Campaigns manager jobs

JOB TITLE: Campaign Manager  

CONTRACT: Permanent, Part Time (21 hours per week)

 *Working pattern to be discussed and agreed

ORGANISATION: Royal Life Saving Society UK (RLSS UK)

DEPARTMENT: Income Generation and Engagement

LOCATION: RLSS UK Head Office, Worcester/Hybrid

REPORTS TO: Senior Head of Communications and Marketing  

SALARY: £33,504.00 (Grade C) *Pro-rata for Part Time Hours

ABOUT RLSS UK

The Royal Life Saving Society UK (RLSS UK) is the leading charity for water safety and drowning prevention in the UK and Ireland. Our mission is to save lives by being the leader in lifesaving, lifeguarding, and water safety education, so everyone can enjoy water safely. We share our expertise, skills, and knowledge to empower people to enjoy water safely and achieve our vision: communities free from drowning.

JOB PURPOSE

The Campaign Manager will lead RLSS UK’s flagship national campaigns, ensuring they are insight-driven, behaviour-changing, and capable of empowering communities to stay safe around water.

Working collaboratively across the organisation and with external partners, you will create compelling, impactful campaigns that raise awareness, shift behaviours, elevate water safety standards, and bring our mission to life for millions of people.

This role is central to how RLSS UK educates, influences, and protects communities across the UK and Ireland.

ROLE OVERVIEW

From honing our campaign strategy to sparking collaborations with external organisations and delivering creative and engaging content, you’ll be a key player in shaping how RLSS UK and our work are seen by the public and partners.

You will lead the development and delivery of impactful, insight-driven campaigns that increase public awareness of both RLSS UK and the importance of water safety, share the skills and knowledge needed to prevent drowning, and engage and educate diverse audiences to amplify RLSS UK’s mission. Working closely with colleagues across marketing and communications, policy and public affairs, education, and membership, you will create compelling campaigns that inspire action, strengthen our brand presence, and educate.

You will collaborate with partners, members, stakeholders, supporters, and media outlets to ensure RLSS UK remains a trusted national voice in water safety. Through strategic storytelling, public mobilisation, and cross-channel campaign delivery, your work will help influence behaviours, shape understanding, and ultimately reduce accidental drownings.

KEY TASKS AND RESPONSIBILITIES

Campaign Leadership

• Lead, develop, and deliver RLSS UK’s major national public campaigns, including:

- Drowning Prevention Week

- Don’t Drink and Drown

- Splash Safely at Home

- Project manage the end-to-end‑ delivery of multichannel campaigns (digital, print, PR, in-person events,‑ and partner channels).

• Ensure all campaigns are insight-led, supported by relevant data and evidence, designed to be inclusive and accessible, and effectively reach audiences at higher risk of drowning.
• Support public-facing communications for policy and public affairs, including web, email, and social channels.
• Contribute to organisation-wide planning, ensuring campaigns support fundraising, education, and membership goals where appropriate.
• Develop end‑to‑end campaign journeys for supporters, partners, and stakeholders who engage with or pledge support, to deepen involvement, encourage advocacy, and maximise long‑term impact.
• Work proactively across internal directorates to co‑create and deliver campaigns that maximise reach, effectiveness, and impact.
• Conduct audience and stakeholder mapping for each campaign to identify priority groups, collaboration opportunities, and the most effective channels, partners, and messengers to maximise reach and impact.
• Ensure every campaign has a documented project plan, agreed before launch, with defined objectives, timelines, roles, and KPIs.

Creative Development & Content

• Produce engaging, accessible, and inclusive content that resonates with diverse audiences and consistently adheres to RLSS UK brand guidelines.
• Lead creative development, case study sourcing, storytelling, celebrity/influencer engagement, and campaign assets.
• Drive user‑generated content as a core engagement strategy, encouraging partners, members, and the RLSS UK community to share stories, visuals, and experiences that support campaign objectives.

Partnerships & Collaboration

• Build strong partnerships with communities and organisations, including emergency services, sports bodies, youth groups, and local authorities, to amplify campaign reach and impact.
• Support the participation of people with lived experience in campaigns, including bereaved families, with care and tact, ensuring authentic and meaningful involvement.
• Proactively identify and develop new partnerships, influencer and celebrity relationships to expand the reach, engagement and impact of each major campaign.

Delivery & Campaign Operations

• Oversee campaign production schedules, asset development, and delivery across all channels.
• Maintain campaign budgets and align spending with goals.
• Develop and maintain campaign‑specific brand guidance to support consistent use of RLSS UK messaging, tone of voice, and visual identity across all channels and audiences.
• Create and manage campaign packs for partners that set clear requirements for the correct use of the RLSS UK name, assets, messaging, and attribution, ensuring consistent representation across all partner activity.
• Ensure all campaign activity is consistent with RLSS UK brand guidelines, inclusive and accessible, on-brand, compliant, and aligned with RLSS UK’s strategic priorities.
• Ensure all campaign materials are reviewed and approved in line with RLSS UK brand governance processes prior to public launch.
   

Evaluation & Reporting

• Set clear campaign KPIs and monitor performance using robust, insight-driven metrics.
• Provide regular reporting on campaign reach, engagement, outcomes, and contribution to reducing drowning risk.
• Complete post‑campaign evaluations within agreed timeframes, identifying clear, actionable recommendations to inform continuous improvement across future campaigns.
• Use campaign evaluations, performance data, and insight to drive measurable year‑on‑year improvement in campaign outcomes, applying learning consistently to improve reach, engagement, and impact.

Other Duties & Responsibilities

• All other duties reasonably associated with your role, as directed by the Line Manager.
• Ensure compliance with UK GDPR and the Data Protection Act 2018 by complying with internal information governance policies and maintaining up-to-date documentation as part of RLSS UK’s compliance programme.
• To demonstrate and uphold the Society’s values and behavioural standards at all times.
• To help create an inclusive working environment where diversity is valued, everyone can contribute, and everyday actions ensure we meet our duty to uphold and promote equality.

This job description is not to be regarded as exclusive or exhaustive. It is intended as an outline indication of areas of activity and responsibility and will be amended in light of the changing needs of the organisation.

PERSON SPECIFICATION
Essential Relevant Experience, Skills and/or Aptitudes

• Proven experience in delivering multi-channel public campaigns
• Strong project management skills
• Ability to analyse insight and use data and evidence to translate learning into a campaign strategy
• Excellent written and verbal communication skills
• Ability to collaborate across teams and with external partners
• Experience managing content development
• Understanding of how campaigns influence behaviour and public awareness
• Ability to create simple, compelling messaging and narratives from complex information
• Budget management experience

Desirable Relevant Experience, Skills and/or Aptitudes

• Experience of behaviour change campaigns
• Experience working with education charities, emergency services, or safety organisations
• Experience developing campaigns involving lived experience
• Ability to work collaboratively with senior stakeholders and celebrities

WHAT RLSS UK CAN OFFER YOU

• Annual Leave based on 27 days + Bank Holidays + a discretionary day off for your birthday
• Private Medical Scheme*
• Enhanced Society Sick Pay*
• Eye Care*
• Employee Assistance Programme via Health Assured
• Life Assurance Scheme
• Howdens Sports Benefits
• Free RLSS UK Membership
• Free tea and coffee when working from HQ, including access to our wonderful Coffee Machine
• Free on-site parking when working from HQ
• Company Events and more!

*Subject to eligibility criteria

YOUR APPLICATION

Please send your CV and a Cover Letter outlining why you should join our Income Generation and Engagement team

Closing Date – 11.59pm, Wednesday 13 May 2026

Interview Date – Thursday 21 and Friday 22 May 2026, at our Worcester Head Office (subject to change)

Should you wish to discuss the role, any reasonable adjustments you may require throughout the recruitment process, or have any questions, please get in touch where a member of the RLSS UK HR Department will be happy to help.

RLSS UK are a Disability Confident Committed Employer and an INclusive Worcestershire Leader.

Lightbox Gallery & Museum is entering an ambitious new phase as we prepare for our 20th anniversary in 2027. This role offers an exciting opportunity for an experienced and initiative-taking fundraiser to help shape the organisation’s future by developing new income streams and leading our anniversary campaign, Lightbox20.

You will take ownership of the campaign activity across the organisation - developing strategy, building relationships with donors and partners, and delivering income to agreed targets. At the same time, you will manage the practical detail that underpins successful fundraising, including stewardship and our CRM system.

Key priorities are developing and delivering the Big Give campaign this year, capital fundraising for the garden and our 20th anniversary Lightbox 20.  

This role will suit someone who thrives in a small organisation, understands the unique challenges and opportunity this brings and who is self-motivated to build an ambitious campaign from the ground up. The successful appointee will combine strategic thinking with direct delivery, collaborating closely with the Director and Trustees to secure the next chapter of Lightbox Gallery’s success.

Key Responsibilities

Strategic Fundraising Leadership

• Lead the delivery of the Lightbox20 anniversary campaign, creating compelling cases for support, preparing fundraising collateral, and engaging supporters and stakeholders.
• Deliver an ambitious fundraising campaign with clear targets that is aligned with organisational goals.
• Identify and develop new fundraising opportunities, partnerships, and income streams, including the Big Give campaign for Giving Tuesday December 2026.

Relationship and pipeline management

• Collaborate closely with the Trustees and Director to identify, build, and manage relationships with individual donors, supporters and prospects.
• Develop cultivation and stewardship plans, including face-to-face meetings, events, and personalised engagement.
• Confidently represent the organisation when meeting donors and supporters.

• Identify local business sponsorship opportunities and approach relevant businesses to celebrate Lightbox20.
• Maintain strong relationships with funding partners through effective reporting and stewardship.

Event support

• Support and attend fundraising events and campaigns, including Director’s Circle events, and donor cultivation and stewardship activities.
• Work collaboratively across the organisation to maximise fundraising opportunities within exhibitions and public programmes.

Fundraising Operations & Administration

• Manage campaign donor communications, acknowledgements, and stewardship processes.
• Conduct prospect research and maintain accurate records.
• Monitor income, prepare reports, and track fundraising performance on the database, Raiser’s Edge.
• Ensure fundraising activities comply with relevant regulations and best practice.

For the person specification, please see the Job Description attached.

As one of the founding funders of A Bed Every Night, we have been at the forefront of efforts to reduce rough sleeping in the city region. The funds we have raised have gone to frontline services offering a warm welcome, hot food, safe shelter and wrap-around support to help move people into more stable accommodation. However, our support for the homelessness ecosystem extends beyond A Bed Every Night, as we also provide funding for initiatives, organisations and projects that can help stop homelessness before it becomes a reality, and ensure it is only ever rare, brief and non-recurrent.

Working with businesses, people and communities across Greater Manchester, we raise funds to deliver grants across three priority areas:

1. Emergency Response

2. Places and Spaces

3. Prevention

2026 is an exciting year for the Charity as we embark on the next phase of our growth and look to appoint a new Communications & Campaigns Manager to help us drive this forward. If you are ready to bring our vision to life, excited to work within a small but committed team dedicated to addressing homelessness in Greater Manchester, then we look forward to receiving your application!

Role outline and purpose

The Organising and Local Mobilisation (OLM) Manager is responsible for managing ongoing support to food banks as they organise and campaign for change. This varied, proactive, and fast-paced role will involve working closely with grant funded Local Organisers as part of Trussell’s Organising Programme, frequently visiting food banks and delivering online and in person training.

You will hold responsibility for providing direct support as food banks develop effective campaign strategies – covering local and Trussell priorities – and ensuring they have the capacity, skills, and resources to deliver them. You will also work closely with other departments at Trussell and external partners to support food banks outside of the Organising Programme to influence locally and play a leading role in mobilising them to campaign for change. 

This role is part of Trussell’s Supportive Communities programme, the goal of which is to enable local communities to become places where people at risk of needing to use a food bank are supported and are using their agency to bring about meaningful changes that prevent anybody from needing emergency food. This role is focused on the successful delivery of the overall programme outcomes, contributing to the fulfilment of our long term vision of a UK without the need for food banks.

Role responsibilities

· Network area-wide delivery of the Organising Programme: Lead and manage the delivery of OLM’s Organising Programme in your network area, recruiting food banks to join, providing in person and online training and ongoing relational support to Local Organisers to ensure campaign strategies are developed and delivered. Organise and lead area-wide training, clusters, or events for food bank staff and volunteers to promote co-operation and sharing of good practice around local influencing. 

· Training, learning and programme development: Play a key role in the design and delivery of a programme of training and other learning for food banks covering organising, mobilising, and influencing. Contributing to impact and process evaluations and assisting food banks involved to explore future sources of funding, as required.

· Supporting food banks to influence locally: Empower food banks to develop their local influencing work, triaging influencing issues and managing input from other relevant Trussell Trust experts to provide ongoing support that enables the food bank to progress their influencing work. 

· Mobilising food banks in Trussell’s campaigns: Support the development and promotion of national Trussell policy campaigns, working with other teams and external partners to engage the food banks you support in taking action - including how they might take ownership of campaigns locally and help shape those priorities.

· Internal stakeholder engagement: Project manage OLM’s involvement in assigned cross-organisational projects – e.g. a policy campaign or strategic project, ensuring the OLM team are consulted, negotiating with other teams and making decisions accordingly. As part of an area-based matrix team you’ll work closely with other food bank facing staff to ensure a joined up approach to food bank support, effective communication, as well as sharing learning and best practice. 

· External stakeholder engagement: Build and maintain strong relationships with food bank leaders, staff, volunteers, and trustees, as well as establishing effective partnerships with a range of stakeholders such as local authorities, community organisations, and churches. 

Person Specification

Technical skills and minimum knowledge:

·  Experience of delivering organising work and/or campaigning for change at a grassroots, local and/or national level. 

· Excellent knowledge and understanding of the political landscape of your assigned area. 

· A confident communicator with the ability to successfully influence and negotiate with a wide range of stakeholders, including food bank staff and volunteers, local authorities, community organisations, and churches. 

· Knowledge and experience of a wide range of campaigning tactics, campaign planning and developing theories of change. 

· Ability to develop and deliver training for organisers, trustees, staff and volunteers from food banks, including event management. 

Behaviours and competencies:

· Demonstrate a commitment to the values of Trussell. 

· Role models inclusive behaviour and values, including demonstrating empathy for people from disadvantaged, marginalised or socially- excluded backgrounds. 

· Able to build effective relationships with people from diverse backgrounds and with differing life experience, including in contexts where Christian faith plays a major part, and in which people of all faiths and none collaborate to make a difference together.  

· Effective project management ensuring alignment with the Trussell vision and strategy and collaborative working to maximise integration and effectiveness of activities

· Is tenacious, proactive, creative and propositional, and makes things happen. 

· Able to solve complex problems; with a self-motivated and solutions-focused outlook 

Key Stakeholders

·  Food banks, including local organisers, project managers, volunteers, and people they support. 

· The wider OLM team. 

· Network Area Teams, who support food banks in their day-to-day work

· Grants team 

· Participation team 

· Making Social Security Work programme team

· Others TBC

Job Summary

We are seeking an individual with experience in communications and public affairs, to develop the campaigning activity of the First 1001 Days Movement.  The Movement is a campaigning alliance of over 200 charities and professionals who work together to inspire, support and challenge decision makers to value and invest in babies’ emotional wellbeing and healthy development.

The Movement is hosted by the Parent-Infant Foundation – the only national charity driving the growth and quality of parent-infant teams, across the UK. 

This is the perfect role for an organised and motivated individual who shares our commitment to making sure every baby gets the best start in life. You will have the opportunity to build relationships with parliamentarians and leading charities in the sector.

This is a home-based role, working closely with colleagues at the Parent-Infant Foundation, and with the First 1001 Days Movement’s Steering Group.