Brand manager jobs

The Outward Bound Trust’s mission is to inspire young people to believe in themselves and achieve more than they ever thought possible. For over 80 years, we have been transforming lives through outdoor learning and adventure, helping young people from all backgrounds develop resilience, confidence, and leadership skills. Every year, we reach thousands of young people, working closely with schools, local authorities, and community groups to provide experiences that truly change lives.

We are a collaborative, forward-thinking charity that values creativity, inclusivity, and impact. Joining us means becoming part of a passionate team dedicated to making a tangible difference in the lives of young people across the UK.

The Role
Reporting to the Head of Development (New Business & Philanthropy) and working closely with our Development Managers, the Development Executive will play a crucial role in generating new income opportunities for the Trust. You will research, identify, and qualify prospects across corporates, trusts and foundations, and high-net-worth individuals. Using tools such as LinkedIn Sales Navigator, Dynamics CRM, and wider sector insight, you’ll build a strong, insight-led pipeline of opportunities that support our mission.

This is an excellent opportunity if you are proactive, organised, and eager to grow your experience in business development or fundraising. You will see the direct impact of your work, helping to secure the resources that allow young people to thrive.

What You’ll Be Working On

• Researching and mapping new corporate, trust/foundation, and HNWI prospects aligned with our mission.

• Supporting Development Managers by qualifying leads and preparing briefing packs, proposals, and tailored pitch materials.

• Coordinating research, logistics, and follow-ups for meetings, events, and networking opportunities.

• Maintaining accurate, GDPR-compliant data in the CRM system, tracking all approaches, communications, and outcomes.

• Producing insights and reports to inform strategy and pipeline management.

• Collaborating with Marketing & Communications, Programme Delivery, and Evaluation & Impact teams to ensure proposals are compelling and supported by robust evidence.

• Contributing to the creation of innovative approaches to engage new partners and donors.

This Job Is For You If…

• You’re motivated by creating opportunities that make a real difference in young people’s lives.

• You have strong research and analytical skills and are confident in using digital tools for prospecting and data management.

• You enjoy building relationships and working collaboratively in a dynamic, fast-paced environment.

• You are highly organised, able to manage multiple projects, and have an eye for detail.

• You are enthusiastic about learning and developing your career in business development or fundraising.

Desirable Skills and Experience

• Previous experience in fundraising, business development, or sales, particularly in the not-for-profit sector.

• Experience contributing to income targets and producing marketing or proposal materials.

• Knowledge of GDPR and data protection in fundraising.

What We Offer

• 24 days’ annual leave plus bank holidays, increasing by 1 day per year to a maximum of 30.

• Life Assurance: 3x salary, from day one, including Employee Assistance Helpline.

• Long-term disability insurance, health cash plan, and personal accident cover.

• Pension scheme with auto-enrolment after three months.

• 8 weeks’ sick pay at full salary in any 12 months.

• Staff bursaries, childcare vouchers, Berghaus uniform items, and discounts.

Deadline: Monday 5th January 2025
First Interviews: Wednesday 7th – Friday 9th January 2025
Second Interviews: Wednesday 14th January 2025

The Ogden Trust is a family charitable trust which supports the teaching and learning of physics. The Trust delivers professional development programmes for teachers of physics across England, supports schools and multi-academy trusts to improve their physics provision and works with universities to support high-quality physics enrichment.

Job scope

Head of Teacher Support leads a team delivering professional development for teachers of physics across England. The team manages a range of professional development programmes covering Early Years to Key Stage 5. The postholder will have specific responsibility for the strategic leadership and management of the team as well as managing delivery of external funding contracts.

Remote working and other flexible working arrangements will be considered.

Salary: £33,765 - £37,000 per annum depending on experience.

Hours: Full-time and permanent. 35 hours per week

Place of work: Hybrid with a minimum requirement of 12 in-person days per annum. In addition, there will be a requirement to attend site visits, conferences and events as required.

Join Our Team!

We’re looking for someone to join us on a permanent basis in the New Year to support the delivery of the charity’s research aims in accordance with the research strategy.  This includes our programme of grants, working with networks and partners to drive increased investment in research for people with Crohn’s and Colitis and our work to support increased patient and public involvement in research.

About Us

We're the UK's leading charity for Crohn's Disease and Ulcerative Colitis.  Right now, an estimated 500,000 people in the UK are living with a lifelong disease many people have never heard of and for which there is no known cure. Because of the stigma and misunderstanding surrounding these diseases, thousands of people are suffering in silence. But we’re here to support and champion their cause and our ambitious plans will help to make a real difference.

About You

You’ll have experience of research administration or management at a University, Research Institute or funding organisation and of supporting patient and public involvement in research or as part of quality improvement projects in a UK-wide healthcare context.  You’ll  have proven communication and team-working skills and can evidence your ability to horizon scan and network to keep up to date with research and quality improvement developments. We’re looking for candidates who ideally have experience of working in health/science research environments and a knowledge of project management methodology. A knowledge of the needs of people affected by Crohn’s and Colitis would also be an advantage.

If you like the sound of our role then this could be an opportunity to join a leading charity as we enter the next stage of growth and expansion.

Please see our Recruitment Pack for details of our full Job Description and Person Specification.

Our Location

We are based in Hatfield, Hertfordshire, so we are easily accessible by road and rail. In this role, there is plenty of scope for a hybrid approach working from home,  although there will be times when you will need to be at face-to-face meetings in Hatfield or across the UK. There is a requirement for you to attend a minimum of 12 in person days a year, including two Directorate meetings and the charity’s mandatory ‘All Staff Together’ days which take place four times a year at our offices in Hatfield or a location in London. In addition, there will be a requirement to attend site visits, conferences and events as required.

Benefits

• 25 days’ annual leave plus bank holidays, increasing one day per year up to 30 days
• Salary Sacrifice Pension scheme
• Flexible working options
• Enhanced maternity, adoption and paternity pay
• 24/7 Employee Assistance Programme
• Wellbeing programme
• Interest free loan for season tickets
• Cycle to work scheme
• Free parking and secure bike locks at the Hatfield office
• Training and development financial support and/or study leave
• Performance review and development scheme

We are an inclusive employer and offer equal opportunities to all regardless of an individual’s age, disability, gender identity, marriage or civil partnership status, race, religion or belief, sex and sexual orientation.

We are not a licensed sponsor at this time. Any offer of employment will be made subject to the applicant residing in the UK and a valid right to work in the UK being provided.

We will not be accepting any contact from Recruitment Agencies or Media Sales

Want to be the calm, organised engine behind brilliant campaigns, content and the day-to-day projects that help a charity make real impact? Terrence Higgins Trust is looking for a Marketing Production Manager to keep our busy Marketing team running smoothly, using Asana to deliver 600+ projects every year, from major integrated campaigns to quick-turnaround tasks.

You’ll own our scheduling and workflow in Asana, lead production and approval meetings, and create a clear, friendly intake process so everyone understands where their project is, what it needs to progress and where any slippage sits. You’ll champion best-practice Asana across the organisation building forms, templates, automations, portfolios and reports, and use your experience to introduce an efficient traffic-light status system or similar that keeps stakeholders informed and confident.

You’ll be comfortable managing multiple workstreams across design, print, digital and video, spotting pinch points early and always helping teams deliver on time. You can talk timelines, priorities and resourcing with everyone from creatives to senior leaders, and you’re comfortable tracking time and budget to ensure efficiency.

If you thrive bringing structure to creativity, enjoy connecting people and processes, and want to help us produce trusted, impactful health information, we would like to hear from you.

At SATRO our mission is to raise young people's aspirations about their futures, and help equip them with the skills and confidence they need to pursue their goals.

About the role

Crucial to achieving our purpose, great outcomes and meaningful impact are our relationships with businesses.  This role is all about raising our profile and building new partnerships with businesses that deliver financial and practical support, be that covering the cost of a programme or school activity, or encouraging colleagues to volunteer.

About you

We are looking for someone with experience of telling stories in a way that engages and inspires, and a track record of winning new business partnerships to support our growth. 

You should be a confident and creative communicator, experienced at raising awareness and enhancing profile, great at building relationships and passionate about what we're trying to achieve.  We have a focus on STEM industries, so an interest or familiarity would be helpful, but is not essential. 

About us

You will be joining a passionate and dedicated team who are committed to harnessing our relationships with businesses to raise young people's aspirations about their future careers, and through those partnerships help them understand employer expectations and develop the skills they will need to be successful. 

We offer flexible working arrangements, a fun and supportive working environment and 28 days annual leave plus Bank Holidays (pro rata) 

For more details please see the attached role description. 

Harris Hill has an exciting opportunity for an experienced Social Media Specialist, to join a lovely charity on the Essex/ Hertfordshire border. 

This role is full time, covering the interim for a long term recruitment. This role is a brand new position within the organisation, and have chosen to recruit a temp to fill the gap on recruitment.

The role will require you to go to the office 2 days per week, and will last 1 - 3 months however, the right person can also apply for the long term role. 

We are looking for someone who is able to hit the ground running, able to pick up and run with the strategy, developing their social media presence by taking stories, campaigns and grants

to better promote the work of the charity.

You will need to be confident across all social media platforms, scheduling using programs like Sprout, and producing photo's and video's with Canva or Adobe Express. You will be adept at running campaigns using organic and paid content, with full use of analytics to measure performance and generate insights.

If you would like to find out more about this opportunity, please do apply for further details. 

Contract Type: Fixed Term 12 months

Location: Preferably London but open to other locations where we have an office. (Hybrid working - minimum of 2 days in the office)

Interviews: 13th, 14th & 15th January 2026

Are you passionate about creating unforgettable experiences? Do you thrive in a fast-paced environment where your creativity, organisational prowess, and people skills come together to make a real impact? If so, this could be the perfect opportunity for you!

As a Special Events Executive, you’ll play a key role in delivering dynamic and inspiring events that fuel our mission to support young people. You’ll bring your project management expertise to life, supporting and executing high-profile events with precision, innovation, and a personal touch that leaves lasting impressions.

We’re looking for someone with some experience in event planning and someone who excels in building strong relationships with both internal teams and external partners. You’ll be the driving force behind our events, ensuring every detail is flawless and every goal is exceeded.

If you have a sharp eye for detail, a passion for creating impactful experiences, and a drive to achieve outstanding results, this role is a fantastic next step in your career. Whether you're early in your events journey or looking to take your career to new heights, join us in making a difference for the young people we serve. We’d love to hear from you if this role sounds like something you’d love to pursue!

What happens next?  

Please submit a CV, and Cover Letter that includes your experience, transferrable skills and motivation to work for The King's Trust! The Team will be in touch about the next steps shortly after the closing date. 

Why do we need Events Executive - Specials? 

Last year, we helped more than 40,000 Young People, with three in four young people on our programmes moving into a positive outcome in work, education or training. The young people we help face a range of challenges, such as unemployment, mental health issues or some who have been in trouble with the law. We believe all young people should have the chance to succeed, and that young people are the key to a positive and prosperous future for all of us. We want to continue having a positive impact on young people’s lives and we couldn’t do this without the important work of Events Executive - Specials! 

Perks for working at The Trust! 

• Great holiday package! 30 days annual leave entitlement, plus bank holidays. Office closure on the days between Christmas and New Year 
• Flexible working! Where operationally possible, our roles require a combination of office days and working from home (please speak to the hiring manager about this particular role)
• You can volunteer for and/or attend events – The King's Trust Awards, Pride, active events etc. 
• In-house learning platform! Develop your skills for your career and your role 
• Benefits platform! Everything from health and financial well-being support to discounts on your favourite restaurants, shops and cinemas. 
• Personal development opportunities through our Networks – KT CAN (Cultural Awareness Network), KT GEN (Gender Equality Network), KT DAWN (Disability & Wellbeing Network), and PULSE (LGBTQIA+ Network). 
• Fantastic Family leave! Receive 13 weeks of full pay and 13 weeks of half pay for maternity and adoption leave. Receive 8 weeks of full pay for paternity leave. 
• Interest-free season ticket loans 
• The Trust will contribute 5% of your salary to the Trust Pension Scheme 
• Generous life assurance cover (4 x annual salary) 

Here at SJT we have long recognised that our role needs to extend beyond simply the provision of entertainment. We firmly believe that culture and creativity bring people together; that the act of sharing stories and experiences helps to build communities; and that, through this collaborative approach, we can be part of helping to solve the challenges our coastal home of Scarborough faces.

We are a producing theatre, working locally, regionally and nationally. We offer a year-round programme of high-quality theatre and film, alongside a wide range of participatory work working with all ages and communities, including youth theatres, community choirs, activities for those with dementia, and schools’ workshops.

We’ve been growing audiences and participants steadily for the last four years and are now ready both to deepen that engagement and to reach out to new demographics. We want to grow our already fruitful partnership between our marketing and fundraising functions; and we want to explore wider organizational marketing, building the SJT brand locally and nationally.

Which is where you come in – a collaborative and hands-on Head of Marketing.  Whilst your experience and expertise will be important in this role, what is every bit as important to us will be your belief in our vision and purpose and your enthusiasm for what we are trying to achieve. If that sounds like you, we’d love you to get in touch.

Job Title: Head of Marketing

Line managed by: Executive Director

Line manages: Marketing Officers, Press Rep, Box Office Manager

Job Purpose

The Head of Marketing is a member of the Senior Management Team and plays a key role in the development and delivery of the company’s marketing, audience engagement and communication strategies. The Head of Marketing is responsible for the delivery of all programme campaigns, as well as working with the Joint Chief Executives on the delivery of a consistent and appropriate external message.

Key responsibilities

To be responsible for the implementation and continued development of the audience engagement strategy;

To lead on the delivery of the brand communications strategy and to work with the Joint Chief Executives on overall brand awareness;

To be responsible for the delivery of the company’s segmentation strategy and to work with the Senior Management Team to ensure a joined-up approach to audience across the organisation;

To work with the Joint Chief Executives and the Senior Management Team on the development and implementation of the digital strategy;

To commission appropriate audience research, carry out regular analysis of audience data, including digital / social analytics, and use insight gathered to help inform future campaigns, audience development and programming plans;

To oversee the effective use of SJT’s box office and CRM system including management of the relationship with Spektrix;

To set and manage sales targets and pricing strategy in consultation with the Executive Director.

Person Specification

Proven experience in delivering and developing audience engagement strategies

Proven expertise in planning and implementing audience campaigns to meet or exceed objectives

Expertise in analysing audience data and reporting on insights

Great attention to detail, with experience of proofreading and adapting campaigns to deliver in line with both strategic goals and brand guidelines

Experience in planning and implementing digital content (website, social, video etc.) to meet or exceed audience objectives

Proven ability to track and monitor the effectiveness of campaigns

Proven ability in developing and managing budgets

A love for theatre and a desire to bring people together to share experiences and stories

Reporting to:   Communications & Marketing Manager

Contract: Permanent; Full time 37.5 hours per week Monday to Friday. Some evening or weekend working will be required as part of this role. 

Location: Hybrid. Home working with minimum of 40% of contracted hours at our office in Welwyn Garden City. Candidates must be based in the UK and within reasonable commuting distance to our office in Welwyn Garden City, Hertfordshire.

Job purpose

The Communications & Marketing Officer is a key role within our busy Communications Team. They will support the wider Willow team in delivering on plans to raise the charity’s profile and increase supporter engagement. The Communications Team supports the communications needs of all teams across the organisation.

Principal responsibilities and duties

• Contribute to, and help to evolve, Willow’s communications activity, including emails, website, marketing and social media
• Work with the Willow teams to plan and deliver a regular calendar of content, ensuring the communication and marketing needs of colleagues across the organisation are met
• Manage the promotion of fundraising campaigns and events
• Engage with press, supporters, beneficiaries, partners, volunteers and medical professionals to help establish Willow as a national brand
• Gather and create engaging content, including case studies, images and videos, to be used to raise awareness of Willow’s work locally and nationally
• Develop and manage working relationships with creative agencies, printers and freelancers to deliver high quality communications, on time and within budget
• Use analytics tools to report back on performance and identify learnings and opportunities
• Attend Willow and third-party events, providing communications support including social media posting, videography, photography and media management
• Work with the managers of Willow’s shops to deliver a program of communications projects and activities to engage new donors and customers
• Work with Communications Team colleagues to plan and deliver activity to support the Digital Comms Strategy, Ambassador & Influencer Strategy, Growth plan and key themes and projects
• Be an active member of the team and charity as a whole and undertake training and skills development and keep up to date with the changing requirements of the role and the external environment
• Undertake other duties that may be required as part of the role

Person Specification 

• Experience of working in a busy marketing/PR/communications team, ideally in a charity environment
• A responsive, confident self-starter who is enthusiastic and highly motivated
• Excellent planning, time-management and organisational skills with ability to stick to timetables for delivery of work and meet deadlines under pressure
• Able to express ideas clearly, both verbally and in writing, with an ability to adjust tone and content appropriately for different target audiences
• Strong copywriting and editing skills with the ability to turn complex information into compelling stories and content
• Ability to think creatively, offering new ideas, concepts and solutions
• Experience of developing multi-channel communications plans and taking a communications campaign forward through different digital and offline channels
• Design skills, particularly in creating and/or overseeing the design of visually appealing digital and non-digital content which adheres to brand guidelines
• Experience of using analytics and other tools to report on performance of campaigns
• Experience of media relations and evaluating media coverage and PR
• Experience of using social media as a professional communications tool
• Experience of producing and editing photo and video content
• Experience of using software including Microsoft, Canva or other design tools, Google Ads, analytics tools, email marketing platforms, website CMS systems (we use Wordpress) and charity databases (we use Raiser’s Edge)
• Organised and able to keep good records for data protection, confidentiality and financial purposes
• Knowledge of the digital charity landscape, including best practice for social media, web content creation and engagement strategies

Other

• Full driving licence required as regular travel across the county will be part of the role, in particular to our retail stores and events. Some national travel may be necessary on occasion.

General

We offer the following competitive benefits package:

• 25 days annual leave plus bank holidays
• Hybrid working arrangements
• Life Assurance and Group Pension Fund
• Season ticket loan
• Cycle to work scheme
• Flexible Working policy
• Employee assistance programme

Are you a creative marketer with a flair for digital campaigns and audience engagement?

Earth Trust is seeking a Marketing Officer to join our Communications and Marketing team and help amplify our mission during an exciting phase of growth. 

About the role 

As Earth Trust evolves into a key visitor destination in South Oxfordshire, you’ll play a key role in promoting our visitor hub, venue hire and events. 

Working closely with a small, collaborative team, you’ll craft compelling content, manage multi-channel campaigns, and use data-driven insights to optimise performance. 

This is a unique opportunity to use creativity with digital channel management and connect people with nature while supporting commercial growth. 

What you’ll do 

• Plan and deliver marketing campaigns for venue hire, events, and our new paid-for adventure play.

• Create engaging content for social media, email, and web.

• Manage digital channels (MailChimp, WordPress) and optimise SEO. 

• Analyse campaign performance and manage budgets.

• Collaborate across teams to deliver impactful projects.

What we’re looking for 

• Minimum 2 years’ experience in marketing or communications 

• Strong copywriting and content creation skills 

• Proficiency in digital tools (MailChimp, WordPress, Canva) 

• Experience with paid media, SEO, and analytics 

• Organised, creative, and passionate about connecting people with nature 

Desirable: Charity sector experience, venue marketing knowledge and familiarity with Google Ads Grants. 

This role is 21 hours per week, typically worked over three days, of which two are in our offices by the Wittenham Clumps - Little Wittenham, between Abingdon, Didcot and Wallingford.

Marketing Officer- Hybrid

Are you a creative communicator with a passion for purpose-driven marketing?

Join Pilgrims’ Friend Society, a Christian charity with over 200 years of experience supporting older people, as we step into an exciting new season of growth, impact, and innovation. We’re looking for a talented Marketing Officer who’s ready to make a real difference, not just in campaigns, but in people’s lives.

This is your opportunity to bring stories to life, amplify our mission of supporting older people in Christian faith and community, and help shape a brand that reflects care, dignity, and hope. You’ll be part of a collaborative team, driving fresh ideas across digital, print, and events, all while serving a cause that matters.

If you’re strategic, hands-on, and ready to put your creative energy to work for something bigger than yourself, we’d love to hear from you.

Read the job pack here for further details of this fantastic opportunity

Responsibilities:

• Creating and delivering marketing campaigns that raise awareness of our care homes and housing schemes.
• Working with our digital agency to run paid campaigns (PPC, social, lead generation) and supporting traditional methods where effective.
• Managing and updating the website to ensure content is clear, relevant, accessible, and SEO-optimised.
• Collaborating with colleagues across the charity to provide consistent, joined-up messaging.
• Protecting and promoting our brand identity and tone of voice across all materials.
• Using research and insight to understand audiences and identify trends.
• Building strong relationships with colleagues, partners, and communities to deliver joined-up marketing.
• Measuring and reporting on campaign impact using tools such as Google Analytics and social media insights.
• Managing the marketing budget to ensure resources are used effectively.
• Additional duties as required.

Experience/skills:

• Degree or equivalent in Marketing, Communications, or related field.
• Minimum of three years’ marketing experience, including digital campaigns, website management (e.g. WordPress), and SEO.
• Confident communicator with strong writing, editing, and presentation skills.
• Proficient in using Canva or Adobe Creative Suite for on-brand materials.
• Strong organisational skills with the ability to manage multiple projects and deadlines.
• The ability to work independently and with colleagues from across the organisation
• A can-do problem-solving attitude

*Applicants must be evangelical Christians (This role has an Occupational Requirement to be filled by a Christian under the provisions of the Equality Act (2010).)

Hours:

35 hours a week, Monday to Friday.

Benefits:

• Hybrid working (2 days in the office, 3 days at home)
• Flexible working hours
• 25 days holiday plus bank holidays
• Training & development
• Ongoing support from management
• Team events
• Pension scheme
• Care Friends referral 
• Medicash
• Perkbox – including an Employee assistance programme.
• Long-standing service rewards
• Birthday rewards

Application Requirements:

To help streamline our selection process, please submit the following with your initial application:

CV: Ensure there are no basic errors.

Cover Letter: outlining how your skills, experience, and faith align with the role and our mission

— What our staff say about us: …“It is a friendly and welcoming place to work” … —

We are committed to having a diverse senior management team and we encourage applications from disabled and Black, Asian, and Minority Ethnic candidates, as these groups are underrepresented on our senior management team at present.

Please note: the closing date for this post is Wednesday 21st January 2026, however, this vacancy may close sooner if sufficient applications have been received so please apply as soon as possible if interested.

Back Up is an organisation that has inspired and supported people affected by spinal cord injury to get the most out of life for almost 40 years.

Today, the organisation is leading the way in helping people adjust positively to life after a spinal cord injury. The organisation's services are delivered by people who've been there, who understand the journey, and know how to support others. Whether it's building practical skills through wheelchair skills training, boosting confidence via participation in life-changing courses, or supporting families through challenging times, Back Up is there for everyone affected by spinal cord injury.

Charity People is delighted to be supporting this incredible organisation to recruit for a part time Director of Communications and Marketing who will join the team at a key point in the early stages of their new strategy, as they launch a new brand and head into their 40th birthday year with the vision to ensure everyone affected by spinal cord injury can reach their full potential - no matter their age, background, injury level or any other factor.

Part time Director of Communications and Marketing
Contract: Permanent role
Hours: Part time, 21 hours per week
Salary: £60,000 to £70,000 per annum FTE (pro-rata for 0.6 hour week to between £36,000 and £42,000)
Location: Hybrid - home based with at least one day per week in the charity HO in Wandsworth, South London
Closing date for applications: Monday 15th December at 9am
Interviews: first stage interview held remotely on Wednesday 7th January, with second round being held in person on Tuesday 15th January

The Director of Communications and Marketing will combine strategic leadership with a readiness to get hands-on where needed, building sustainable systems, processes, and team capacity that set Back Up to achieve long-term success.

Your core responsibilities will include:

* Building on existing plans develop and deliver a comprehensive 2030 communications and marketing strategy aligned with organisational and departmental plans.
* Serve as strategic communications advisor to the CEO and SLT on reputation, brand positioning, and stakeholder engagement; and lead cross departmental collaboration to deliver shared objectives
* Build and nurture strategic partnerships with key media, influencers, and sector organisations.
* Oversee the successful phased launch and roll-out of Back Up's new brand across all channels from January 2025.
* Ensure storytelling is compelling, authentic, and inclusive, reflecting the lived experience of people with spinal cord injury.
* Oversee creative strategy, commissioning, and content planning, ensuring quality and alignment with Back Up's mission.
* Champion accessible communications that reach and resonate with diverse audiences.
* Provide strategic oversight of digital marketing and online engagement, including social media, to grow reach and impact.
* Champion the ethical use of AI and emerging technologies in communications, ensuring robust governance and responsible practice.
* Introduce systems and processes to measure digital performance and optimise engagement.
* Line manage a team of five in total with direct line management responsibility for two Communications and Marketing Managers, ensuring clarity, accountability, and professional development.
* Model a creative, ambitious, and positive culture in line with Back Up's values.
* Build long-term team capability in brand, digital, and storytelling.
* Manage external agencies, freelancers, and suppliers to deliver high-quality outputs.
* Maintain strong financial management and risk controls within agreed budgets, and report clearly and regularly to CEO, SLT, and Board on communications impact, reputation, and reach.

We'd love to hear from candidates with the following skills and experience:

* Previous Director-level leadership experience of communications and marketing functions (charity or comparable sector).
* Proven track record in developing and delivering successful communication and marketing strategies.
* Strong expertise in brand management, digital engagement, and integrated campaigns across multiple channels.
* Experience leading a significant brand roll-out or website redevelopment project.
* Understanding of digital transformation, including CRM/data integration, marketing automation, and analytics.
* Knowledge of accessibility standards and inclusive communications practices.
* Familiarity with the ethical application of AI and emerging digital tools in communications.
* Strong financial and risk management skills.
* Outstanding storytelling, presentation, and influencing skills, with gravitas to act as an organisational ambassador.
* Ability to lead through change, build effective partnerships, and inspire teams.
* Alignment with Back Up's values: we embrace challenge, we have fun, we build inclusive communities, and we are ambitious for each other.

Additionally, we're particularly keen to speak to anyone who has lived experience of disability or spinal cord injury, however this is in no way essential.

Charity People is a forward thinking, inclusive organisation that actively and deliberately promotes equity, diversity and inclusion. We know organisations thrive when inclusion is at the forefront. We evidence our commitment by matching charity needs with the skills and experience of candidates irrespective of background e.g. age, disability (including hidden disabilities), gender, gender identity or gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, or sexual orientation. We do this because we believe that greater diversity leads to greater results for the charities we work with.

Job Profile

Reporting to the Managing Director, you will lead on the recruitment, retention, and value growth of Afghanaid’s supporter base by directing and implementing communications, fundraising and engagement strategies, aligned with broader organisation goals. Designing and managing a tight budget, you will direct the Communication and Giving unit to maximise their success.

You will provide strategic and supervisory oversight of fundraising income from individual giving, regular giving, major donors, trusts and foundations, corporates, community and student fundraising and events, managing annual fundraising appeals and driving organisational unrestricted income growth. 

You will lead on communications for Afghanaid, overseeing print, digital, and paid marketing activities and the growth of communications channels. You will execute Afghanaid’s organisational brand strategy which ensures the integrity of the brand and maximises awareness. You will manage all public relations including crisis communications, as well as the growth of strategic media placements and high profile relationships. You will drive the success of organisational impact storytelling and communications for both internal and external stakeholders. As a member of the executive department, you will collaborate and synergise with other departments to promote organisational success.

Key Responsibilities:

• Drive organisational strategy, culture and cross-department collaboration to advance Afghanaid’s mission and objectives.

• Lead development and delivery of Communications, Engagement and Fundraising strategies and work plans.

• Line manage and develop a high-performing team, including staff, volunteers and interns.

• Build and maintain relationships with consultants, agencies and pro bono partners.

• Oversee budgets, reporting and data-driven performance management to ensure efficiency and impact.

• Promote a positive and cohesive London team environment, coordinating hybrid working, inductions and HR support.

• Oversee public fundraising strategy across multiple income streams.

• Lead design and delivery of internal and external appeals, campaigns and donor stewardship.

• Identify new funding opportunities, partnerships and innovation in engagement.

• Oversee the full range of Afghanaid’s event portfolio, and attend relevant events to represent Afghanaid;

• Ensure effective CRM management, data integrity and financial reconciliation.

• Serve as brand guardian, ensuring consistency and evolution of Afghanaid’s identity.

• Oversee creation and execution of integrated communications and marketing plans.

• Direct production of engaging digital and print content, including newsletters, social media, and fundraising collateral.

• Manage website optimisation, SEO and analytics to drive engagement and conversions.

• Lead innovation in digital marketing, email campaigns and supporter journeys.

• Advise leadership on reputation management and crisis communications.

• Develop media policies and act as spokesperson when required.

• Manage proactive and reactive media relations, building relationships with journalists, influencers and advocates.

• Promote Afghanaid’s thought leadership through strategic storytelling and public commentary.

• Commission and direct multimedia content to strengthen organisational storytelling.

• Lead content planning, production and performance analysis.

• Champion participatory storytelling approaches and creative innovation.

Undertake any other duties as and when required by the line director.

PERSON SPECIFICATION

You will be an experienced and dynamic communicator with significant demonstrable experience in fundraising and/or communications at a senior level, coupled with an awareness and up to date knowledge and experience of the tools that would maximise the success of our communications and fundraising activities. In addition, you will have excellent interpersonal skills with the ability to confidently build and maintain strong relationships with a diverse group of stakeholders. Possessing strong management skills, you will have experience of managing small multi-disciplinary teams, providing direction and leadership to enable development and high performance, and the ability to role-model a culture of equality, diversity and inclusion.

Education/ Training

Master’s Degree in communications, marketing, public fundraising or another relevant field (or at least 5-years’ experience).

Work Experience

• At least 5 years of progressively responsible experience in fundraising, supporter engagement or communications, with at least 2 years’ experience directly managing staff.

• Experience developing and leading integrated multi-channel and multi-stakeholder communications, engagement and/or fundraising strategies.

• Experience in growing audiences, engagement and/or income streams.

• Experience communicating about and/or fundraising for and/or maintaining engagement with Afghanistan or a similar context.

• Experience using KPIs and data to make data-driven decisions to improve efficacy and efficiency.

• Experience managing and monitoring a tight budget.

• Experience conceptualising, producing and commissioning multimedia content, from marketing and fundraising collateral to audiovisual content.

• Experience running full-funnel, multi-channel marketing strategies including paid advertising.

• Understanding of risks associated with communications, public fundraising, and NGO operating contexts, and experience in mitigating those risks.

• Experience supervising, organising, motivating and developing staff.

• In depth knowledge of trends in storytelling, brand, PR, marketing and fundraising.

Professional Skills, Competencies, Values and Attitudes

Afghanaid’s core values are creativity, fairness and honesty. Our staff is passionate about and proud of Afghanaid. Teamwork is fundamental to our standards and demonstrated by taking initiative, assisting others and taking on additional responsibilities and tasks if necessary. We are results driven, committed and motivated to achieve targets and take accountability for our own actions.

Specifically, the holder of this position should also demonstrate the following:

Essential

• Fluent in spoken and written English. 

• Track record of increasing audiences, fundraising totals and engagement metrics from multiple different sources, with a strong business development mindset.

• Experience securing five or six figure gifts from funders;

• Solutions and results orientated; energised by thinking outside the box, and by finding and pursuing novel or innovative approaches and solutions.

• Experience using Salesforce CRM and Marketing Cloud

• Skilled at spotting and prioritising opportunities and synergies, and effective in securing wide-ranging forms of engagement and partnership.

• Excellent listening, speaking and writing skills; strong capabilities of persuasion and a proven track record of uniting people around a common goal.

• Multimedia skills, with knowledge, experience and enthusiasm in driving digital innovation.

• Highly organised with strong leadership and project management skills, able to collaboratively manage competing priorities with senior and junior colleagues.

• Demonstrably skilled brand custodian, able to mitigate risks, anticipate and capitalise upon opportunities, and strengthen reputation.

• Capable of working independently as well as collaboratively, both in leading a team and as part of the team.

• Passionate about driving change, and inspiring individuals and groups to support a cause to deliver that change.

Desirable

• Experience working within an international development or humanitarian context, particularly with causes related to Afghanistan

• Strategic understanding of UK and global fundraising landscapes and emerging giving trends.

• Proven ability to represent an organisation publicly with confidence, professionalism and credibility.

• Experience guiding senior leaders or trustees on media, communications and reputational matters.

• Skilled in crisis communications and reputation management.

• Understanding of inclusive and ethical storytelling practices, with sensitivity to safeguarding considerations.

• Experience developing high-value corporate or media partnerships.

• Comfortable working in a fast-moving, resource-limited environment and adapting to changing external circumstances.

The Organisation

Afghanaid is a British humanitarian and development organisation. For over forty years, our dedicated personnel have worked with millions of families in some of the poorest and most remote communities in Afghanistan. We build basic services, improve livelihoods, strengthen the rights of women and children, help communities protect against natural disasters and adapt to climate change, and respond to humanitarian emergencies. We are headquartered in Kabul, and operate provincial and district offices across Afghanistan, as well as a Marketing and Fundraising office in London. We employ around 500 personnel, 97% of whom are Afghans.

Other Information

Afghanaid’s core values are creativity, fairness and honesty. Our staff are passionate about and proud to work at Afghanaid. Teamwork is fundamental to our standards and demonstrated by taking initiative, assisting others and taking on additional responsibilities and tasks if necessary. We are results driven, committed and motivated to achieve targets and take accountability for our own actions.

Our remuneration and benefits package is competitive with other similar organisations. 

This position presents an excellent opportunity for someone who has the ambition and determination to move up in their career.

ROLE SUMMARY

We’re looking for a creative and strategic marketing and communications professional to join The Diana Award. In this role, you’ll craft compelling stories and deliver high-quality content across multiple platforms including websites, case studies, video, newsletters, and social media to bring our mission to life and showcase the impact of our work. 

Working collaboratively across the organisation, you will lead content planning and production that resonates with diverse audiences, including young people, educators, funders, and partners. You’ll shape our tone of voice, segment audiences effectively, and ensure messaging is inclusive, consistent, and engaging. 

You will manage our social media presence and foster online community engagement, building relationships and driving awareness of our work. This hands-on role is perfect for someone who thrives in both strategic planning and creative execution. 

Additionally, you’ll support key organisational events - such as award ceremonies, campaign activations, and fundraising initiatives - by creating engaging content and managing live communications. 

Your work will help amplify youth voices, strengthen our community, and inspire positive change globally.  

JOB DESCRIPTION

MAIN DUTIES

• Storytelling: Develop and deliver cross-channel content aligned with organisational goals, tailored to diverse audiences. Apply inclusive tone-of-voice and segmentation strategies to engage communities such as young people, educators, funders, and partners. 
• Content Creation: Produce and commission content across formats - blogs, newsletters, social media, reports, video, and photography - ensuring outputs reflect brand tone, values, and accessibility standards. 
• Social Media Management: Oversee social media channels (Instagram, Facebook, LinkedIn, X, TikTok), driving engagement, brand consistency, and responsiveness. Set measurable goals for growth and interaction. 
• Community Engagement & Safeguarding: Manage online communities, respond to interactions, nurture positive conversations, and proactively address risks or reputational concerns. 
• Planning: Maintain a centralised content calendar, collaborating with internal teams to ensure integrated messaging and timely delivery across all channels. 
• Collaboration: Partner with programme and fundraising teams to gather stories and data for impactful content. Coordinate with external creatives (designers, videographers, agencies) to deliver high-quality multimedia assets. 
• Event Support: Assist with planning and delivering communications for key events, including live social media coverage, content creation, and post-event storytelling.
• Brand Management: Champion brand integrity, supporting colleagues to apply tone-of-voice, accessibility, and visual identity guidelines across all content and communication materials. 
• Reporting: Use analytics tools to monitor content performance, draw insights, and optimise future content and engagement strategies. 

OTHER DUTIES

• Represent the Marketing and Communications Team at events (e.g. Campaign activations, Award Ceremonies, fundraising events) as required 
• Reasonable occasional out of office hours work will be required and some travel within the UK 
• Be an active contributor to the Marketing and Communications department, team meetings and away days 
• Adhere to The Diana Award policies and procedures, maintaining good liaison across the organisation 
• Undertake other duties from time to time, as requested by the line manager 

SKILLS & EXPERIENCE

ESSENTIAL

• Proven experience creating and delivering content strategies across multiple formats and platforms, with expertise in audience segmentation and inclusive tone-of-voice. 
• Expertise in social media best practices, with experience managing and growing channels, including content creation, scheduling, engagement, paid advertising and analytics 
• Strong storytelling and adaptable copywriting skills for diverse audiences and platforms. 
• Excellent organisational and project management skills, with ability to prioritise, meet deadlines, and maintain accuracy under pressure. 
• Experience in content planning and calendar management, collaborating effectively with internal teams and external partners. 
• Proficient in analytics tools, able to interpret data and provide actionable insights for optimisation. 
• Skilled in community management and social listening, fostering engagement and mitigating reputational risks. 
• Creative thinker with strong visual sensibility and confidence in briefing designers and multimedia specialists. 
• Collaborative, proactive, and adaptable—able to work independently and thrive in a fast-paced environment. 

DESIRABLE

• Experience supporting events through content creation, live social media, and stakeholder engagement. 
• Experience collaborating with influencers, ambassadors, or partners to deliver impactful campaigns. 
• Knowledge of youth engagement and sensitivity to youth voice. 

PERSONAL QUALITIES 

• Commitment to The Diana Award’s vision, values and mission 
• Personal integrity and credibility 
• A ‘can do’ attitude 
• Commitment to continuous self-development 
• Proactive, adaptable and solution focused. 
• Strong communicator, and excellent at collaborating across teams and levels in the organisation 
• Organised and detail-oriented 

OUR ORGANISATION

• The Diana Award is committed to anti-racism, social justice and building and developing a workforce which reflects the diversity of the young people we support. We are proud to be an equal opportunities employer that values and respects the people who work for us. We seek to ensure all job applications are treated fairly, with respect and without bias.
• We positively encourage applications from suitably experienced candidates regardless of sex, race, disability, age, sexual orientation, gender identity, religion or belief, marital status, or pregnancy and maternity.
• Every staff member has their own personal training and development budget, ability to work flexibly around core hours, access to our employee assistance programme 24/7, wellbeing initiatives, opportunities to connect, collaborate and celebrate with colleagues both in person and online, and much more.
• We are committed to safeguarding and promoting the welfare of all. This is a responsibility that is shared by all members of staff. The successful candidate will be subject to an enhanced DBS or equivalent police check.

APPLICATION DETAILS

Application deadline: Tuesday 16 December at 10:00pm.

Interviews: 07 January 2026 & 08 January 2026 in person

Please reach out if you require any support with the application process or have questions about the role or the process.

Good luck with your application!