Digital content specialist jobs in Birmingham

Self-employed part-time Communications Specialist vacancy – for regional group of a  
national environmental campaigning charity (Hybrid) 

CPRE North and East Yorkshire (CPRENEY) is a long-established charity working to protect, promote and enhance the countryside. We cover a huge area (6,900+ square miles!) from the River Tees in the north to Goole, south of the River Humber and west from the Yorkshire Dales to the East Yorkshire coast.  Our region comprises diverse landscapes and communities and includes some of the most beautiful countryside in the UK including the Yorkshire Dales and North York Moors National Parks. Leveraging our land use and planning expertise, we respond to Local Plan consultations and provide support to members of the public and community groups to help shape development in ways that enrich the countryside and respond positively to the double threats of climate change and biodiversity loss. 

Right now, we are looking for an experienced individual to fill a new freelance role focused on creating content and managing all the charity’s external communications, with a particular focus on strengthening engagement with current and potential members/supporters. Applicants should have experience of and skills in online content development, website maintenance and use of social media channels / knowledge of SEO. 

Social Media Manager - FTC until 6 April 2028

Are you a social media professional looking for a new challenge?  

We are looking for a proactive, energetic and creative Social Media Manager to join our busy media team on a fixed term basis. 

You will be part of a team bringing to life the story of National Lottery funding, telling impactful stories of how our grant funding supports amazing community-led projects that strengthen society and improve lives across the UK.

As our social media manager, you will be responsible for our social media channel strategies and footprint across the UK.  You will work closely with colleagues across the media, communications strategy and marketing teams and the wider Fund, to ensure the delivery of powerful storytelling, engaging content and integrated campaigns across our social media channels.  You will provide expert advice to colleagues and senior leaders across the Fund, advising on outputs, trends and insights.

You will have a strong understanding of current and emerging social media platforms, with sound knowledge of good practice trends in content creation and distribution.  You will be a strong storyteller and a skilled content creator, with experience of delivering multi-channel social media campaigns.

You will be well-versed in using analytics and social listening tools to assess and continuously improve performance of our content and to ensure we are reaching our target audiences effectively. You will have experience of working in a matrix organisation, and of building relationships to deliver projects. 

We have a hybrid approach to working. Work pattern and location will be agreed with the successful candidate. The role can be partly based at any of our UK offices: Belfast, Birmingham, Cardiff, Exeter, Glasgow, Leeds, London, Manchester, Newcastle, and Newtown.

Our teams are based across the UK and reasonably regular travel will be required to attend meetings or spend time with Fund colleagues.

Interview details:

• Date: w/c 27th April 2026 (tbc)
• Format: Virtual

We will be hosting a briefing session on: Friday 27th March at 13:00 – 13:45pm. To register or ask any questions, please email us.

For any other questions about the recruitment process contact us.

How to apply:

Upload your CV in word format and write a supporting statement (1000 words) with the following criteria, we will use this to score your application.

Essential Criteria:

• Deep understanding of social media platforms with demonstrable knowledge of good practice and trends in content creation and distribution.
• Proven experience in planning and executing multi-channel campaigns aligned to organisational strategy, ideally in the public sector.
• Strong content creation and storytelling skills in digital-first formats.
• Demonstrable success in using social media analytics and audience insight to drive engagement.
• Experience of people management.
• Project management skills – confident working in a matrixed organisation with competing deadlines.
• Demonstrable experience of continuous professional development.

Desirable Criteria:

• Understanding of the voluntary, community and social enterprise sector.

Equity, Diversity and Inclusion 

Communities in the UK come in all shapes and sizes. National Lottery funding is for everyone – therefore, we are committed to equity, diversity and inclusion and we work hard to ensure our funding reaches where it is needed.  

We also believe our people should represent the communities, organisations and individuals we work with. That’s why The National Lottery Community Fund is committed to being an inclusive employer and a great place to work. We recognise and celebrate the fact that our people come from diverse backgrounds. We positively welcome applications from people from ethnic minority backgrounds, people with disabilities or longstanding health conditions, people who are LGBTQ+, and people from different socio-economic and educational backgrounds, as well as people of all ages. 

As a Disability Confident Employer, we take a proactive approach in making reasonable adjustments, if needed, throughout the recruitment process and during employment. (This can be related to a physical and mental health condition.) 

Job purpose

This role serves as a liaison for the BDA’s specialist group, sub-group and branch volunteer communities. Working closely with colleagues across the BDA, the role ensures a high level of support, maintenance and development of the organisation’s member led networks.

The role supports the work of the membership, marketing and communications team to coordinate activity and projects that promote the work of member volunteers and the wider volunteer programme.

In collaboration with the Volunteer Manager, the role supports and coordinates volunteer activity, providing advice, training and guidance to member volunteers as required. It is also responsible for developing, maintaining and managing strong relationships with stakeholders to drive engagement and enhance services for members.

The role acts as essential support to colleagues and works effectively across the MMC team and the wider organisation.

 Job context

 The British Dietetic Association, founded in 1936, is the professional association and trade union for registered dietitians in Great Britain and Northern Ireland. It is the largest organisation of food and nutrition professionals with almost 10,000 members.

The Membership, Marketing and Communications Team delivers and maintains responsive

member services and excellent communications to engage with our membership community in person and through both digital and print media. The organisation has a motivated and engaged network of high-performing member volunteers within our specialist groups and branches and a well-established volunteer programme, which we wish to continue to grow and develop.

All staff uphold the values of the Association (Professional, Dynamic, and Innovative) and represent the profession and the Association to stakeholders

 Key areas of responsibility

Volunteer support and coordination

• Act as an internal contact for BDA specialist groups, sub-groups and branches, liaising with colleagues across the BDA to ensure the effective delivery of volunteer services.
• Serve as a main point of contact for the BDA’s regional branch network, which provides CPD and networking opportunities for members and other attendees at a local level.
• Provide advice, support and guidance to BDA specialist group and branch volunteers as required.
• Work with the events team to support the delivery of group and branch meetings and events (in-person and virtual), ensuring appropriate technical support and platforms are in place.
• Work collaboratively across BDA staff teams, specialist groups and branches to ensure members receive high-quality services, resources, events and information through appropriate communication channels.
• Support volunteer recruitment activity and deliver inductions for volunteers.
• Maintain regular and proactive engagement with committee leaders to strengthen links between volunteers, the BDA office team and other groups or branches.
• Attend group and branch meetings and events as required, representing the BDA.
• Build strong internal relationships to stay informed of policy, practice, education developments and key organisational priorities, helping to align volunteer activity with wider BDA work.
• Work with the Volunteer Team to ensure groups and branches operate within BDA policies, governance, financial and legal frameworks, and are supported to meet governance requirements.
• Support groups and branches to develop relationships with relevant internal and external stakeholders.

Resource, governance and development

• Work with the Volunteer Team and wider BDA team to develop and deliver new services, benefits and resources for the group and branch network.
• Support the identification, development and delivery of education and continuing professional development opportunities for member volunteers.
• Apply volunteering best practice to develop, review and maintain policies, guidance and tools related to volunteering.
• Support the Events and Volunteer Teams to deliver the BDA’s annual volunteer support day.
• Assist the Volunteer Team in providing governance advice and support to member volunteers, including developing and maintaining effective processes.

Communications

• Manage, and support the wider membership, marketing and communication team, to deliver volunteer communications channels by:
  • Developing and coordinating content, opportunities and contributions for our regular Volunteer Ezine.
  • Facilitate regular volunteer networking.
  • Update content and develop content for the volunteer hub.
  • Develop and coordinate content relating to volunteers, groups and branches for social media.
  • Support internal communications and updates.
  • Manage the volunteer inbox and responding to member queries as required.

 General

·       Act as an effective member of the Membership, Marketing and Communications team, contributing to team-wide campaigns and projects.

· Contribute to BDA office projects that support the organisation’s strategic and business plans.

· Travel as required to meet members, volunteers and other stakeholders.

· Undertake other duties as required.

· Comply with all relevant BDA policies and procedures.

Role Dimensions

Knowledge

This role requires specialist, advanced experience and knowledge, with a thorough understanding of volunteer management, governance and engagement, all of which are essential to the successful delivery of the role. It also requires advanced knowledge of BDA policies, governance and financial frameworks, alongside a strong understanding of the legal frameworks relating to volunteering.

Work Complexity and Judgement

This role supports the delivery of work across multiple business functions by communicating group and branch activity and initiatives. The work requires discretion, tact, strong interpersonal skills and effective stakeholder engagement. The role often involves managing complex situations and exercising sound judgement, frequently at short notice and in the presence of members, with issues and queries escalated to the Volunteer Manager as appropriate.

Impact on reputational risk

This role involves working closely with volunteers, members and internal stakeholders, representing the BDA in a professional manner. The postholder is expected to build and maintain appropriate internal relationships at all levels, managing the organisation’s reputation and exercising sound judgement in assessing and mitigating risk.

People management and leadership

This role is responsible for coordinating and supervising volunteers and plays a pivotal role in managing staff engagement with the volunteer network.