Business intelligence developer jobs

Web Optimisation Manager

Permanent, Full time (35 hours per week). Hybrid working (minimum of 2 days per office in one of our UK offices)

Location: This role can be based in any of our UK offices - Cardiff, Edinburgh, London, or Warrington

Salary: Cardiff, Edinburgh, and Warrington - £50,199 per year. London - £55,000 per year (inclusive of London allowance)

If we receive a high volume of applications, we reserve the right to close the advert before the scheduled closing date. Therefore, we encourage interested applicants to apply at their earliest convenience. 

About us

Christian Aid exists to create a world where everyone can live a full life, free from poverty. We are a global movement of people, churches and local organisations who passionately champion dignity, equality and justice worldwide. We are the changemakers, the peacemakers, the mighty of heart.

We’re committed to building a diverse and inclusive workplace, and recognise the value this brings in forming strong, creative and high performing teams. We welcome applications from all sections of the community, and from those with experience from outside of the voluntary sector. And no, you don’t have to be Christian to work here – we encourage people of all faiths and none to apply. We just ask that everyone lives out our values of dignity, equality, justice and love. We value a good work-life balance, so we’re open to part-time and flexible working. We also offer hybrid working for our office-based colleagues. 

Learn about our vision, mission and values

About the role

The Web Optimisation Manager plays an important role in improving the performance of Christian Aid’s website and digital platforms, helping ensure our digital experiences effectively attract, engage and inspire supporters to take action. With a strong focus on digital fundraising, you will use data and insight to understand how people interact with our website and identify opportunities to strengthen supporter journeys and increase engagement.

Working with analytics tools and behavioural insight platforms, you will explore how users navigate our website and help identify areas where we can improve the experience. You will plan and deliver A/B and multivariate tests to better understand what works for our audiences and support ongoing improvements to user experience and conversion.

You will develop our technical SEO approach, contributing to web audits, keyword analysis and site performance improvements that help ensure Christian Aid’s content is visible and accessible to the people who need it most.

Working closely with our Digital Development Team, you will contribute to improvements and new features that enhance supporter journeys and campaign performance. You will also collaborate with the Senior Digital Content Editor and colleagues across teams to ensure content aligns with SEO best practice and supports the organisation’s content plans.

As our web performance specialist, you will help translate website data into clear insights that colleagues can act on, using dashboards and reporting to support data-informed decision making and continuous improvement across the organisation.

About you

You are a digitally curious and analytical professional who enjoys improving online experiences. You have experience analysing user journeys and website performance, using tools such as GA4, Tag Manager and SEO platforms to understand how people interact with digital content. You are comfortable identifying friction in user journeys, developing practical recommendations to improve engagement and conversion, and working collaboratively with developers and content teams to implement improvements.

Experience with CRO testing, GA4, CMS platforms such as Drupal, and technical SEO will help you succeed in this role, alongside strong organisational skills and the ability to manage multiple priorities.

Further information

At Christian Aid we strive to be an inclusive and diverse employer and recognise the value that this brings in helping to build strong, creative and high performing teams.

We are actively encouraging racialised minorities, LGBTQ+, people with disabilities, returning parents or carers who are re-entering work after a career break, people with caring responsibilities, people from low socioeconomic backgrounds, women, and older workers to apply. This is because these groups are under-represented within our teams, especially at senior level, and we recognise and value the contributions members of these groups make to strong, creative and high performing teams. 

We have a strong Christian ethos and we encourage applications from all faiths. Applicants will be expected to demonstrate an understanding of and sympathy with Christian Aid’s faith identity. 

All successful candidates will require a DBS/police check appropriate to the role and location and a Counter Terrorism Sanction check as part of your clearance for commencing your role with us. We also participate in the Inter Agency Misconduct Disclosure Scheme.  In line with this Scheme, we will request information as part of the referencing process from job applicants’ previous employers about any findings of sexual exploitation, sexual abuse and/or sexual harassment during employment, or incidents under investigation when the applicant left employment. By submitting an application, the job applicant confirms their understanding of these recruitment procedures.

This role requires applicants to have the right to live and work in the country where this position is based and undertake the role that you have been offered. If you are successful and we make you an offer for the role, we will be required to conduct a right to work check on your immigration status in the UK. We will contact you regarding the documentation you will need to provide to evidence this. 

Location: South London, Manchester or Birmingham

Interviews: Friday 17th or Monday 20th April 2026

As a Fundraising Systems Executive, you will play a key role in embedding our new Microsoft Dynamics 365 CRM, helping fundraising teams get the most out of our new systems. You will be part of a newly formed Technology team of developers, testers, and product specialists, working closely with brilliant colleagues to improve processes, manage donor data, and deliver innovative solutions.

This role suits someone with strong analytical and problem-solving skills who can support end users with technical issues and requests while managing multiple initiatives with ease.

You will need an understanding of fundraising processes and donor management, experience with CRM systems like Dynamics 365, familiarity with campaign management and reporting tools such as Excel or Power BI, and ideally a background in application support or not-for-profit organisations.

You’ll enjoy the variety of moving between reactive support and proactive delivery, helping shape the future of our fundraising systems while working alongside a clever and supportive team.

What happens next?  

Please submit a CV, and Cover Letter that includes your experience, transferrable skills and motivation to work for The King's Trust! The Team will be in touch about the next steps shortly after the closing date. 

Why do we need Fundraising Systems Executives? 

Last year, we helped more than 40,000 Young People, with three in four young people on our programmes moving into a positive outcome in work, education or training. The young people we help face a range of challenges, such as unemployment, mental health issues or some who have been in trouble with the law. We believe all young people should have the chance to succeed, and that young people are the key to a positive and prosperous future for all of us. We want to continue having a positive impact on young people’s lives and we couldn’t do this without the important work of Fundraising Systems Executives! 

Perks for working at The Trust! 

• Great holiday package! 30 days annual leave entitlement, plus bank holidays. Office closure on the days between Christmas and New Year 
• Flexible working! Where operationally possible, our roles require a combination of office days and working from home (please speak to the hiring manager about this particular role)
• You can volunteer for and/or attend events – The King's Trust Awards, Pride, active events etc. 
• In-house learning platform! Develop your skills for your career and your role 
• Benefits platform! Everything from health and financial well-being support to discounts on your favourite restaurants, shops and cinemas. 
• Personal development opportunities through our Networks – KT CAN (Cultural Awareness Network), KT GEN (Gender Equality Network), KT DAWN (Disability & Wellbeing Network), and PULSE (LGBTQIA+ Network). 
• Fantastic Family leave! Receive 13 weeks of full pay and 13 weeks of half pay for maternity and adoption leave. Receive 8 weeks of full pay for paternity leave. 
• Interest-free season ticket loans 
• The Trust will contribute 5% of your salary to the Trust Pension Scheme 
• Generous life assurance cover (4 x annual salary) 

Embrace’s Fundraising & Communications cluster comprises expertise in fundraising, marketing, communication, web shop, supporter engagement and retention. Working collaboratively, we serve our supporters by providing authentic and engaging communications, inspiring active social witnesses, engagement and giving to Embrace.

Cluster Purpose:

Strengthen Embrace’s communication, education, and fundraising efforts to drive growth so that more people engage with our content; more donors are attracted to support; and the UK church is more deeply engaged with the cause; enabling us to fund more work in the region and generate a deeper understanding of Christian service in the Middle East.

Role Purpose:

• Manage end-to-end delivery of digital marketing campaigns – including planning, execution, and optimisation – as part of Embrace’s acquisition strategy.
• Provide subject matter expertise and execute the digital marketing aspects of project briefs commissioned by internal teams, ensuring effective and insight-led digital approaches that support their objectives.
• Coordinate with Fundraising & Communications teams and external partners to ensure campaigns drive donor acquisition and scalable growth.
• Act as the digital lead, championing a ‘digital-first’ approach across projects, and working with Shared Services on data and systems to enable a transition to marketing that is digital by default.

What success looks like:

• Digital campaigns delivered on time, within budget, and aligned with acquisition strategy.
• Key Performance targets achieved or exceeded (e.g. donor acquisition volume, conversion rates, ROI).
• Strong collaboration with Fundraising & Communications colleagues and external partners.
• A ‘digital-first’ mindset embedded across fundraising and marketing projects and teams.
• Campaigns informed by data and analytics, with regular reporting and optimisation.
• Clear progress toward marketing being digital by default, including adoption of new tools and processes and managing risk.

Benefits at Embrace the Middle East: 

• Embrace supports all staff to work effectively through flexible and remote working options, including flexitime and homeworking.
• Under our flexitime framework, staff may agree variable start and finish times with their manager, balancing organisational needs with personal circumstances.
• Pension - option to join from day 1. Maximum employer contribution of 10% 
• Holiday entitlement: 32 days, comprising 24 days’ personal leave (including a birthday day off) and 8 public/bank holidays, plus 3 additional days between Christmas and New Year. Entitlement increases with service to 33 days after 5 years and 34 days after 10 years.
• Access to retail discount portal. 
• Life Assurance – 3x salary. 
• Employee Assistance Programme (confidential counselling, legal and financial advice) – available 24 /7, 365 days a year 
• Training and development programme for all employees. 
• Commitment to staff health & wellbeing.

For the full job description and person specification, and to apply online, please visit our jobs page.

Closing date: 5.00pm on Tuesday, 14th April 2026.

We strongly encourage you to submit your application before this date.

Embrace the Middle East provides equal opportunity for all job applicants and employees and is committed to providing a work environment free of discrimination. We are dedicated to an inclusive culture, and we strive to create a workplace where teams of people with diverse backgrounds, characteristic, perspectives, ideas and experiences work together. We welcome applications from all individuals irrespective of age, race, gender, sexual orientation, ethnicity, religion or belief, disability. If you require any support during the application or interview process, please let us know in your online response via the link above. To monitor diversity in our recruitment practices you will be invited to complete an anonymous Equality, Diversity and Inclusion questionnaire as part of the application process.

Please note that in order to be considered for this position you need to have the right to work in the UK, either through nationality or relevant work visa.

The successful candidate will be required to complete a medical questionnaire and undertake a disclosure check as part of the Charity’s safer recruitment policy.