Website And Optimisation Manager Jobs in Birmingham, West Midlands
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Role: Digital Marketing Manager
Hours: 30 hours per week (4 days per week)
Location: Homebased within the UK with a requirement to travel to occasional meetings, mostly held in London
Reporting to: Director of Brand and Digital
Benefits: Flexible working arrangements, 28 days of annual leave (FTE pro rata for part-time) + 1 day for your birthday, pension scheme
Key relationships: Managing external relationships with key agencies and partners
Salary: £40,000 per annum (FTE pro rata for part-time)
Contract: Fixed term with the potential to extend
About Overcoming MS
Are you a digital marketing expert, looking to make an impact at the world’s leading multiple sclerosis healthy lifestyle charity?
At Overcoming MS, we are here for everyone with MS who wants to take control of their health and wellbeing. We provide clear, practical actions for people to take and a supportive community to help people living with MS. The Overcoming MS Program uses substantial scientific evidence to show how lifestyle choices, alongside medication, benefit physical and mental health.
Knowing people with MS can reduce their risk of disease progression through lifestyle choices gives hope to us all. Our vision is a world in which living a full and healthy life with MS is possible for everyone.
Once people with MS know about the potential impact of a healthy lifestyle, they need to feel that the information is coming from a reliable source, in order to believe in it and adopt the key changes. The Overcoming MS Program is based on broad-based, high-quality scientific evidence, and lifestyle is an area that has growing interest and development.
About the role
We’re recruiting for an experienced Digital Marketing Manager to steer us in the next stage of our journey. This is an exciting development of an existing role at Overcoming MS and will allow the successful candidate to make the position their own.
The Digital Marketing Manager will be responsible for delivering an innovative new digital marketing approach, through the innovation, creation and delivery of projects and activities which increase leads, donations and engagement for Overcoming MS charity.
Key Responsibilities
The Digital Marketing Manager will work across several areas, including:
1. Conversion optimisation
· Increasing our donations and data capture - to enable us to continue the dialogue and create donations from a greater percentage of those who visit our website, or interact with other digital channels.
· Working with our agency partner to optimise key landing pages and signposting for conversion.
2. User journey optimisation
· Helping people find the right content based on data optimisations so that more people find what they need and understand what else the charity could offer them. Using HotJar for insights.
· Automated email journeys - Building customer journeys to support the Program pillars to build deeper relationships with people in our community.
3. Increasing reach and traffic generation
· Testing different low-cost digital reach opportunities.
· Including paid social, referral activities, calls to action across our channels, YouTube SEO and SEM. Working with an agency to optimise journeys from Google Grant, leading to clearly articulated actions (eg donations, sign-ups, click-throughs).
4. Testing to improve results continually
· Email AB testing - Deliver AB testing to inform future email AB tests.
· Plan AB testing for email marketing projects, for the website, and other projects as needed to improve conversion rates.
5. Digital project management
· Testing new digital versions of courses and tools. Project management of website updates.
6. Campaign support
· Leading, innovating and supporting advocacy, communications and fundraising campaigns as needed to increase reach, engagement and conversions.
7. Gathering community feedback
· Continue the plan to access regular community feedback to influence Hub improvements and other digital channel improvements.
8. Supplier collaboration
· Working with our suppliers to optimise collaboration, reduce cost and increase impact.
About you
Strong digital skills
• A proven track record of managing digital products/projects/programmes which create value for end-users.
• Strong working knowledge and experience in digital solutions.
• Experience in evaluating and improving existing digital programs.
• Significant experience working with 3rd party digital providers to create solutions that work for the target audience.
• Confident in Google Analytics and Google Search Console.
• Excellent understanding of AB testing to maximise conversion rates.
• Experience in using tools like HotJar (preferred).
• Strong analysis skills.
Project management skills
• Excellent organisational, planning, prioritisation and time management skills with an ability to work to deadlines and change priorities when needed.
• Expertise in using and implementing relevant project management methodologies and tools.
• Ability to proactively mitigate risks and overcome barriers to implementing solutions.
High work quality and passion for innovation
• Excellent eye for detail, works to deliver high-quality work.
• A passion for innovation, an open mind, and a willingness to learn and grow.
Strong interpersonal skills
• Excellent communication skills, energetic and passionate.
• Demonstrable track record of building lasting professional relationships.
Charity interest
• An understanding of the charity sector or an interest in charities would be a bonus.
• Knowledge of digital fundraising, digital income generation opportunities and digital conversion.
Working location
You are comfortable working remotely as part of a small team, and happy to travel occasionally to London or other central locations for meetings.
What can we offer you?
Our staff benefits include:
• 28 days annual leave (FTE - pro rata for part-time) plus a day off for your birthday and bank holidays
• Flexible working
• Remote working
• Pension
• Employee Assistance Programme
How to apply
Please send your CV and a covering letter.
In your application, please let us know:
- Your current salary and desired salary (if you are successful in getting the role)
- Your notice period
- Your current location.
Please respond ASAP, as we will start screening candidates as soon as we receive applications.
We are an equal opportunities employer, committed to diversity and inclusion in the workplace. We make hiring decisions based on merit. If you fill most or all of the requirements, please apply.
No agency contact, please.
The client requests no contact from agencies or media sales.
We’re looking for a highly motivated communications professional who is passionate about supporting the growth of FoodCycle and working to help people understand the many benefits of community dining.
We’ve grown a lot over the last 15 years and our weekly community meals now run in more than 85 towns and cities across England and Wales. This role is vitally important in supporting our growth - we have plans to reach 100 Community Meal Projects by the end of this year as well as launching new initiatives that will help us support more families and children.
The post holder will work closely with the Head of Marketing and the wider marketing team to develop campaigns and plans that will get as many people as possible talking about FoodCycle’s work, enhance our visibility and become the leaders in delivering and promoting community dining.
You will have experience working within media or PR, with a track record of securing high quality media coverage. You will have knowledge of the media landscape, and the ability to craft a press release, pitch a story, work with case studies, and write blog posts.
Benefits: We offer 26.5 working days (this includes 3.5 days for the Christmas close down) plus additional holiday for length of service, up to a maximum of 30 days (pro-rata for part-time). Our healthcare package allows staff to claim money back on healthcare bills and includes access to telephone counselling and online GP appointments.
How to apply: Please upload a CV of no more than two sides, and a covering note/letter of no more than two sides explaining why you are suitable for the role, via our vacancy website.
Deadline for your application: 11.59pm on 23rd April 2024
Interview process: Shortlisted candidates will need to complete a 30 minute task prior to being invited to interview (likely to be sent between 26th-30th April)
Interviews: planned for 10th May 2024
Inclusivity: FoodCycle is an equal opportunity employer and welcomes applications from individuals of all backgrounds. We are committed to creating an inclusive and diverse workplace where everyone feels valued and respected. We are a Disability Confident Scheme member.
Please note that you will need to have existing Right to Work in the UK to apply for this role. We do not hold a sponsor licence therefore we are unable to provide visa sponsorship.
The client requests no contact from agencies or media sales.
Digital Marketing Manager
Baby Lifeline
Midlands/London (Possible Hybrid/remote)
About Us
Do you want to work for a dynamic charity that’s making a huge difference to the prevention of avoidable harm to mothers, birthing people, and babies, not only across the UK, but around the world?
We’re looking for a creative and proactive new team member who can provide us with the digital marketing expertise we need to raise our public profile and boost fundraising, while continuing to build relationships with key partners.
Our Digital Marketing Manager will be responsible for Baby Lifeline’s social media channels, planning and creating content for our website and driving engagement with the individuals and organisations we need to reach.
Key responsibilities:
· To take ownership of content published via Baby Lifeline’s website and shared via its social media channels
· To use social media and Baby Lifeline’s website to drive income through fundraising
· To engage with stakeholders through digital activity, building positive two-way relationships
· To be strongly aware of developments in digital marketing, putting forward suggestions for new ways to increase public awareness of our charity, reach our most influential stakeholders, and boost fundraising
· To produce monthly social media monitoring reports
· To support Head of Communications & Marketing with the wider delivery of Baby Lifeline’s Communications Strategy
Skills and experience:
· Extensive professional use of social media and online platforms
· Extensive professional use of CMS (e.g. WordPress)
· A passion for digital marketing and the ways it can be used to achieve organisational objectives
· Copywriting experience for online marketing and communications, with the ability to share examples of work that has successfully engaged a target audience and provoked action
· Strong attention to detail
· Experience of creating and/or managing marketing databases
· Experience of producing stakeholder newsletters (e.g. via MailChimp)
· Knowledge of PPC, SEO, Google Ads, and Google Analytics
· Knowledge of developments in marketing and communications in the UK charity sector
· Experience working within the UK charity sector preferred
· CIPR/CIM membership and/or accredited qualifications preferred
Baby Lifeline is a unique national charity whose mission is to make care safer and better for every pregnant woman, pregnant person, and newborn baby
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Urban Saints are looking to recruit a new Communications Manager to join the team. This is a critical role, where you will be taking a lead to ensure that Urban Saints' internal and external communications are as effective as they can be. You will manage the Communications Team to ensure effective delivery of our communications strategy that promotes the identity and values of Urban Saints. Working with all other branches of Urban Saints, you will also maintain overall responsibility for ensuring that Urban Saints communicates well with the wide range of audiences we are seeking to connect with.
The ideal candidate will be one who understands and is passionate about ministry, particularly with opportunities provided through communications. They will also be experienced and confident with all primary channels and tools within the communications and marketing arena. We are also looking for someone who possesses a strategic mindset who is able to act as advisor to the CEO on Communications and Marketing matters, and to achieve impact through partnership and networking.
When joining Urban Saints, you’ll enjoy benefits including:
- 25 days holiday (pro-rata) plus eight days bank holidays (pro-rata).
- Pension scheme: we contribute 6% to the Urban Saints pension scheme.
- Life assurance: you will receive life assurance cover to the value of four times your annual pensionable salary.
- Homeworking allowance.
- Eight Volunteering days (pro-rata): you will have an opportunity to volunteer for one of our events or a similar charity of choice.
The client requests no contact from agencies or media sales.
London: £70,995 to £87,781 | National: £68,407 to £76,800
The College of Policing is the professional body for the police service in England and Wales who work to share knowledge and good practice, set standards, and support professional development for police officers and staff. Although we're a small organisation, our work has a big reach. We are uniquely placed to work both with national policing organisations and local forces to support frontline officers, staff and volunteers in their day-to-day roles. We offer a supportive and inclusive environment for people to thrive.
This post can be based remotely with occasion travel to the headquarters in Ryton-on-Dunsmore (CV8 3EN) or regional offices including London, for individuals based close to an COP office then the team are in a couple of days a week. They offer extensive flexible-working policy, employee wellbeing support, family friendly policies, employers’ network for equality and inclusion membership (ENEI silver award winners), and status as a disability confident leader means everyone can bring their whole self to work.
The Head of Finance and Procurement will report to and work closely with the Director of Enabling Services leading the Finance Team. This team is highly competent, reliable, and experienced in what they do. A Senior Leadership role supporting the Chief Executive and Directors to lead, plan and implement the College’s agreed strategic priorities, ensuring products are fit for purpose and have the greatest overall benefit for end-users in policing.
The key responsibilities of the Head of Finance and Procurement will be:
- Engage, build and influence relationships with internal and external stakeholders providing strategic vision, leadership and accountability. Evaluate the impact of College policy, products and services to understand stakeholder impact and contribution to the College’s agreed strategic priorities Champion the efficient use of College resources and budgets
- Develop transformational strategy, policy and proposals to deliver the organisation’s agreed strategic priorities, utilising research and best evidence to apply rigour and challenge.
- Lead financial and procurement strategies and planning for the organisation, making appropriate and timely recommendations to the Executive and College Board
- Lead the overall management of day-to-day internal financial controls and assets including the detection and monitoring of fraud, and financial risk management
- Identify, analyse and manage strategic risks proactively, reporting, escalating and putting in place mitigation as appropriate and ensuring all risk assessment is timely, proportionate and balanced with the operational realities and requirements of policing
- Develop, lead and performance manage individuals through line management and/or matrix management arrangements as required, ensuring adequate resourcing is planned to meet objectives and that project and programme management disciplines support the delivery of key initiatives
The successful Head of Finance and Procurement will have:
- You must be ACCA, CIMA or ACA fully qualified finance professional
- Strong ability to build effective working relationships with internal and external stakeholders at all levels and work collaboratively to achieve objectives
- You will have led a team or teams during your career
- Strong ability to effectively challenge and influence others, including more senior colleagues and stakeholders, to ensure the right outcome is achieved
- You will have experience of managing budgets and forecasts, dealing with external stakeholders (such as internal and external audit), and have been involved in risk management and performance management
- Able to communicate with, engage and inspire others at all levels
Robertson Bell is exclusively partnering with the College of Policing to recruit a new Head of Finance & Procurement with the role based remotely or from one of the offices. The benefits package is generous including up to 31 days of personal annual leave and around 28% Employer contribution to pension.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Role Summary
Are you passionate about a plant-based lifestyle? Do you have proven expertise and experience in blogging, copywriting, and general content creation for social media?
Would you like to use those skills to spread the plant-based message and make a real difference for animals, our health, society, and the planet?
Does the prospect of joining and contributing to a global plant-based organisation excite you? If so, we invite you to apply for the position of Content Creator / Writer (Part Time) in the ProVeg International communications team.
Job details
Reports to: International Senior Digital Communications Manager
Department: International Communications
Location: Remote (UK or Europe based)
Language: English
Hours: 24 hours per week
Responsibilities
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Creating compelling written content about plant-based food; precision fermentation; cultivated meat, dairy and fish; and the plant-based food industry - across ProVeg B2C and B2B media channels (articles, blog posts, social media, video, info material, website etc.) as well as for third party platforms.
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Devising themes and ideas for content creation including building on the wide variety of ProVeg programmes across 12 countries, using effective storytelling and impact articles.
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Working with colleagues on graphic and video content.
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Maximizing our reach by optimizing content according to current SEO best practice.
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Assuring quality control in close cooperation with the International Senior Digital Communications Manager, as well as ProVeg Editor-in-Chief and our research department.
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Supporting PR function as back-up writer.
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Working together with other content creators, communications managers, or external service providers to successfully engage with our target audience.
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Repurposing content for different mediums, including social media and video.
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Using ProVeg's own research insights and other references to inform our communications approach to, and adapt framing for, different target audiences.
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Contributing to measuring outputs and outcomes to ensure our communications are impactful.
Qualifications
Required:
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Relevant degree in communications, journalism, PR, marketing, English studies or other relevant fields.
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At least three years professional experience (in an agency or larger organization) in writing online copy such as blog articles and social media posts.
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Experience in SEO writing/editing.
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Experience with social media posting and scheduling tools.
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Strong understanding of target groups and strong communication skills, with a strong feeling for the language.
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Creative mind, with the ability to conceive interesting ideas for new content.
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Good knowledge of topics related to plant-based nutrition and lifestyles.
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Proactive, result-oriented, and structured approach to work.
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Comfortable with working with tight deadlines.
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Professional attitude, minimal supervision required, and a comfortable problem-solver
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Exceptional verbal and written communication skills in English (native speaker).
Preferred:
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Background in the plant-based-nutrition or food-system sector.
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Experience in writing press releases.
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Experience in digital content marketing.
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Experience in building social media audiences through compelling content.
When?
Application deadline: Open until filled
Start: As soon as possible (please indicate your availability)
Benefits of working with us
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A strong organizational focus on personal development, with a designated training budget.
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Provision of a work laptop.
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Flexible, trust-based working arrangements and home-office arrangements.
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Career-development support.
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Mindfulness programme - free Headspace account.
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We are a workplace that encourages everyone to bring their whole selves to work. We are an inclusive workplace for our diverse employees around the world.
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And, last but not least, become part of a great team and work with us towards a world where everyone chooses delicious and healthy food that is good for all humans, animals, and our planet!
The client requests no contact from agencies or media sales.