Brand Insight Manager Jobs in Charing Cross, Greater London
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
Role: Digital Marketing Manager
Hours: 30 hours per week (4 days per week)
Location: Homebased within the UK with a requirement to travel to occasional meetings, mostly held in London
Reporting to: Director of Brand and Digital
Benefits: Flexible working arrangements, 28 days of annual leave (FTE pro rata for part-time) + 1 day for your birthday, pension scheme
Key relationships: Managing external relationships with key agencies and partners
Salary: £40,000 per annum (FTE pro rata for part-time)
Contract: Fixed term with the potential to extend
About Overcoming MS
Are you a digital marketing expert, looking to make an impact at the world’s leading multiple sclerosis healthy lifestyle charity?
At Overcoming MS, we are here for everyone with MS who wants to take control of their health and wellbeing. We provide clear, practical actions for people to take and a supportive community to help people living with MS. The Overcoming MS Program uses substantial scientific evidence to show how lifestyle choices, alongside medication, benefit physical and mental health.
Knowing people with MS can reduce their risk of disease progression through lifestyle choices gives hope to us all. Our vision is a world in which living a full and healthy life with MS is possible for everyone.
Once people with MS know about the potential impact of a healthy lifestyle, they need to feel that the information is coming from a reliable source, in order to believe in it and adopt the key changes. The Overcoming MS Program is based on broad-based, high-quality scientific evidence, and lifestyle is an area that has growing interest and development.
About the role
We’re recruiting for an experienced Digital Marketing Manager to steer us in the next stage of our journey. This is an exciting development of an existing role at Overcoming MS and will allow the successful candidate to make the position their own.
The Digital Marketing Manager will be responsible for delivering an innovative new digital marketing approach, through the innovation, creation and delivery of projects and activities which increase leads, donations and engagement for Overcoming MS charity.
Key Responsibilities
The Digital Marketing Manager will work across several areas, including:
1. Conversion optimisation
· Increasing our donations and data capture - to enable us to continue the dialogue and create donations from a greater percentage of those who visit our website, or interact with other digital channels.
· Working with our agency partner to optimise key landing pages and signposting for conversion.
2. User journey optimisation
· Helping people find the right content based on data optimisations so that more people find what they need and understand what else the charity could offer them. Using HotJar for insights.
· Automated email journeys - Building customer journeys to support the Program pillars to build deeper relationships with people in our community.
3. Increasing reach and traffic generation
· Testing different low-cost digital reach opportunities.
· Including paid social, referral activities, calls to action across our channels, YouTube SEO and SEM. Working with an agency to optimise journeys from Google Grant, leading to clearly articulated actions (eg donations, sign-ups, click-throughs).
4. Testing to improve results continually
· Email AB testing - Deliver AB testing to inform future email AB tests.
· Plan AB testing for email marketing projects, for the website, and other projects as needed to improve conversion rates.
5. Digital project management
· Testing new digital versions of courses and tools. Project management of website updates.
6. Campaign support
· Leading, innovating and supporting advocacy, communications and fundraising campaigns as needed to increase reach, engagement and conversions.
7. Gathering community feedback
· Continue the plan to access regular community feedback to influence Hub improvements and other digital channel improvements.
8. Supplier collaboration
· Working with our suppliers to optimise collaboration, reduce cost and increase impact.
About you
Strong digital skills
• A proven track record of managing digital products/projects/programmes which create value for end-users.
• Strong working knowledge and experience in digital solutions.
• Experience in evaluating and improving existing digital programs.
• Significant experience working with 3rd party digital providers to create solutions that work for the target audience.
• Confident in Google Analytics and Google Search Console.
• Excellent understanding of AB testing to maximise conversion rates.
• Experience in using tools like HotJar (preferred).
• Strong analysis skills.
Project management skills
• Excellent organisational, planning, prioritisation and time management skills with an ability to work to deadlines and change priorities when needed.
• Expertise in using and implementing relevant project management methodologies and tools.
• Ability to proactively mitigate risks and overcome barriers to implementing solutions.
High work quality and passion for innovation
• Excellent eye for detail, works to deliver high-quality work.
• A passion for innovation, an open mind, and a willingness to learn and grow.
Strong interpersonal skills
• Excellent communication skills, energetic and passionate.
• Demonstrable track record of building lasting professional relationships.
Charity interest
• An understanding of the charity sector or an interest in charities would be a bonus.
• Knowledge of digital fundraising, digital income generation opportunities and digital conversion.
Working location
You are comfortable working remotely as part of a small team, and happy to travel occasionally to London or other central locations for meetings.
What can we offer you?
Our staff benefits include:
• 28 days annual leave (FTE - pro rata for part-time) plus a day off for your birthday and bank holidays
• Flexible working
• Remote working
• Pension
• Employee Assistance Programme
How to apply
Please send your CV and a covering letter.
In your application, please let us know:
- Your current salary and desired salary (if you are successful in getting the role)
- Your notice period
- Your current location.
Please respond ASAP, as we will start screening candidates as soon as we receive applications.
We are an equal opportunities employer, committed to diversity and inclusion in the workplace. We make hiring decisions based on merit. If you fill most or all of the requirements, please apply.
No agency contact, please.
The client requests no contact from agencies or media sales.
Battersea is undertaking a transformational data strategy programme (known as Launchpad) aiming to transform how we collect, store and use information and data about our animals and supporters. As well as moving all of our data onto a new custom designed single system, we’re seeking to build the skills of our colleagues so that we’re ready to use our new system and make best use of the information we have to be a more data driven and insight led organisation.
This newly created role will work with key stakeholders across the charity to drive transformation and deliver the desired business outcomes and benefits relating to Launchpad, and be responsible for leading and executing the people and culture workstreams and other strategic change initiatives to support interconnected projects to achieve successful implementation and benefits realisation of this programme.
The role holder will be a great collaborator and influencer and will have the ability to work with a range of stakeholders to manage & deliver complex projects in a fast-moving environment with tight deadlines.
More about us:
At Battersea, we aim to never turn away a dog or cat in need of help. We give each one lots of love and expert care and get to know their characters and quirks so we can find them a new home that’s just right for them.
All the knowledge we gather in our centres helps us to improve the lives of the animals we’ll never meet, through our work with other rescue organisations and charities. We also help people make informed choices when getting a pet, we provide training and welfare advice, and we campaign for changes in the law when we see that dogs and cats or their owners deserve better.
Join us and help us be here for every dog and cat, wherever they are, for as long as they need us.
What we can offer you:
We offer our employees a wide range of benefits to reward them for the value that they bring to Battersea, to support them in their work, to help improve their health and wellbeing, and maintain a healthy work-life balance. These include:
• 28 days of annual leave (plus 8 days paid public holidays) per year
• Generous pension contributions – up to 10% employer contribution
• Free healthcare cash plan, where you can claim for a range of treatment including dental, optical, physiotherapy, chiropody and acupuncture every year
• Annual interest-free season ticket loans
• Discounted gym memberships and cycle to work schemes
• Life insurance
• Support for your professional and career development, including access to digital and in-person training programmes, a wide range of tools and resources, leadership and management training, mentoring and much more.
Hybrid working policy:
We operate a hybrid working model, with our office-based staff splitting their time between site based and home working. We believe this enables our office-based staff to maintain the benefits of home working, while allowing for collaboration and interaction with our animal-facing staff and maintaining a connection to our cause. As such, you’ll be expected to work in our Battersea office for at least 50% of your working week.
Equality, diversity and inclusion at Battersea:
At Battersea, we are committed to providing equality of opportunity, and developing and supporting a diverse workforce and inclusive culture in all aspects of our organisation. We aim to ensure that this pledge, reinforced by our values, is embedded in our day-to-day working practices and our work together.
By hearing from and valuing different experiences, perspectives and contributions, we know we can provide the best expert care for every dog and cat who needs us. We particularly welcome applications from people with disabilities and from members of minority ethnic communities, who we know are currently under-represented at Battersea.
As a Disability Confident Committed employer, we're happy to discuss any support or personalisation you may need during your application and/or interview process as part of our workplace adjustments.
Closing date: 9th May 2024
Interview date(s): 17th May 2024
If you think you’re a good fit for the role, and you’re passionate about dogs, cats and our work, then we’d like to hear from you.
For full details, please download our recruitment pack.
To apply for the role, please click the button below. All applications must be submitted before the closing date advertised; we reserve the right to close the vacancy early if a high volume of applications is received.
The client requests no contact from agencies or media sales.
Unifrog’s mission
We’re on a mission to level the playing field when it comes to young people finding and applying for their next step after school. We're achieving this by bringing all the available information into one single, impartial, user-friendly platform that helps students to make the best choices, and submit the strongest applications. We also empower teachers and counsellors to manage the progression process effectively.
Our outlook is global - we work with schools and universities all over the world, from the US to New Zealand, and from Italy to Hong Kong. We want to make it so that young people can compare every opportunity taught in English, wherever it is in the world, and have all the support they need to make successful applications.
We have a clear social purpose, and we’re hugely ambitious. We already work with over half of UK secondary schools, and hundreds of international schools. We are growing rapidly in terms of the number of our customers, in terms of how much they use our platform, and in terms of the breadth of products we offer (check out this video to hear more about the Unifrog platform).
Our team is at the heart of our business and is integral to our success. We work hard to foster a culture of openness, happiness and innovation, and we commit to helping every individual learn and grow so that they can reach their full potential. We want to hire talented people, whatever their background. If you are excited by our mission and are ready to work hard, please don’t hesitate to apply. We look forward to hearing from you!
We believe in the power of diversity. If you are from an ethnic minority background, we would like to strongly encourage you to apply.
HE Partnerships at Unifrog
After successfully launching the HE Partnerships arm of Unifrog in 2020, we now support 175+ universities globally with raising brand awareness, inspiring the next generation, and developing a talented and diverse pipeline of prospective applicants. We also connect universities with teachers, advisors, and international school counselors through the Unifrog online community and in-person events.
Our focus remains on continuing to grow our global university partner numbers and building ever stronger relationships with our current partners. We are constantly exploring how we can develop our UK and international partnership offerings to make sure they are best-supporting universities in their marketing and recruitment aims, while at the same time making sure our student and teacher users have access to the best resources and opportunities possible.
There are three main areas of work:
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Insights - We provide university partners with aggregated user data from the Unifrog platform to uncover trends at subject and regional levels, with the aim of informing universities’ marketing, recruitment, and portfolio planning.
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Conferences, webinars, fairs, and other events - These in-person and online events enable universities to interact directly with our huge community of students and teachers. We’re focused on making them both useful and fun.
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Content collaboration - We co-create written and video content for students and teachers to do with progression, learning, wellbeing, and careers, which all end up on the Unifrog platform. The content could be anything from interviews with an admissions tutor about how their institution is unique, to a guide on what career pathways are available after studying a particular subject, or a Course on how to approach medieval literature.
The foundational principle of our HE Partnerships work is that everything we do has to be useful to students and teachers.
The role and your key responsibilities
You’ll be responsible for the success of the HE Partnerships team. You’ll set the team’s overall approach, line manage the team, and be responsible for meeting our HE growth and partner retention targets. You’ll need to foster the positive and innovative team environment that we expect at Unifrog.
Here are some of the main responsibilities within this role:
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Work with other people at Unifrog to continually refine how we make sales and better support our partners through our partnership offering. For example, you’ll work with our Data analysis, Marketing, and Events teams to:
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realise requests from partners for new data insights and reports
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identify insights and develop narratives for conference presentations
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improve the events we run with universities
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Work with the New Business Lead (HE & Employers) to design and oversee the execution of different prospecting campaigns, always considering the audience (university’s location, job role of recipient, university’s priorities) and tailoring each campaign accordingly.
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You’ll need to assess which conferences, sponsorship, and other marketing opportunities we should take advantage of.
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Determine the timing and key messaging for communication with our HE partners, and work with our Marketing team to deliver this communication.
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Manage our relationships with HE network organisations (e.g. HELOA). Seek out further opportunities that help position us as thought leaders in the undergraduate recruitment and admissions spaces.
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Line-manage the HE Partnerships team, for example:
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Shadow HE Partnerships Managers on demos and review calls, supporting them to keep improving in their role.
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Oversee successful partner engagement, auditing, and Matching campaign strategies led by our HE Partnerships Coordinator
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Conduct Performance and Development Reviews with the HE Partnerships team. Support them with their personal development goals.
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Be the point person for escalating issues related to partners at risk of not resubscribing.
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To help you stay close to the realities in the marketplace, you’ll manage a small number of university accounts, and be directly responsible for their growth and retention.
Working together
You’ll line manage our four HE Partnership Managers (who are responsible for bringing new university partners on board and building upon the relationships we have with our current partners), our HE Partnerships Coordinator (who is responsible for tracking partner engagement, flagging universities of concern, and supporting better usage of partnership activities such as Matching campaigns), and work closely with other team members in our marketing, data analysis, content and school-facing teams.
You’ll be line-managed by Unifrog’s Partnerships Director for International Schools and Higher Education.
What we’re looking for
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Resilient, and motivated to exceed targets
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Our sales and resubscription targets are achievable but ambitious. You’ll need to be determined to meet and exceed them.
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Strong communication skills
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You’ll be in frequent communication with many different people, both within Unifrog and externally – this will be in person, written, over the phone, and via video call. You’ll need to be an outstanding communicator.
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Personable, with a track record of excellent relationship management
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At Unifrog we’re known for our excellent customer service. You’ll need to provide fantastic support for your partner universities and make sure your team are doing the same.
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Previous experience as a line manager
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Supportive, motivational line management is a central element of this role. You’ll be helping your team both to meet their targets and to develop professionally.
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Sector insight
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We work with universities around the world that are often very different from each other; you need to be quick to understand how we can be useful to them, and how they can be useful to our students and teachers.
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Attention to detail
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Whether it’s marketing collateral or a new Insights Report, it’s important you have the skills and discipline to carefully check our HE-focused content.
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Proactive attitude and willingness to get stuck in
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You need to be excited about going beyond the core responsibilities detailed above to improve what we do and make it a success.
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Benefits
Head to our jobs page for a full list of the excellent benefits we offer our team.
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Join one of ‘the best organisations to escape to’ and help transform careers and destinations in schools.
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Become part of a committed, dynamic, and growing company. We want to build our team for the long term: if you do well, we will do our best to make sure you want to stay at the company for a long time.
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Professional development is important at Unifrog. You will define your own 6-month objectives and will be supported by your line manager and the rest of the team to achieve them. You will have an annual training allowance to spend on what you need to grow and progress.
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Influence the company’s direction: we love to promote great ideas, wherever they come from.
Key details
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£57,000 to £59,000 (Grade D) plus commission and a share in a company-wide performance bonus.
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Full-time.
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28 days paid holiday per year (plus bank holidays).
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Working hours are 9:00 am to 5:00 pm, Monday to Thursday, and 9:00 am to 4:30 pm on Friday.
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Work remotely or in our London office. (If remote, then some travel to London will be expected).
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Start date: as soon as possible, though we will be flexible for the right candidate.
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We can only consider candidates who have the right to work in the UK.
Application process
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Deadline: 10:00AM (BST) on Tuesday 7th May 2024.
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Stage 1: Application form (~1 hour) ✍️
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Visit our website to upload your CV and complete the questions and tasks below. Please note that we do not review CVs at this stage of the application process so please be as specific as possible about your experience.
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i. Why do you want to work at Unifrog? (250 words)
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ii. With reference to the job description and your experience, what makes you an excellent candidate for this role? (250 words)
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iii. Tell us about a time you have had to meet or exceed targets. What was your approach? (250 words)
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Stage 2: The next stage of the application process will be two short tasks. We will schedule these tasks throughout the application window so we encourage you to apply early.
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Stage 3: Video call interview (1 hour)
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A short demonstration of a Unifrog tool (resources will be provided) (20 mins)
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Standard Q&A from a panel of three, including questions about your experiences and how these relate to the role, and scenario questions based on common situations you might face (plus time for your questions) (40 mins).
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Video call interviews will be held w/c 20th May 2024.
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Your answers are an opportunity to let us know more about your motivations and experience. While we understand that candidates might want to use AI to improve parts of their application, we strongly encourage you to write your answers independently.
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Please note, we compare all answers to an AI generated answer. Where we suspect AI has been used to write the majority of the answer, this will be taken into consideration when scoring.
Inclusion and diversity at Unifrog
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Within the company we try to foster a culture of innovation, and a happy working environment, both because this is the right thing to do, and because we think this results in the most effective team. To this end we believe in open communication, celebrating successes, supporting each other, not being afraid to be wrong or to fail, and promoting good ideas wherever they come from.
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As a platform that supports teachers and students from a huge variety of backgrounds it’s important that our team and leadership reflects this diversity. This is something we are actively working towards and prioritising. We want to embed diversity, equity and inclusion across everything we do, continually evaluating policies and practices to make sure they are inclusive and equitable.
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To make sure everyone’s voice is heard and people have the opportunities to learn to be better allies in the workplace, we encourage the team to share what they’re celebrating, facilitate training and group discussions, and seek regular feedback about what more the company could do to help people feel included.
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To ensure that our recruitment process is consistent and fair, we anonymise your application and therefore do not see your name, personal, educational or professional background. We also randomise the order of responses so that it’s less likely that a candidate is advantaged or disadvantaged by where their answers appear compared to other candidates.
The client requests no contact from agencies or media sales.
The Cherie Blair Foundation for Women is looking for an experienced and results-driven marketing professional with great know-how in marketing opportunities and managing agencies, and a commitment to women’s economic empowerment to join our team as Programme Marketing Manager for 12 months.
Please note, applications without a covering letter will not be considered. All applicants must have the full legal right to work in the UK as the Foundation does not offer sponsorship at this time.
General information
Start date: Mid to end of June dependent on notice period required
Contract: Temporary – 12 months
Hours: Part time: 21 hours per week, ideally over 4 or 5 days but 3 days considered.
Salary: £34,176 - £37,024 per annum (£20,506 - £22,214 pro rata)
About the role
Becoming the Programme Marketing Manager at the Cherie Blair Foundation for Women is a fantastic opportunity to help drive progress for women entrepreneurs in low and middle income countries by engaging more people in our work.
The key purpose of this role is to effectively market our programmes to participants – chiefly our HerVenture business skills microlearning app and our sector-leading Mentoring Women in Business programme.
This will span three main projects:
· to successfully manage a marketing agency to effectively market the HerVenture app to women in South Africa (as part of a fixed-term project with active marketing ongoing until Mar ‘25);
· to successfully manage the same marketing agency to promote the app in Nigeria (as part of a separate fixed-term project with active marketing ongoing until Dec ‘24); and
· to effectively promote the opportunity to become a mentor to a woman entrepreneur through our Mentoring Women in Business programme to paying professionals worldwide. Your objective will be to secure 18+ paid mentors for the Nov ’24 programme intake and 20+ for the May ’25 intake.
Following the completion of the two HerVenture marketing projects, you will also lead other programme marketing initiatives in 2025. These will be determined in late 2024.
Following the May ’25 Mentoring intake you will deliver a strategy, harnessing your learning and analysis to outline an approach for marketing the programme to paying mentors in future.
You will also be called on to support other forms of programme marketing on an ad hoc basis, for example advising on development of corporate pitch decks, or co-designing materials for fundraising events.
This position reports directly to the Head of Communications and Marketing, however this is a highly collaborative role and you will also work closely with the Entrepreneurship programmes team and the Programme Funding team to develop and deliver plans and manage projects.
Our ideal candidate will be a knowledgeable and motivated marketer with experience in ‘selling’ professional development / online volunteering opportunities, and in managing agencies and contractors to deliver on fixed projects as aligned to good marketing practices. You should be highly organised and goals-driven, with a collaborative approach, a growth-oriented mindset, and a strong desire to harness the power of marketing to support women’s economic empowerment.
We are open to applications from consultants.
For full information on this role, please download the job pack
What the Foundation can offer you
· A fantastic package of 28 days of annual leave (which includes three that must be taken during the festive break).
· An organisation that values you. As a smaller organisation, we value everyone’s individual perspective and voice and all team members are able to contribute to our strategic planning.
· Professional development, with career growth built into each staff member’s annual plan and a wide range of skills-building and learning opportunities provided. Each staff member has an annual £1,000 training budget.
· A positive, supportive and collaborative culture and leadership style. We encourage teamwork and open and honest communication, while maintaining a friendly and relaxed atmosphere where everyone can thrive.
· A focus on personal wellbeing and happiness, with regular team-building activities and line manager meetings that as well as your personal wellbeing.
About the Foundation
The Cherie Blair Foundation for Women exists to create a future where women everywhere enjoy equal economic opportunities so they can thrive. Together with partners around the world, we work with women in low and middle income countries so they can start, sustain and grow successful enterprises. We collaborate to create fairer business environments so women are not constrained by gendered barriers and can reach their potential on their terms.
Since 2008, our training and mentoring services have supported more than 250,000 women to build successful micro, small and medium enterprises in over 100 countries. By blending insights from research, strong partnerships and pioneering technology we open doors for women entrepreneurs to skills, confidence, networks, finance and markets. We press for change to stop millions of women being held back from having the choice and opportunity to thrive.
Our gender transformative approach means women can achieve their own economic objectives. They create a better future for themselves, their families, and their communities. They contribute to thriving, fair economies, and global economic justice.
To find out more about our work, you can read our latest annual report here, and read our 2023-2026 organisational strategy ‘Ready for Business’ here.
How to apply
To apply, please download the job pack and send us the following:
· Covering letter addressing relevant experience for the role (one A4 page maximum). When writing your cover letter, please refer to the job description, focussing on the essential and desirable criteria.
· Current CV (two A4 pages maximum).
All applicants should have the legal right to work in the UK prior to applying.
Please send your application by 11:59 BST, Tuesday 14 May.
First round interviews will be held on 22 and 23 May.
The Foundation is an equal opportunity employer and actively encourages candidates of all backgrounds to apply for this position. Please let us know if you have any access requirements that you would like us to be aware of during this process.
Due to the large number of applications we receive, please note that you will only be contacted should we wish to invite you to interview.
Thank you for your interest in the Cherie Blair Foundation for Women. We look forward to receiving your application.
We work with partners to eliminate barriers to entrepreneurship for women, enabling global economic gender justice.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
The Talent Set are delighted to be working with Turn2us to recruit their Head of Brand & Communications.
The charity offers a flexible working environment, with hybrid working from their London office.
The Head of Brand and Communications is responsible for developing and delivering Turn2us’ branding and external communications strategy, including media relations, social media, content marketing and work with influencers.
The team will focus on insight, targeted campaigns, audience development, the amplification of the voices of those for whom Turnus exists and raising the profile of the charity and its work. The work will be collaborative with other departments.
Key Responsibilities:
- As brand guardian ensure that the brand’s values, messaging and visual identity are consistently represented across all touchpoints and throughout the organisation, including maintaining high standards of quality for all branded materials and manage the use of all communications suppliers for Turn2us.
- Lead the organisation’s accumulation of insights about stakeholders' experiences of Turn2us and lead the charity’s continued development of the brand’s articulation.
- Support internal stakeholders, including Elizabeth Finn Homes, partners, and funders on the brand’s values, identity, and guidelines through training, inductions and up-to-date brand guidelines.
- Collaboratively develop Turn2us’ marketing and communications strategy and develop an annual calendar of activity in harmony with our work, vision, purpose, values and strategy.
- Develop and manage our traditional and social media presence as well as developing profile through collaboration with key influencers, editors and journalists.
- In partnership with the Head of Supporter Engagement and the Head of Policy and Influence, plan and execute content marketing campaigns, including creating and distributing digital content including blog posts, articles, videos and infographics.
- Plan and lead the delivery of key publications and events including the Annual Report and stakeholder engagement events.
- Define, develop and implement national campaigns aimed at key poverty issues in order to raise awareness of the charity’s services.
- Work in coalition with a range of stakeholders to drive greater impact for awareness and understanding of key issues for people facing financial insecurity.
- Provide inspiring leadership and support to the Communications team, creating a high performing culture to ensure the successful delivery of department and organisational objectives.
Person Specification:
- Background and professional experience in Media, Digital & MarComms.
- Experience of setting strategy, managing, and creating budgets, and regular reporting outcomes against KPIs.
- Experience of developing creative content campaigns across multiple channels to drive engagement and social change.
- Proven experience of leading, managing, and retaining a team of exceptional talent as well as creating a culture of innovation and a commitment to achieving results.
- Strong interpersonal and team management skills.
- Strong editorial and writing skills.
- Project management and planning skills across teams.
- Evidence of a strong news sense with a proven track record of successfully developing news stories and strategic use of social media.
- Demonstrable experience of developing a strategy and identifying opportunities for celebrity supporters and influencers to support organisation-wide marketing strategies.
- Understanding of brand management.
- Crisis communications.
- Budget management and control.
To be considered for this position please apply with your CV as soon as possible, regrettably please note we may not be able to reply to each and every application.
We are committed to diverse and inclusive recruitment practises that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process.
Location: Southwark, Haig House Hybrid
Contract Type: Permanent
Hours: Full Time, Monday to Friday
Salary: £41,172 to £42,192 per annum (Inclusive of London Supplement)
Can you drive the execution of complex supporter development campaigns whilst fostering a culture of collaboration at The Royal British Legion?
We’re looking for a passionate and experienced direct marketing professional that thrives on leading, delivering and overseeing multi-channel campaigns and projects.
Come and be part of the leading Armed Forces charity, making a difference to the lives of those who have served to keep us safe and protect our way of life.
As a Supporter Development Manager, you’ll have a crucial role in engaging and developing our existing supporter-base through a range of activity. As well as being a confident project manager, you’ll need to be a strong communicator to engage with a diverse range of internal and external stakeholders to ensure our campaigns hit deadlines and deliver targets.
Understanding your budgets and campaign performance is also a vital part of this role as you’ll play an important part in budget development and management. Our programme is always focussed on further developing and growing our supporter engagement and financial support, so this role requires strong knowledge of audience segmentation, planning in a supporter-centric way and campaign KPIs. It’s also important to understand how we’re compliant and working within all regulations and as well as best practise processes.
With the protection and growth of individual giving and legacies being two of the ‘Three Giants’, this is an especially exciting time for us. You’ll be joining a re-energised team ready to embark on a new focused direction to serve the thousands of beneficiaries who need our help every single day.
We’re looking for a dedicated and enthusiastic team member that will help us drive forward continuous improvement and look for opportunities for our programme. We look forward to hearing from you!
Specialism: This role will primarily lead in our engagement and ongoing development of our regular giving programme. (This includes products like Poppy Supporter as well as other forms of regular donations.)
You will be contracted to our London Hub, Haig House. Under our Future Working framework, there will be some flexibility for working remotely/at home, using our collaboration tools to work with but with a minimum expectation of two days/week connecting directly face-to-face with colleagues at the hub.
RBL is committed to creating a diverse and inclusive organisation, reflecting the diversity of the armed forces community and of wider society. We welcome applications from people of all backgrounds and personal characteristics.
Closing Date: Midday 10th May 2024
We may close this vacancy early if we believe we have enough strong applications to be able to successfully fill the role(s). Interested candidates are encouraged to apply as soon as possible.
Battersea is seeking a Content Marketing Manager to join our Marketing & Communications Department.
Battersea’s Marketing & Communications Department is responsible for communicating the breadth of the organisation’s work in an engaging and memorable way. Though our award-winning campaigns, we use our influence to affect change for dogs and cats within and beyond our gates; building Battersea’s reputation on a national and international scale. Our work involves everything from innovative integrated advertising campaigns to rehome our animals, to supporting other departments with their strategic objectives. We also manage Battersea’s online communities, offer brand guidance, deliver innovative digital activity, and manage internal communications, ensuring that staff and volunteers stay informed and engaged. The department’s ultimate goal is to raise awareness of Battersea’s work, so we can be here for more dogs and cats.
The Content Marketing Manager will be responsible for managing the Content Team within the Marketing & Communications Department, overseeing delivery of the content framework, using evaluation and measurement to enable strategic and creative development so Battersea’s content output achieves brand, marketing and organisational objectives.
Overall objectives of this role:
• Oversee strategic delivery against the content framework, supporting the team in effective implementation and measurement
• Lead the team in developing and delivering best in class creative storytelling content that is strategically aligned, maximised, and continually evaluated.
• Work with stakeholders across the organisation to effectively prioritise and shape briefs coming into the team.
• Work collaboratively across the Marketing & Communications department and other departments and support the team in doing the same including via supporting working structures and tools.
More about Battersea:
At Battersea, we aim to never turn away a dog or cat in need of help. We give each one lots of love and expert care and get to know their characters and quirks so we can find them a new home that’s just right for them.
All the knowledge we gather in our centres helps us to improve the lives of the animals we’ll never meet, through our work with other rescue organisations and charities. We also help people make informed choices when getting a pet, we provide training and welfare advice, and we campaign for changes in the law when we see that dogs and cats or their owners deserve better.
Join us and help us be here for every dog and cat, wherever they are, for as long as they need us.
What we can offer you:
We offer our employees a wide range of benefits to reward them for the value that they bring to Battersea, to support them in their work, to help improve their health and wellbeing, and maintain a healthy work-life balance. These include:
- 28 days of annual leave (plus 8 days paid public holidays) per year
- Generous pension contributions – up to 10% employer contribution
- Free healthcare cash plan, where you can claim for a range of treatment including dental, optical, physiotherapy, chiropody and acupuncture every year
- Annual interest-free season ticket loans
- Discounted gym memberships and cycle to work schemes
- Life insurance
- Support for your professional and career development, including access to digital and in-person training programmes, a wide range of tools and resources, leadership and management training, mentoring and much more.
Our hybrid working policy:
We operate a 50% onsite hybrid working model, with our office-based staff splitting their time between site based and home working. This enables our office-based staff to maintain the benefits of home working, while allowing for collaboration and maintaining a connection to our cause. In addition to this, our offices are in a great location within London, have modern facilities, offer great employee socialising spaces and a discounted café. Best of all, coming on site offers you the opportunity to meet our lovely rescues with lunchtime cat socialising and the occasional office dog!
Equality, diversity and inclusion at Battersea:
At Battersea, we are committed to providing equality of opportunity, and developing and supporting a diverse workforce and inclusive culture in all aspects of our organisation. We aim to ensure that this pledge, reinforced by our values, is embedded in our day-to-day working practices and our work together.
By hearing from and valuing different experiences, perspectives and contributions, we know we can provide the best expert care for every dog and cat who needs us. We particularly welcome applications from people with disabilities and from members of minority ethnic communities, who we know are currently under-represented at Battersea.
As a Disability Confident Committed employer, we're happy to discuss any support or personalisation you may need during your application and/or interview process as part of our workplace adjustments.
Closing date: 2nd May 2024
Interview date(s): w/c 6th May 2024 & w/c 13th May 2024
If you think you’re a good fit for the role, and you’re passionate about dogs, cats and our work, then we’d like to hear from you.
For full details, please download our recruitment pack.
All applications must be submitted before the closing date advertised; we reserve the right to close the vacancy early if a high volume of applications is received.
The client requests no contact from agencies or media sales.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
The Talent Set are delighted to be working with The Royal Marsden Cancer Charity to find their brand new Marketing Campaign Manager.
The Royal Marsden offers hybrid working, with a requirement of 2 days per week based at their Chelsea or Sutton site, with occasional working from Chelsea or Sutton site. Salary for this role is between £40-44k per year.
The Marketing Campaign Manager will lead the end-to-end delivery, and measurement of defined marketing campaigns, seeking efficiencies and development opportunities for growth. They will implement insight driven test and learn programmes and work to identify new marketing opportunities and audiences.
We are looking for a passionate and proficient marketer with experience of driving the development and delivery of complex integrated campaigns, someone who is a confident communicator and has strong relationship management skills.
Key Responsibilities:
· Successfully manage the strategy development and delivery of key defined marketing campaigns such as The Banham Marsden March from brief to launch and evaluation, on time and to budget, to achieve growth.
· Project manage these campaigns, ensuring marketing deliverables and milestones are met, and incorporate marketing activity across our channel mix. This includes defining and agreeing the brief with the key stakeholder, defining timings and budgets, and gathering quotes.
· Work cross-functionally with Fundraising colleagues and across the Marketing and Digital team to understand and develop, design and execute marketing campaigns applying a holistic view, which unifies channels and customer engagement touch points.
· Manage the day-to-day relationships with associated external suppliers, such as printers, freelancers, photographers, and creative agencies on allocated projects.
· Manage the Marketing Officer, supporting them to deliver their objectives and ensuring their development.
Person Specification:
· Creating marketing strategies for individual campaigns or products, including the testing of new tactics or ideas.
· Proficiency in executing end to end multi-channel marketing campaigns or projects from brief to delivery.
· Excellent written and oral skills including strong content production and brief writing skills.
· Working across multiple teams, with a range of internal and external stakeholders of all levels.
· Delivering clear, collated and focused feedback to agencies and stakeholders.
· Excellent knowledge of creative design principles – showing good creative appreciation and an ability to recommend direction.
· Establish and report against KPIs which measure success, impact and effectiveness.
· Management of an officer level line level report, or desire to take on this responsibility.
· Strong project and campaign management skills, with the ability to effectively prioritise and be adaptable to manage multiple workstreams in a fast-paced environment.
· Confident communicator, proficient in building relationships and managing stakeholders.
To be considered for this position please apply with your CV as soon as possible, regrettably please note we may not be able to reply to each and every application.
We are committed to diverse and inclusive recruitment practises that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
We're delighted to be collaborating with a distinguished membership association in search of a Brand and Operations Coordinator for an interim period of 3-6 months.
Key Responsibilities:
- Manage the Digital Asset Management tool, ensuring timely updates of brand assets and guidance for staff and fellows.
- Conduct induction training on the Digital Asset Management tool and brand for new and existing staff members, maintaining a comprehensive training database.
- Collaborate with internal teams and external experts to audit and implement best practices across the organisation.
- Approve brand reviews for various organisational outputs, adhering to visual and tone of voice guidelines.
- Conduct annual brand tracker surveys in partnership with the Senior Insights and Database Manager, sharing insights to boost brand awareness.
- Ensure consistent application of top-tier organisational messaging across all channels, supporting updates through thorough auditing and project implementation.
- Regularly review and update brand and editorial guidelines in collaboration with the team.
- Oversee co-branding initiatives, implementing a structured tracking and approval process.
Candidate Profile:
- Proven experience in data-driven marketing performance analysis.
- Strong background in brand management and stakeholder collaboration.
- Proficient in training and leading change initiatives.
- Effective planning and resource management skills.
- Familiarity with CRM, campaign planning, and social media management tools.
- Experience in auditing and implementing organisational recommendations.
- Solid understanding of marketing operations, inbound marketing, and digital analytics.
- Expertise in digital asset management systems.
What We Offer:
- Interim position spanning 3-6 months.
- Competitive salary up to £28,000 pro-rata.
- Hybrid work model, with 2-3 days in our central London office.
To be considered for this position please apply with your CV as soon as possible, regrettably please note we may not be able to reply to each and every application.
We are committed to diverse and inclusive recruitment practises that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process.
Prostate Cancer Research exists to honour the men and families who have been through things no family should have to go through, and to work for a future where no one needs to fear a prostate cancer diagnosis.
We are always working to provide resources to help, support and empower patients. Giving them the information they need to make better choices about their treatment, while working to identify and target specific unmet needs in the prostate cancer ecosystem, such as racial inequality and bone metastasis.
Our dedicated staff team is the key to our success, expanding the amount of research that we fund five times over in four years. PCR has been shortlisted for an Impact Prize and won the Change Project of the year award in 2023
Job Description
This is a great time to join PCR’s Events & Community team as we expand the team off the back of raising over £1.3m (against a target of £800k) in 2023-24. We’ve had a really successful year with good results across our portfolio, so we’re excited to be recruiting a brand-new role to focus on PCR’s bespoke events and finding the successful events of the future!
We are therefore looking for a proactive team player to join us and lead the innovation and delivery of our programme of PCR-owned fundraising events. This will include our flagship challenge Snowdonia for Science, as well as leading product development of new challenge, community fundraising and special event propositions. The Bespoke Events Manager will also work with colleagues across the organisation to support other strategic and stewardship events.
The position reports to the Head of Events & Community, and will line manage one Events & Community Officer. Collaboration will be a big part of the role, especially with the Virtual & Challenge Events Manager (VCM) who leads our virtual fundraising and third-party challenge events.
Key Responsibilities
As Bespoke Events Manager, we would be very keen to work with you to develop and shape this into an exciting and meaningful role for you. We prioritise our team member's development, and there will be a percentage of time available to work on other areas of the portfolio for development and interest. However, your main focus would be;
Project Management
- Project manage PCR's flagship challenge, Snowdonia For Science. An amazing community event now enering its 16th year and forcast to raise £100k in 2024. This event is well-established but with plenty of room for you to make your mark, grow and improve the event.
- Project manage new events and community products as they are developed and tested, including end-to-end planning and delivery
- Design and deliver ambitious fundraising budgets for your projects which contribute net income towards PCR's lifesaving mission.
- Create good relationships with suppliers, venues, agencies and consultants to ensure great value.
- Lead the stewardship of fundraisers taking part in your events, boosting income and using feedback to continually develop positive journeys, experiences and opportunities for supporters
- Alongside the Head of Events & Community and others, support the development and delivery of other events, including high value fundraising and stewardship events, and plans for a conference style event in collaboration with PCR's Research & Comms and Patient Projects teams.
Product development and innovation
- As a key part of the role, you’ll spend a good proportion of your time developing and testing new fundraising propositions, taking a test & learn approach. For this, there are realistic budgets and an understanding of the investment needed to try new ideas.
- Product development will include special event product testing and at least one new community fundraising product in 2024-25.
- Maintain a good level of understanding of PCR’s existing (and target) supporters in order to create and implement products and stewardship that motivate and inspire them.
- Alongside the Head of E&C and the VCM, embed a culture of innovation and supporter insight in the team.
- Proactively collaborate internally, working with other teams to identify opportunities for new events, activities and stewardship journeys that meet Prostate Cancer Research’s objectives.
Team leadership
- Line manage one Events & Community Officer, overseeing their work, guiding them to improve & innovate in their role, and supporting their professional development.
- Work closely with the Head of E&C and the VCM on team strategy, capacity planning and ways of working.
- Alongside the VCM, take a lead role on developing processes and infrastructure across the team including for stewardship, content, data and compliance.
- Attend and contribute to meetings, sharing new ideas and learnings that might be useful for the wider team.
- Work with the Head of E&C and the VCM to embed and model PCR’s organisational values in the Events. Our values include: innovation, collaboration, accountability and championing the patient voice.
As with everyone in the Public Fundraising team, the Bespoke Events Manager may also get in involved with other projects and tasks as appropriate to support all our activities.
Skills and Competencies
Our ideal candidate would have:
- A willingness to get stuck in, proactive attitude and eagerness to learn.
- Confident event and project management skills, including end-to-end planning, budgeting & results tracking.
- An understanding and (ideally) experience of product development in a fundraising context.
- The ability to see opportunities and drive progress in existing events and finding our next successful ones!
- Excellent organisation skills and an ability to identify the most valuable use of your time.
- Great communication and stakeholder management skills.
- The ability to motivate and inspire a range of audiences through relationship building and storytelling.
- Good attention to detail and IT Skills.
- A strong belief in the work we do at PCR.
- Committed to PCR’s values – innovation, collaboration, accountability and championing the patient voice.
How to apply?
Please send your CV and a short supporting statement (maximum 1 side of A4) outlining why you want role and why you think you’d be a good fit, giving some examples of previous experience.
Deadline for applications is the 13th of May. Successful applicants will be invited to interview on w/c the 20th of May.
Closing Date: 1 May 2024
Ref 6699
Are you ready to make a difference? Are you passionate about driving positive change and impacting lives? Join us as our Senior Marketing Manager to ignite lasting change by engaging the nation to take part in Save the Children's flagship mass participation event; Christmas Jumper Day. You will have an opportunity to transform lives, one jumper at a time!
About us:
Save the Children UK believes every child deserves a future. In the UK and around the world, we work every day to give children a healthy start in life, the opportunity to learn, and protection from harm. When crisis strikes and children are most vulnerable, we are always among the first to respond and the last to leave. We ensure children's unique needs are met and their voices are heard. We deliver lasting results for millions of children, including those hardest to reach.
About You:
As our Senior Marketing Manager, you will play a pivotal role in our fundraising strategy. You will lead a multi-disciplinary team to raise unrestricted income by engaging schools and workplaces to participate in Christmas Jumper Day and raise much-needed funds for children for 6 months of the year. For the other 6 months of the year, you will lead marketing and fundraising projects across Public Income and Engagement to drive us towards Save the Children's goal of raising £60 million by 2030.
You will also lead on the development of multi-channel marketing plans, with a focus on audience, to drive ambitious brand awareness, supporter action, income and loyalty targets including email, display, paid social, direct mail, TV, radio and out of home, across a range of engagement opportunities and propositions (legacies, regular giving, emergencies and mass participation)
Key Responsibilities:
- Lead a multi-disciplinary team to attract and engage supporters to drive participation and income generation for Christmas Jumper Day.
- Lead the development of multi-channel marketing plans, with a focus on audience and insight.
- Lead the team's relationship with the media buying agency to buy and optimize media.
- Cultivate collaborative relationships with key partners such as marketing agencies, production companies, and fulfilment agencies, motivating and inspiring them to deliver their best for Save the Children.
- Inspire internal partners and colleagues to focus on raising money around the Christmas Jumper Day campaign.
- Manage team budgets and reporting.
- Support the Deputy Director of Public Income and Engagement to lead fundraising and marketing projects outside the Christmas Jumper Day campaign period.
Key Requirements:
- Significant experience in marketing, including developing complex and integrated multi-channel marketing plans, data analysis, and audience planning.
- Outstanding project management skills with a proven ability to plan and manage activity that delivers complex projects on time and to budget.
- Extensive experience in effectively managing external partners, including working with media agencies, creative agencies, and fulfilment agencies.
- Experience in developing marketing assets to drive engagement and action.
- Experience in developing engaging supporter journeys across channels.
- Ability to provide technical leadership for the organization in delivering marketing across various media types.
- Experience in managing budgets.
- Strong numerical and critical thinking skills, including the ability to analyze complex data for strategic decision-making.
Ways of Working:
The majority of our roles can be performed remotely in the UK. However, for this role, you will be required to work from our Farringdon Office in London on average 1 day a week. Travel costs to your contracted office will be at your own expense.
What we offer you:
- A diverse, unique role where no two days are the same, with huge capacity to build and acquire new personal and professional skills and create your own scope to make change within one of the world's leading international charities.
- Working for a charity provides one of the best benefits there is – a sense of purpose and reward for helping others. However, we understand the importance of giving back to our employees to ensure a happy and healthy working environment and work/life balance.
- To have the best (and happiest) employees we focus on flexibility, inclusion, collaboration, health, and wellbeing both in and outside of work.
- We provide a wide range of benefits which will reward your hard work, motivate you, and inspire you to work to improve the lives of children every day.
Closing date: May 1. 2024
Please note: To avoid disappointment, you are advised to submit your application as soon as possible as we reserve the right to close the vacancy early if a high volume of applications are received. This is to ensure that we can manage application levels whilst maintaining a positive candidate experience. Unfortunately once a vacancy has closed, we are unable to consider further applications.
Ways of Working:
The majority of our roles can be performed remotely in the UK, but there are likely to be times when you will be required to come to your contracted office (up to 2-4 days per month or 6-8 days per quarter). This will be agreed with your Line Manager and team and is intended to be time spent on collaborating with colleagues and relationship building.
Please note: travel costs to your contracted office will be at your own expense.
Flexible Working - We are happy to discuss flexible working options at interview.
Commitment to Diversity & Inclusion:
Save the Children UK believes in a world that is fair, inclusive and equitable where all children have the opportunity to change their world. We apply this to our workforce and we are committed to developing and supporting a diverse, equitable, and inclusive organisation where all employees have a sense of belonging and feel that they can be "Free to Be Me". We are not looking for just one type of person - we want to recruit people who can add fresh perspectives, innovative ideas or challenge that disrupts the risk of group think.
We are especially interested in people whose childhood experiences - of life on a low income, of migration, of being in a racialised community, of the care system, of being LGBT+ or in an LGBT+ family or living with (or with someone with) a disability - help us to see things we might otherwise miss. Whatever your story is we want to hear it because we know that different voices, ideas, perspectives and knowledge, working together will enable us to better the lives of children around the world. This is the reason why we are all here.
Actively Interviewing
This organisation is scheduling interviews as the applications come in. Don’t miss your opportunity, apply now!
The Talent Set are delighted to be working with Tommy’s to find their Senior Strategic Marketing Manager.
Tommy’s offer a flexible working environment with a 50:50 office and home working pattern based in London.
Reporting into the Deputy Marketing Director, the Senior Strategic Marketing Manager will provide expertise to implement an integrated performance marketing programme, helping to raise awareness and familiarity of Tommy’s with our target audiences, grow our active supporter base and increase donations.
The role will lead digital supporter acquisition, working closely with the brand marketing team to deliver supporter-centred, creative marketing campaigns and activity across a range of channels.
Key Responsibilities:
· Lead and develop Tommy’s supporter acquisition strategy taking an audience-first approach to activity, using a range of tactics including paid digital, SEO and email.
· Lead the team to manage and optimise paid campaigns across platforms including search, social, and other relevant channels to maximise brand engagement and income.
· With a focus on acquisition, work alongside the Supporter Engagement Manager to keep new and existing supporter journeys updated and on brand.
· Develop creative, engaging content in line with our content and channel strategies for campaigns and projects, working closely with the wider marketing and fundraising.
· Support an integrated cross-departmental approach with Tommy’s individual giving, mass fundraising and partnership fundraising teams to support income generation and growth.
· Work in collaboration with fundraising project teams in the development and marketing of new products, events and campaigns, providing marketing expertise at every stage of the process from inception to delivery.
· Champion a supporter-first approach, rooted in audience insight.
· Use data and insights to map and analyse audience behaviour to inform marketing and fundraising activity (GA4, brand insights, market research).
· Analyse and use data insight to implement continual improvements and optimisations to campaigns and initiatives to hit OKRs.
· Support in creating and updating tracking dashboards to monitor performance
Person Specification:
· Experienced with project management.
· Strong performance marketing experience (including paid social media advertising, PPC, SEO)
· Knowledge of social media content strategies across paid and organic.
· Delivery against budgets.
· Experience of building lasting relationships with a range of stakeholders.
· Content management systems (ideally Drupal).
· Adobe creative suite.
· E-news platform skills (Adestra or equivalent).
· Database (Raiser’s Edge or equivalent).
· Editorial skills, ability to adapt content and tone of voice as required.
To be considered for this position please apply with your CV as soon as possible, regrettably please note we may not be able to reply to each and every application.
We are committed to diverse and inclusive recruitment practises that ensure equal opportunity for everyone, regardless of race, sexual orientation, mental or physical disability, age or gender. We encourage applications from all backgrounds and will happily make reasonable adjustments to always ensure a fair process.
Salary: London - £40,927 | Outside of London £38,892
Location: Remote (UK) with travel to our London and Bristol offices when required.
Closing date: Sunday 12 May 2024.
When a child is diagnosed with cancer life becomes full of fear, for them and their family. Fear of treatment, but also of families being torn apart, overwhelming money worries, of having nowhere to turn, no one to talk to.
At Young Lives vs Cancer, we help children and young people (0-25) and their families find the strength to face whatever cancer throws at them. Join us and your skills will make a real difference to the lives of young cancer patients.
About the role
Are you passionate about making transformational change happen? Experience in marketing strategy and project management? Then this is the perfect role for you.
Here at Young Lives vs Cancer we understand the incredible power our supporters have to make change happen for young cancer patients and their families and this is why it features as one of our core strategic priorities in our current corporate plan.
To support our plans a new audience function has been created within the Brand and Marketing Communications team and we are looking for an experienced and passionate project manager to lead this piece of work and transform the experience our audiences have with us. Our vision is that we become an audience led organisation, driven by insight and outcomes and we can’t wait for you to join our team to make this happen.
Young Lives vs Cancer is open to and in support of flexible working. Your flexibility requirements and that of the role will be discussed at interview stage with you.
This role is remote and can be based anywhere in the UK with occasional visits to our London / Bristol offices.
We would love to hear from you if you have:
• Used project management frameworks, in particular Agile, to successfully manage projects around marketing strategy & activity, audience segmentation, principles of customer relationship management and development of audience journeys.
• A creative thinker, with significant experience of encouraging innovation amongst colleagues with demonstrable results.
• Impact focussed and highly analytical, using data to make smart decisions.
• Experience of influencing, collaborating and negotiating stakeholders at all levels to incite passion and enthusiasm around a strategic cause.
Diversity declaration
At Young Lives vs Cancer, we recognise that opportunities for too many people remain a condition of their race, class, gender identity, disability, sexual orientation – or a combination. This has never been acceptable to us as an organisation.
We are committed to taking anti-oppressive action and removing barriers in our recruitment practices. We particularly welcome applications from members of minoritised communities and creating equitable opportunities for all. We are passionately committed to taking actions and making changes to be a truly diverse, inclusive and equitable organisation, as well as reflective of the diverse children and young people we support. Click here to find out more about our Diversity, Inclusion, Equity and Belonging strategy.
Accessibility
We are committed to providing reasonable adjustments throughout our recruitment process and we’ll always endeavour to be as accommodating as possible. Please get in touch with us if you would like to discuss any specific requirements.
What we offer
In return for your commitment, we offer a great reward package, which includes generous annual and family/ caring leave entitlements, enhanced pension and employee savings scheme. To find out more about our benefits package, have a look on our website.
If you join us, you will be part of a community that is committed make a difference to the lives of children and young people with cancer. Young Lives vs Cancer is committed to safeguarding and promoting the welfare of children and young people and expects all staff to share this commitment.
You may have experience of the following: Audience Engagement Strategy Manager, Marketing Transformation Lead, Audience Experience Project Lead, Marketing Insight Manager, Stakeholder Engagement Specialist, Audience Insight Project Manager, Marketing Innovation Coordinator, Agile Marketing Strategist, Customer Relationship Development Manager, Audience Transformation Specialist, etc.
REF-213 327
Marketing Manager (Supporter Activation)
Contract: Permanent, Full time, 35 Hours per week
Salary : £43,668 - £45,851with excellent benefits
Location: London, UK
Hybrid Working: A minimum of 40% of working time is spent face to face, either in the London office, or as a result of external engagement or travel for WaterAid. WaterAid is located at Canary Wharf, London and this will be your location and contract base. In order to apply for this post, you must be able to demonstrate your eligibility to work in the UK.
About WaterAid:
Want to use your skills in Fundraising to play a vital role in making clean water, decent toilets and good hygiene normal for everyone everywhere?
We need passionate, creative and dedicated people. In return, you will be encouraged and empowered to be yourself at your very best. Together, we will make a bigger difference. Join WaterAid as Marketing Manager in Supporter Activation to change normal for millions of people so they can unlock their potential, break free from poverty and change their lives for good.
About the Team:
The WaterAid Supporter Activation team sits within the Mass Engagement Department. The team is responsible for building understanding and consideration for WaterAid amongst potential supporters, as well as driving the recruitment of new regular and cash supporters.
The team works closely with other teams within Mass Engagement, in particular the Supporter Engagement and Legacy teams as well as teams across the organisation such as the Strategic Partnerships and Performance & Insight to identify new opportunities and work collaboratively to achieve our mutual objectives.
About the Role:
As an experienced and innovative Marketing Manager, you will have the chance to challenge and develop key channels to drive continued success in attracting new supporters to WaterAid.
The role is to project lead the day-to-day development, management and delivery of a number of fundraising campaigns across channels such as DRTV, inserts and door drops. Overseeing the creative and delivery of campaigns from initial brief through to post campaign analysis, contributing to and ensuring the Supporter Activation team meets agreed objectives and income targets.
Key to this role will be to lead on the management and development of the DRTV programme (from creative to planning) which plays a significant part in the activation programme.
You'll also:
- Lead on the management, delivery and development of all aspects of the DRTV programme. Taking particular responsibility for creative development and innovation, media planning and campaign analysis.
- Support the Senior Marketing Manager (Supporter Activation) in the strategy and innovation of the DRTV programme to drive growth in this pivotal channel.
- Support the Senior Marketing Manager and working closely with the Marketing Officers to manage, deliver and develop the other channels in the extensive activation portfolio such as inserts, door drop and integrated media and creative campaigns, taking particular responsibility for media planning, buying and analysis.
- Support the Senior Marketing Manager in the management, delivery and development of campaigns within the Brand Consideration programme. Including collaboration with a wide number of internal teams and external colleagues to create integrated creative campaigns utilising multiple channels.
- Lead media and creative agency relationships at a strategic level; including taking a lead on pitching and appointing new agencies, including contract management. Act as first point of contact for external partners where required, taking responsibility for resolving queries, trafficking all stages of projects, escalation of potential problems and performance reviews.
- Lead on creative development; contribute to the overall strategy for the Individual Giving & Engagement Team, make decisions on creative strategy, approach, copy and design, working closely with Communications Team to accurately reflect the brand.
- Develop, plan and manage complex income and expenditure budgets for a portfolio of activities, some with six figure budgets and targets; including using complex reforecasting models to provide projections for income and expenditure.
- Ensure that all communications are carried out within FRSB, DPA and Charity Commission guidelines.
About You:
- Substantial proven experience of working in a similar fundraising and/or customer marketing role managing an expenditure budget to deliver campaigns using a wide range of media.
- Proven experience of managing DRTV campaigns, working closely with media, creative and production agencies.
- A track record of developing and implementing successful direct marketing strategies working in a complex direct marketing role / team. Including experience of strategic planning and executing multi-faceted activation campaigns for both below and above the line channels.
- Proven experience of managing large volume media campaigns including media planning, buying and analysis.
- Significant project management experience including identifying new fundraising opportunities and developing a framework for implementation.
- Experience of developing and managing complex budgets, using relevant monitoring and evaluating tools.
- Ability to develop, monitor and adapt DM strategies for the implementation of fundraising channels; including advising on the direction of the overarching direct marketing programme.
- Experience of successfully developing high level relationships with senior staff and stakeholders both internally and externally.
- Experience of leading a team and line management of one or more team members.
- Excellent written and numeracy skills with attention to detail and the ability to use spreadsheets to formulate and analyse complex budgets and make informed decisions.
- Excellent negotiation skills, and communication skills including experience of presenting to internal and external stakeholders.
- A good understanding of fundraising principles.
Closing date: Applications will close at 23:59 on Sunday 12th May 2024. Availability for an interview is required the week commencing 20th May 2024.
How to Apply: To see the full job pack, please click 'Apply'. Please apply by submitting your CV and a cover letter in one document in either Word Document or PDF format.
Pre-employment screening: To apply for this post, you must be able to demonstrate your eligibility to work in the UK. All our vacancies require a basic Disclosure and Barring Service (DBS) check to comply with our Safer Recruitment policy.
Our Benefits:
- 36 days' holiday (including 8 Bank Holidays)
- Option to buy an extra 5 days annual leave
- We offer a generous pension plan with employer contribution of up to 10%
- Wide range of flexible and agile-working arrangement
- Season Ticket Loan
- Free annual eye tests
- Pay as You Give charitable giving scheme
- Enhanced Maternity and Adoption/Surrogacy pay, Shared Parental Leave and Paternity Leave
- Sabbaticals
- Volunteer Day
Our Commitment
Our People Promise:
We will work with passion and focus to ensure safe and sustainable water, toilets and hygiene are available to everyone, everywhere. WaterAid is a place of purpose - where people have a real commitment and shared responsibility for the impact we have. We are a global community with diverse backgrounds and perspectives, motivated by inspiring, stimulating work. We are determined to put the wellbeing of our people first, to be a place where people feel safe and able to contribute their voice and truly live our values.
Equal opportunities:
We are an equal opportunity, disability-confident employer and are dedicated to achieving the highest standards of diversity, equity and inclusion. We welcome applications from people of all backgrounds, beliefs, customs, traditions and ways of life. This includes, but is not limited to, race, gender, disability, age, sexual orientation, religion, national or social origin, health status, and economic or social situation.
Safeguarding:
We are also committed to protecting everyone we come into contact with. We have a zero-tolerance approach to abuse of power, privilege or trust across our global work, and any form of inappropriate behaviour, discrimination, abuse, bullying, harassment, or exploitation. Safeguarding the people and communities we work with, our staff, volunteers and anyone working on our behalf is our top priority, and we take our responsibilities extremely seriously.
Purpose of the role:
The purpose of this role is to manage and deliver an effective email CRM programme for ZSL and its Zoos (London Zoo and Whipsnade Zoo) across the broad range of audience groups (zoo visitors, donors, members, experience bookers, etc.). The aim is to continuously grow customer acquisition, engagement, value and loyalty as part of an overarching Supporter Journey that has the customer experience at its heart.
Your key responsibilities:
- Design and build on-brand email marketing campaigns from end to end. Including copywriting, building emails on Dotdigital, sending campaigns and manage A/B and MVP testing strategy to ensure continuous optimisation of email campaigns.
- Own the overall email campaign plan and delivery, working with audience owners across ZSL to manage email communications, providing guidance and best practice.
- Analyse and segment customer data and maximise this data to deliver effective targeted activity, managing the quality and frequency of messaging. Use this insight to identify opportunities for up-selling or cross-selling programmes.
- Develop and deliver customer data acquisition strategies and ensure all activity is GDPR compliant.
- Work with the Membership Marketing Manager to fully develop, deliver and manage an effective CRM programme for ZSL to build (automated) supporter journeys along the customer lifecycle, driving loyalty and growing the value of each customer and ROI from CRM activity.
- Work with the Digital Marketing Executive to track and analyse campaign results (engagement, conversion rates, web analytics, ROI) to produce regular reports on campaign performance, and continuously implement improvements based on findings.
- Develop strong working relationships with our Ticketing and Systems teams to understand and use Tessitura, our membership and donations CRM platform as well as ticketing and experiences data from SEE Tickets.
- Manage ZSL’s email service platform (currently Dotdigital) including being responsible for managing and maintaining the data within it to ensure that all customer data and communication is GDPR complaint, management of the ESP budget and management of the relationship with the ESP supplier.
ABOUT YOU
Your experience:
- Email CRM programme management expertise
- Consumer marketing communications experience and management of a customer database essential
- Experience with Dotdigital highly desirable
- Working knowledge of HTML desirable
- Experience with CRM platform Tessitura desirable
Your skills and knowledge:
- Strong project management skills and ability to co-ordinate multiple projects and stakeholders and manage competing priorities
- Excellent working knowledge of email service provider platforms, including knowledge of establishing automated programmes
- Experience in content development, including copywriting
- Experience in manipulating customer data with a high attention to detail
- Proven knowledge of the General Data Protection Regulation
- Good analytical and problem-solving skills with strong commercial focus
- Excellent interpersonal, communication and influencing skills
- Excellent Microsoft Excel skills
This post can operate on an agile/blended working model. We’re currently meeting as a team at the office (Regent’s Park) once per week, working from home for the rest of the week. Occasional travel to Whipsnade Zoo will also be required.
We strongly encourage applications from all backgrounds and celebrate the value of having a team of employees with diverse skills, experiences, and heritage. We are committed to ensuring our teams can bring their authentic selves to work without fear of discrimination. ZSL has active equality networks for our staff with lived experience and those who provide active allyship in Race and Culture, Team Pride, Disability Network, and Menopause Network, complemented by our strategic EDI Steering Group.
This role is subject to standard pre-employment checks, including the candidate's right to work in the UK.
ABOUT US
We’re ZSL, an international conservation charity. Through our unrivalled animal experts in our two zoos (London Zoo and Whipsnade Zoo), the work of our pioneering scientists, our dedicated conservationists, our purpose is to inspire, inform and empower people to stop wild animals going extinct. Our vision is a world where wildlife thrives and we’re working every day to achieve this. From investigating the health threats facing animals, to helping people and wildlife live alongside each other, we are committed to bringing wildlife back from the brink of extinction.
What do we offer?
At ZSL, we are proud of our approach to employee benefits. Our benefits include:
- Our vision and purpose - you’ll work alongside colleagues who are passionate about science-led conservation, knowing that you will help us to inspire, inform and empower people to stop wildlife going extinct
- Pension scheme - we offer a generous pension scheme with up to 12% contributory pension
- Flexible working – talk to us about your flexible working requirements and we will do everything we can to make sure you work in a way that suits you
- Holidays – 25 days annual leave allowance, plus UK bank holidays Wellbeing – access to a blended programme of wellbeing initiatives, including confidential access to our 24/7 Employee Assistance Programme
- Life assurance – eligible employees will be enrolled in ZSL’s life assurance scheme from their first day
- Complimentary tickets – annual allocation of Whipsnade Zoo and London Zoo tickets, with a 30% discount in online and retail shops
- Cycle2Work - our cycle to work scheme enables you to lease a bicycle
- Season ticket loan - we offer an interest free loan for eligibly London-based employees to buy a season ticket for travel between home and work
- Family friendly policies – we offer enhanced maternity, paternity, and adoption packages
NB: We reserve the right to close our advertisement early or extend the advertising date until a suitable candidate has been found.
The client requests no contact from agencies or media sales.