Digital Insight Analyst Jobs in Farringdon, Greater London
About us
Crisis is the national charity for people experiencing homelessness. We know that homelessness is not inevitable. We know that together we can end it.
To help achieve our mission, Crisis is looking for a Data Insight Analyst to join the Data, Digital and Technology team. We are embarking on a project to change our CRM to Microsoft Dynamics and to move our Database onto Azure. To account for this changing infrastructure, the Insight team will work on updating our suite of reports, largely based in Power BI.
Contract: 12 Month fixed term contract, maternity cover
Location: London office (you will be required to work from the London office once a week or twice a fortnight in line with Crisis’ Hybrid Working policy)
About the role
As a Data Insight Analyst, you will assist in updating and creating PowerBI dashboards and apps. You will collaborate with colleagues across the organisation to gather requirements and develop reports that enable accessible monitoring of key metrics. As our current suite of dashboards need to be reworked, this role offers a good opportunity to shape a data visualisation project from start to finish, helping Crisis make evidence-based decisions in our pursuit to end homelessness.
About you
To be successful in this role you will have excellent communication skills, particularly when it comes to conveying complex, quantitative information to a non-technical audience. You will be able to identify requirements and deliver synthesised findings in an accessible and engaging manner. Additionally, you will have technical experience in PowerBI and SQL, from querying relational databases to building impactful visualisations.
You may also have experience working with Microsoft Dynamics, Azure SQL Database, website analytics, product analytics, customer analysis, digital analytics, Jira, data science, Tableau, Python/R or excel.
We believe diversity is a strength, and our aim is to make sure that Crisis truly reflects the communities we serve. We are actively working towards our organisation being a place where everyone can thrive and make their best contribution to our mission of ending homelessness for good. We know that the more perspectives, voices, and experiences we can bring to this work, the better. We particularly welcome applications from people who have lived experience of homelessness, and people from all marginalised groups, communities, and backgrounds.
Working at Crisis
As a member of the team, you will have access to a wide range of employee benefits including:
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Interest free loans for travel season ticket, cycle to work, and deposit to secure a tenancy.
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Pension scheme with an employer contribution of 8.5%
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28 days’ annual leave
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Enhanced maternity, paternity, shared parental, and adoption pay.
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Flexible working around the core hours 10am-4pm
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And more! (Full list of benefits available on website)
Alongside our excellent staff benefits, we will support your ongoing development to build your skills, experience, and career.
When you join us, you will have the opportunity to join our staff diversity networks, which aim to champion issues across the organisation, enable staff to be their authentic and best selves and contribute to making Crisis a truly diverse organisation.
How to apply
If this sound likes the opportunity for you, please click on the 'Apply for Job' button below.
Closing date: Tuesday 21 May 2024 (at 23:59)
Interviews will be held on W/C 3 June 2024
Accessibility
We want our recruitment process to be as accessible as possible. If you need us to make an adjustment or provide additional support as you apply for a role, please email our Talent Acquisition team to discuss how we can help.
Registered Charity Numbers: E&W1082947, SC040094
The client requests no contact from agencies or media sales.
POWER BI ANALYST
Salary: £33,000 - £35,000 per annum
Reporting to: Analytics and Reporting Manager (Product and Operations)
Department: Marketing, Fundraising & Engagement
Contract: 12 month fixed-term contract
Hours: Full time 35 hours per week
Location: Stratford, London Office-based with high flexibility (1-2 days per week in the office)
Closing date: Wednesday 8 May 2024, 23:55 *
* Please note that we will be reviewing candidates on an ongoing basis on this role.
At Cancer Research UK, we exist to beat cancer.
We are professionals with purpose, beating cancer every day. But we need to go much further and much faster. That's why we're looking for someone talented, someone innovative and ambitious, someone like you.
The role of Power BI Analyst will help the team provide expert data analytics, reporting and insight. This role will lead their own projects and contribute to the wider team delivery of analysis projects using internal and external data across digital, marketing, supporter, and operational activity to drive the optimisation and innovation of our fundraising activity and increase contribution.
What will I be doing?
Understanding stakeholder business objectives and gather reporting and analysis requirements and document as per the team's governance model.
Leading projects to develop and provide robust, high quality and insightful KPI reports and analysis for each area of the business and ensure that the business has the most up to date and relevant information available as part of a programme of data analysis projects.
Ensuring that reports and insights are communicated to stakeholders in a way that drives impact and influence.
Ensuring delivery adheres to the established business processes and that all necessary documentation and working procedures are always maintained.
Developing the ability to competently use a broad range of reporting and analysis tools across multiple data sources, building a source agnostic approach.
Investigating and reconcile data inconsistencies, ensuring that Analyst & Reporting team produce consistent results and information.
Identifying opportunities and collaborate with other team members to improve the governance of reporting and analysis, generate more efficient processes, and provide a joined-up view of insight.
Building, developing, and managing relationships and share skills and learning with key stakeholders and networks to ensure the work of the department matches needs and builds capability.
What skills will I need?
Relevant experience of reporting and data analysis techniques and statistics gained in an organisation or agency, ideally with complex marketing and comms landscape.
Relevant experience of using Power BI, familiar with creating advanced data models and DAX language, using outputs to make actionable dashboards and insights.
Advanced knowledge of MS Excel (experience in creating macros advantageous but not essential).
Experience of Google Analytics advantageous but not essential.
Experience of leading and delivering projects with proven impact and demonstrating excellent project management and planning skills with ability to prioritise workload.
Strategic skills (including analysis, structured thinking, and logical reasoning) and strong accuracy and numeracy, with good attention to detail.
Evidence of proactive behaviours, and ability to work independently, challenges own performance, invests in own development and finds innovative solutions to problems.
Excellent communication and presentation skills with ability to convey expertise in a way that engages and builds their knowledge.
Ability to build and maintain strong working relationships with others and work as part of a team.
What will I gain?
Each and every one of our employees contributes to our progress and is supporting our work to beat cancer. We think that's impressive.
In return, we make sure you are supported by a generous benefits package, a wide range of career and personal development opportunities and high-quality tools, policies and processes to enable you to do your job well.
Our benefits package includes a substantial retirement plan, a generous and flexible leave allowance, discounts on anything from travel to technology, gym membership, and much more.
We don't forget people have lives outside of work too and so we actively encourage a flexible working culture.
Our work - from funding cutting-edge research to developing public policy - will change the world. It's exciting to be part of our team.
How do I apply?
We operate an anonymised shortlisting process in our commitment to equality, diversity, and inclusion. CVs are required for all applications; but we won't be able to view them until we invite you for an interview. Instead, we ask you to complete the work history section of the online application form for us to be able to assess you quickly, fairly and objectively.
Please note that, Internally, this role is known as Analyst (P2).
Purpose of the Role
The Digital Marketing Manager will implement and help develop a new digital marketing strategy, crucial to the ongoing development of ArtsEd’s profile and reputation and the successful delivery of all our programmes.
Understanding the needs of current and prospective students and pupils and their parents, and being able to identify digital plans and initiatives which will enable ArtsEd to meet both the long and short-term needs is a central aspect of the role.
The Digital Marketing Manager will lead in the planning and implementation of digitally creative and customer focused campaigns and will be responsible for the achievement of student and pupil recruitment targets. They will work closely with senior staff and the rest of the Marketing team to deliver highly effective experiences to all stakeholders and potential stakeholders.
The Digital Marketing Manager will be responsible for the continuing development of ArtsEd’s online profile amongst all of our target audiences, including high-level industry connections, potential supporters and the local community, alongside potential students, pupils and parents.
In addition, the Digital Marketing Manager will be responsible for ensuring that ArtsEd’s messaging is consistent, innovative and compelling across all platforms.
Digital Marketing
- Plan and execute digital marketing, including SEO/SEM, email, social media and display advertising campaigns in collaboration with the wider marketing team.
- Use digital marketing expertise to create effective user funnels to optimise conversion rates, tracking user behaviour in order to refine processes.
- Collaborate closely with staff across the organisation to identify storytelling opportunities to ensure a full understanding of ArtsEd’s broad range of target audiences.
- Set up digital advertising campaigns through Meta, Google Ads and other platforms
- Utilise excellent graphic design skills to collaborate with the team on the design and delivery of different digital campaigns for all stakeholder groups. This will include mass e-mails, social media posts and digital collateral as required.
- Instrument conversion points and optimize user funnels.
- Monitor social media communications (both comments on posts and direct messages) and respond in a timely and appropriate manner.
Design & Brand
- Be a guardian of the ArtsEd brand, ensuring correct and effective use of our branding and house style both internally and externally.
- Ensure all digital information is accurate, up to date and relevant.
- Ensure ArtsEd embraces and celebrates diversity and inclusion through all digital marketing touchpoints.
- Develop and manage image library including liaising with relevant staff to select images, co-ordinating in-house photography and film requirements, up-dating plasma screen and fulfilling external requests for images.
- Ensure all touchpoints communicate ArtsEd visual identity. Working with the wider Marketing team to review and implement ArtsEd brand architecture structure on digital platforms
Graphic Design
- Create print and digital advertising material using Canva or similar software.
- Design and create in-house digital signage and support the Marketing Officer where needed.
- Support the print production process, liaising with printers and publications, proof reading and adapting print collateral as required.
Recruitment
- Lead on the implementation and delivery of a robust digital marketing strategy to optimise student and pupil recruitment across the whole organisation. This will include:
- Building on existing digital activity to maximise its reach and impact against all of our target audiences, including digital and associated print advertising.
- Managing an associated programme of recruitment focused events and activities, both virtual and face-to-face, to raise our profile and to maximise our enquires, registrations, applications and acceptances across all of our activities.
- Supporting the relevant teams in the delivery of this programme, which will include existing activity e.g. Day School and Sixth Form Open Days, degree audition days and our outreach programme.
- To programme our email marketing conversion communication using software Mailer Lite/MailChimp
- Overseeing the production of all marketing collateral.
Social Media
- Overseeing the planning and delivery of a social media plan that aligns with and enhances all strands of the marketing and communications strategy
- Create engaging and content drive social media assets.
- Oversee and a schedule the delivery of day-to-day social media content
- Work with the marketing officer to Launch as short form video content strategy for all platforms with aligns with the Marketing and organisations strategy.
- Be the expert in understanding movements regarding social networks ensuring ArtsEd has a presence and brand building content on the right platforms.
- To have responsibility for all digital advertising, including social paid adverts.
Website
- Manage through line managed staff all aspects of the ArtsEd website, ensuring that it remains relevant to all users at all times. This will include:-
- Ensuring factual content is kept up-to-date, imagery and video is regularly refreshed and that the overall site reflects ArtsEd’s unique offer.
- Identifying opportunities to create and update brand focused content
- SEO
- Analytics
Market Analysis/Planning
- Review and analysis of data to identify competitor tactics, market trends, new opportunities and challenges.
- Ability to understand different audiences and relevant content to ensure successful conversion rates and enhance the student and stakeholders experience.
- Explore new methods for collection of data and how this can be used to improve recruitment processes
- Complete quarterly digital impact reports
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Implement regular surveys of students and staff, collecting quantitative and qualitative material to support marketing and communication campaigns.
- Stay up to date with the latest trends and best practices in online marketing and measurement.
- Shape outcome based on data.
Events
- Work with team on the planning and delivery on a programme of events, including Auditions, Open Evenings and Open Events.
Other
- Carry out any other duties as reasonably requested.
- Commitment to equity, inclusion and diversity
- Line management of direct report
Prospectus is delighted to be partnering with Greenpeace UK in their search for an Interim Head of Insight & Analytics. Greenpeace UK is an independent national/regional organisation within the global Greenpeace campaigning network, which acts to change attitudes and behaviour, to protect and conserve the environment and to promote peace. Their independence and global presence enable them to stand for positive change through action to defend nature and promote peace. They investigate and expose global environmental problems, confront those in positions of power and present alternative solutions. This position is offered as a six-month contract (with the opportunity of extending).
As the Interim Head of Insight & Analytics, you will be responsible for the delivery of high-quality insight and the availability of high-quality reporting on all aspects of Greenpeace UK’s engagement, including fundraising, campaigning, and organising. This enables Greenpeace to monitor and optimise the performance of its communications and engagement activities, to ensure that their campaigning has the greatest possible impact and builds a long-term base of engaged supporters. You will line manage a team of three analysts, aiding them to deliver high-quality and timely insight outputs to satisfy a broad range of requests, as well as proactively looking for opportunities where gaps could be filled, and greater understanding gained. You will be responsible for reporting, ensuring that fundraising and digital mobilisation teams can access accurate, up-to-date, and usable information to enable data-driven supporter engagement.
To be successful in this position, you will be a thoughtful and compassionate leader with a background in in project management to improve workflow efficiencies. You should possess the ability to ensure complete understanding of colleagues’ needs through a requirement gathering and briefing process, getting ‘under the skin’ of requests to determine what teams really need. The ability to communicate complex, technical information to non-technical staff is essential. Finally, you will have experience of building and using dashboards, together with experience in scoping, managing, and prioritising large numbers of competing requests for information.
We are reviewing and submitting applications on a rolling basis, so please apply ASAP.
To apply, please submit your CV only. Following this, you will be contacted by Prospectus and potentially invited for an informal discussion and be asked to provide further information to assist with this recruitment process. Prospectus and Greenpeace UK recognise the value in having a diverse workforce, as well as the importance of creating equal opportunities for all. We welcome and encourage applications from people of all backgrounds. We select candidates based on how well they meet the criteria for the role and are committed to ensuring that applicants are treated fairly throughout the recruitment process.