to this Trustee to share their skills and expertise with the executive team to develop a highly effective digital, marketing and communications capability that supports our aspirations for growth. We would welcome applications from candidates who are early/mid career. 

Education for Health is a charity that aims to improve the lives of people with long term physical and mental health conditions by providing high quality education to health care professionals and others who support them.

The Board meet four times a year and this Trustee would also be a member of the Commercial Committee which typically meets four times per year. Meetings are a mixture of in person at our offices in Warwickshire and on line. The role is voluntary but we pay travel expenses. Trustees are recruited for an initial term of three years and can serve up to three consecutive terms.  

Trustees are responsible for the overall governance and strategic direction of Education for Health and for developing the organisation’s aims, objectives and goals, whilst operating within financial, legal and regulatory guidelines. In addition to the core responsibilities of Trustees we are seeking an individual who can use their rpofessional expertise to fulfil the following responsibilities:

Working in support of the executive, use professional skills and expertise to provide advice, guidance and oversight of the digital, marketing and communications deliverables.

Oversight and contribution to the Education for Health marketing strategy through challenge and support

Scrutiny of the opportunities for growth identified by the executive with support to identify potential gaps in the market and ideas to penetrate new markets.

Support the executive with the creation of digital marketing strategies, website and social media management and content development to drive revenue growth

Guide the team to generate internet presence, search engine optimisation and creation of market funnels that lead to purchase of courses

Contribute to the development of the Education for Health brand and product development

Guide the Education for Health communication strategy to ensure appropriate channels for key messaging

Make recommendations to optimise digital solutions and AI to drive Education for Health profile and operational efficiency

Support the development of a comprehensive network of influential voices within the NHS and wider sectors that can provide further steer to the marketing strategy

Familiarity with learning technologies and the use of AI in an educational context would be an advantage