Acquisition marketing officer jobs

For more than 140 years, the Forces Employment Charity has proudly supported Service leavers, veterans, and their families in building successful civilian careers. We provide veterans with life-long, life-changing support, jobs, and training opportunities, regardless of circumstances, rank, length of service, or reason for leaving.​

​By working for FEC, you will become part of a vibrant team living the charity’s values: Expert, Supportive, Passionate, Open and Honest, Resilient, and Collaborative.​

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Brief role description​

The Business Development Manager will play a pivotal role, driving the acquisition of high-value, multi‑year corporate partnerships that deliver meaningful shared value for the organisation and its partners. They are responsible for developing and securing six‑ and seven‑figure strategic partnerships, ensuring each relationship aligns with organisational priorities and delivers clear, measurable impact.

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Who we are looking for​

We are looking for an experienced business development professional with a strong track record of winning long‑term corporate partnerships and securing multiple‑figure sums to deliver income targets.​

You will bring experience in prospect research and networking, with the ability to secure high‑value partnerships and deliver income targets. You will have excellent communication skills, including presentation, negotiation and influencing, and experience using CRM systems to support your work.​

You will demonstrate a highly self‑motivated and entrepreneurial approach, comfortable working to ambitious targets. You will be dynamic, organised and solutions‑focused, bringing a collaborative approach to your work. You will also be flexible and happy to attend events and meetings across the UK to secure funding partnerships.​

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Interested? Want to know more about the Charity? Check out our website​.

Eager to know more about the role? Have a look at the Job Description attached below​.

What’s in it for you? Check out our Benefits attached below​.

Have we convinced you to apply? If so, submit your CV and Covering Letter by Monday, 25 May 2026.​

Got questions about the role? Get in touch with the People Team at Forces Employment Charity​.

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Please note: Applications will be reviewed and interviews conducted throughout the duration of this advert; therefore, we may at any time bring the closing date forward. We encourage all interested applicants to apply as soon as possible.​

If you are an internal applicant, please ensure you have made The People Team aware before applying.​

We are committed to equal opportunities and improving the working lives of our staff by fostering an inclusive, supportive environment where everyone, including those with disabilities, can thrive, develop, and achieve their full potential. We actively encourage applications from individuals with diverse backgrounds and ensure reasonable adjustments are made to support candidates with disabilities throughout the recruitment process.​

We actively recruit citizens of all backgrounds, but the nature of our work in specific departments means that residency and security requirements can be more tightly defined than others. You will be asked about this throughout the recruitment process.​

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#LI-DNI​

What we do is extraordinary.

And we need a Head of Fundraising who understands all of that.

Let’s start with the obvious.

You’ll need a sense of humour for this job.

Because we work with animals and children — and both have a habit of humbling you, daily.

HorseWorld Trust rescues abused and neglected horses and gives them a second chance at a meaningful life. Some of those horses go on to support vulnerable children and young people — including those with SEMH needs, SEND and children in care — through our Discovery – Discover Horses, Discover Yourself™ programme.

What we do is extraordinary.
It is also muddy, unpredictable, emotional, joyful, heartbreaking, funny and deeply human.

About HorseWorld (the real version)

Horses are incredible animals. They’ve carried humans into war; it’s no wonder they can read exactly what a child needs, often before the child knows it themselves.

Sadly, some people still abuse and neglect them. That’s where the HorseWorld hug comes in. With us, horses are safe. They live out all year round, form herds, roll in the mud, escape occasionally (because… horses), and get to live like horses again.

Our 160-acre farm is minutes from Bristol and Bath, but feels like a different world. In winter, photoshoots and tours involve waterproofs and wellies. In summer, it’s an outdoor oasis.

We do serious work — and we also believe in joy:

· Horse Festivals

· Carol services

· Massive corporates on their knees pulling ragwort

We are kind, committed, slightly irreverent, and very proud of what we do.

Why this role exists (the honest bit)

We raise around £1.5m a year against operating costs of around £2.5m.

Fundraising needs to grow — but more importantly, it needs to work better.

This role exists to:

• grow sustainable, controllable income
• improve return on investment (ROI)
• focus on what actually delivers impact
• stop doing things that don’t (even if they’re well-loved)

You won’t be expected to perform miracles.
You will be expected to bring clarity, judgement and leadership — with empathy and humour intact.

The role (what you’ll actually do)

As Head of Fundraising & Communications, you will:

• Sit on the Senior Management Team and report to the CEO
• Lead all fundraising and marketing comms activity
• Take responsibility for income and cost-effectiveness
• Shape strategy, set priorities and make evidence-based decisions
• Personally steward a small number of key major donors and partners

You’ll lead a talented team covering:

· Individual Giving

· Major Donors & Philanthropy

· Corporate Partnerships

· Trusts & Grants

· Digital Content

• Data, CRM & Compliance

You’ll also work closely with our Heads of Equine Welfare and Discovery to fundraise for our work with vulnerable horses & children.

Who this role is for

You’ll probably thrive here if you:

· Are an experienced charity fundraiser who’s seen how things really work

· Understand that “more activity” is not the same as “more impact”

· Care about ROI and relationships

· Can make tough decisions without losing kindness

· Are both proactive and adaptable

· A great communicator and relationship builder

· Are comfortable talking to Trustees one minute and standing in a muddy field the next

· Can laugh when a horse wanders into a carefully planned moment (because it will)

You don’t need to be an equine expert — but you do need to like animals, people, and the beautiful messiness of both.

What we offer

· A genuinely senior SMT role with real authority and Board backing

· Space to think, not just react

· A values-led organisation that tells the truth

· A team that works hard, laughs often and cares deeply

-        Horses who will keep you grounded (sometimes literally)

Final thought

This is not a polished, corporate fundraising role.

It is a meaningful one — rooted in rescue, recovery, growth and second chances.

If you want to lead fundraising in a place where the work matters, the people are lovely, the horses are honest, and humour is not optional — we’d love to hear from you.

Key Details
Salary: £50,000 per annum depending on experience plus benefits
Hours: 35 per week (Mon–Fri, some weekends)
Location: HorseWorld Trust, Bristol
Reports to: CEO

 DBS required

Application Details

To apply for this role please complete the  application form (available to download from our website or contact us to request the form).

 This role is subject to a DBS check, and you will be required to provide proof of your right to work in the UK. We are a Safer Recruitment organisation and this is mandatory.

We're the UK's specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research; provide information and support to patients and their loved ones; and raise awareness of blood cancer. 

Blood Cancer UK is looking for a Direct Marketing Manager to deliver innovative, insight-led direct marketing campaigns that grow supporter engagement and maximize income. This is an exciting opportunity to join a collaborative, high-performing team and help shape digital fundraising products and campaigns that make a real difference to people affected by blood cancer.

Based in London with hybrid working options (2–4 days per month in the office may increase dependent on business needs) this role offers hands-on campaign delivery, opportunities to develop new fundraising products, and the chance to contribute to strategic digital acquisition. If you enjoy using data to drive decisions, experimenting with new approaches, and delivering campaigns that really engage supporters, we’d love to hear from you.

We are committed to actively promoting equality, diversity, and inclusivity. In line with our strategy we welcome approaches from individuals from underrepresented groups, including minority communities, and applicants with a disability, to better reflect the community we serve and help broaden our perspectives.

We're the UK's specialist blood cancer charity and our vision is clear: we’re here to beat blood cancer. We fund world-class research; provide information and support to patients and their loved ones; and raise awareness of blood cancer.

Are you a strategic marketing leader with a passion for making a difference? Blood Cancer UK is looking for a Senior Direct Marketing Manager to manage a high-performing team, deliver insight-led, multi-channel campaigns, and make a real difference to the lives of people affected by blood cancer. This is an exciting opportunity to be responsible for impactful direct marketing campaigns that grow individual giving and engage supporters. 

Based in London with hybrid working options (2–4 days per month in the office, may increase dependent on business needs), this role offers the opportunity to lead a talented team, innovate with digital channels, and champion campaigns that engage and inspire supporters. If you thrive on turning data into action and delivering outstanding results, we want to hear from you.

We are committed to actively promoting equality, diversity, and inclusivity. In line with our strategy we welcome approaches from individuals from underrepresented groups, including minority communities, and applicants with a disability, to better reflect the community we serve and help broaden our perspectives. 

We are looking for a Digital Marketing Specialist to join the British Psychological Society’s friendly and professional Marketing team. In this role, you’ll support the delivery of impactful digital marketing activity that enhances the Society’s visibility, appeal and growth. It’s a great opportunity to help shape how a membership charity connects with its audiences across digital channels, as we continue to strengthen our digital capabilities.

About the Role

As Digital Marketing Specialist, you’ll play an equally important role across two core areas: paid digital advertising and email marketing, working closely with colleagues across channels. This is a hands-on role for a confident digital marketer who combines data, creativity and channel expertise to grow awareness, engagement and conversion across our products, including membership, professional registers and CPD.

You’ll own our Google Ads activity (including Ad Grants), run paid social campaigns, and manage our external agency across Meta, LinkedIn and TikTok – leading the work, reviewing performance and ensuring activity delivers against strategy.

You’ll also plan and deliver targeted email campaigns and automated journeys, writing compelling copy that drives member acquisition, retention and engagement.

Insight is central to the role: you’ll set up tracking, build reports, turn performance into clear recommendations and continually optimise activity. You’ll bring strong PPC expertise and SEO awareness (essential), solid email and copywriting skills, and an interest in using new tools - including AI - to work smarter and deliver impact.

What we’re looking for

We’re looking for an experienced digital marketer with proven hands‑on experience in paid media / PPC and email marketing.

You’ll be confident managing campaigns across Google Ads (including Ad Grants) and paid social platforms such as Meta, LinkedIn and TikTok, with a sharp eye on budget optimisation and return on advertising spend. You collaborate well with creative teams and external agencies, stay ahead of platform changes, and can translate performance data into actionable insight for a range of audiences.

You’ll bring strong working knowledge of Google Analytics, campaign tagging, conversion tracking and audience segmentation, alongside experience delivering email marketing campaigns and automated journeys. You’ll have a good understanding of SEO, landing page optimisation and GDPR best practices, and the ability to write clear, engaging copy across platforms.

Highly organised and collaborative, you’ll be comfortable owning multiple workstreams and combining analytical thinking with creativity. Formal marketing qualifications (particularly Google Ads certifications), CRM experience, familiarity with AI tools, and an interest or background in psychology would be an advantage.

Why Join Us?

We have a friendly, supportive and values led working culture with an excellent benefits package that includes:

• Agile & flexible working
• Generous leave entitlement
• Occupational pension scheme
• Cycle to work scheme / free eye care vouchers / Winter flu vaccinations
• Tailored learning & development
• Employee Assistance Programme 
• Life Assurance 
• Discounts scheme with national organisations

 How to apply

The closing date for applications is 11:59pm on Sunday 17th May 2026. To apply, please submit your CV and a covering letter detailing how you meet the criteria in the job profile. Please note that applications without a cover letter will not be considered.

The British Psychological Society is committed to a culture of equality, diversity and inclusion. We welcome applications from all sections of the community, irrespective of your background or circumstances. We are only able to accept applications that can demonstrate a right to work in the UK as we are unable to sponsor people requiring a work visa.

Due to the large number of applications we receive, it is not possible to update you on the progress of the application until after the closing date. If you have not heard from us within three weeks of the closing date, please assume that your application has not been successful on this occasion.

World Jewish Relief provides life-saving and life-changing action to people in crisis around the world. We work with our trusted local partners to help people survive the consequences of conflict and disaster, to thrive and rebuild their lives. We deliver programmes using our expertise, with urgency to achieve maximum and sustainable impact for those within and beyond our community.

We are looking for a proactive and ambitious Digital Engagement Officer to join our Marketing and Communications team, reporting to the Head of Marketing. You will take ownership of our UK and US websites and support the delivery of our email communications. You will play a key role in developing and optimising our website and email communications, supporting the Head of Marketing to build brand awareness and drive customer acquisition to generate sustainable long term income. You will be someone who naturally spots opportunities for improvement, thinks creatively, and uses data and insight to evolve our digital channels. With a hands‑on and can‑do approach, you will help strengthen engagement, grow our supporter base, and bring our mission to life online.

Key responsibilities will include:

• Managing updates across the UK and US websites using WordPress for content updates, imagery, navigation and site structure as needed.
• Leading the development and optimisation of engaging website content to drive acquisition and effectively engage existing audiences.
• Monitoring website performance, accessibility, core web vitals, and overall site health, raising issues with developers as required.
• Analyse website traffic, user behaviour, and conversion performance to inform optimisation and improvement opportunities.
• Own and optimise key digital user journeys, identifying friction points and driving conversion improvements across channels.
• Leading the planning, building, and delivery of all email communications for UK and US audiences.
• Developing and optimising automated email journeys using segmentation and behavioural triggers to improve engagement and retention.
• Reviewing and creating fresh, engaging email content that reflects user needs and organisational priorities.
• Managing our fundraising and event platforms, ensuring donation journeys are clear, user-friendly, and accessible.

You should have:

• Proven experience in a digital engagement role, preferably in the non-profit sector
• Proven expertise managing website content (WordPress or similar).
• Proven expertise using Charity Digital & Virtuous (or similar email platform)
• Experience in writing compelling and effective copy to engage specific audiences
• Basic understanding of HTML/CSS.
• Strong understanding of UX principles, accessibility, and responsive design.
• Experience using analytics platforms (e.g. GA4, GTM).
• Understanding of GDPR, data privacy, and digital safeguarding.
• Ability to interpret data and use insights to guide improvements.
• Strong attention to detail and commitment to user-centered design.
• Excellent communication and stakeholder management skills, helping to translate content for digital channels.
• Strong organisational and project management skills.
• Creative, innovative, and proactive mindset, wanting to explore new ways to improve our digital channels.
• A commitment and empathy to the work and values of World Jewish Relief.

Benefits

We offer a range of benefits including:

• 23 days holiday plus bank holidays and Jewish holidays. After 2 years’ service holiday entitlement increases to 25 days.
• Pension scheme – we contribute 5% to the World Jewish Relief pension scheme.
• Life Insurance – up to 3 times salary to nominated beneficiaries
• Health Cash Plan – cash back to cover the costs of dental treatment, optical care, specialist consultations and a range of complementary therapies
• Enhanced maternity & paternity pay
• Employee Assistance Programme – free, confidential advice or support with any personal or work related concerns or free counselling if needed
• Season ticket / travel to work loan
• Cycle to Work Scheme
• On Friday the office closes at 3pm
• We encourage flexible working and offer a range of flexible working options.

Equality, Diversity and Inclusion

World Jewish Relief promotes equality, diversity and inclusion in our workplace. We invite and welcome applicants from diverse backgrounds. We encourage applications from candidates of different ethnicities, socio-economic backgrounds, race, gender, age, disability, sexual orientation and of faith or none that meet the criteria set out for this role.

You don’t need to be Jewish to work for us, but you must be committed to our faith based values of Justice, Kindness, Repairing the World and Welcoming the Stranger. We are inspired by these values to work beyond our community, recognising the dignity and potential of all people.

How to apply

Please upload your CV and a cover letter which demonstrates your suitability for the role by answering the following question. Please explain your reasoning and draw on your experience where possible:

Please provide a specific example where you have assessed the health of a website and describe the methods you used to analyse data and the actions you implemented as a result

Interviews will be held in week commencing 18th May

Reporting to the Creative Manager, The Artworker plays a vital role in delivering high-quality brand assets as well as online and offline campaigns that raise awareness of the Yorkshire Cancer Research brand, supporter acquisition and engagement.

This creative role focuses on applying the charity’s visual brand guidelines to a range of creative applications, having a keen eye for detail and a passion for crafting channel-ready visuals.Duties include: 

•Developing artwork for a range of applications including, for example, brochures, reports, social media graphics, digital assets, event materials, posters etc.

• Working with and applying the charity’s brand guidelines to create on-brand artwork, gaining and documenting relevant approvals, producing final artwork and supplying this to colleagues / external suppliers as required to meet campaign deadlines.

• Collaborating with the Creative Manager / Graphic Designer to schedule and manage artwork priorities, ensuring assets are delivered on time and in line with marketing brief requirements.

To be successful in this role you will need expert knowledge of Adobe Creative Cloud, especially InDesign, Illustrator, Photoshop, and Acrobat.You will also need strong understanding of print production, including colour management, spot colours, diecuts , finishes, and pre press requirements.

Digital artwork skills are also needed for this role, such as preparing assets for web, social, and email as well as exceptional attention to detail. For further details please refer to the role profile. 

The charity is a responsible and flexible employer.We welcome any discussion for flexible working at the offer stage where we will consider an individual’s circumstances against the needs of the charity.

We positively encourage applications from suitably qualified and eligible candidates from all backgrounds. If we can make any reasonable adjustments to support your application, please contact us at via out website.

Individual Giving Lead

We are looking for an experienced and ambitious fundraising or marketing professional to play a pivotal role in leading the supporter acquisition programme.

We’re on a mission to support our client, voted one of the top 100 hospitals in the world, and a global leader in healthcare innovation. From new cancer care to a world-class children’s hospital, your work will help transform the future of patient care.

Position: Individual Giving Lead (Acquisition)

Location: Cambridge / Hybrid (minimum two days per week in the office)

Salary: £32,000 to £35,000 per annum (depending on experience) plus a great benefits package!

Hours: Full time, 37.5 hours per week

Contract: Permanent 

Closing Date: 17th May 2026, however we reserve the right to close this vacancy once a sufficient number of applications have been received or a successful candidate is found.

About the Role

You will drive the strategic development and delivery of multi-channel campaigns spanning digital, face-to-face, and direct mail ensuring the organisation attracts high quality new supporters efficiently and at scale.

Working as a key member of the Individual Giving team, you will take ownership of all acquisition activity while collaborating closely with new colleagues to shape and deliver an exceptional welcome journey. Together, you will ensure that every new supporter receives a personalised, engaging introduction that builds loyalty from the start and reflects the commitment to supporter centred fundraising.

As part of a newly developed and ambitious Individual Giving function, you will champion innovation, continuous improvement, and a culture of integrity. Your leadership will help ensure that every aspect of acquisition work puts supporters at the heart of what the organisation does and contributes to the long term development of the programme

Key areas of responsibility include:

• Strategy and planning
• Fundraising
• Targets and budgets
• Data, reporting, and administration
• Innovation and Compliance

About You

You will bring a data driven mindset to the role interrogating performance, identifying insights, and making evidence based recommendations to optimise campaigns. With a strong understanding of KPIs, cost per acquisition, and long term value, you will lead on shaping an agile acquisition plan that maximises return on investment and supports sustainable growth.

You will have:

• Experience of working in a fast-paced individual giving or digital marketing team
• Experience recruiting new supporters (or customers) through a variety of channels
• Experience of monitoring and reporting on KPIs relevant to this role
• Excellent communication skills, written and verbal
• Excellent attention to detail
• Strong organisational skills and the ability to manage competing priorities and deadlines
• Conscientious approach to your work
• Strong numeracy skills to monitor budgets and project spend
• Computer literacy and experience with Microsoft Office packages
• Empathy and a passion and enthusiasm for the work of organisation

We strongly encourage applicants from all backgrounds and identities, every new team member brings a unique perspective, helping us enrich and diversify our charity.

In Return

This is an amazing place to work!

You will receive a fantastic benefits package including:

• Pension Scheme with 7% Employer Contribution
• 25 days Annual Leave + Bank Holidays + Your Birthday off
• Group Life Assurance (4x salary)
• Enhanced Maternity and Paternity Pay
• Annual Eye Tests + £65 towards computer-use glasses
• On-site Leisure Centre
• NHS Discount Schemes
• Health Cash Plan
• Employee Assistance Programmes
• Cycle to Work Scheme

Other roles you may have experience in include Digital Marketing, Marketing, Digital Content, Communications, Marketing and Communications, Digital Marketing Lead, Marketing Lead, Digital Content Lead, Communications Lead, Marketing and Communications Lead, Individual Giving, Individual Giving Officer, Individual Giving Fundraiser, Individual Giving Lead, Fundraising, Fundraiser. #INDNFP

Please note this role is advertised by the recruitment agency acting for the client - Not For Profit People.

Working across multiple income streams, the postholder will support the development and delivery of high-impact fundraising campaigns, compelling cases for support, and meaningful donor communications. With a strong focus on Regular Giving growth and supporter stewardship, the role plays an important part in strengthening long-term financial sustainability.

This is a proactive role requiring strong content development skills, attention to insight and performance, and the ability to contribute to continuous improvement in fundraising systems and processes.

For more information, please download the Information Pack. For an informal conversation about the role, please email recruitment in the first instance.

Summary:

The Head of Engagement & Fundraising will play a pivotal role in driving the charity's mission forward by developing and implementing innovative fundraising strategies. This position is essential for enhancing community engagement and building lasting relationships with donors, ensuring the sustainability and growth of our initiatives in North Leeds, Yorkshire. The successful candidate will lead a dedicated team, fostering a culture of collaboration and excellence in fundraising efforts.

Why This Role Matters

As Head of Engagement & Fundraising, you’ll be the strategic force behind the charity’s mission — developing and delivering an ambitious engagement and income‑generation strategy that strengthens long‑term sustainability.

You’ll lead a passionate team, champion the charity’s voice across all channels, and build meaningful relationships with funders, partners, community groups and local networks.

This is a rare opportunity to step into a senior role where your ideas, leadership and creativity will directly shape impact across the region.

What You Will Do:

• Strategic fundraising growth — Create and deliver a forward‑thinking fundraising strategy that increases and diversifies annual income.
• Marketing & engagement leadership — Oversee all marketing activity across digital, social, PR, campaigns and events.
• Team development — Coach, inspire and develop a high‑performing team across marketing and fundraising.
• Funding applications — Lead and project‑manage compelling bids to trusts, foundations and grant‑making bodies.
• Stakeholder relationships — Build trusted partnerships with funders, community groups, local networks and internal teams..

Who we’re looking for

We’re looking for an experienced, values‑driven professional who combines strategic thinking with the ability to deliver in practice.

You’ll be:

• An experienced fundraising and engagement manager from the UK charity, social care or community sector
• A confident, inclusive leader with a coaching mindset and proven experience of managing and developing teams
• A strong grant writer with a successful track record of securing funding from trusts, foundations and grant‑making bodies
• A digitally savvy marketer with hands‑on experience across social media, email, CRM systems and online fundraising platforms
• A natural communicator and relationship‑builder who thrives in community‑focused environments
• A creative storyteller able to craft compelling campaigns and messages that inspire action
• Someone with a proactive, can‑do attitude, excellent time‑management skills and the ability to get things done in a fast‑paced setting
• A values‑driven professional who wants their work to make a genuine and lasting difference

Why join us?

• Salary up to £55,000, depending on experience
• Early finish every Friday at 2pm
• Supportive, values‑driven and collaborative culture
• Senior leadership role with real influence and autonomy
• The opportunity to make a meaningful difference in people’s lives

How to apply

To apply, please submit your CV along with a supporting statement outlining how your experience, skills, and values align with this role.

We actively welcome applications from people with lived experience and from under‑represented communities.

Closing date: 26 May 2026 at midday
We may close this vacancy early if we receive a high volume of suitable applications.

Please note: no recruitment agencies or third‑party applications, thank you.

Our values

• Collaboration- Working closely with our residents, customers, locality and service users to understand and respond to their needs
• Caring- Caring for others and the environment
• Respectful- Treating people with respect
• Efficiency -Using resources effectively and efficiently

As one of the founding funders of A Bed Every Night, we have been at the forefront of efforts to reduce rough sleeping in the city region. The funds we have raised have gone to frontline services offering a warm welcome, hot food, safe shelter and wrap-around support to help move people into more stable accommodation. However, our support for the homelessness ecosystem extends beyond A Bed Every Night, as we also provide funding for initiatives, organisations and projects that can help stop homelessness before it becomes a reality, and ensure it is only ever rare, brief and non-recurrent.

Working with businesses, people and communities across Greater Manchester, we raise funds to deliver grants across three priority areas:

1. Emergency Response

2. Places and Spaces

3. Prevention

2026 is an exciting year for the Charity as we embark on the next phase of our growth and look to appoint a new Communications & Campaigns Manager to help us drive this forward. If you are ready to bring our vision to life, excited to work within a small but committed team dedicated to addressing homelessness in Greater Manchester, then we look forward to receiving your application!

Individual Giving Lead When You Wish Upon a Star | £30,000–£35,000 | Nottingham / Hybrid | Permanent 

Some roles are defined before you arrive. This one is defined by you. 

When You Wish Upon a Star grants life-changing wishes for children with terminal and life-threatening illnesses. Every wish is a memory that lasts a lifetime for a family facing the unimaginable. The cause is immediate, emotionally powerful and directly translatable into the kind of impact that makes supporters proud to be involved. 

We are looking for someone to develop and lead our individual giving function. You will shape the strategy, grow and steward our community of individual supporters, and define what this looks like for Wish. You will have the full backing of the CEO and board, direct access to senior leadership, and the freedom to bring your own thinking, creativity and ambition to a function that is yours to build.

If that sounds like the role you have been waiting for, we would love to hear from you.

What you will be doing 

You will identify, engage and grow a community of individual supporters who feel deeply connected to our mission, developing propositions and campaigns that are emotionally compelling and inspire long-term giving. You will represent Wish confidently, create the systems and supporter journeys that enable sustainable growth, and lay the foundations for an individual giving programme that grows in both income and impact. As income grows, so does the role. The expectation is that this person builds not just a strong base of individual supporters but, in time, a team around it. 

You will work closely with the Head of Income Generation and Board, with realistic targets in the early stages that give you the time and space to build meaningful relationships rather than focus on short-term gains. This is not a role where you will be left to figure it out alone. It is one where your ideas are valued, your judgement is trusted, and your ambition is actively supported. 

What you will bring 

Experience developing, growing or significantly influencing individual giving income streams, including regular giving and lottery programmes, and engaging supporters at scale to inspire long-term and higher-value giving. Experience of managing the end-to-end supporter journey through CRM systems, using insight and data to drive acquisition, retention and growth. 

A strong instinct for understanding what motivates people to give, and the ability to turn that insight into campaigns and experiences that feel personal, compelling and effective. Comfort with ownership, and the confidence to create momentum and build something from the ground up. 

What we offer 

We know what we are asking of you and we have built a package to reflect it. 

• £30,000–£35,000, reviewed as the function grows 

• 25 days holiday rising to 30 with service, plus 3 days at Christmas not taken from your allowance 

• 2 Wish Maker days each year to make your own wishes come true 

• 6 months full maternity pay 

• Full sick pay from day one 

• Flexible working with full trust over how you structure your hours 

• A culture built on genuine care for the people who work here 

How to apply 

We invite you to explore our recruitment pack for more information on the role and how to apply. 

About the role

We’re looking for an experienced and strategic Individual Giving & Legacy Manager to lead and grow our Individual Giving, Legacy and In Memory fundraising programmes.

This is a pivotal role where you’ll drive sustainable income growth through innovative, data-led, multi-channel fundraising. You’ll shape supporter journeys, deepen engagement, and maximise long-term donor value across a range of channels including digital, direct mail, telemarketing, lotteries, face-to-face and press.

You’ll also line manage and support a team member, while working collaboratively with colleagues across fundraising, communications and service delivery to deliver compelling, supporter-focused campaigns.

What you’ll be doing

Strategic leadership

• Develop and deliver strategies to grow Individual Giving, Legacy and In Memory income
• Lead integrated, multi-channel campaign planning and delivery
• Drive innovation, testing and continuous improvement across supporter journeys
• Stay informed on sector and digital trends to keep our fundraising fresh and effective

Campaign delivery

• Oversee end-to-end campaign management across acquisition and retention
• Approve campaign briefs, messaging, segmentation and supporter journeys
• Ensure campaigns are insight-led, delivered on time and within budget
• Support the creation of high-quality content and storytelling

Product development & innovation

• Develop and optimise Individual Giving and Legacy products
• Identify and launch new fundraising propositions and digital initiatives
• Enhance journeys for key audiences including regular givers, legacy prospects and in-memory supporters

Data, insight & performance

• Champion a data-driven approach to fundraising
• Work closely with data teams on segmentation, targeting and personalisation
• Monitor KPIs, ROI, retention and lifetime value
• Use insight to inform strategy and support income forecasting

Leadership & collaboration

• Line manage and develop the Individual Giving & Legacy Officer
• Build strong relationships with internal teams and external partners
• Engage stakeholders including leadership, trustees and service teams
• Work with agencies and suppliers to deliver campaigns

Compliance & governance

• Ensure compliance with GDPR and fundraising regulations
• Maintain high standards in supporter care and ethical fundraising
• Manage budgets, monitor performance and take corrective action where needed

About you

We’re looking for someone who combines strategic thinking with a hands-on approach.

Essential

• Experience in Individual Giving, Legacy or Direct Marketing fundraising
• Proven track record of delivering successful multi-channel campaigns
• Strong understanding of supporter journeys, acquisition and retention
• Experience managing budgets and delivering against income targets
• Skilled in data analysis, performance tracking and forecasting
• Excellent communication and stakeholder management skills
• Experience managing and developing staff
• Highly organised, detail-oriented and confident working with data (including Excel)

Desirable

• Fundraising or marketing qualification
• Event management experience
• Experience using fundraising CRM systems
• Experience of working within a social care or disability charity would be advantageous, but isn’t essential. 

Why join us?

At Hft, we’re a values-led organisation where people genuinely look out for one another. Our teams are collaborative, supportive and focused on making a real difference.

In this role, you’ll have the opportunity to shape and improve how we deliver fundraising, while contributing to meaningful outcomes for the people we support.

• Home-based with flexibility and regular team connection
• Occasional travel to Bristol
• A collaborative, values-driven culture
• The opportunity to shape and improve our fundraising approach
• A role where you can make a tangible difference in a purpose-led organisation

Selection process

We review applications on an ongoing basis. If shortlisted, you’ll be invited to a pre-screening interview with a member of the hiring team.

Successful candidates will then take part in a final stage, including a competency-based interview and the opportunity to meet the team.

Apply now or get in touch to find out more — we’d love to hear from you.

We are committed to recruiting people from diverse backgrounds and believe that a diverse and inclusive workforce helps us better support the people we work with to live their best lives. If there is anything we can do to support you to do your best during the application and selection process, please contact our recruitment team.