Brand and communications officer jobs in ringwood, hampshire

With the end of bear bile farming in Vietnam now within reach, Animals Asia is entering an exciting new phase – expanding sanctuary capacity, entering new markets, and securing long-term care for every rescued bear.

Animals Asia has spent over 25 years working to end cruelty and restore respect for animals across Asia. With teams in Vietnam, China, Hong Kong, the UK, and beyond, they combine advocacy, direct rescue, and sanctuary care to create systemic change. Their mission to end bear bile farming – arguably the world’s cruelest form of animal abuse – is almost complete. In November 2023, they opened their third bear sanctuary which will enable them to bring home every last bear and achieve their founding goal in Vietnam by the end of 2026.

Their global fundraising and communications team is driven, well-structured, and rooted in the charity’s deeply held values. Income has been steadily rising since 2017 and they have the people, plans and investment to maintain this growth.

The Trusts and Foundations function has grown substantially since being unified globally in 2020. Income has more than doubled, donor relationships are well-managed, and new business is actively developed. With a 2024 target of $1.3m and strong pipeline visibility, this role focuses on securing and stewarding 5- and 6-figure multi-year partnerships, with particular scope for growth in the US and unrestricted giving.

This is an excellent opportunity for a skilled fundraiser to join a highly collaborative team and benefit from a structured, mature function where ambitious fundraising is supported and celebrated.

As Trusts and Foundations Manager, you will:

• Manage and grow a global portfolio of 5- and 6-figure funders, including multi-year partnerships
• Develop compelling, tailored funding proposals and impact reports, often for donors with limited direct project access
• Deliver high-quality stewardship, with regular updates and relationship-building through video, email, and occasional travel
• Collaborate with colleagues across the organisation to develop powerful cases for support
• Lead on identifying and cultivating new prospective donors through research, network mapping, and strategy input
• Use CRM systems to manage pipelines and track communications effectively
• Support the Global Director of Partnerships and work closely with a peer Trusts and Foundations Manager
• Contribute to delivering the team’s $1.3m target and future growth ambitions

Ideal skills and experience:

• Proven success securing 5-figure+ grants from global trusts and foundations
• Strong written skills, with experience tailoring proposals to global funders and funder motivations
• A confident relationship-builder, who is able to do so remotely and across time zones and cultures
• Highly self-organised, independent, and comfortable managing deadlines and priorities
• Strong understanding of CRM systems and income tracking
• Familiar with the complexities of fundraising for work in Asia or global programme delivery
• Alignment with the mission and values of Animals Asia; sector experience in animal welfare, conservation, or international development is welcome.

Winston’s Wish is a digital first organisation leading the way in Digital Transformation across the Bereavement sector. We have an exciting opportunity to join our ambitious Mass participation team as our Individual Giving Manager.  This role plays a vital part in helping Winston’s Wish turn up the dial across our Individual Giving Fundraising. The Individual Giving Manager is responsible for creating, developing and delivering a fundraising plan to grow existing and new support for Winston’s Wish across our online and offline channels. This includes Direct Mails, Regular Giving, our Lottery, Legacies and In Memory giving income streams.

As the driving force behind our individual giving activity, you will help us to engage individuals across the country by bringing them closer to our work, encouraging them to stay longer, give more and become true ambassadors for our vital work with grieving children, young people and families. We’re looking for a highly creative individual who can help us to stay one-step ahead of the curve and excite new and existing audiences to get behind our vision of a society in which every child can get the help they need when someone close to them has died.

MAIN RESPONSIBILITIES

Strategy

• Lead on the development and implementation of our Individual Giving strategy, supported by the Head of Mass Participation and the Director of Fundraising & Marketing.
• Ensure all opportunities and future plans are in line with Winston’s Wish’s over-arching fundraising strategy to meet financial targets, organisational objectives and KPIs.
• Maintain an awareness of philanthropy trends, news, events and legislation in the UK to ensure that Winston’s Wish remains up to date on key changes which are likely to impact on individual giving.

Generating Individual Giving Income

• Lead on and deliver a plan to increase individual giving income from streams including, but not exclusive to, direct mail, regular giving, legacies, in-mem and our charity lottery
• Effective use of KPIs to ensure decisions are driven by evidence and real-time data.
• Continuously analyse our income and supporter data to measure effectiveness of activities and return on investment.
• Work alongside our design agencies and in-house marketing team to develop and manage direct mail campaigns, including segmentation to ensure campaigns will be carefully targeted and designed to maximise income.
• Explore and test new methods for donor recruitment and increasing donations.
• Seek every opportunity to increase awareness of legacy giving to Winston’s Wish and monitor the effectiveness of these activities over time.
• Manage a growing portfolio of legacy enquirers with appropriate contact and timely solicitation of prospective legators including hosting events and tailored stewardship.
• Manage the stewardship and development of our regular giving programme including uplift campaigns and solicitation of new donors to agreed targets.
• Work alongside the wider fundraising team to ensure effective cross-selling of individual giving products and vice-versa identify opportunities to introduce other fundraising products to our individual givers.
• Identify supporters who could provide compelling content which could be used by the wider Fundraising & Marketing team to inspire further support including suggesting key individuals who could feature in online and offline publications.
• Work with the Philanthropy & Partnerships Manager to ensure that potential major donors are identified and included in relevant activities.

Administration

• Diligently maintain records of all interactions with supporters on Salesforce.
• Ensure all activities comply with appropriate legal, regulatory and fundraising good practice and with Winston’s Wish policies and standards.
• Keep a close eye on incoming donations to ensure they are coded correctly and that supporter data is accurately recorded in accordance with GDPR.
• Effective management and control of expenditure across all projects and campaigns in line with agreed expenditure budgets.

All Staff

• Contribute to the vision and mission of Winston's Wish; working with colleagues in all teams to meet the objectives of Winston’s Wish.
• Work to objectives, targets and work plans agreed with your line manager.
• Undertake specific projects and other ad hoc duties agreed with your line manager, fulfilling any deadlines, reviews and reporting procedures required.
• Take an active part in the one-to-one process and participate in training agreed with your line manager.
• Contribute to the wider charity sector and childhood bereavement sector by getting to know those working in the same space and actively contributing to sector-wide events.
• Ensure the health and safety of all colleagues, volunteers and visitors in accordance with Winston’s Wish policy.
• Promote equality of opportunity and diversity in accordance with Winston’s Wish policy.

PERSON SPECIFICATION

Essential

• A sound understanding of the principles of fundraising across individual giving, in-memory fundraising, and legacies.
• Proven track record of preparing successful programmes of activity and business plans to recruit, engage, inspire, and retain supporters in a not-for-profit organisation, or similar transferable experience gained in the commercial sector.
• Specific experience of delivering an individual giving programme.
• Experience of budgets, including planning, forecasting, and analysing performance.
• Experience of high-level use of a customer relationship management system.
• Experience of managing direct mail campaigns.
• Strong organisational skills and keen attention to detail to plan and schedule multiple activities, respond flexibly to opportunities, handle conflicting demands and meet tight deadlines.

Desirable

• Understanding of childhood bereavement.
• Experience of using Salesforce CRM.

Recruitment Timetable

Application deadline: Wednesday 28th May 2025

Interview date: Friday 13th June 2025

Interview location: MS Teams

Winston’s Wish reserves the right to close the vacancy early if we receive a high number of applications for the role before the closing date.